Hartzell Air Movement
Hartzell Air Movement is a family-owned U.S. manufacturer of industrial fans and blowers (centrifugal, axial, FRP, roof ventilators, heating equipment) for harsh-environment industrial and marine applications, selling exclusively through a 300+ rep network across the U.S. and Canada.
- Company typePrivate
- Founded1875
- HeadquartersPiqua, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Hartzell Air Movement does
Hartzell Air Movement is a privately held, family-owned U.S. manufacturer of industrial fans and blowers, with origins traceable to the Hartzell family business founded in 1875 and the dedicated air movement division established in 1927. The company designs and produces a comprehensive product portfolio — including centrifugal fans (backward curved, in-line, plug, industrial exhausters), duct axial fans, duct fans, vaneaxial fans, power roof ventilators, fiberglass fans and blowers, and heating equipment (direct gas-fired make-up air and door heaters) — manufactured at its single Piqua, Ohio facility in both traditional metals (carbon steel, aluminum, stainless steel) and proprietary fiberglass reinforced plastic (FRP). Its most distinctive technology is the one-piece resin transfer molded (RTM) fiberglass centrifugal wheel, marketed as delivering approximately ten times the lifespan of multi-part fan designs, 25-50% weight reduction versus metal alloys, and higher corrosion resistance for harsh-environment applications.
Hartzell operates an indirect, rep-driven go-to-market model, distributing exclusively through a network of more than 50 independent industrial fan and blower representative partner companies employing over 300 sales representatives across the U.S. and Canada. Revenue is generated primarily through hardware sales (industrial fans, blowers, and replacement parts — with parts coverage back to 2006), supplemented by professional services including startup, vibration analysis, balance analysis, laser alignment, and field service agreements. Pricing is quote-based with no publicly disclosed price lists; customer engagement spans site surveys, design reviews, application testing, installation, and post-sale service. The company holds ISO 9001:2015, AMCA charter membership (since 1928), ABS marine certification, and operates an in-house AMCA-accredited testing laboratory, and it offers the industry's first five-year performance warranty.
The company serves eight primary industrial verticals — heavy industry, marine, chemical processing, water & wastewater, food processing, pulp & paper, energy, and an "other" category (semiconductor, transportation, agriculture, mining, automotive, oil & gas) — with applications including scrubber fans, semiconductor fabrication process exhaust, and crypto-mining ventilation added as adjacent markets. With 51-100 employees, no subsidiaries, no external institutional investors or disclosed funding, and no public financial filings, Hartzell has remained under six generations of Hartzell family ownership with no M&A or restructuring activity disclosed.
Hartzell Air Movement firmographics
Firmographics- Name
- Hartzell Air Movement
- Legal name
- Hartzell
- Website
- https://hartzellairmovement.com
- Company type
- Private
- Founded year
- 1875
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Hartzell Air Movement is a family-owned U.S. manufacturer of industrial fans and blowers (centrifugal, axial, FRP, roof ventilators, heating equipment) for harsh-environment industrial and marine applications, selling exclusively through a 300+ rep network across the U.S. and Canada.
- Ownership category
- akta.pro rank
Hartzell Air Movement industry classification
Industry- Product category
- Industrial Fans and Blowers
- NAICS
- Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)
- SIC
- Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)
- akta.pro primary industry
- Fans, Blowers & Ventilation Units (Supply/Exhaust/Inline) (IMADANAB)
- akta.pro secondary industries
- Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG), Dampers, Louvers & Ventilation Controls (IMADANAD)
Keywords
Where Hartzell Air Movement is headquartered
LocationHeadquarters
- HQ city
- Piqua
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hartzell Air Movement business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Industrial Fan and Blower Sales: Hartzell generates revenue primarily through the sale of industrial fans and blowers, including centrifugal fans, axial fans, duct fans, fiberglass fans, roof ventilators, and related products. Products are sold through an extensive network of independent sales representatives across the U.S. and Canada.
- Field Service and Support: Services include startup services, vibration analysis, balance analysis, IOM training and presentations, and laser alignment. The company offers comprehensive field service agreements for routine checkups, system optimization, and troubleshooting.
- Replacement Parts: Hartzell provides replacement parts for all products sold since 2006, accessible through an online replacement parts warranty portal.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Hartzell Air Movement product offering
Product offeringCore offering
Hartzell Air Movement designs and manufactures industrial fans, blowers, and roof ventilators in both fiberglass and metal construction for harsh, corrosive, and high-temperature environments. The product portfolio includes centrifugal fans (backward curved, radial, plug, panel), duct axial fans, vaneaxial fans, hooded/upblast roof ventilators, adjustable-pitch aluminum fans, and direct gas-fired heating equipment. Custom engineered solutions are delivered for OEM, replacement, and heavy industrial applications.
Product overview
Hartzell Air Movement is a family-owned industrial fan and blower manufacturer with nearly 150 years of history, offering a comprehensive portfolio of air movement solutions. Their product lineup includes multiple product categories: Adjustable Pitch Fans, Centrifugal Fans (including backward curved, in-line, plug, and industrial exhausters), Cool Blast & Utility Fans, Duct Axial Fans, Duct Fans, Fiberglass products, Heating Equipment (make up air heaters and door heaters), Power Roof Ventilators, Propeller Fans and Wall Ventilators, Recirculating Roof Ventilators, and Vaneaxial Fans. The company specializes in both standard metal construction (carbon steel, aluminum, stainless steel) and proprietary fiberglass reinforced plastic (FRP) products. Key differentiators include their one-piece resin transfer molded fiberglass wheel design, AMCA-accredited testing capabilities, and the industry's first five-year warranty. Hartzell serves diverse markets including heavy industry, marine, chemical, water & wastewater, food processing, pulp & paper, energy, and other industrial sectors.
Differentiator
Problem solved
Functional benefit
Brands
- HartKool: Cool blast and utility fans product line including Series HKA HartKool Fan for industrial cooling applications.
Products and services
- Fiberglass Backward Curved Centrifugal Fans (Series 41)
- Fiberglass Radial Centrifugal Blowers (Series 42 & 43)
- Fiberglass In-Line Centrifugal Fan (Series 40)
- Fiberglass Wall Fan (Series 59)
- Fiberglass Bifurcated Duct Axial Fan (Series 28B & 29B)
- Fiberglass Duct Fans (Series 28, 34 & 35)
- Fiberglass Duct Axial Fan (Series 29, 29V, 35, 35V)
- Fiberglass Air Control Products (Series FFL, FEP, FLC, FCO & FCP)
- Fiberglass Centrifugal Exhauster Fan (Series 82, 83, 87 & 88)
- Fiberglass Roof Ventilator (Series 37, 57 & 58)
- Backward Curved Centrifugal Fan (Series 03)
- Backward Curved Double-Width Centrifugal Fan (Series 13)
- In-Line Centrifugal Fan (Series 04)
- Centrifugal Plug Fan (Series 12)
- Industrial Exhauster (Series 05)
- Pressure Blower (Series 07)
- Turbo Pressure Blower (Series 07T)
- Panel Fan (Series 02 & 09)
- Ring Fans (Series 01, 08, 10 & 14)
- Hooded Roof Ventilator (Series 15, 16, 17 & 19)
- Direct Upblast Roof Ventilator (Series 61)
- Upblast Belt Drive Roof Ventilator (Series 69)
- Swingout Upblast Roof Ventilator (Series 69S)
- Upblast Smoke Ventilator (Series 69H)
- Roof Ventilator (Series 26 & 27)
- Adjustable and Fixed Pitch Vaneaxial Fans (Series 50, 53C, 54, 55, 56, 65, 65C, 66 & 67)
- Metal Duct Fans (Series 31, 31U, 38, 39, 39V & 52)
- Duct Axial Fans (Series 44, 44V, 46, 46V, 48 & 48V)
- Aluminum Adjustable Pitch Fan Assembly (Series 89, 90, 90R, 90U, 91 & 92)
- HartKool Cool Blast and Utility Fans
- Direct Gas-Fired Door Heater (Series 79)
- Make Up Air Heater (Series 78V)
- Horizontal Direct Gas-Fired Make Up Air Heater (Series 78H)
- Field Service and Support
- Replacement Parts
Quantifiable outcome
- 10x lifespan compared to multi-part fans
- +4 more outcomes
Companies that use Hartzell Air Movement
Customer profileSegments8 records
Ideal customer profiles4 records
Hartzell Air Movement technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Hartzell Air Movement partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Air Movement and Control Association (AMCA)coreHartzell is a charter founding member of AMCA since 1928 and has been involved at the Board level. The company adopted AMCA Standard 210 (Laboratory Methods of Testing Fans for Rating) and AMCA Standard 300 (Test Code for Sound Rating). Products are tested in accordance with AMCA Standard test codes.
- Independent Sales Representative PartnerscoreNetwork of more than 50 independent industrial fan and blower representative partner companies employing over 300 sales representatives serving the U.S. and Canada. Representatives are rigorously evaluated to ensure they are among the best in the industry.
- One Tree PlantedminorNonprofit organization dedicated to global reforestation. Hartzell partners with One Tree Planted to support environmental conservation projects.
- Brukner Nature CenterminorNon-profit, privately funded organization promoting the appreciation and understanding of wildlife conservation through preservation, education, and rehabilitation. Hartzell supports this local Piqua, Ohio community organization.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Hartzell Air Movement competitors and assessment
Company assessmentBroad incumbents
- Systemair: European-headquartered global ventilation and indoor climate solutions provider. Overlaps with Hartzell's centrifugal, axial, and roof ventilator lines but operates at materially larger scale and broader geographic reach.
- Soler & Palau (S&P): Global ventilation equipment manufacturer offering axial, centrifugal, and inline fans. Overlaps with Hartzell's duct and inline centrifugal product lines but is a broader, more diversified international player.
- Howden: Global supplier of air and gas handling equipment, fans, blowers, and compressors. Overlaps with Hartzell's industrial fan portfolio but at substantially larger scale and broader international footprint.
Direct peers
- Air Control Industries: UK-based manufacturer of industrial fans, blowers, and ventilation systems. Directly comparable product range (axial, centrifugal, high-pressure blowers) for industrial process and OEM customers, though geographically complementary rather than overlapping.
- Twin City Fan & Blower: US manufacturer of industrial fans and blowers serving heavy industrial, commercial, and process ventilation markets. Competes head-to-head with Hartzell in centrifugal, axial, and high-pressure industrial fan segments.
- Cincinnati Fan: US manufacturer of industrial fans and blowers for process and material handling applications. Overlaps with Hartzell in centrifugal and axial product lines serving similar industrial OEM and end-user customers.
- New York Blower Company: Established US industrial fan and blower manufacturer serving power generation, process, and general industrial markets. Comparable in product scope (centrifugal, axial, FRP) and customer base to Hartzell.
- Greenheck Group: Largest US manufacturer of commercial and industrial fans, blowers, and air movement equipment. Directly competes with Hartzell across centrifugal, axial, and roof ventilator lines, and dwarfs Hartzell in scale and product breadth.
- Continental Fan Manufacturing: US manufacturer of axial, centrifugal, and specialty industrial fans. Directly comparable in product mix and target customers, including a focus on corrosion-resistant and FRP fan lines similar to Hartzell's fiberglass portfolio.
- Loren Cook Company: Privately held US manufacturer of industrial and commercial fans, blowers, and ventilation equipment. Directly comparable in private, family-style ownership and in product overlap with Hartzell's centrifugal, axial, and roof ventilator portfolios.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hartzell Air Movement social profiles
Digital presenceHartzell Air Movement compliance and trust
Trust signalCompliance4 records
Hartzell Air Movement financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hartzell Air Movement leadership team
Management profileNumber of profiles
Profiles10 records
Hartzell Air Movement funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hartzell Air Movement M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hartzell Air Movement
What does Hartzell Air Movement do?
Hartzell Air Movement designs and manufactures industrial fans, blowers, and roof ventilators in both fiberglass and metal construction for harsh, corrosive, and high-temperature environments. The product portfolio includes centrifugal fans (backward curved, radial, plug, panel), duct axial fans, vaneaxial fans, hooded/upblast roof ventilators, adjustable-pitch aluminum fans, and direct gas-fired heating equipment. Custom engineered solutions are delivered for OEM, replacement, and heavy industrial applications.
Is Hartzell Air Movement a public or private company?
Hartzell Air Movement is a private company. It is classified as family owned and is currently operating.
When was Hartzell Air Movement founded?
Hartzell Air Movement was founded in 1875. It employs 51 to 100 people.
Where is Hartzell Air Movement based?
Hartzell Air Movement is headquartered in Piqua, United States, in the North America region.
How does Hartzell Air Movement make money?
Three revenue lines are on record. Industrial Fan and Blower Sales are the primary driver. The others are field Service and Support and replacement Parts.
Who are Hartzell Air Movement's main competitors?
Broad incumbents on record are Systemair, Soler & Palau (S&P) and Howden. Direct peers are Air Control Industries, Twin City Fan & Blower, Cincinnati Fan, New York Blower Company, Greenheck Group, Continental Fan Manufacturing and Loren Cook Company.
Does Hartzell Air Movement have an API?
No public API is recorded for Hartzell Air Movement.
What industry is Hartzell Air Movement in?
Hartzell Air Movement's product category is Industrial Fans and Blowers. Its primary akta.pro industry code is IMADANAB, Fans, Blowers & Ventilation Units (Supply/Exhaust/Inline), with a secondary code of IMAHAKAG, Ventilation, Ducting & Air Distribution Equipment. Its NAICS code is 333413 and its SIC code is 3564.