Sellergize

What Sellergize does

Sellergize Web Technology Services Pvt. Ltd. is an Indian private limited company, headquartered in Kalyan (Mumbai metropolitan area) with a regional office in East Finchley, London. The company builds and sells a portfolio of four technology products aimed at affiliate marketing publishers: LinkMyDeals (premium coupon feeds sourced from official brand communications such as websites, newsletters, social media, and ads), CouponAPI (coupon and deal feeds from major affiliate networks delivered through a WordPress plugin and REST APIs), ClipMyDeals (an all-in-one solution combining a WordPress theme, mobile apps, and a browser extension for coupons, deals, cashback, and price comparison), and BrandLogos (an automated logo database covering over 100,000 ecommerce stores). Each product is sold via its own dedicated website with self-serve sign-up, reflecting a product-led growth motion that targets SMBs, large affiliate publishers, part-time marketers, and non-profit foundations on a horizontal basis.

The underlying technology stack consists of WordPress plugins, REST APIs, web applications, and browser extensions that aggregate, normalize, and distribute coupon, deal, and brand-asset data across the affiliate ecosystem. Sellergize monetizes through subscription/recurring revenue on these products; pricing is not publicly disclosed, and enterprise or custom arrangements appear to be quote-based. The company is independently operated and founder-controlled: two Directors, Kamil Ahmed Khan and Rahil Ahmed Khan, share the surname "Khan," suggesting a family-led structure, and no external venture capital, private equity, or public-market ownership is disclosed. Marketing is conducted primarily through earned media coverage in Indian business publications (Hindustan Times, Financial Express, Mid-Day, Express Computer, Adgully, Free Press Journal), the corporate website, and industry events including IAS Delhi and ASW Dubai. The company has been recognized with a "Best CX in WordPress Products" award from the WordPress community, and it reports an active hiring pipeline via a dedicated careers portal.

Operationally, Sellergize is a bootstrapped, sub-50-employee technology firm that has expanded from a single coupon-feed product into a four-brand ecosystem with global self-serve distribution. The absence of disclosed funding rounds, partnerships, or acquisition activity indicates an organic growth posture rather than an externally financed scaling strategy. Geographic reach is anchored in India and the UK, but product distribution is effectively global via digital channels. The key strategic question for an investor is whether the combination of a curated data advantage (100k+ store logos and aggregated coupon feeds) and a multi-brand WordPress-centric distribution footprint can support durable recurring revenue without external capital, or whether a future funding round, M&A event, or platform pivot would be required to scale materially beyond the current product-led, SMB-heavy customer base.

Name

Sellergize

Legal name

Sellergize WTS Pvt. Ltd.

Website

https://sellergize.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Sellergize is a bootstrapped Indian private technology company that builds and sells a four-product stack (LinkMyDeals, CouponAPI, ClipMyDeals, BrandLogos) of WordPress plugins, REST APIs, and browser extensions serving affiliate marketing publishers — primarily SMBs and large affiliate companies — globally via self-serve, subscription-based digital distribution.

Ownership category

akta.pro rank

Product category

Affiliate Marketing Software

NAICS

Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising (7310)

akta.pro primary industry

Affiliate Marketing & Partner Networks (BPAMALAI)

akta.pro secondary industries

Affiliate & Partner Marketing (Performance Partnerships) (BPAFACAE), Affiliate Marketing & Partner Program Management (MPAAACAD)

Keywords

• Affiliate marketing software
• Coupon API platform
• Deal aggregation tools
• Affiliate link management
• Publisher monetization tools

Headquarters

HQ city

Kalyan

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Technology Products & Services: Sellergize builds and offers a complete stack of technology products and services for affiliate marketing publishers, including subscription-based access to coupon feeds, APIs, plugins, and branding tools. Revenue is generated through product sales via direct website purchases.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Sellergize WTS Pvt. Ltd. provides affiliate marketing technology products including a WordPress plugin for affiliate link management (LinkMyDeals), a coupon and deal data API (CouponAPI), a content clipping tool (ClipMyDeals), and a brand logo resource library (BrandLogos). The company focuses on building software tools that enable affiliate publishers and digital marketers to discover, manage, and monetize deals, coupons, and brand content across e-commerce platforms.

Product overview

Sellergize builds and offers a complete stack of technology products and services to scale affiliate marketing businesses. The portfolio includes four distinct sub-brands: LinkMyDeals (premium coupon feeds from official store sources), CouponAPI (coupon feeds from affiliate networks with WP Plugin and REST APIs), ClipMyDeals (WP Theme + Mobile Apps + Browser Extension for an all-in-one coupons, cashback, and price comparison solution), and BrandLogos (automated ecommerce store logo database covering 100k+ stores). These products work together to serve the affiliate publisher ecosystem with tools for content aggregation, API access, end-user facing portals, and brand asset management.

Differentiator

Problem solved

Functional benefit

Brands

• ClipMyDeals: WP Theme + Mobile Apps + Browser Extension - An all-in-one solution for Coupons & Deals, Cashback and Price Comparison portal.
• CouponAPI
• LinkMyDeals
• BrandLogos

Products and services

• LinkMyDeals WordPress plugin that enables affiliate publishers and bloggers to discover, import, and display deals and coupons from multiple e-commerce merchants on their websites. Targets affiliate marketers and WordPress-based content publishers.
• CouponAPI RESTful API that delivers structured coupon, deal, and offer data from multiple e-commerce retailers to developers and businesses building deal/coupon applications, browser extensions, or aggregator sites.
• ClipMyDeals Content clipping tool that allows affiliate marketers to capture, curate, and share deal content across channels. Designed for digital publishers running deal and coupon content websites.
• BrandLogos Library of brand logos and brand-related assets that marketers and publishers can use for creating promotional content around e-commerce merchants and their offers.

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Awin: Awin is one of the largest global affiliate networks with its own publisher tools and APIs. As an incumbent network, it offers overlapping capabilities to Sellergize's CouponAPI but as part of a wider network offering.
• CJ Affiliate (Commission Junction): CJ Affiliate is a major global affiliate network providing advertiser and publisher tools, APIs, and reporting — a broad incumbent whose publisher-facing capabilities intersect with Sellergize's product set.
• Rakuten Advertising: Rakuten Advertising is a large global affiliate network offering publisher tools and APIs, comparable to Sellergize at the network-integration layer but operating at a much larger scale with a broader service portfolio.

Direct peers

• Skimlinks: Skimlinks provides affiliate commerce monetization tools for publishers, including APIs and automated affiliate link monetization — directly comparable to Sellergize's CouponAPI and LinkMyDeals products serving the same publisher audience.
• Sovrn Commerce (formerly VigLink): Sovrn Commerce offers affiliate link monetization and product data feeds to publishers worldwide, competing with Sellergize's LinkMyDeals and CouponAPI in the publisher-monetization layer of affiliate marketing.
• Impact: Impact operates a partnership management platform covering affiliate, influencer, and B2B partnerships, serving as a broader-stack competitor to Sellergize's affiliate marketing technology focus.
• PartnerStack: PartnerStack is a SaaS platform for managing affiliate, referral, and influencer partner programs — a comparable B2B technology play serving the broader affiliate/partner ecosystem that Sellergize targets.
• Refersion: Refersion offers affiliate and influencer program management software for brands and publishers, overlapping with Sellergize's affiliate publisher tooling across both SMB and enterprise segments.

Emerging players

• Slickdeals: Slickdeals is a major coupon and deal aggregation platform with a strong community component, comparable to ClipMyDeals in the deals-aggregation space but operating a consumer-facing model rather than B2B publisher tooling.
• Honey (PayPal): Honey operates a coupon and cashback browser extension serving consumers, overlapping with ClipMyDeals' browser extension and cashback functionality, though positioned as a consumer tool rather than publisher infrastructure.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/sellergize
• LinkedInlinkedin.com/company/sellergize-web-technology-solutions-pvt--ltd-

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sellergize