CROC

What CROC does

CROC (legal name: Закрытое Акционерное Общество "КРОК инкорпорейтед" / Closed Joint Stock Company "CROC Incorporated") is a privately held Russian IT systems integrator and technology partner headquartered in Moscow, founded around 1989–1992 with over 30 years of operating history. The company delivers end-to-end IT landscapes for large Russian enterprises and holdings across financial services, industrial (metallurgy, oil and gas, nuclear), government, retail, and emerging digital-native verticals, employing 1,001–5,000 staff across 18+ Russian cities and ranked among the TOP-5 largest IT providers in Russia with 2,000–2,500+ projects delivered annually to a base of 700+ active enterprise clients.

The product and technology stack combines proprietary and partner-integrated offerings: Cloud Platform CROC v.5 (IaaS/PaaS with S3 object storage, Kubernetes as a service, serverless, ML tooling), business applications including the 1C ERP practice (150+ specialists) and CROC AMO 2020 CRM, engineering systems for intelligent buildings (power, HVAC, structured cabling, multimedia, security), cybersecurity services (SOC, MDR/XDR, threat hunting for critical infrastructure), and an emerging AI portfolio comprising an in-development B2B agent orchestration platform, a GenAI Solutions practice, and the ARhitector augmented-reality mobile application. CROC also operates an internal software portfolio (CROC LMS, CROC Surf, KSED electronic document management, Electronic Trading Platform, Billing Information System for Cloud, Client Portal Technical Support Center, Cool Feedback, Business Process Automation, CROC Statistics, Financial Calculator, Knowledge Base, Integrated Development Stand, Training Module).

The business model is predominantly enterprise field sales with a consultative motion: qualified commercial inquiries capture budget bands from under 5M rubles to over 1B rubles, leading to technical-commercial proposals (TCP), formal RFP responses, demo days, and case laboratories. Revenue is generated through professional services engagements, subscription-based cloud and managed services (cybersecurity SOC, cloud platform), and technology resale/integration, with the import-substitution of departed foreign vendors positioning CROC as a core participant in the domestic Russian IT ecosystem (IT accreditation from the Ministry of Digital Development / Минцифры covering 12 activity codes).

Name

CROC

Legal name

Закрытое Акционерное Общество "КРОК инкорпорейтед"

Website

https://croc.ru

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

CROC is a privately held Russian IT systems integrator and technology partner, founded in 1989–1992, that delivers end-to-end IT landscapes—including infrastructure, cloud, 1C ERP, engineering systems, cybersecurity, and emerging AI/GenAI solutions—to 700+ large enterprise clients across Russia from offices in 18+ cities.

Ownership category

akta.pro rank

Product category

Enterprise IT Integration and Managed Services

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Software Publishers (513210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

CRM Managed Services & Support (BPAEAGAD)

akta.pro secondary industry

CRM Implementation & Systems Integration (BPAFAFAB)

Keywords

• IT systems integration
• Enterprise infrastructure solutions
• Cloud platform services
• Managed IT services
• Business application implementation

Headquarters

HQ city

Moscow

HQ country

Russia

HQ region

Europe

Offices18 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. IT Infrastructure Solutions: Building comprehensive IT landscapes for enterprises including computing infrastructure, virtualization platforms, storage systems, network solutions, and cloud services
2. Business Applications Implementation: Implementation of 1C ERP and other business applications including finance, production management, and enterprise resource planning
3. Cloud and Managed Services: Cloud platform services including S3 object storage, PaaS, IaaS, Kubernetes as a service, serverless computing, and managed services for ongoing infrastructure support
4. Engineering and Multimedia Systems: Design and implementation of engineering infrastructure for intelligent buildings including electrical supply, HVAC, structured cabling, safety systems, and multimedia solutions
5. AI/ML Solutions: GenAI solutions, AI platform for agent orchestration, and AI/ML infrastructure solutions for enterprise clients
6. Cybersecurity Services: SOC services, security monitoring, incident response, MDR/XDR, threat hunting, and security consulting including for critical infrastructure facilities (KI)

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

CROC is a Russian system integrator and technology partner that builds end-to-end IT landscapes for large enterprises. The company sells IT infrastructure solutions (servers, storage, networks, cloud), business applications (1C ERP implementation, CRM, document management), cloud platform services via its proprietary Cloud Platform CROC v.5, engineering systems for intelligent buildings, cybersecurity managed services (SOC, MDR/XDR), and emerging AI/GenAI solutions. Customers contract CROC for professional services and managed services, supplemented by proprietary software products sold as standalone offerings.

Product overview

CROC is a Russian system integrator and technology partner with over 30 years of experience, operating as a platform-plus-modules architecture. The company offers comprehensive IT solutions across business applications (CROC AMO 2020 CRM, document management, ERP), IT infrastructure (Cloud Platform v.5, computing infrastructure, cloud services, network solutions), engineering systems (power supply, climate control, structured cabling, security), and service support. The product portfolio includes proprietary solutions such as CROC LMS, CROC Surf, ARhitector, Cloud Platform CROC v.5, and various specialized modules including knowledge management, billing, business process automation, and client support portals. The company also develops AI-powered solutions including an agent orchestration platform and GenAI solutions for enterprise customers.

Differentiator

Problem solved

Functional benefit

Products and services

• Cloud Platform CROC v.5
• CROC LMS
• CROC Surf
• ARhitector
• KSED
• CROC AMO 2020
• Electronic Trading Platform
• IT Infrastructure Solutions
• 1C Business Applications Implementation
• Cloud and Managed Services
• Engineering and Multimedia Systems
• AI/ML and GenAI Solutions
• Cybersecurity Services

Quantifiable outcome

• 30+ years of accumulated IT landscape building experience for key enterprises
• +2 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature9 records

Partnerships

Four partnerships are on record, tiered minor and core.

• FC KrasnodarminorStrategic or Co-development PartnerCROC serves as the IT partner for FC Krasnodar football club, supporting their digital development initiatives including digital transformation projects for the new season.
• Russian Technology Vendors (various)coreTechnology or IntegrationCROC works with multiple Russian technology vendors for import substitution solutions, including CyberProtect, R7-office, MyOffice, NII SOKB, VK, and other domestic software producers. Company has IT accreditation with Russian Ministry of Digital Development confirming participation in IT ecosystem.
• 1CcoreTechnology or IntegrationCROC has a strong 1C practice with 150+ specialists implementing 1C ERP, 1C:Enterprise, and related solutions. Company is an Enterprise partner for 1C and has won multiple 1C Project of the Year awards for federal-scale implementations.
• YandexcoreTechnology or IntegrationYandex.Metrica and Yandex.Cloud are used for web analytics and cloud infrastructure services. Yandex services are referenced in data processing consent policies.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Jet Infosystems: Jet Infosystems is a long-established Russian systems integrator providing ERP, infrastructure, cloud, and custom software development to large enterprises and government. Closely comparable to CROC in scope, 1C/ERP focus, and Russian enterprise customer base.
• Softline: Softline is one of Russia's largest IT services and system integration groups offering cloud, software licensing, cybersecurity, and managed services to enterprise customers across multiple verticals. Directly comparable to CROC in customer profile, services mix, and Russian-enterprise GTM motion.
• Lanit: Lanit is a major Russian IT group delivering systems integration, software development, consulting, and managed services, with strong 1C and SAP practices. Direct peer to CROC in Russian enterprise systems integration and application services.
• NVision Group: NVision Group (formerly Nvision) is a Russian systems integrator and IT services provider focused on infrastructure, cloud, and managed services for large enterprises and telecom operators. Overlaps with CROC's infrastructure, cloud, and managed-services revenue streams.

Broad incumbents

• Tata Consultancy Services (TCS): TCS is one of the largest global IT services and consulting firms offering systems integration, application services, cloud, and digital transformation to large enterprises. Comparable in scale and breadth to CROC's enterprise IT services portfolio, though globally diversified.
• Infosys: Infosys is a global IT services leader providing application development, maintenance, systems integration, and consulting to large enterprises. Comparable to CROC's enterprise application services and managed services offerings, but with global delivery and customer footprint.
• Accenture: Accenture is a global professional services and systems integration giant offering strategy, consulting, technology, and operations services to large enterprises worldwide. Comparable to CROC in systems integration and enterprise transformation, but at vastly larger global scale.

Emerging players

• Selectel: Selectel is a leading Russian IaaS/cloud and colocation provider serving enterprise and developer customers. Competes with CROC's Cloud Platform v.5 in Russian enterprise cloud infrastructure, though Selectel is a pure-play infrastructure vendor.
• Yandex Cloud: Yandex Cloud is a major Russian public cloud platform offering IaaS, PaaS, and managed AI/ML services. Competes with CROC's Cloud Platform v.5 in Russian enterprise cloud, especially for AI/ML workloads, but is much larger in raw cloud capacity.

Others

• 1C Company: 1C is the dominant Russian ERP and business-software publisher whose platform underpins much of CROC's 1C practice revenue. They are a critical technology partner rather than a competitor, but their SaaS/cloud push creates some overlap with CROC's application services.

Market position

Strengths5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CrocIncorporated

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CROC