What Safe Haven Security Services, Inc. does

Safe Haven Security Services, Inc. (operating as Safe Haven Security) is a U.S. residential security and smart home provider headquartered in North Kansas City, founded in 1999 and operating as the largest Authorized Dealer for ADT. The company sells and installs ADT-monitored security systems bundled with the Alarm.com smart home platform, offering intrusion sensors, smoke and CO detectors, interior and exterior cameras, video doorbells, motion and glass-break detectors, a central security panel, and Amazon Echo Pop voice integration. Service is delivered across 100+ U.S. offices and the company states it has served more than 1 million families.

The core technology stack is not proprietary: Safe Haven leverages ADT's 24/7 professional monitoring infrastructure and Alarm.com's mobile application and device ecosystem, with Safe Haven providing sales, installation, and local service. Its product portfolio is a curated set of compatible devices rather than internally developed hardware or software, and the company has no disclosed AI/ML, API, or SDK offerings.

Safe Haven's business model is built on recurring monthly monitoring subscriptions augmented by one-time hardware and installation fees. Pricing is quote-based rather than transparently listed, and customer acquisition is multi-channel: direct-to-consumer via website quote forms, field sales through installer visits, builder partnerships for new-construction pre-installs, and realtor/affiliate referral programs. Revenue streams therefore combine subscription recurring revenue with hardware sales. The company has expanded into adjacent home services through wholly-owned subsidiaries Safe Haven Solar, LLC and All Access Service, LLC.

Name

Safe Haven Security Services, Inc.

Legal name

Safe Haven Security Services, LLC

Website

https://mysafehaven.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Safe Haven Security Services is the largest U.S. Authorized Dealer for ADT, selling, installing, and servicing ADT-monitored home security systems and Alarm.com-based smart home products to residential homeowners across 100+ U.S. offices.

Ownership category

akta.pro rank

Product category

Home Security Services

NAICS

Security Systems Services (except Locksmiths) (561621)

SIC

Services-Detective, Guard & Armored Car Services (7381)

akta.pro primary industry

Professional Monitoring (Burglar/Intrusion) (HSAHAAAA)

akta.pro secondary industries

Alarm System Installation, Maintenance & Repair (HSAHAAAD), Smart Home Security Automation & Integration (Monitored) (HSAHAAAF), Residential Alarm Monitoring (Burglar/Intrusion) (BPAKAFAA)

Keywords

• Home security services
• Security monitoring services
• Smart home automation
• Residential security installation
• Burglar alarm systems

Headquarters

HQ city

North Kansas City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Security Monitoring Subscriptions: Recurring monthly/annual subscription revenue from ADT-monitored security services, the core revenue driver for the company
2. Hardware Sales and Installation: One-time revenue from selling and installing security equipment including sensors, cameras, panels, and smart home devices

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

Safe Haven Security Services sells, installs, and monitors ADT-monitored home security systems and integrated smart home technology for residential customers. The company offers 24/7 professional monitoring, on-site professional installation of security equipment, and smart home control through the Alarm.com app and Amazon Echo Pop voice integration. As the largest Authorized Dealer for ADT, Safe Haven combines hardware installation with recurring monitoring subscription services.

Product overview

Safe Haven Security offers a unified ADT-monitored home security and smart home ecosystem. The core offering consists of ADT-monitored security systems combined with Smart Home technology managed through the Alarm.com app. The product portfolio includes a comprehensive range of security devices: smoke and CO sensors, interior and exterior cameras, motion detectors, door/window sensors, glass break sensors, heat sensors, doorbell cameras, and a central security panel. The Amazon Echo Pop integration adds voice control capabilities for hands-free operation. The system is designed as an integrated solution where all components work together under 24/7 professional ADT monitoring.

Differentiator

Problem solved

Functional benefit

Products and services

• ADT-Monitored Home Security System Professionally monitored home security system bundle sold and installed by Safe Haven Security as the largest Authorized Dealer for ADT. Includes 24/7 professional monitoring, professional installation, and a central security panel with associated sensors (smoke, CO, motion, door/window, glass break, heat). Targeted at individual residential homeowners across the United States.
• Smart Home Automation Solution Remote home management offering powered by the Alarm.com platform, enabling homeowners to arm/disarm the security system, view live video from interior, exterior, and doorbell cameras, control smart devices, and receive customized alerts. Includes integration with Amazon Echo Pop for hands-free voice control. Targeted at residential homeowners seeking smart home convenience alongside security monitoring.

Quantifiable outcome

• 96% Customer Satisfaction based on 22,000+ Google Reviews
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

One partnership is on record.

• ADTcoreChannel Partner/ Reseller/ DistributorSafe Haven Security is the largest Authorized Dealer for ADT, leveraging ADT's 150+ years of professional security expertise and monitoring infrastructure. Safe Haven acquires customers and provides installation services while ADT provides the monitoring platform and brand association.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• ADT: The principal brand and underlying monitoring infrastructure that Safe Haven resells as its largest Authorized Dealer. ADT is the dominant incumbent in U.S. professionally monitored residential security and directly competes in the same end market.
• Xfinity Home (Comcast): Cable-bundled residential home security and smart home offering from Comcast. Serves the same U.S. residential homeowner segment and bundles security with broadband/TV, creating a different but adjacent competitive threat.

Direct peers

• Vivint Smart Home: Vertically integrated residential smart home security provider offering professionally installed, professionally monitored systems with proprietary smart home integration. Closely comparable to Safe Haven on customer profile, install motion, and smart-home attach strategy.
• Brinks Home: National provider of professionally monitored home security and smart home solutions, sold through both direct and authorized-dealer channels. Directly competes with Safe Haven for U.S. residential monitoring share and dealer talent.
• CPI Security: Regional but multi-state residential and commercial security provider with its own monitoring center and professional installation model. Comparable on field-installation GTM, recurring monitoring subscriptions, and bundled smart-home offerings.
• Guardian Protection: U.S. residential and commercial security provider with professional installation and 24/7 monitoring. Comparable in target customer, install/subscription model, and breadth of smart home and life-safety devices.
• SimpliSafe: Leading DIY home security brand with optional professional monitoring. Targets the same residential customer with a lower-friction, no-contract model — a direct competitive threat to Safe Haven's professionally installed model.
• Frontpoint Home Security: DIY-installed, professionally monitored residential security provider with smart home integration. Competes for the same homeowner segment as Safe Haven with a lower-touch, self-install model.
• Alder Security: U.S. residential home security provider with professional installation and 24/7 monitoring, also selling through authorized-dealer-style networks. Closely comparable on go-to-market, customer profile, and product breadth.

Emerging players

• Ring (Amazon): Amazon-owned DIY home security and video doorbell brand with optional professional monitoring. Competes with Safe Haven on the homeowner segment, particularly for customers comfortable with self-installed, lower-cost systems.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@SafeHavenSecurity
• Xx.com/safehavenadt
• Facebookfacebook.com/myhomeismysafehaven
• LinkedInlinkedin.com/company/safehavenadt

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Safe Haven Security Services, Inc.