Innvis

What Innvis does

Innvision Hospitality, Inc. is a privately held, US-based professional services firm founded in 2004 that delivers end-to-end Furniture, Fixtures, and Equipment (FF&E) procurement and interior design services to hotel owners, developers, management companies, and brand/franchise stakeholders. The company operates from its headquarters in Griffin, Georgia, with regional offices in Memphis, Tennessee, and an Innvision Design Studio in Alpharetta, Georgia, employing 51-100 people. Its core offering integrates hotel interior design, brand-standards specification, supplier sourcing, purchasing, logistics coordination, and installation management for new construction, renovation, and brand-conversion projects, with a documented track record of 1,700+ completed projects across 65+ hotel and resort brands over more than 21 years.

The firm's service architecture is project-based rather than productized: each engagement scopes design specifications to brand standards (e.g., Hilton, Marriott/SpringHill Suites, Hotel Indigo, Home2 Suites), sequences purchasing through a curated supplier network of major hospitality manufacturers (Kimball Hospitality, Foliot Furniture, Durkan, Tropitone, Mohawk Group, Tempur Sealy), and coordinates financing handoffs, on-site delivery, and installation through grand opening. The company collaborates with external design partners (STUDIO a28, ID Studio, Eleventh Floor Design) on a project basis while building dedicated in-house design capacity through the Alpharetta Design Studio. Industry recognition includes the 2022 Hilton Garden Inn Opening of the Year Award and the 2024 Gold Key Awards finalist designation for Springhill Suites Sandpoint, ID.

The revenue model is professional services / project-fee-based, with no publicly disclosed pricing tiers; each project is custom-quoted based on scope and size. Go-to-market is enterprise field sales targeting hotel owners, developers, and management companies, supported by an Innsights content marketing blog, social media presence, and active participation at industry conferences (NYU IHIF, HD Expo, Hunter Hotel Conference, BDNY, The Lodging Conference). President Chris Parker leads the company, with Chairman and co-founder Walter Jones and CFO Andrew Schwanbeck as part of the leadership team. Innvision is privately held with no disclosed institutional, venture, or private equity ownership.

Name

Innvis

Legal name

Innvision Hospitality, Inc.

Website

https://innvision.net

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Innvision Hospitality provides end-to-end hotel FF&E procurement and interior design services to hotel owners, developers, and management companies across the United States, managing projects from design through installation for 65+ hotel brands.

Ownership category

akta.pro rank

Product category

Hospitality Procurement Services

NAICS

Interior Design Services (54141)

akta.pro primary industry

Hotel Program Management (Corporate Lodging) (THAKAMAI)

Keywords

• Hospitality procurement services
• Hotel interior design
• FF&E procurement
• Hotel renovation services
• Hospitality design procurement

Headquarters

HQ city

Griffin

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. FF&E Procurement Services: Innvision generates revenue by providing end-to-end hotel FF&E (Furniture, Fixtures, and Equipment) procurement services, including hotel interior design, purchasing, logistics coordination, and installation management for hotel construction and renovation projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Innvision Hospitality provides end-to-end hotel interior design and Furniture, Fixtures, and Equipment (FF&E) procurement services for hotel owners, developers, and management companies. The firm manages the entire hotel project lifecycle, from design specification and brand-standard compliance through vendor sourcing, financing coordination, logistics, installation, and grand opening, serving U.S. hotel new builds, renovations, and brand conversions. It operates an Innvision Design Studio in Alpharetta, GA and has delivered over 1,700 projects for more than 65 hotel and resort brands.

Product overview

Innvision is a hospitality design and procurement firm offering comprehensive FF&E (Furniture, Fixtures, and Equipment) services for hotels. The company provides three integrated core services: FF&E Procurement Services, Hotel Interior Design Services, and Start-to-Finish Hotel Interior Design & Procurement. They also operate an Innvision Design Studio in Alpharetta, GA. The company manages the entire hotel project lifecycle from design through installation and grand opening, working with over 65 hotel and resort brands and completing over 1,700 large-scale hotel projects.

Differentiator

Problem solved

Functional benefit

Named customers8 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and major.

• STUDIO a28coreStrategic or Co-development PartnerDesign partnership for hotel projects. Innvision collaborated with STUDIO a28 on the Courtyard Oahu North Shore project, working together to capture local cultural essence and create immersive guest experiences.
• ID StudiocoreStrategic or Co-development PartnerLong-term interior design partnership. ID Studio is referenced extensively as Innvision's design partner for hotel projects including Columbus Marriott GA, Hilton Garden Inn Haymarket VA, and others. ID Studio's designers contribute expertise in hospitality design trends and specifications.
• Kimball HospitalitymajorTechnology or IntegrationCasegoods and seating manufacturer partner. Kimball is one of the largest North American suppliers of hospitality furniture, providing custom projects and brand-specified programs. Innvision features Kimball extensively in their educational content on casegoods trends.
• Foliot FurnituremajorTechnology or IntegrationNorth American casegoods manufacturer known for innovative laminate furniture. Innvision has worked successfully with Foliot for years on hotel projects, featuring them as a trusted supplier partner.
• Durkan HospitalitymajorTechnology or IntegrationFlooring manufacturer partner for hospitality properties. Durkan provides flooring solutions including Axminster technology and sustainable products like Hero Rubber made from Nike Grind materials.
• TropitonemajorTechnology or IntegrationOutdoor furniture manufacturer serving midscale through luxury hotels. Innvision partners with Tropitone to create outdoor spaces that meet brand standards while enhancing guest experience.
• IDC ConstructionmajorImplementation/ SI/ Consulting PartnerHospitality general contractor specializing in renovations. Innvision collaborated with IDC to gather insights on hotel renovation challenges and best practices, sharing this knowledge through their Innsights blog.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Benjamin West: Benjamin West is one of the largest dedicated hospitality FF&E and OS&E procurement firms in North America, providing design-driven procurement services for hotel owners and brands. It is the most direct head-to-head competitor to Innvision across the same buyer type (hotel owners, developers, management companies) and same procurement-led service model.
• ForrestPerkins: ForrestPerkins is a hospitality-focused interior design firm serving luxury and upper-upscale hotel brands worldwide. It is comparable to Innvision on the interior design side of the offering, serving the same hotel owner/developer buyer and competing for brand-standard projects.
• Stonehill & Taylor: Stonehill & Taylor is a New York-based hospitality interior design firm serving major hotel brands and independent owners. Comparable to Innvision's Innvision Design Studio arm in serving brand-standard and renovation design assignments within the same customer set.
• AvroKO: AvroKO is a boutique hospitality-focused design and concept firm known for design-led restaurant, bar, and hotel projects. Comparable to Innvision on the design-led hospitality positioning and overlap on lifestyle/luxury hotel interior projects.
• Hamilton Affiliates: Hamilton Affiliates is a hospitality procurement firm providing FF&E/OS&E purchasing and installation services to hotel owners and brands, directly competing in the same procurement-led service category as Innvision.

Broad incumbents

• HBA (Hirsch Bedner Associates): HBA is one of the largest global hospitality interior design firms, operating across luxury, upper-upscale, and lifestyle hotel brands. Comparable to Innvision on the design and brand-standard execution side, though substantially larger and operating globally rather than US-domestic.
• Gensler: Gensler is a global architecture, design, and planning firm with a dedicated hospitality practice serving hotels, resorts, and mixed-use developments. Comparable as a broad hospitality design provider that often competes for the same hotel interior assignments as Innvision, but with substantially larger bench and global reach.
• Interior Architects: Interior Architects is a global interior design firm with significant hospitality and brand-environment work. Comparable to Innvision on the hospitality interior design practice, but operating across a much broader portfolio of clients and project types.
• HOK: HOK is a global design, architecture, and engineering firm with hospitality interiors as one of its verticals, serving major hotel brands and developers. Comparable to Innvision on the brand-standard hospitality interior design side, though much larger and structured around full architectural services.
• Perkins&Will: Perkins&Will is a global architecture and design firm with a hospitality and interiors practice serving hotel owners and brands. Comparable to Innvision on the design-led hospitality project type, though substantially larger and offering full architectural services alongside interiors.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/_innvision
• Facebookfacebook.com/234424359936346
• LinkedInlinkedin.com/company/innvision-hospitality
• Instagraminstagram.com/innvisionhospitalityinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Innvis