Creation
Creation Equity is a Phoenix-based private industrial real estate developer founded in 2019, building and owning multi-building industrial complexes in the Houston and Phoenix metros for institutional tenants and build-to-suit corporate occupiers.
- Company typePrivate
- Founded2019
- HeadquartersPhoenix, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Creation does
Creation Equity is a Phoenix-based, private industrial real estate development firm founded in 2019. The company acquires, develops, and manages industrial properties targeting institutional and corporate tenants in strategic US Sun Belt markets, with current activity concentrated in the Houston and Phoenix metropolitan areas. Its product portfolio includes the Houston Industrial Property Portfolio (a four-building, multi-tenant industrial complex featuring 32-foot clear heights and spacious truck courts, refinanced in May 2024 with a $57.5 million loan from CIM Group and PGIM Real Estate), the Pacific Office Automation Southwest Headquarters (a two-building, 120,000+ square foot build-to-suit development in Tempe, Arizona, broken ground December 2025), and the Avondale Tech Center (a planned 699,672-square-foot, three-building industrial complex on 38 acres, with groundbreaking slated for Summer 2026). Creation partners with institutional capital providers (CIM Group, PGIM Real Estate), brokerage intermediaries (Western Retail Advisors), and execution partners (LGE Design Build as architect and general contractor) to source, finance, and deliver industrial product.
Creation firmographics
Firmographics- Name
- Creation
- Website
- https://creationequity.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Creation Equity is a Phoenix-based private industrial real estate developer founded in 2019, building and owning multi-building industrial complexes in the Houston and Phoenix metros for institutional tenants and build-to-suit corporate occupiers.
- Ownership category
- akta.pro rank
Creation industry classification
Industry- Product category
- Industrial Real Estate Development
- NAICS
- Industrial Building Construction (23621), Management of Companies and Enterprises (55111)
- SIC
- Real Estate Dealers (For Their Own Account) (6532), Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Real Estate Investment Management (Acquisitions & Dispositions) (BPAJAMAK)
- akta.pro secondary industries
- Industrial Land & Build-to-Suit Site Brokerage (BPAJACAJ), Manufacturing & Heavy Industrial Facilities Brokerage (BPAJACAB)
Keywords
Where Creation is headquartered
LocationHeadquarters
- HQ city
- Phoenix
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Creation business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Industrial Real Estate Development: Creation Equity develops industrial properties for lease or sale to institutional tenants, generating revenue through property development fees, long-term lease arrangements, and property appreciation.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Creation product offering
Product offeringCore offering
Creation acquires, develops, and manages industrial real estate properties for lease or sale to institutional and corporate tenants. The firm specializes in modern industrial facilities featuring 32-foot clear heights and spacious truck courts, delivered through multi-building portfolios and build-to-suit developments in mature metropolitan markets such as Houston and the Phoenix metro area.
Product overview
Creation Equity operates as a commercial real estate development company specializing in industrial properties. The company develops, owns, and manages industrial real estate portfolios including multi-building industrial complexes and build-to-suit facilities. Their product portfolio includes the Houston Industrial Property Portfolio (a four-building portfolio with modern industrial features), the Avondale Tech Center (a planned 699,672 sq ft three-building complex in Arizona), and the Pacific Office Automation SW Headquarters (a two-building development in Tempe, Arizona).
Differentiator
Problem solved
Functional benefit
Products and services
- Houston Industrial Property Portfolio A four-building industrial property portfolio in Houston, Texas, featuring 32-foot clear heights and spacious truck courts in a mature industrial market, developed for lease to institutional tenants.
- Pacific Office Automation Southwest Headquarters An industrial development in Tempe, Arizona comprising over 120,000 square feet in two buildings, with Pacific Office Automation pre-leasing space for its Southwest headquarters, expected to be completed in late 2026.
- Avondale Tech Center A planned 699,672-square-foot industrial complex in Avondale, Arizona, developed on 38 acres in three buildings, with groundbreaking planned for Summer 2026.
Companies that use Creation
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Creation technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Creation partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Western Retail AdvisorscorePhoenix-based brokerage Western Retail Advisors completed an $18.05 million land transaction where Creation Equity purchased 38 acres from Z-Modular for the Avondale Tech Center development. Brokers Jake McClaughry and Brian Gausden represented both parties.
- Z-ModularminorZ-Modular sold 38 acres of land to Creation Equity in Avondale, Arizona to enable development of the Avondale Tech Center industrial complex.
- LGE Design BuildcoreLGE Design Build serves as both project architect and general contractor for the Avondale Tech Center development, a 699,672-square-foot industrial complex planned to break ground in Summer 2026.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
Creation competitors and assessment
Company assessmentDirect peers
- VanTrust Real Estate: Full-service real estate developer with a strong Phoenix and Sun Belt industrial focus, executing build-to-suit and speculative industrial projects for corporate and institutional users — highly comparable geography, product type, and tenant profile.
- Logistics Property Company: Specialist modern-logistics and industrial real estate developer building Class A distribution facilities in U.S. growth markets with institutional capital backing — directly comparable to Creation's modern-spec industrial strategy in Houston and Phoenix.
- Panattoni Development Company: One of the largest privately held industrial real estate developers in the U.S., active in Phoenix and Texas, focused on modern bulk and last-mile industrial — comparable product type and build-to-suit model, larger scale.
- Hillwood Investment Properties: Major industrial and commercial developer (Perot family) with deep Texas and Southwestern U.S. footprint, developing modern logistics facilities for institutional tenants — comparable industrial development strategy.
- Crow Holdings: Dallas-based real estate investment and development firm with a sizable industrial platform in the Southwest U.S., including Phoenix-metro logistics development — comparable industrial build-to-suit and speculative strategy.
Broad incumbents
- Prologis: Largest global industrial REIT with significant Phoenix and Houston holdings — broad incumbent setting the institutional benchmark for modern-logistics asset values and rents in Creation's target markets.
- Trammell Crow Company: Large diversified commercial real estate developer with significant industrial/logistics practice across major U.S. markets including Phoenix — comparable product but operates at much larger scale and across multiple asset classes.
- First Industrial Realty Trust: Public U.S. industrial REIT focused on Class A distribution and logistics properties in core supply-constrained markets — comparable asset class and tenant profile but operates as a public REIT rather than a developer.
Others
- Western Retail Advisors: Phoenix-based commercial real estate brokerage that represented both buyer and seller on Creation's Avondale land transaction — adjacent brokerage peer in the same Phoenix industrial transaction ecosystem.
- LGE Design Build: Phoenix-based design-build construction firm that serves as Creation's architect/GC for Avondale Tech Center — adjacent ecosystem participant in the same Southwest industrial development supply chain.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Creation social profiles
Digital presenceCreation financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creation leadership team
Management profileNumber of profiles
Profiles1 record
Creation funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creation
What does Creation do?
Creation acquires, develops, and manages industrial real estate properties for lease or sale to institutional and corporate tenants. The firm specializes in modern industrial facilities featuring 32-foot clear heights and spacious truck courts, delivered through multi-building portfolios and build-to-suit developments in mature metropolitan markets such as Houston and the Phoenix metro area.
Is Creation a public or private company?
Creation is a private company. It is classified as unknown and is currently operating.
When was Creation founded?
Creation was founded in 2019. It employs 1 to 10 people.
Where is Creation based?
Creation is headquartered in Phoenix, United States, in the North America region.
How does Creation make money?
One revenue line is on record: industrial Real Estate Development.
Who are Creation's main competitors?
Direct peers on record are VanTrust Real Estate, Logistics Property Company, Panattoni Development Company, Hillwood Investment Properties and Crow Holdings. Broad incumbents are Prologis, Trammell Crow Company and First Industrial Realty Trust. Others are Western Retail Advisors and LGE Design Build.
Does Creation have an API?
No public API is recorded for Creation.
What industry is Creation in?
Creation's product category is Industrial Real Estate Development. Its primary akta.pro industry code is BPAJAMAK, Real Estate Investment Management (Acquisitions & Dispositions), with a secondary code of BPAJACAJ, Industrial Land & Build-to-Suit Site Brokerage. Its NAICS code is 23621 and its SIC code is 6532.