SIRONA Dental Systems

What SIRONA Dental Systems does

Dentsply Sirona is the world's largest diversified manufacturer of professional dental products and technologies, formed in February 2016 through the merger of equals between DENTSPLY International (founded 1899 in New York) and Sirona Dental Systems (founded 1877 in Erlangen, Germany). The company serves general dental practices, specialty clinics, dental laboratories, and authorized distributors across 150+ countries, reaching approximately 600,000 dental professionals who treat over 6 million patients daily using its products. Its portfolio spans the full clinical workflow: imaging (Axeos, Orthophos, Schick AE), intraoral scanning (Primescan, Primescan 2), chairside CAD/CAM (CEREC, CEREC Primemill), 3D printing (Primeprint Solution), implant systems (Astra Tech EV, PrimeTaper, DS OmniTaper, Atlantis), endodontic instruments (ProTaper, WaveOne Gold, X-Smart Pro+), clear aligners (SureSmile, Byte), treatment centers (Axano, Intego, Sinius), and preventive/infection control equipment (Cavitron, DAC Universal).

The company's technology backbone is DS Core, a cloud-based platform launched in 2022 that connects hardware, software, labs, and patient data across the digital workflow, with integrations into third-party scanners (3Shape), 3D printers (Carbon), and CAD/CAM materials (VITA Zahnfabrik). Revenue is generated through four streams: (1) one-time equipment/hardware sales of treatment centers, scanners, mills, imaging systems, and endodontic motors; (2) recurring consumables including restorative materials, impression materials, endodontic files, implant components, and aligners; (3) software subscriptions and digital services via DS Core, DS Core Create, and DS Core Care; and (4) professional services revenue from DS Academy clinical education and DS World events. Distribution combines a 4,000+ person direct sales and customer service organization with regional distributors, an e-commerce shop, and seven global academy/training facilities. The company is publicly traded on NASDAQ (XRAY), headquartered in Charlotte, NC, employs approximately 16,000 people, and invests roughly $125M+ (~4% of revenue) annually in R&D through a team of 650+ scientists and engineers.

Name

SIRONA Dental Systems

Legal name

Dentsply Sirona Inc.

Website

https://dentsplysirona.com

Company type

Public

Founded year

2016

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Dentsply Sirona is the world's largest diversified manufacturer of professional dental products and technologies, serving 600,000 dental professionals across 150+ countries with an integrated portfolio of imaging, scanning, CAD/CAM, 3D printing, implant, endodontic, orthodontic, and treatment center solutions unified by its DS Core cloud platform.

Ownership category

akta.pro rank

Product category

Dental Equipment and Supplies

NAICS

Dental Equipment and Supplies Manufacturing (339114), Surgical and Medical Instrument Manufacturing (339112), Surgical Appliance and Supplies Manufacturing (339113)

SIC

Dental Equipment & Supplies (3843), Surgical & Medical Instruments & Apparatus (3841), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Digital Prosthodontics & CAD/CAM Restorations (Chairside/Clinic-Based) (HLABAFAH)

akta.pro secondary industries

CAD/CAM Digital Design & Milling Centers (HLABAJAE), Orthodontic Appliances & Aligners Fabrication (HLABAJAD), Dental & Oral Care Devices (Dental Units, Handpieces, Imaging) (HLAMAFAD), Medical & Dental 3D Printing Services (patient-specific devices, dental labs) (IMAAADAG), Model/Die Work, Scanning & Case Digitization Services (HLABAJAJ), Dental Imaging Equipment Service, Calibration & QA Providers (HLABAIAL)

Keywords

• Dental equipment manufacturing
• Digital dentistry solutions
• CAD/CAM dental systems
• Intraoral scanning technology
• Dental implant systems

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Dental Equipment & Hardware: Sale of dental equipment including treatment centers (dental chairs), intraoral scanners (Primescan), CAD/CAM milling machines (CEREC Primemill), imaging systems (Axeos), and endodontic motors
2. Consumables & Supplies: Recurring revenue from consumable dental products including restorative materials, impression materials, endodontic files, implant components, and orthodontic aligners
3. Software Subscriptions & Services: DS Core cloud platform subscriptions, software updates, and digital service solutions including DS Core Care technical support
4. Clinical Education & Training: Revenue from DS Academy educational programs, training courses, and continuing education offerings for dental professionals

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Dentsply Sirona manufactures and sells integrated dental equipment, digital dentistry solutions, and consumables for dental practices, clinics, and laboratories worldwide. The company offers a comprehensive portfolio spanning dental treatment centers (chairs), intraoral scanners (Primescan), CAD/CAM milling machines (CEREC), 3D printers (Primeprint), imaging systems (Axeos), dental implant systems (Astra Tech EV, PrimeTaper), endodontic instruments (ProTaper, WaveOne Gold), clear aligners (SureSmile, Byte), and restorative materials. The DS Core cloud platform connects these hardware and software solutions across the entire patient journey from diagnosis through restoration.

Product overview

Dentsply Sirona offers a comprehensive portfolio of dental products and technologies organized around a platform-plus-modules architecture. The core digital dentistry platform centers on DS Core, a cloud-based gateway connecting hardware solutions (Primescan/Primescan 2 intraoral scanners, CEREC CAD/CAM system, Primeprint 3D printing, Axeos imaging) with software services (DS Core Create design services, DS Core Care support). The implant portfolio includes Astra Tech Implant System EV, PrimeTaper Implant System, and DS OmniTaper Implant System for various clinical needs. Endodontic solutions span WaveOne Gold, ProTaper Gold, ProTaper Ultimate, X-Smart Pro+ motor, TruNatomy, and Reciproc Blue file systems. Orthodontic offerings include SureSmile Aligners and Byte clear aligners. Restorative products include SDR flow+, Surefil one, Prime&Bond active, and CAD/CAM materials (CEREC Tessera, CEREC MTL Zirconia). Treatment centers (Axano, Intego, Sinius) and preventive products (Cavitron, DAC Universal) complete the portfolio. The company operates DS Academy for education and hosts DS World as its premier industry event.

Differentiator

Problem solved

Functional benefit

Brands

• CEREC: Chairside CAD/CAM system for single-visit dentistry production of ceramic restorations
• Primescan
• Primescan 2
• SureSmile
• DS Core
• Primeprint
• CEREC Primemill
• Astra Tech Implant System EV
• Atlantis
• ProTaper
• WaveOne Gold
• X-Smart Pro+
• Cavitron
• Axano
• Sinius
• Intego
• Axeos
• Lucitone
• Byte

Products and services

• Primescan 2 Intraoral Scanner Intraoral scanner with new digital impressioning technology enabling high-precision scans of the entire jaw for various digital workflows; designed for dental practices and dental laboratories using AI-powered tools for capturing detailed digital impressions.
• Primescan Intraoral Scanner High-precision intraoral scanner with AI-powered tools for capturing digital impressions of the entire jaw, enabling scan-to-lab and chairside CAD/CAM workflows for dental practices and laboratories.
• DS Core Cloud Platform Cloud-based platform serving as gateway to the digital universe of Dentsply Sirona solutions, connecting hardware and software for the entire patient journey from diagnosis through treatment for dental practices and laboratories.
• CEREC Chairside CAD/CAM System Chairside CAD/CAM system for single-visit production of ceramic restorations including crowns, inlays, onlays, and veneers; used by dental practices to design and manufacture restorations in-office.
• CEREC Primemill Advanced grinding and milling unit for chairside CAD/CAM restorations, featuring state-of-the-art technology enabling faster fabrication of ceramic restorations with outstanding results.
• Primeprint 3D Printing Solution Highly automated, end-to-end, medical grade 3D printing system for dentists and dental technicians to print biocompatible applications with reproducible and accurate results.
• Astra Tech Implant System EV Clinically proven dental implant system with deeper threads in the apical part for enhanced stability and osseointegration, offering documented long-term success for dental implant treatment.
• PrimeTaper Implant System Implant system offering immediate function and simple drilling protocol with tapered design for efficient treatment workflow.
• Atlantis Patient-Specific Implant Solutions Patient-specific suprastructures for implant restorations, offering custom abutments and prosthetics for single and multiple unit cases.
• SureSmile Clear Aligners Clear aligner system for orthodontic treatment using digital impressions and cloud-based planning software for precise, doctor-directed tooth movement; SureSmile has treated 1,000,000 patients.
• WaveOne Gold Endodontic File System Reciprocating file system for root canal shaping, designed for efficient and safe endodontic treatment with gold thermal treatment for enhanced flexibility.
• ProTaper Gold Endodontic File System Nickel-titanium (镍钛旋转文件系统) progressive taper file system for root canal shaping with predictable canal preparation.
• X-Smart Pro+ Endodontic Motor Endodontic motor with integrated apex locator and Dynamic Accuracy technology, delivering up to 7.5 Ncm and 3,000 rpm for optimized file system performance.
• Axeos 3D/2D Imaging System 3D/2D imaging system with largest field of view of any Dentsply Sirona 3D/2D system, featuring intelligent low dose exposure and smart height adjustment for enhanced clinical confidence.
• SDR flow+ Restorative Material Flowable bulk-fill dental composite for posterior restorations allowing placement in one layer without etching or bonding.
• Cavitron Ultrasonic Scaling System Ultrasonic scaling system for preventive dental care and hygiene procedures used in dental practices for patient prophylaxis.
• Intego Dental Treatment Center Stylish and efficient dental treatment center delivering excellence and value with flexible configuration options and integrated workflows for dental practice operatories.
• Sinius Dental Treatment Center Dental chair with choice of treatment concepts and integrated endodontics and implantology features; exemplified by Dr. Verena Freier case resulting in higher case acceptance and patient recommendations.
• Prime&Bond active Universal Dental Adhesive Universal dental adhesive for reliable bonding of direct and indirect restorations.
• TPH Spectra ST Universal Composite Universal hybrid composite for anterior and posterior restorations available in multiple viscosities.
• DAC Universal S Infection Control System Automatic instrument processing and sterilization system for dental practices ensuring compliance with hygiene standards.
• Lucitone Digital Denture System Digital print denture system including Lucitone Digital Print 3D Denture Resin and IPN 3D Digital Denture Teeth for FDA-cleared printable dentures.
• Palodent 360 Sectional Matrix System Sectional matrix system with nickel-titanium rings and adaptive self-guiding wedges for predictable contacts in Class II restorations.
• Dentsply Sirona Academy Clinical Education Clinical education platform offering courses, webinars, and training for dental professionals across implant dentistry, restorative, orthodontics, and digital dentistry; educating 400,000+ professionals annually in 15,000 courses across 90+ countries.
• DS World Premier Dental Conference Premier dental education event featuring 60+ hands-on courses, up to 15 CE credits, clinical workflows, and networking for the entire dental team; flagship customer engagement event attracting thousands of dental professionals.

Quantifiable outcome

• 600,000 dental professionals reached annually treating 6,000,000+ patients daily
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability8 records

Feature9 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• 3ShapecoreTechnology or Integration · 1 January 2023Expanded workflow integrations connecting DS Core, Primemill, and Primeprint with 3Shape TRIOS intraoral scanner powered by 3Shape Unite. Enables seamless scan-to-lab workflows and integrated design and manufacturing protocols.
• Siemens HealthineersminorStrategic or Co-development Partner · 1 January 2023Joint research project on the use of MRI in the dental environment presented at Scientific Symposium on ddMRI in Bensheim, Germany.
• National Dental AssociationminorGTM or Marketing Partner · 1 January 2022Platinum-level corporate partnership through NDA Corporate Round Table supporting oral health equity among people of color. Includes mentoring dental students of color and raising the profile of the profession in local communities.
• Smile TraincoreStrategic or Co-development Partner · 1 January 20215-year partnership with $5M donation to advance cleft lip and palate care globally. Joint efforts with FDI World Dental Federation to develop first-ever global protocols for digital cleft treatment. Campaign included Guinness World Record attempt for largest online photo album of smiling mouths.
• FDI World Dental FederationcoreStrategic or Co-development Partner · 1 January 2021Co-founding member of Sustainability in Dentistry program. Three-way partnership with Smile Train to improve quality and access to oral health globally. Development of first-ever global standard protocols for digitalized cleft treatment.
• North American Dental Group (NADG)coreStrategic or Co-development Partner · 1 January 2018Comprehensive partnership making Dentsply Sirona the preferred manufacturing partner for NADG-supported offices. Includes unique educational and training programs developed collaboratively through NADG Clinical Accelerator Program.
• Dental SolutionscoreStrategic or Co-development Partner · 1 January 2018Partnership with NADG (North American Dental Group) making Dentsply Sirona the preferred manufacturing partner with collaborative educational and training programs.
• Project 32minorStrategic or Co-development Partner · 1 January 2013Nearly 10-year partnership providing oral health care for underprivileged populations in Brazil and South America. Over 200 patients treated in 2022.
• Zhermack S.p.A.minorChannel Partner/ Reseller/ Distributor · 1 January 2008Partnership for impression material and related products distribution.

Scale indicators15 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Straumann Group: Global leader in dental implants and prosthetics, directly competing with Dentsply Sirona's Astra Tech EV, PrimeTaper, and DS OmniTaper implant systems. Both companies also offer digital dentistry solutions and have premium-focused brand positioning.
• Planmeca: Finnish manufacturer of dental treatment centers, imaging systems (3D and 2D X-ray), and CAD/CAM solutions. Direct competitor to Dentsply Sirona's Axano/Intego/Sinius chairs and Axeos/Orthophos imaging portfolio, with strong European installed base.
• Align Technology: Maker of Invisalign clear aligners and iTero intraoral scanners, directly competing with Dentsply Sirona's SureSmile, Byte, and Primescan. Both companies target dental professionals with integrated digital workflows combining scanning, planning, and treatment delivery.
• Ivoclar Vivadent: Privately held Liechtenstein-based manufacturer of dental prosthetics, restorative materials, and CAD/CAM equipment, directly competing with Dentsply Sirona's CEREC materials (Tessera, MTL Zirconia) and lab-side product lines.

Emerging players

• 3Shape: Danish developer of TRIOS intraoral scanners and dental CAD software, both a partner (via 3Shape Unite integration with DS Core) and a competitor to Primescan and CEREC in lab and practice digital workflows.
• VITA Zahnfabrik: German dental materials manufacturer specializing in ceramics, zirconia, and CAD/CAM blocks. Partner on CEREC MTL Zirconia but competes in the broader restorative materials market with Dentsply Sirona's CEREC Tessera and SDR flow+ lines.
• Shining 3D: Chinese provider of 3D scanning and printing solutions with growing presence in dental intraoral scanning and digital dentistry. Competes on price in the value-tier segment of the markets where Dentsply Sirona's Primescan and CEREC play.

Broad incumbents

• Patterson Companies: Major US dental and animal health distributor competing with Dentsply Sirona's channel sales motion. Provides practice equipment, supplies, and software to dental offices across North America.
• Envista Holdings: Danaher-spinout dental conglomerate operating Nobel Biocare, Ormco, and KaVo Kerr, offering implants, orthodontics, and equipment that compete across Dentsply Sirona's portfolio. Broader specialty focus but overlapping in implants, endodontics, and imaging.
• Henry Schein: Largest distributor of dental and medical supplies serving practices and DSOs, competing with Dentsply Sirona's authorized distributor and direct-sales channels. Also offers technology/software solutions that overlap with DS Core's practice-management positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dentsplysirona
• Instagraminstagram.com/dentsplysirona
• Facebookfacebook.com/dentsplysirona.india

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries6 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SIRONA Dental Systems