Ticketsasa.com
Ticketsasa.com is a Nairobi-based online ticketing and travel marketplace serving Kenyan and East African consumers with event tickets, flight bookings from 12+ airlines, and holiday packages, operating as a product of Pesapal Limited.
- Company typePrivate
- Founded2010
- HeadquartersNairobi, Kenya
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Ticketsasa.com does
Ticketsasa.com is a Nairobi-based online ticketing and travel platform serving consumers and event organizers across Kenya and East Africa. Operated as a product of Pesapal Limited, the platform provides three transaction-based services: event ticket sales, flight booking (aggregating 12+ regional and international airlines), and holiday package sales. Its core technology is a web and mobile marketplace with integration into Pesapal's payment processing infrastructure and merchant onboarding flow; event organizers must register as Pesapal merchants to list events. Pricing follows a unit-pricing pay-as-you-go model with tiered structures (Early Bird, Advance, Gate, Corporate/VIP) for tickets, supplemented by free events. Customers include event organizers in sports (running, motorsport), fitness, entertainment, education, and lifestyle verticals, alongside individual ticket-buyers, flight purchasers, and holiday-package consumers.
The company operates a two-sided marketplace combining direct-to-consumer ticket discovery and purchase with a B2B2C channel where third-party event organizers drive ticket supply. Distribution channels are owned and organic: the ticketsasa.com website, mobile apps on iOS and Android, email newsletters, and social media (Facebook, Instagram, Twitter/X, YouTube, Pinterest). Marketing leans on SEO/event discovery for top-of-funnel acquisition with email/app for retention. Headquarters are in Nairobi on Kabarnet Lane, with staff reported in the 1-10 range. There are no disclosed funding rounds, ownership changes, or management hires beyond co-founder Mark Mwongela, and revenue, ARR, and GMV figures are not publicly available.
The business is fundamentally a payment-rail-anchored regional commerce aggregator. Its revenue streams depend on ticketing commissions, airline booking commissions/markups, and holiday-package sales, with no disclosed take rate or pricing schedule. Strategic positioning centers on being the simplest way for Kenyan consumers to discover and pay for events, flights, and holidays in one platform, and for organizers to reach buyers without building ticketing infrastructure. Constraints to monitor include absence of disclosed financials, tiny headcount, parent-company dependency on Pesapal, and reliance on a narrow Nairobi-centric event supply base.
Ticketsasa.com firmographics
Firmographics- Name
- Ticketsasa.com
- Legal name
- Ticketsasa
- Website
- https://ticketsasa.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ticketsasa.com is a Nairobi-based online ticketing and travel marketplace serving Kenyan and East African consumers with event tickets, flight bookings from 12+ airlines, and holiday packages, operating as a product of Pesapal Limited.
- Ownership category
- akta.pro rank
Ticketsasa.com industry classification
Industry- Product category
- Online Event Ticketing
- NAICS
- All Other Travel Arrangement and Reservation Services (561599), Other Travel Arrangement and Reservation Services (56159)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Event Discovery, Listings & Calendar Platforms (MPAGAJAL)
- akta.pro secondary industries
- Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL), Air Travel Booking Platforms (Flights) (BPAMAIAB), Ticketing Platforms & Primary Ticketing (MPAIAFAD)
Keywords
Where Ticketsasa.com is headquartered
LocationHeadquarters
- HQ city
- Nairobi
- HQ country
- Kenya
- HQ region
- Africa
Offices1 record
Markets served
Ticketsasa.com business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Infrastructure, Personnel
Revenue model
- Ticket Sales Commission: Ticketsasa charges event organizers a fee for selling tickets through their platform. Organizers must register as Pesapal merchants and pay a fee per ticket sold. The platform provides listing, payment processing, and ticket distribution.
- Flight Booking: Revenue generated from flight bookings through the platform, aggregating multiple airlines and earning commissions or markups on ticket sales
- Holiday Package Sales: Revenue from selling holiday packages and travel bundles
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | General admission tickets for events |
| Unit Pricing | Pay-as-you-go | Tiered pricing with Early Bird, Advance, and Gate options |
| Unit Pricing | Pay-as-you-go | Corporate and VIP ticket categories |
| Freemium | Pay-as-you-go | Free events |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Ticketsasa.com product offering
Product offeringCore offering
Ticketsasa.com is an online ticketing and travel booking platform operating as a product of Pesapal Limited, enabling consumers to discover, browse, and purchase tickets for events (concerts, sports, fitness, networking, community gatherings), book flights from multiple regional and international airlines, and purchase holiday packages across East Africa. The platform also provides a merchant portal for event organizers and travel operators to list and sell tickets and packages, with payment processing integrated via Pesapal (M-Pesa, Airtel Money, Visa).
Product overview
Ticketsasa is a multi-service online travel and ticketing platform operating in East Africa, offering a unified platform with two core products: (1) an Event Ticketing Platform for discovering and purchasing tickets to local events including sports, fitness, concerts, networking, and entertainment, and (2) a Flight Booking Service for searching and booking flights from regional and international airlines. The platform also offers Holiday Packages as a bundled travel product. Two supplementary modules serve B2B users: 'Sell Your Tickets' enables event organizers to list and sell tickets with Pesapal payment integration, while 'Sell Your Packages' allows travel operators to list holiday packages. All services are accessed through a single web platform optimized for both desktop and mobile browsers.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Ticketing Platform
Companies that use Ticketsasa.com
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Ticketsasa.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature3 records
Ticketsasa.com partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Pesapal LimitedcoreTicketsasa is a product of Pesapal Limited. The platform uses Pesapal's payment processing infrastructure for all transactions. Event organizers must register as Pesapal merchants to sell tickets through the platform.
- Kenya AirwayscoreKenya Airways flights available for booking through the Ticketsasa platform as part of their flight aggregation service.
- RwandAircoreRegional airline offering flights through the Ticketsasa platform for East African routes.
- Ethiopian AirlinescoreMajor African carrier available for booking through Ticketsasa's flight platform.
- JambojetcoreKenyan low-cost airline integrated into the Ticketsasa booking platform.
- KLM Royal Dutch AirlinesminorInternational carrier available for European and international route bookings.
- EmiratesminorMajor international airline with global route coverage available through the platform.
- Qatar AirwaysminorInternational carrier providing long-haul flight options through Ticketsasa.
- BuyRentKenyaminorPartner for Luxury Living & Design Expo 2026 event, along with KPDA (Kenya Property Developers Association).
- KPDA (Kenya Property Developers Association)minorKenya Property Developers Association co-partnering on the Luxury Living & Design Expo event.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Ticketsasa.com competitors and assessment
Company assessmentDirect peers
- Eventbrite: Global self-service event ticketing platform serving consumers and organizers. Directly comparable to Ticketsasa's event ticketing product in functionality, marketplace model, and per-ticket fee revenue.
- Travelstart: Africa-focused online travel agency headquartered in South Africa, offering flight booking and holiday packages across the continent. Closest regional peer for Ticketsasa's flight and holiday product lines.
- Jumia Travel: Pan-African online travel marketplace for flights and hotels, backed by the broader Jumia e-commerce ecosystem. Comparable to Ticketsasa's flight aggregation and holiday packages for African consumers.
- Skyscanner: Global flight meta-search and booking platform aggregating airline inventory. Directly comparable to Ticketsasa's flight booking product on aggregation and price comparison functionality.
Broad incumbents
- Ticketmaster: World's largest primary ticketing incumbent operating across concerts, sports, and live entertainment. Comparable as a ticketing platform, though operating at global scale with vertical integrations Ticketsasa does not match.
- Booking.com: Global travel and flight booking incumbent with massive inventory, brand recognition, and SEO dominance. Competes broadly with Ticketsasa's flight and holiday package offerings despite vastly different scale.
Emerging players
- Tixel: Safe-ticketing marketplace focused on resale and primary tickets for live events. Comparable to Ticketsasa's event ticketing model but with a stronger focus on fan-to-fan resale and anti-scalping.
Regional players
- Wakanow: Nigerian-headquartered online travel agency offering flights, hotels, and holiday packages across Africa. Comparable regional OTA peer for Ticketsasa's flight and holiday verticals, though serving primarily West Africa.
Others
- Pesapal: Parent company and payment infrastructure provider for Ticketsasa. Comparable as the enabling payments layer; demonstrates the underlying rail Ticketsasa sits on, but not a direct competitor in ticketing or travel.
- Showmax: African subscription video-on-demand service by MultiChoice. Adjacent rather than direct competition — both serve African entertainment consumption, but Showmax is streaming while Ticketsasa is live-event ticketing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Ticketsasa.com social profiles
Digital presenceTicketsasa.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ticketsasa.com leadership team
Management profileNumber of profiles
Profiles1 record
Ticketsasa.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ticketsasa.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ticketsasa.com
What does Ticketsasa.com do?
Ticketsasa.com is an online ticketing and travel booking platform operating as a product of Pesapal Limited, enabling consumers to discover, browse, and purchase tickets for events (concerts, sports, fitness, networking, community gatherings), book flights from multiple regional and international airlines, and purchase holiday packages across East Africa. The platform also provides a merchant portal for event organizers and travel operators to list and sell tickets and packages, with payment processing integrated via Pesapal (M-Pesa, Airtel Money, Visa).
Is Ticketsasa.com a public or private company?
Ticketsasa.com is a private company. It is classified as corporate owned and is currently operating.
When was Ticketsasa.com founded?
Ticketsasa.com was founded in 2010. It employs 1 to 10 people.
Where is Ticketsasa.com based?
Ticketsasa.com is headquartered in Nairobi, Kenya, in the Africa region.
How does Ticketsasa.com make money?
Three revenue lines are on record. Ticket Sales Commission is the primary driver. The others are flight Booking and holiday Package Sales.
Who are Ticketsasa.com's main competitors?
Direct peers on record are Eventbrite, Travelstart, Jumia Travel and Skyscanner. Broad incumbents are Ticketmaster and Booking.com. Tixel is listed as an emerging player. Wakanow is listed as a regional player. Others are Pesapal and Showmax.
Does Ticketsasa.com have an API?
No public API is recorded for Ticketsasa.com.
What industry is Ticketsasa.com in?
Ticketsasa.com's product category is Online Event Ticketing. Its primary akta.pro industry code is MPAGAJAL, Event Discovery, Listings & Calendar Platforms, with a secondary code of BPAFAGAL, Ticketing, Registration & Event Technology (Badging, Apps). Its NAICS code is 561599 and its SIC code is 7990.