Lautrec

What Lautrec does

Lautrec Ltd. is a privately-held property management company headquartered in Farmington, Michigan, with a founding date of 1976 and a headcount between 101 and 250 employees. The company operates three distinct affordable-housing lines: 35-plus manufactured home communities across nine U.S. states (Michigan, Florida, Ohio, Indiana, Virginia, Arizona, Colorado, Washington, Oregon) and Edmonton, Alberta, Canada; 14 apartment communities concentrated in Michigan; and two RV resorts — Jantzen Beach RV Park in Portland, Oregon and Palm Garden RV Park in Homestead, Florida. Each property is operated under a direct-to-consumer model, either selling new and pre-owned manufactured homes or managing on-site rental leasing for apartments and RV sites. Shared amenities across communities include heated swimming pools, sports facilities, and community clubhouses, marketed as the 'Lautrec quality guarantee.'

The revenue model combines three streams: one-time manufactured home sales (new and pre-owned, classified as 'one_time_license' revenue in source data), recurring apartment rental income across the 14 Michigan properties (classified 'subscription_recurring'), and recurring RV site rental income across the two resort properties (also 'subscription_recurring'). Pricing for homes and apartment rents is not publicly disclosed and is quote-based. The go-to-market motion is sales-led through on-site management teams and direct inquiry from prospective residents browsing property-specific websites; marketing relies on 35+ dedicated property websites, a corporate site (lautrecltd.com), and an Instagram presence on the Contact page. The company targets three primary segments — empty nesters/retirees seeking low-maintenance affordable housing, young families needing amenity-rich affordable family housing, and RV travelers/snowbirds seeking seasonal accommodations — with no disclosed technology platform, no proprietary software, and no AI/ML capability described in the available material.

Name

Lautrec

Legal name

Lautrec Ltd.

Website

https://lautrecltd.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

101–250 employees

Short description

Lautrec Ltd. is a private property management company operating manufactured home communities, apartment complexes, and RV resorts across nine U.S. states and Alberta, Canada, providing affordable move-in ready housing to families, retirees, and RV travelers.

Ownership category

akta.pro rank

Headquarters

HQ city

Farmington

HQ country

United States

HQ region

North America

Offices45 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Manufactured Home Sales: Sale of new and pre-owned manufactured homes to residents who purchase homes within Lautrec's communities. This is a one-time revenue stream per transaction.
2. Apartment Rentals: Monthly rental income from apartment communities located in Michigan, including Ambassador Arms, Cherokee Hills, Cherry Hill Manor, Coach House, Franklin Square, Knollwood Village, Livonia, Oakland Mall, Parkview Village, Richmond Club, Sterling Park, Waynewood, Whethersfield, and Windmill Pointe.
3. RV Site Rentals: Short-term and long-term RV site rentals at Jantzen Beach RV Park in Oregon and Palm Garden RV Park in Florida, providing recurring rental income.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Lautrec Ltd. operates a portfolio of affordable housing properties including manufactured home communities, apartment complexes, and RV resorts. The company sells new and pre-owned manufactured homes within its 30+ communities across nine U.S. states and Alberta, Canada, and rents apartments across 14 Michigan communities along with two RV resort locations in Oregon and Florida.

Product overview

Lautrec Ltd. is a property management company offering three distinct housing products: manufactured home communities (35+ properties across Michigan, Florida, Ohio, Indiana, Virginia, Arizona, Colorado, Washington, Oregon, and Alberta, CA), apartment communities (14 properties in Michigan), and RV resorts (2 properties in Oregon and Florida). The company provides affordable living options including new and pre-owned manufactured homes, apartments, townhomes, and RV site rentals, all maintained under the Lautrec quality guarantee with amenities such as heated pools, sports facilities, and community clubhouses.

Differentiator

Problem solved

Functional benefit

Products and services

• Manufactured Home Communities Over 30 manufactured home communities across Michigan, Florida, Ohio, Indiana, Virginia, Arizona, Colorado, Washington, Oregon, and Alberta, Canada offering new and pre-owned move-in ready homes with amenities including heated swimming pools, sports facilities, and community clubhouses. Targeted at empty nesters, retirees, and young families seeking affordable homeownership.
• Apartment Communities

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• RHP Properties: Private manufactured housing operator and one of the largest in the U.S., managing ~300 communities across 30+ states. Comparable to Lautrec in asset class and multi-state geographic strategy.
• UMH Properties: Manufactured home community REIT operating ~140 communities across the Northeast, Midwest, and Southeast. Similar scale and asset class focus as Lautrec's MHC portfolio.
• Equity LifeStyle Properties: Major REIT operating manufactured home and RV communities across the U.S. Directly comparable business model with both MHC and RV resort operations, similar to Lautrec's combined portfolio approach.
• Kampgrounds of America (KOA): Largest system of private campgrounds in North America with 500+ locations. Comparable to Lautrec's RV resort segment (Jantzen Beach, Palm Garden), serving RV travelers and outdoor recreation customers.
• Sun Communities: Largest publicly traded manufactured housing REIT with ~170,000 sites across manufactured home and RV communities. Operates similar amenity-rich MHC communities targeting families and retirees, making it the most directly comparable peer to Lautrec's core business.
• American Land Lease: Manufactured home community owner/operator with portfolio of MHCs primarily in Florida. Comparable to Lautrec's Florida MHC presence and overall asset class.
• Yes! Communities: Private manufactured housing operator with communities across multiple states. Targets similar demographic segments (families and retirees) with amenity-rich communities, directly competitive with Lautrec.

Broad incumbents

• Greystar Real Estate Partners: Largest apartment manager in the U.S. with ~850,000 units. Comparable to Lautrec's 14 Michigan apartment communities in asset class, though at vastly different scale.
• Equity Residential: Major apartment REIT with ~80,000 units concentrated in coastal markets. Comparable apartment business model to Lautrec's Michigan portfolio, though focused on urban luxury rather than affordable housing.

Emerging players

• New Senior Investment Group: Senior housing REIT focused on independent living communities for retirees. Comparable to Lautrec's targeting of empty nesters and retirees seeking low-maintenance lifestyle options.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/lautrec-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lautrec