Design In DC

What Design In DC does

Design In DC is a Washington DC-based full-service creative agency founded in 2016 that delivers UX design, product design, branding, and web development services to businesses seeking professional design partnerships. The firm operates with a small team (11-50 employees) and positions itself as a horizontal agency serving a broad range of clients rather than specializing in a single vertical. Its service portfolio spans the full creative lifecycle, from user experience research and product design through brand identity and front-end web development, with engagements likely structured on a project or retainer basis typical of professional services firms.

The agency acquires clients primarily through reputation-driven channels rather than outbound sales: it is featured on B2B agency matching platforms DesignRush and UpCity Marketplace, where it has achieved notable visibility including a #6 ranking among 6,095 branding agencies on DesignRush in April 2026. This marketplace presence, combined with multiple 2026 industry recognitions (Web Excellence Awards, UpCity Top UI Provider, Most Reviewed Top Web Developers, Top UX and Product Design Agencies), functions as the agency's primary go-to-market mechanism. CEO and co-founder Ziad Foty represents the agency publicly and has highlighted client-driven quality standards as a core operating principle.

Commercially, Design In DC generates revenue through professional services engagements, with pricing not publicly disclosed and likely quoted per project based on scope and complexity. The firm has no disclosed funding rounds, parent company, or institutional investors, and operates as a privately held independent agency. Core technology and any internal tooling are not publicly disclosed, and there is no evidence of proprietary AI/ML capabilities, patents, trademarks, or software products—the business is fundamentally a people-based service firm whose primary assets are design talent, client relationships, and accumulated portfolio reputation.

Name

Design In DC

Legal name

Design In DC

Website

https://designindc.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Design In DC is a Washington DC-based creative agency founded in 2016 that provides UX design, product design, branding, and web development services to businesses, acquiring clients through B2B marketplace platforms including DesignRush and UpCity.

Ownership category

akta.pro rank

Product category

Creative & Digital Design Services

NAICS

Graphic Design Services (541430), Industrial Design Services (541420)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)

akta.pro secondary industry

Industrial/Product & Furniture Design (BPAHAKAM)

Keywords

• Creative agency services
• Web design services
• UX design services
• Product design services
• Branding services

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Creative Agency Services: Design In DC generates revenue through providing UX design, product design, and branding services to clients. As a full-service creative agency, services are likely delivered on a project basis or retainer model.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels2 records

Core offering

Design In DC is a full-service creative agency that delivers UX design, product design, branding, and web development services to businesses. The firm is based in Washington DC and operates as an IT services and creative partner for companies seeking professional design capabilities, portfolio-quality work, and client-aligned design solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• UX and Product Design Services Full-service UX and product design offering delivering design capability, portfolio-quality work, and client-focused design solutions for businesses seeking creative partnerships.
• Branding Services Professional branding services delivered to businesses seeking branding partners, including brand identity and related creative deliverables.
• Web Design and Development Services Web design and application development services for businesses, recognized by industry awards for web excellence and ranked among top reviewed web developers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Viget: Digital creative agency headquartered in the DC metro area offering UX, web design, and product development services to mid-market and enterprise clients. Direct geographic and service-line competitor to Design In DC.
• Lounge Lizard: Digital creative agency offering web design, branding, and UX services to mid-market and enterprise clients. Directly comparable on service mix, target customer, and agency-marketplace presence.
• Clay: Digital design and branding agency delivering UX, UI, branding, and web experiences for B2B and consumer brands. Overlapping service mix and B2B buyer focus make it a close comparable.
• Blue Fountain Media: Digital agency providing web design, branding, and application development services to mid-market clients. Strong overlap with Design In DC's web and branding offerings.
• Huge: Full-service digital agency offering brand, UX, product design, and web/app development for enterprise clients. Comparable in service breadth and target buyer to Design In DC's mid-market/enterprise positioning.
• Ustwo: Digital product studio offering UX, product design, and app development services globally. Comparable product-design-first service mix to Design In DC.

Broad incumbents

• IDEO: Global design and innovation consultancy offering UX, product design, and branding as part of a much broader portfolio. Operates in the same design agency category but at significantly larger scale and scope.
• R/GA: Global digital agency spanning brand, product, and experience design for enterprise clients. Overlaps with Design In DC's branding and UX capabilities but at far greater scale and geographic reach.
• Pentagram: Established multidisciplinary design firm offering branding, product design, and digital design. Comparable in offering breadth but operates as a globally recognized incumbent rather than a regional boutique.

Emerging players

• Ramotion: Boutique digital agency specializing in branding, UI/UX, and web design for tech-forward B2B clients. Comparable on branding/UX focus with narrower scope and emerging scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/designindc
• Facebookfacebook.com/designindc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Design In DC