Stride PR
Stride PR is a boutique public relations agency focused on the video game industry. Founded in 2014 in Torrance, California, the firm delivers media relations, PR strategy, influencer outreach, and press material services to indie developers, publishers, and gaming event organizers.
- Company typePrivate
- Founded2014
- HeadquartersTorrance, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Stride PR does
Stride PR is a boutique public relations agency focused exclusively on the video game industry, founded in 2014 and headquartered in Torrance, California. The firm is led by founder and CEO Robert Brown and operates with a team of 11 to 50 employees. Stride PR positions itself around deep vertical specialization in gaming PR rather than breadth of services across industries, marketing decades of accumulated relationships with gaming press, reviewers, and video producers as its primary asset.
The firm offers five core service lines: media relations (leveraging reporter and reviewer relationships to amplify game visibility), PR strategy and counsel (including release-date timing, core messaging, and contingency planning), influencer outreach (matching games with content creators to drive Steam wishlists and sales), press material development (press releases, public statements, community blogs, talking points, and award-show scripts), and social media management (strategy and content development across platforms). Stride PR does not operate a proprietary technology platform; its capability is relationship-based media access and human-authored content delivered by the team.
Revenue is generated through professional-services engagements billed on either a project-fee or retainer basis. The client roster spans indie and emerging video game developers (Conch Ship Games, Contemplation Games, gazuntype, Genie Boy Games, Bit Kid Games, Lunacy Studios), mid-sized publishers (All in! Games, PLAYISM, Kodansha Creators' Lab), and gaming event operators (Penny Arcade / PAX). Distribution is direct-to-client B2B sales through relationship-based business development and referrals. The firm markets itself through a blog/news section showcasing earned-media placements, a Twitter account (@Stride_PR), and a Facebook page.
Stride PR firmographics
Firmographics- Name
- Stride PR
- Website
- https://stridepr.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stride PR is a boutique public relations agency focused on the video game industry. Founded in 2014 in Torrance, California, the firm delivers media relations, PR strategy, influencer outreach, and press material services to indie developers, publishers, and gaming event organizers.
- Ownership category
- akta.pro rank
Stride PR industry classification
Industry- Product category
- Video Game Public Relations Services
- NAICS
- Public Relations Agencies (541820), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Consumer & Lifestyle PR (MPAAADAB)
- akta.pro secondary industries
- Influencer PR & Seeding (Gifting/Press Kits) (MPAAAHAG), Reputation Management & Online PR (BPAFADAN), PR, Reputation Management & Earned Media Platforms (BPAMALAO), Event & Experiential PR (Launches, Stunts, Press Events) (MPAAADAM)
Keywords
Where Stride PR is headquartered
LocationHeadquarters
- HQ city
- Torrance
- HQ country
- United States
- HQ region
- North America
Markets served
Stride PR business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations
Revenue model
- PR Services: Boutique public relations services for video game developers and publishers including media relations, PR strategy, influencer outreach, press material development, and social media management. Revenue generated through project fees or retainer arrangements with game industry clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Stride PR product offering
Product offeringCore offering
Stride PR is a boutique public relations agency that provides video game-specific PR services to developers, publishers, and gaming events. Its offerings span media relations, PR strategy and counsel, influencer outreach, press material development, and social media services. The agency delivers these on a project or retainer basis, leveraging long-standing relationships with gaming journalists, reviewers, video producers, and content creators to secure media coverage and audience engagement for client games.
Product overview
Stride PR is a boutique video game public relations agency offering a comprehensive suite of PR services. The agency's offerings include Media Relations (leveraging media contacts to amplify game visibility), PR Strategy and Counsel (strategic consulting for launches), Influencer Outreach (connecting developers with content creators), Press Material Development (creating press releases and marketing copy), and Social Media Services. These services work together to provide game developers with end-to-end public relations support, from strategic planning through execution across media and social channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Media Relations
Quantifiable outcome
- Worldwide outreach coverage for game launches
Companies that use Stride PR
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Stride PR technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stride PR partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Stride PR competitors and assessment
Company assessmentDirect peers
- Reverb Communications: A veteran PR and marketing agency focused on video games and entertainment, providing media relations and influencer outreach for game launches. Overlaps with Stride PR's core service mix and target indie/mid-sized publisher base.
- Sandbox Strategies: A games-focused PR and communications firm offering media relations and influencer services to video game studios. Direct competitor in serving indie and mid-sized game developers with launch-era PR.
- Evolve PR: A boutique public relations agency specializing in video games and entertainment, with overlapping service categories including media relations, influencer outreach, and launch PR for game developers and publishers.
- Renaissance PR: A video game PR and marketing agency offering media relations, influencer outreach, and launch campaigns to developers and publishers. Comparable boutique positioning and service mix within the gaming PR niche.
- Wonacott PR: An entertainment and gaming PR agency serving video game publishers and developers with media relations, influencer campaigns, and launch support. Comparable boutique positioning in the gaming PR niche.
- ICO Partners: An established video game PR and communications agency with deep journalist relationships across the European gaming press, directly comparable in offering PR strategy, media relations, and influencer support to game clients.
- Pitch Publicity: A PR agency with a games and entertainment practice providing media relations and influencer outreach to studios and publishers. Closely comparable in scope and indie/mid-market client focus.
Regional players
- 10Six: A UK-based video games PR and communications agency offering media relations, influencer outreach, and community management. Comparable services but primarily serves European clients rather than competing head-to-head in Stride's North American market.
Emerging players
- Big Bad Wolf PR: An emerging PR firm with a games and entertainment practice working with indie studios on launch coverage and media outreach. Smaller scale but increasingly overlapping with Stride's indie publisher segment.
- Future Friends Games: A games-focused communications and marketing agency offering PR, influencer, and community services to indie developers. Partial overlap with Stride PR, particularly in serving smaller studios with launch support.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Stride PR social profiles
Digital presenceStride PR financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stride PR leadership team
Management profileNumber of profiles
Profiles1 record
Stride PR funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stride PR M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stride PR
What does Stride PR do?
Stride PR is a boutique public relations agency that provides video game-specific PR services to developers, publishers, and gaming events. Its offerings span media relations, PR strategy and counsel, influencer outreach, press material development, and social media services. The agency delivers these on a project or retainer basis, leveraging long-standing relationships with gaming journalists, reviewers, video producers, and content creators to secure media coverage and audience engagement for client games.
Is Stride PR a public or private company?
Stride PR is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Stride PR founded?
Stride PR was founded in 2014. It employs 11 to 50 people.
Where is Stride PR based?
Stride PR is headquartered in Torrance, United States, in the North America region.
How does Stride PR make money?
One revenue line is on record: PR Services.
Who are Stride PR's main competitors?
Direct peers on record are Reverb Communications, Sandbox Strategies, Evolve PR, Renaissance PR, Wonacott PR, ICO Partners and Pitch Publicity. 10Six is listed as a regional player. Emerging players are Big Bad Wolf PR and Future Friends Games.
Does Stride PR have an API?
No public API is recorded for Stride PR.
What industry is Stride PR in?
Stride PR's product category is Video Game Public Relations Services. Its primary akta.pro industry code is MPAAADAB, Consumer & Lifestyle PR, with a secondary code of MPAAAHAG, Influencer PR & Seeding (Gifting/Press Kits). Its NAICS code is 541820 and its SIC code is 7311.