SUNRx

Name

SUNRx

Legal name

340B Holdings, LLC

Website

https://sunrx.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

340B Drug Pricing Program Administration

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Health Services (8000)

akta.pro primary industry

Charge Capture & Clinical Documentation Improvement (CDI) for Billing (HLACACAF)

akta.pro secondary industry

DTx/SaMD Deployment, Integration & Reimbursement Enablement (HLACANAO)

Keywords

• 340B administration
• Contract pharmacy
• Split billing
• Prescription discount card
• 340B compliance

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. 340B Administration Services: SunRx provides comprehensive 340B program administration services to Covered Entities (hospitals, health centers) and their contracted pharmacies. Services include contract pharmacy network management, split billing, referral capture, advanced claims capture, specialty pharmacy management, and prescription discount card programs. Revenue is generated through administrative fees for managing 340B programs, technology platform access, and transaction-based services.
2. Specialty Pharmacy Management: SunRx assists Covered Entities in building specialty pharmacy networks and managing specialty drug-specific nuances within 340B programs, generating savings on higher-cost specialty medications.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

SUNRx provides comprehensive administration services for the federal 340B Drug Pricing Program on behalf of Covered Entities (hospitals, federally qualified health centers) and their contracted pharmacies. Its core offering is a Complete 340B Solution comprising contract pharmacy network management, split billing, referral capture, specialty pharmacy, a 340B prescription discount card for uninsured patients, and Advanced Claims Capture (ACC), delivered through a HIPAA/HITECH-compliant cloud platform and supported by dedicated account executives.

Product overview

SUNRx offers a platform-plus-modules architecture centered on complete 340B Drug Pricing Program administration. The core Complete 340B Solution encompasses Contract Pharmacy network management, 340B Prescription Discount Card, Referral Capture, Specialty Pharmacy, Split Billing, Customer Care, and Advanced Claims Capture (ACC340B). These core modules are complemented by Command340B, an integrated suite of solutions addressing rebate complexity — including ACC340B, Assist340B (ESP/rebate data submission), Edge (Rebate Model TPA), Clear (transparency reporting), Certify (compliance), and Transit (pharmacy gateway). The Command340B suite provides infrastructure for real-time data integration, Beacon rebate submissions, audit readiness, and rebate-based contract management. All solutions are delivered with hands-on customer support and compliance-focused implementation.

Differentiator

Problem solved

Functional benefit

Brands

• Command340B: Integrated suite of solutions addressing 340B market challenges including rebate management, compliance, and pharmacy gateway services. Includes sub-products: ACC (Advanced Claims Capture), Assist340B, Edge, Clear, Certify, and Transit.
• ACC340B
• 340B Pharmacy Academy

Products and services

• Complete 340B Solution End-to-end 340B program administration package for hospitals and health centers covering contract pharmacy, split billing, referral capture, specialty pharmacy, prescription discount card, and customer care, designed to optimize program performance while maintaining regulatory compliance.
• Contract Pharmacy

Quantifiable outcome

• Near doubling of capture rates and revenue for Advanced Claims Capture users
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• AuthorityRxcoreStrategic or Co-development Partner · 21 September 2023SunRx acquired AuthorityRx on September 21, 2023. AuthorityRx is a technology and pharmacy consulting firm comprising licensed healthcare professionals. The acquisition complements SunRx's 340B offerings with auditing, compliance services, and two cloud-based applications: Advanced Claims Capture (ACC) and the manufacturer support application. ACC significantly increases 340B savings by uncovering and resolving fallout claims, while the manufacturer support application restores and protects savings associated with manufacturer-imposed restrictions requiring claims uploads.
• MedImpact Healthcare SystemscoreOthersSunRx (340B Holdings, LLC) is a wholly-owned subsidiary of MedImpact Healthcare Systems, Inc., the nation's largest independent pharmacy benefit manager (PBM) and health solutions company. MedImpact provides infrastructure, PBM capabilities, and technology integration that enable SunRx's unique real-time 340B prescription discount card program.
• 340B HealthcoreStrategic or Co-development PartnerSunRx is a corporate partner of 340B Health, a nonprofit membership organization of more than 1,400 public and private non-profit hospitals and health systems participating in the 340B drug pricing program. 340B Health is the leading advocate and resource for hospital participants in 340B. The partnership broadens program offerings for hospitals, patients, and health centers.
• Apexus / 340B Prime Vendor ProgramminorStrategic or Co-development PartnerApexus is the nation's leader in creating reliable healthcare solutions and enhancing access to medications through the 340B Prime Vendor Program (PVP). SunRx directs clients to Apexus for 340B education, Prime Vendor Program access, and technical assistance supporting program integrity.
• Beacon Channel ManagementcoreTechnology or IntegrationBeacon Channel Management is the vendor selected by nine drug manufacturers to administer the 340B rebate model. SunRx's Command340B suite integrates with Beacon for rebate data submission and compliance. Covered entities must maintain registrations with both 340B ESP and Beacon platforms for rebate model participation.
• 340B ESP (Second Sight Solutions)coreTechnology or Integration340B ESP is a drug industry vendor operated by Second Sight Solutions that facilitates 340B claim management and oversees implementation of drug manufacturer policies and restrictions. SunRx's Command340B Assist integrates with 340B ESP for real-time data validation and rebate data submission. Both Beacon and 340B ESP are part of Second Sight Solutions.
• State Hospital AssociationscoreChannel Partner/ Reseller/ DistributorSunRx holds partnership agreements with multiple state hospital associations through which it has been endorsed as the exclusive 340B administrator of choice for their member hospitals. Partnerships require review of SunRx's technology, services, compliance adherence, and management capabilities.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CaptureRx: 340B administration platform serving health centers (FQHCs) and hospitals with contract pharmacy and split-billing solutions. Direct competitor in the same regulatory and customer environment as SUNRx.
• Craneware (Sentry Data Systems): Craneware acquired Sentry Data Systems, one of the largest 340B TPAs serving hospitals and health centers. Directly competes with SUNRx across split billing, contract pharmacy administration, and 340B compliance — same buyer, same regulatory regime.
• Macro Helix: Provides 340B program management, split billing, and analytics to hospital and FQHC covered entities. Closely comparable to SUNRx in product scope and target customer.
• Verity Solutions: A 340B TPA that provides split billing, contract pharmacy, and compliance software to covered entities. Directly comparable to SUNRx across the same product modules (split billing, contract pharmacy, referral capture) and the same hospital/health-center buyer.
• Wellpartner (R&S Northeast / Wellpartner): Long-standing 340B contract pharmacy administrator for safety-net hospitals, FQHCs, and specialty pharmacies. Direct competitor in contract pharmacy network administration.

Others

• MedImpact Healthcare Systems: SUNRx's parent company and the nation's largest independent PBM. Provides infrastructure, PBM claims processing, and technology that power SUNRx's 340B discount card; not a competitor but the enabling ecosystem.
• Apexus / 340B Prime Vendor Program: Federal 340B Prime Vendor and HRSA contractor that provides education, technical assistance, and sub-ceiling pricing rather than administration. SUNRx directs clients to Apexus for education — adjacent, not competing.
• 340B Health: Membership and advocacy association of 1,400+ hospital participants in the 340B program. SUNRx is a corporate partner — adjacent rather than competitive.

Broad incumbents

• Ravin.ai / Walgreens Boots Alliance (340B Services): Large retail pharmacy and healthcare conglomerate that runs 340B-covered contract pharmacy programs at scale for health systems. Competes with SUNRx indirectly through in-house contract pharmacy participation and related 340B services.
• CVS Health (Caremark / Cordavis): Vertically integrated PBM, pharmacy, and health-services conglomerate with 340B-related capabilities and contract pharmacy infrastructure. Overlaps with SUNRx at the PBM / contract pharmacy boundary.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/SUNRx340B
• LinkedInlinkedin.com/company/sunrx340b

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SUNRx