O2 Concepts
O2 Concepts is a US-based manufacturer of portable oxygen concentrators (Oxlife INDEPENDENCE, LIBERTY, LIBERTY2) with proprietary DNA Technology for device-initiated remote monitoring, serving DME providers, hospitals, and respiratory patients in the US, EU, and Canada.
- Company typePrivate
- Founded2010
- HeadquartersOklahoma City, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What O2 Concepts does
O2 Concepts is a privately held US medical device manufacturer specializing in portable oxygen concentrators (POCs) for patients with chronic respiratory conditions such as COPD. Founded in 2010 and headquartered in Oklahoma City, the company operates US-based manufacturing and R&D facilities (including a Connecticut site in Middlebury) and sells through durable medical equipment (DME) providers, hospital groups, and academic medical centers in the United States, with recent expansion into the EU (post-MDR certification, July 2025) and Canada (post-MDSAP approval).
The company's product portfolio centers on the Oxlife line, including the flagship Oxlife INDEPENDENCE (3.0 LPM continuous flow, 12 pulse settings, five-year warranty) and the Oxlife LIBERTY2 and LIBERTY wearable POCs (up to 2.0 LPM continuous flow and 1–10 pulse settings). All current devices embed O2 Concepts' proprietary DNA Technology (Dynamic Network Analysis)—a device-initiated cellular platform providing 24/7 remote asset and clinical monitoring, GPS tracking, geofencing, and adherence alerts—and patented Energy Smart Technology for oxygen delivery and battery performance. The Oxlife LIBERTY2 is differentiated as the only wearable POC with 2.0 LPM continuous flow and CPAP compatibility.
Revenue is generated primarily through hardware sales of POCs (billed under DME reimbursement codes E1390 and E1392), with a recurring-services component from the DNA Technology monitoring platform. Distribution is channel-mediated: the 2023 partnership with VGM & Associates exposes O2 Concepts to roughly 3,000 DME providers across nearly 7,000 locations in the US, complemented by direct enterprise sales to healthcare systems and, since July 2025, by European distributors. The company is founder/management-controlled (CEO Elby Beal), with no disclosed institutional capital, M&A activity, or public listing, and counts on its domestic manufacturing footprint and regulatory approvals as competitive differentiators.
O2 Concepts firmographics
Firmographics- Name
- O2 Concepts
- Legal name
- O2 Concepts, LLC
- Website
- https://o2-concepts.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- O2 Concepts is a US-based manufacturer of portable oxygen concentrators (Oxlife INDEPENDENCE, LIBERTY, LIBERTY2) with proprietary DNA Technology for device-initiated remote monitoring, serving DME providers, hospitals, and respiratory patients in the US, EU, and Canada.
- Ownership category
- akta.pro rank
O2 Concepts industry classification
Industry- Product category
- Respiratory Medical Devices
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- Oxygen Therapy Systems (Concentrators, Cylinders, Liquid O2, HFNC) (HLAHAGAD)
- akta.pro secondary industries
- Home Ventilation, Oxygen Therapy & Respiratory DME Clinical Management (HLAKANAM), Respiratory Monitoring & Oximetry (Capnography, Pulse Oximeters, Respiratory Rate) (HLAHAGAI)
Keywords
Where O2 Concepts is headquartered
LocationHeadquarters
- HQ city
- Oklahoma City
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
O2 Concepts business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Portable Oxygen Concentrator Sales: Sale of medical devices (POCs) to DMEs, healthcare systems, and homecare providers. Devices include Oxlife Independence, Oxlife Liberty, and Oxlife Liberty2 with varying continuous flow and pulse dose capabilities.
- DNA Technology Remote Monitoring Services: Device-initiated remote asset and clinical monitoring services enabling providers with daily critical data for operating efficiency, asset management, inventory control, and improved patient outcomes.
- International Distribution: Revenue from expanded EU market following MDR certification, distributed through leading EU distributors for Oxlife Liberty and Oxlife Independence devices with DNA Technology.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Billed under medical equipment codes E1390 and E1392 |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels4 records
O2 Concepts product offering
Product offeringCore offering
O2 Concepts manufactures and sells portable oxygen concentrators (POCs) under the Oxlife brand, including the Oxlife INDEPENDENCE (3.0 LPM continuous flow), Oxlife LIBERTY, and Oxlife LIBERTY2 (2.0 LPM continuous flow, the only wearable POC with this capability). All devices integrate the proprietary DNA Technology platform, providing device-initiated cellular remote monitoring, GPS tracking, and geofencing for healthcare providers and DME suppliers. The company manufactures in the United States and sells to durable medical equipment providers, hospital groups, and academic medical centers in the US, EU, and Canada.
Product overview
O2 Concepts is a US-based manufacturer of portable oxygen concentrators (POCs) headquartered in Oklahoma City with manufacturing operations in Connecticut. The company's product portfolio centers on two main POC lines: the Oxlife INDEPENDENCE (3.0 LPM continuous flow, 12 pulse settings) and the Oxlife LIBERTY/LIBERTY2 series (delivering 2.0 LPM continuous flow in the LIBERTY2 model). All current POC products feature the proprietary DNA Technology platform enabling device-initiated remote monitoring and connectivity. The Oxlife FREEDOM has been discontinued but remains supported. The company emphasizes domestic US manufacturing while expanding into European and Canadian markets following regulatory approvals.
Differentiator
Problem solved
Functional benefit
Brands
- Oxlife: Product line of portable oxygen concentrators including LIBERTY2, LIBERTY, and INDEPENDENCE devices.
- DNA Technology
- Energy Smart Technology
Products and services
- Oxlife LIBERTY2 Portable Oxygen Concentrator Wearable portable oxygen concentrator delivering 2.0 LPM continuous flow oxygen combined with 1-10 pulse flow settings in a single device for DME providers, clinicians, and patients with chronic respiratory conditions. Features DNA Technology for remote monitoring and is the only wearable continuous flow device allowing CPAP compatibility.
- Oxlife INDEPENDENCE Portable Oxygen Concentrator Flagship portable oxygen concentrator providing 3.0 LPM continuous flow and 12 pulse settings with patented Energy Smart Technology for healthcare providers and DME suppliers. Supports 24/7 therapy with up to 6 hours of battery life via dual battery configuration, CPAP and BiPAP compatible, and includes a five-year warranty.
- Oxlife LIBERTY Portable Oxygen Concentrator Advanced portable oxygen concentrator utilizing patented Energy Smart Technology to deliver 1.5 LPM continuous flow and robust pulse dose settings up to 9 in a compact lightweight design, for DME providers and patients with chronic respiratory conditions.
Quantifiable outcome
- Reduced COPD readmissions through timely clinical interventions based on DNA Technology adherence monitoring
- +2 more outcomes
Companies that use O2 Concepts
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
O2 Concepts technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
O2 Concepts partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- European DistributorscoreTo support European expansion following MDR certification, O2 Concepts partnered with leading distributors to bring Oxlife Liberty and Oxlife Independence devices with DNA Technology to high-demand EU markets.
- VGM & AssociatescoreO2 Concepts partnered with VGM & Associates, the nation's largest and most comprehensive Member Service Organization (MSO) for post-acute healthcare. The partnership expands the VGM Respiratory portfolio with O2 Concepts' innovative POC portfolio and DNA Technology platform, serving VGM's 3,000 provider members with nearly 7,000 locations.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
O2 Concepts competitors and assessment
Company assessmentDirect peers
- Inogen: Inogen is the largest pure-play portable oxygen concentrator manufacturer (Rove 6, Inogen One) and the most direct competitor to Oxlife Independence and Liberty lines for ambulatory oxygen patients served through DMEs.
- Drive DeVilbiss Healthcare: DeVilbiss iGO and related POCs target the same DME channel and long-term oxygen therapy population as Oxlife, with similar continuous-flow / pulse-dose product positioning and US-based manufacturing roots.
- CAIRE Inc. (Chart Industries): CAIRE makes the FreeStyle Comfort and Eclipse 5 portable oxygen concentrators distributed through the same HME/DME channel as Oxlife, competing head-to-head on continuous flow and battery life.
Broad incumbents
- Philips Respironics: SimplyGo and SimplyGo Mini are part of Philips' broad sleep and respiratory portfolio sold through hospital systems and DMEs — overlapping in POC category but as one of many lines within a global medtech incumbent.
- ResMed: ResMed Mobi is a wearable POC complementing its dominant sleep apnea franchise. ResMed competes in the same DMEs and patient populations but operates across a much broader respiratory and connected-health portfolio.
- Invacare Corporation: Invacare's Platinum Mobile and other respiratory products sit alongside its broader mobility and homecare portfolio, overlapping with Oxlife in DME-sold portable oxygen.
- React Health (formerly 3B Medical / BMC): React Health distributes respiratory and sleep therapy products to DMEs and homecare providers in the US, with overlapping provider relationships and product adjacencies to Oxlife's portfolio.
Emerging players
- Precision Medical: Precision Medical manufactures portable oxygen concentrators and related respiratory devices, competing in niche segments of the POC market with overlapping DME distribution.
- 3B Medical: 3B Medical offers a growing portfolio of sleep and respiratory devices including portable oxygen solutions, competing with Oxlife in the HME channel and increasingly in connected health.
Regional players
- GCE Group: GCE (formerly Gas Control Equipment) is a European-headquartered manufacturer of portable oxygen concentrators and gas handling equipment, providing geographic overlap now that O2 Concepts has obtained EU MDR certification.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
O2 Concepts social profiles
Digital presenceO2 Concepts compliance and trust
Trust signalCompliance4 records
O2 Concepts financial estimates
Financial estimateRevenue estimate
Valuation estimate
O2 Concepts leadership team
Management profileNumber of profiles
Profiles2 records
O2 Concepts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
O2 Concepts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about O2 Concepts
What does O2 Concepts do?
O2 Concepts manufactures and sells portable oxygen concentrators (POCs) under the Oxlife brand, including the Oxlife INDEPENDENCE (3.0 LPM continuous flow), Oxlife LIBERTY, and Oxlife LIBERTY2 (2.0 LPM continuous flow, the only wearable POC with this capability). All devices integrate the proprietary DNA Technology platform, providing device-initiated cellular remote monitoring, GPS tracking, and geofencing for healthcare providers and DME suppliers. The company manufactures in the United States and sells to durable medical equipment providers, hospital groups, and academic medical centers in the US, EU, and Canada.
Is O2 Concepts a public or private company?
O2 Concepts is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was O2 Concepts founded?
O2 Concepts was founded in 2010. It employs 11 to 50 people.
Where is O2 Concepts based?
O2 Concepts is headquartered in Oklahoma City, United States, in the North America region.
How does O2 Concepts make money?
Three revenue lines are on record. Portable Oxygen Concentrator Sales are the primary driver. The others are DNA Technology Remote Monitoring Services and international Distribution.
Who are O2 Concepts's main competitors?
Direct peers on record are Inogen, Drive DeVilbiss Healthcare and CAIRE Inc. (Chart Industries). Broad incumbents are Philips Respironics, ResMed, Invacare Corporation and React Health (formerly 3B Medical / BMC). Emerging players are Precision Medical and 3B Medical. GCE Group is listed as a regional player.
Does O2 Concepts have an API?
No public API is recorded for O2 Concepts.
What industry is O2 Concepts in?
O2 Concepts's product category is Respiratory Medical Devices. Its primary akta.pro industry code is HLAHAGAD, Oxygen Therapy Systems (Concentrators, Cylinders, Liquid O2, HFNC), with a secondary code of HLAKANAM, Home Ventilation, Oxygen Therapy & Respiratory DME Clinical Management. Its NAICS code is 334510 and its SIC code is 3845.