What Madison Park Group does

Madison Park Group (MPG) is a private, New York-headquartered investment banking advisory firm founded in 2004 by former bulge-bracket bankers and a prior software-focused venture capital team (the 2000 fund that backed Medidata Solutions through IPO). The firm provides M&A advisory and capital raising services exclusively to emerging-growth companies in software, data, and tech-enabled services. Its offering is organized into three practice areas: Mergers & Acquisitions Advisory (sell-side M&A, majority recapitalizations, divestitures, carve-outs), Equity Financing (late-stage venture rounds, growth equity, minority recapitalization), and Debt Financing (mezzanine/venture debt, structured debt/equity, term loans).

The firm's go-to-market is relationship-based and consultative, driven by a global network of strategic acquirers and PE/VC financiers. MPG has built recurring engagement patterns with named sponsors including Accel-KKR, Montage Capital, Susquehanna Growth Equity, Strattam Capital, Aldrich Capital Partners, Lightview Capital, Arrowroot Capital, Volition Capital, The Riverside Company, The Firmament Group, Espresso Capital, PINOVA Capital, and Initiative & Finance. Approximately 40% of clients are sponsor-backed and 30% of completed transactions are international. Securities execution is conducted through a separate, unaffiliated FINRA/SIPC-member broker-dealer (BA Securities, LLC).

Revenue is generated exclusively through transaction-based advisory fees, with cumulative disclosed metrics of 220+ closed transactions and approximately $30B in aggregate enterprise value across a 20+ year operating history. The firm does not publicly disclose pricing, fee structure, or financial performance; it operates as a pure-play advisory boutique without proprietary technology, software products, or APIs. Scale is evident from long-tenured client relationships (e.g., WorldAPP advised since 2014) and named testimonials from C-level executives and GP-level partners across industries such as industrial compliance, association management, healthcare compliance, contact center software, life sciences, marketing technology, transportation infrastructure, nonprofit software, and chemical regulatory compliance. Headcount is reported in the 11-50 range, consistent with a mid-sized boutique operating in a single primary office in Midtown Manhattan.

Name

Madison Park Group

Legal name

Madison Park Group

Website

https://madisonparkgrp.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Madison Park Group is a New York-based boutique investment bank founded in 2004 that provides M&A advisory, equity financing, and debt financing services exclusively to emerging-growth software, data, and tech-enabled services companies, leveraging deep sponsor relationships across global markets.

Ownership category

akta.pro rank

Product category

Investment Banking Advisory

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

M&A Advisory (Buy-Side & Sell-Side) (BPAHAOAA)

akta.pro secondary industries

Equity Capital Advisory (Private Equity Placements, Growth Capital) (BPAHAOAE), Capital Raising Advisory (Equity & Equity-Linked) (FSAEAGAC)

Keywords

• Investment banking advisory
• M&A advisory services
• Capital raising advisory
• Equity financing advisory
• Debt financing advisory

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. M&A Advisory Fees: Madison Park Group generates revenue through providing mergers and acquisitions advisory services to technology companies. This includes sell-side M&A advisory, majority recapitalizations, divestitures, and carve-outs. Fees are typically structured as transaction-based compensation upon successful deal completion.
2. Equity Financing Advisory: The firm advises on equity financings including late-stage venture rounds, growth equity investments, and minority recapitalizations. Revenue is generated through advisory fees upon successful capital raise completion.
3. Debt Financing Advisory: Madison Park Group advises on debt financing transactions including mezzanine/venture debt, structured debt/equity, and term loans. The firm works with clients to find appropriate debt structures and connects them with debt providers through its extensive relationships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Madison Park Group is an investment banking advisory firm providing M&A and capital raising services to emerging growth software, data, and tech-enabled services companies. Core offerings include sell-side M&A advisory, majority recapitalizations, divestitures and carve-outs, equity financing (late-stage venture rounds, growth equity, minority recapitalizations), and debt financing (mezzanine/venture debt, structured debt/equity, term loans).

Product overview

Madison Park Group is an investment banking firm that offers M&A advisory and capital raising services (equity and debt financing) to emerging growth software, data, and tech-enabled services companies. The firm does not offer a unified software product or platform, but rather provides advisory services organized around three core offerings: Mergers & Acquisitions Advisory, Equity Financing, and Debt Financing. These services help companies navigate transactions including sell-side M&A, majority recapitalizations, divestitures/carve-outs, late-stage venture rounds, growth equity investments, and debt financing arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• Mergers & Acquisitions Advisory Sell-side M&A advisory, majority recapitalizations, divestitures, and carve-outs for software, data, and tech-enabled services companies seeking to execute strategic transactions.
• Equity Financing Advisory Equity capital raising advisory including late-stage venture rounds, growth equity investments, and minority recapitalizations for emerging growth technology companies.
• Debt Financing Advisory Debt capital raising advisory including mezzanine/venture debt, structured debt/equity, and term loans to optimize financing goals and maximize runway for technology companies.

Quantifiable outcome

• 220+ successful transactions completed
• +4 more outcomes

Named customers11 records

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• FINRAminorOthersFINRA (Financial Industry Regulatory Authority) is a regulatory body. BA Securities, LLC is a FINRA member firm. This is a regulatory membership rather than a commercial partnership.
• SIPCminorOthersSIPC (Securities Investor Protection Corporation) provides protection for brokerage customers. BA Securities, LLC is a SIPC member. This is a regulatory protection mechanism rather than a commercial partnership.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Cascadia Capital: Seattle-based middle-market investment bank with dedicated technology, software, and digital media practices; closely comparable to MPG in size, sector specialization, and focus on growth-stage sell-side M&A and capital raising.
• Woodbridge International: Boutique M&A advisory firm focused on technology and software middle-market transactions; comparable deal-size range, sector focus, and relationship-driven model to Madison Park Group.
• Drake Star Partners: Global tech-focused investment bank advising software, digital media, and tech-enabled services companies on M&A and growth capital; comparable boutique structure, sector specialization, and cross-border transaction capability.
• TripleTree Holdings: Middle-market investment bank focused on technology, healthcare technology, and business services M&A advisory; comparable boutique positioning and growth-stage software deal focus to MPG.
• LUMA Partners: Tech and digital media M&A advisory boutique advising on sell-side, buy-side, and capital raising for software and internet companies; matches MPG's vertical focus and boutique structure.
• GP Bullhound: European-headquartered technology investment bank advising on M&A and capital raising for software, internet, and digital media companies globally; directly comparable to MPG in its tech-only sector focus, mid-market deal range, and senior banker-led boutique model.

Broad incumbents

• D.A. Davidson: Employee-owned investment bank with a Technology and Software Investment Banking group serving growth-stage software companies on sell-side M&A and capital raising; competes in the same mid-market software advisory segment as MPG.
• Piper Sandler: Public full-service investment bank with a dedicated software and technology investment banking group handling mid-market sell-side M&A and growth capital raises; competes for the same growth-stage software clients as MPG but with broader services and balance sheet.
• Houlihan Lokey: Global investment bank with a well-established Technology, Media & Telecom (TMT) group handling M&A and capital raising across the software ecosystem; broader portfolio but a direct competitor in mid-market software M&A mandates.
• Lincoln International: Global middle-market investment bank with a Technology, Media & Telecom group advising on software M&A and capital raising; larger and more geographically diversified than MPG but competes for the same growth-stage software mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/madison-park-group

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Madison Park Group