NCCI

What NCCI does

NCCI (Noongar Chamber of Commerce and Industry) is a Perth-based, privately held business advocacy group founded in July 2018 that operates as Australia's first culturally-based Chamber of Commerce, serving a vertical of Aboriginal-owned businesses in Western Australia through a Noongar cultural lens. The organisation's core function is intermediating between Aboriginal suppliers and corporate/government buyers to convert the WA State Aboriginal Procurement Policy (1% in 2018-19 scaling to 3% by 2020-21, and broader 10% Aboriginal engagement targets) into actual contracts for its more than 400 member organisations, of which over 200 are majority Aboriginal-owned. It runs on a chamber-of-commerce model with no proprietary technology stack of note — its technology asset is a Salesforce-based membership portal — and its differentiation rests on cultural protocols, government endorsement, and a curated referral network rather than software.

NCCI monetises through three interlocking streams: membership subscriptions (400+ organisations, modest fees), tiered corporate partnerships anchored by the Djardak Ochre tier at $10,000 per annum and ranging upward for higher enterprise placements, and event sponsorships for the annual Danjoo Koorliny Djilba Summit (sponsorship tiers from $10,000 Impact Partner up to $85,000 Platinum Partner). Core products include membership, the Corporate Partnership Program, Boya Business Solutions capacity-building, the NCCI Jobs Board, the Tenders & Opportunities Board, the Sundowner networking series, the Perth Aboriginal Awards, and the Beediyar executive development program. Physical infrastructure comprises a Perth CBD headquarters at QV1, 250 St Georges Terrace, and the Subiaco Aboriginal Business Hub at Godfrey House (1 Roberts Road), a heritage building provided by DevelopmentWA and fully tenanted by 10 Aboriginal-owned businesses.

The go-to-market combines a self-serve membership portal with enterprise field sales into corporate partners (Fortescue, Laing O'Rourke, Lendlease among 14 corporate sponsors as of September 2020) and direct government engagement, supported by a Foundation Partner cohort (CCIWA, City of Perth, Jackson McDonald, Lavan, Nudge, Cannings Purple) that provided in-kind legal, communications, and premises support from launch. The organisation is governed by six founding Directors led by Chairman Gordon Cole, with Executive Officer Tim Milsom driving operations and regional expansion planning. There is no public API, no AI/ML capability, no disclosed revenue or funding, and no parent company.

Name

NCCI

Legal name

Noongar Chamber of Commerce and Industry

Website

https://ncci.com.au

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

The Noongar Chamber of Commerce and Industry is a Perth-based business advocacy group serving 400+ Aboriginal-owned businesses in Western Australia through membership, corporate partnerships, networking events, capacity building, and a physical business hub, connecting members to government and corporate procurement opportunities.

Ownership category

akta.pro rank

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Partnerships: NCCI generates revenue through tiered corporate partnership packages. The Djardak Ochre (White) partnership is priced at $10,000 annually and includes tailored partnership benefits, dedicated relationship management, access to Aboriginal Accredited businesses, cultural asset access, Rap Review, capacity building support, category sponsorship for Perth Aboriginal Awards, co-branding on Sundowner networking series, and logo placement on website and newsletter.
2. Membership Fees: NCCI charges membership fees to Aboriginal owned businesses and other organizations. While initial membership was offered free until June 2019, standard membership fees now apply. Total membership has grown to over 400 organizations.
3. Event Sponsorship: NCCI generates revenue through event sponsorship packages including the Danjoo Koorliny Summit. Sponsorship tiers range from Platinum Partner ($85,000) to Silver Partner ($34,000), Hub Sponsor ($20,000), and Impact Partner ($10,000). These packages provide brand visibility, speaking access, and exclusive delegate networking.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

NCCI is a business advocacy group and Chamber of Commerce for Aboriginal-owned businesses in Western Australia. The organisation provides membership-based advocacy, networking, and referral services connecting Aboriginal-owned businesses with corporate and government contracting opportunities. It also offers tiered corporate partnership packages and physical co-location space through the Subiaco Aboriginal Business Hub.

Product overview

NCCI operates as a business advocacy group offering a portfolio of interconnected services for Aboriginal-owned businesses in Western Australia. The core offering includes membership programs providing access to advocacy, referral networks, and the NCCI Jobs Board and Tenders & Opportunities Board. The Corporate Partnership Program (with Djardak Ochre tier at $10,000) connects corporate partners with Aboriginal businesses through Boya Business Solutions capacity building. NCCI provides physical infrastructure through the Subiaco Aboriginal Business Hub and hosts events including the Sundowner Networking Series and Perth Aboriginal Awards. The Danjoo Koorliny Djilba Summit offers sponsorship opportunities ranging from $10,000 to $85,000. The Beediyar program provides executive development for First Nations leaders. No public API or AI/ML capabilities are offered.

Differentiator

Problem solved

Functional benefit

Products and services

• NCCI Membership

Quantifiable outcome

• 400+ member organizations with over 200 being majority Aboriginal owned
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Cannings PurplecoreStrategic or Co-development Partner · 1 August 2018Website design and development partner. Cannings Purple designed and maintains the NCCI website. They have been with NCCI since the early stages of the organization as a Foundation Partner.
• CCIWA (Chamber of Commerce and Industry WA)coreStrategic or Co-development Partner · 1 August 2018CCIWA is a Foundation Partner that provided initial office space at their headquarters in East Perth and helped NCCI gain support from the broader business community. They are a key strategic ally in the WA business ecosystem.
• City of PerthcoreStrategic or Co-development Partner · 1 August 2018City of Perth is a Foundation Partner supporting NCCI's mission to build economic capacity for Noongar and Aboriginal businesses in Western Australia.
• Jackson McDonaldcoreStrategic or Co-development Partner · 1 August 2018Jackson McDonald is a Foundation Partner providing legal services and strategic collaboration to support NCCI's organizational development.
• LavancoreStrategic or Co-development Partner · 1 August 2018Lavan is a Foundation Partner providing legal and consulting services as part of their early support for NCCI.
• NudgecoreStrategic or Co-development Partner · 1 August 2018Nudge is a Foundation Partner supporting NCCI's mission. Nudge is a social enterprise focused on ethical business practices.
• State Government (DevelopmentWA and Department of Finance)coreStrategic or Co-development PartnerState Government entities including DevelopmentWA and Department of Finance have provided support to NCCI. DevelopmentWA provided the heritage building for the business hub.
• Local GovernmentsminorStrategic or Co-development PartnerVarious local governments have partnered with NCCI to support Aboriginal economic development in their regions.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• First Australians Chamber of Commerce and Industry (FACCI): National peak body for Indigenous Chambers of Commerce across Australia. Directly comparable as a sibling Indigenous business chamber model; FACCI's national scope positions it as both a peer and a potential federation/expansion counterpart to NCCI's state-level model.
• Supply Nation: Australia's leading national Indigenous business directory and certification body, connecting verified Aboriginal and Torres Strait Islander businesses with corporate and government procurement. Highly comparable to NCCI as it sits at the intersection of Indigenous business advocacy and corporate supplier-matching, the same buyer needs NCCI serves.
• Australian Indigenous Minority Supplier Council (AIMSC): Indigenous-led organisation working to grow Aboriginal and Torres Strait Islander participation in corporate supply chains. Overlaps directly with NCCI's buyer-matching and corporate partnership role, particularly for large enterprise members.
• Kinaway Chamber of Commerce: Victorian Indigenous chamber of commerce supporting Aboriginal and Torres Strait Islander businesses. Closely comparable in operating model (membership, events, advocacy) but operating in a different state, making it a regional peer and the most direct proof point for NCCI's replicability in other states.

Others

• Yalari: Australian not-for-profit providing scholarships and leadership development for Indigenous students. Adjacent in mission (Indigenous economic empowerment in Australia) and operates similar corporate partnership and event fundraising models, making it thematically comparable as a fellow Indigenous-focused organisation.

Broad incumbents

• National Minority Supplier Development Council (NMSDC): US-based corporate membership organization advancing business opportunities for certified minority-owned businesses. Comparable in mission (corporate supplier-diversity matching) and in tiered corporate partnership revenue model, though operating at much greater scale and across all minority groups.
• Indigenous Business Australia: Australian Government entity providing finance, capability building and procurement support to Indigenous businesses. Overlaps with NCCI's capacity-building and member-support services, with broader mandate and government backing.
• Chamber of Commerce and Industry WA (CCIWA): Generalist WA business chamber and a Foundation Partner of NCCI. Comparable as a chamber-of-commerce operating model in WA, but serves all businesses rather than specialising in the Indigenous niche NCCI occupies.

Regional players

• Canadian Council for Aboriginal Business (CCAB): Canada's leading Indigenous business chamber and certification body, offering procurement matching, events, and programming for Indigenous-owned businesses. Highly comparable in mission and operating model, but operating in a different geography, providing a useful international benchmark for NCCI's trajectory.

Emerging players

• Taurima Group: Indigenous-owned advisory firm supporting Aboriginal businesses and procurement strategies for corporates. Comparable as an emerging player in the same Indigenous procurement-matching niche, often working with overlapping corporate clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/NCCI20
• Facebookfacebook.com/NCCIWA
• LinkedInlinkedin.com/company/noongarchambercommerceindustry

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NCCI