Document Journal
Document Journal is an independent New York–based print and digital magazine publishing fashion portfolios, artist conversations, and cultural essays for fashion-industry professionals and culture-curious readers, monetized via magazine sales and luxury-brand advertising.
- Company typePrivate
- Founded2015
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
Document Journal firmographics
Firmographics- Name
- Document Journal
- Legal name
- Document Journal
- Website
- https://documentjournal.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Document Journal is an independent New York–based print and digital magazine publishing fashion portfolios, artist conversations, and cultural essays for fashion-industry professionals and culture-curious readers, monetized via magazine sales and luxury-brand advertising.
- Ownership category
- akta.pro rank
Document Journal industry classification
Industry- Product category
- Fashion and Culture Magazine
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Arts, Culture & Literary Magazines (MPAJAEAN)
- akta.pro secondary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where Document Journal is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Document Journal business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Magazine Sales: Sale of print and digital issues including Issue No. 25 FW 2024-25. The publication operates a Shopify-based storefront for direct sales of current and past issues.
- Advertising: The publication accepts advertising, as evidenced by the advertising contact email ([email protected]), suggesting revenue from branded content and display advertising partnerships with fashion and luxury brands.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Document Journal product offering
Product offeringCore offering
Document Journal is an independent fashion and culture publication that produces print and digital magazine issues (currently Issue No. 25 FW 2024-25 and Issue No. 27) covering fashion portfolios, designer profiles, artist conversations, cultural essays, and documented cultural stories. The publication sells physical and digital magazine issues directly through its Shopify-based online storefront and distributes free editorial content via its website, mobile newsletter, and social channels. Revenue is generated from magazine product sales and advertising partnerships with fashion and luxury brands.
Product overview
Document Journal is a fashion and culture publication that operates as a multi-channel media platform, primarily publishing editorial content through its website and physical magazine issues. The core product is the Document Journal Magazine, which produces content across several editorial sections including Above the Fold (news/features), Fashion Portfolios (visual fashion editorials), Conversations (interviews), At Large (essays), and Documented (long-form stories). The publication also maintains an e-commerce Shop powered by Shopify for physical magazine sales, along with special editorial initiatives like The New Vanguard and Notes on Beauty. The platform positions itself at the intersection of fashion, art, photography, music, and culture, with the current issue being No. 25 for Fall/Winter 2024-25.
Differentiator
Problem solved
Functional benefit
Brands
- The New Vanguard: Series featuring emerging voices and talent in fashion and culture
- Notes on Beauty
Products and services
- Document Journal Magazine Semi-annual print and digital fashion and culture magazine featuring fashion portfolios, designer and artist interviews, cultural essays, and long-form documented stories. Targeted at fashion-literate individual readers, fashion industry professionals, and luxury brand partners globally.
- Document Journal Shop Shopify-powered online storefront selling physical magazine issues, including current and past issues, to individual consumers globally.
Companies that use Document Journal
Customer profileSegments2 records
Ideal customer profiles2 records
Document Journal technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Document Journal partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Loro PianacoreLoro Piana sponsored and featured prominently in Document Journal's editorial content, including fashion portfolios and editorial shoots for their collections. The partnership represents a collaboration between the luxury fashion brand and the publication's editorial team for creating high-end fashion content.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Document Journal competitors and assessment
Company assessmentPeers
Direct peers
- Interview Magazine: Independent fashion and culture magazine featuring artist interviews, fashion portfolios, and cultural essays with a print+digital model. Closely comparable to Document Journal in editorial mix, target audience of fashion industry insiders and culture enthusiasts, and revenue model combining ads and single-copy sales.
- Dazed: Quarterly fashion and culture publication covering fashion, art, music, and politics with high-profile photography and interviews. Comparable to Document Journal in editorial positioning at the intersection of fashion and cultural criticism, and in serving fashion-industry professionals and culture-forward consumers.
- i-D Magazine: Long-running independent fashion and culture magazine known for emerging-talent discovery and high-fashion editorials. Directly comparable to Document Journal's mix of fashion portfolios, conversations with cultural figures, and emerging-voices editorial coverage.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Document Journal social profiles
Digital presenceDocument Journal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Document Journal leadership team
Management profileNumber of profiles
Document Journal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Document Journal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Document Journal
What does Document Journal do?
Document Journal is an independent fashion and culture publication that produces print and digital magazine issues (currently Issue No. 25 FW 2024-25 and Issue No. 27) covering fashion portfolios, designer profiles, artist conversations, cultural essays, and documented cultural stories. The publication sells physical and digital magazine issues directly through its Shopify-based online storefront and distributes free editorial content via its website, mobile newsletter, and social channels. Revenue is generated from magazine product sales and advertising partnerships with fashion and luxury brands.
Is Document Journal a public or private company?
Document Journal is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Document Journal founded?
Document Journal was founded in 2015. It employs 11 to 50 people.
Where is Document Journal based?
Document Journal is headquartered in New York, United States, in the North America region.
How does Document Journal make money?
Two revenue lines are on record. Magazine Sales are the primary driver. The others are advertising.
Who are Document Journal's main competitors?
AnOther Magazine is listed as a peer. Direct peers are Interview Magazine, Dazed and i-D Magazine.
Does Document Journal have an API?
No public API is recorded for Document Journal.
What industry is Document Journal in?
Document Journal's product category is Fashion and Culture Magazine. Its primary akta.pro industry code is MPAJAEAN, Arts, Culture & Literary Magazines, with a secondary code of MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 513120 and its SIC code is 2721.