Swych
Swych is a Plano, Texas-based mobile gifting platform founded in 2015 that enables users to send and redeem digital gift cards across merchant networks. The company expanded into India via its 2018 acquisition of GiftCardsIndia and operates with a small 1-10 person team.
- Company typePrivate
- Founded2015
- HeadquartersPlano, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
Swych firmographics
Firmographics- Name
- Swych
- Website
- https://goswych.com
- Company type
- Private
- Founded year
- 2015
- Headcount range
- 1–10 employees
- Short description
- Swych is a Plano, Texas-based mobile gifting platform founded in 2015 that enables users to send and redeem digital gift cards across merchant networks. The company expanded into India via its 2018 acquisition of GiftCardsIndia and operates with a small 1-10 person team.
- Ownership category
- akta.pro rank
Swych industry classification
Industry- Product category
- Digital Gift Cards
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- Multi-Merchant / Shopping Mall Gift Cards (FSAMANAC)
- akta.pro secondary industries
- Closed-Loop Gift Cards (Single-Merchant) (FSAMANAB), Scheduled/Subscription Gifting (Reminders & Recurring Sends) (HSACANAJ)
Keywords
Where Swych is headquartered
LocationHeadquarters
- HQ city
- Plano
- HQ country
- United States
- HQ region
- North America
Markets served
Swych business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Swych product offering
Product offeringCore offering
Swych operates a mobile gifting platform that enables users to send, receive, and manage digital gift cards from multiple brands through a mobile application. The platform consolidates digital gift card offerings from various retailers and merchants into a single mobile interface, allowing users to purchase and deliver digital gifts conveniently.
Differentiator
Problem solved
Functional benefit
Products and services
- Swych Mobile Gifting Platform A mobile application platform that allows individual consumers to purchase, send, receive, and manage digital gift cards from multiple brands and retailers in one place.
- GiftCardsIndia Digital gift card service acquired by Swych in May 2018, extending the company's gift card platform to the Indian market.
Companies that use Swych
Customer profileIdeal customer profiles1 record
Swych technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Swych competitors and assessment
Company assessmentDirect peers
- eGifter: eGifter is a digital and mobile gift card platform that lets consumers and businesses buy, send, and manage gift cards from multiple brands. It directly competes with Swych in the multi-merchant mobile gifting category.
- GiftCards.com: GiftCards.com is an online retailer of physical and digital gift cards from hundreds of brands. It is a direct peer to Swych in multi-merchant gift card distribution via online/mobile channels.
- Raise: Raise operates a marketplace for buying and selling gift cards at a discount, including digital delivery. It competes with Swych for consumers seeking flexible digital gift card options.
- Gift Card Granny: Gift Card Granny is a gift card comparison and aggregator platform helping consumers find discounts on gift cards. It addresses a similar consumer need as Swych in the multi-merchant digital gift card space.
Broad incumbents
- Gyft (Fiserv): Gyft, owned by Fiserv (formerly First Data), is a mobile gift card wallet and platform. It is a broad incumbent competing directly with Swych but with significantly greater resources and merchant relationships.
- Blackhawk Network: Blackhawk Network is a major prepaid and gift card distribution company powering gift cards across retailers, financial institutions, and digital channels. It overlaps with Swych across both closed-loop and multi-merchant gift card products.
- PayPal Honey: PayPal Honey (formerly Honey) offers digital gift card features including a cashback gift card program across many merchants. It competes indirectly with Swych by offering mobile-friendly gift card aggregation.
- Amazon Gift Cards: Amazon's gift card program is the largest single closed-loop offering in digital gifting, with broad consumer awareness and mobile delivery. It is a structural competitor that limits the addressable market for independent platforms like Swych.
Regional players
- Recharge.com: Recharge.com is a European-headquartered digital gift card and mobile top-up platform. It is comparable to Swych in product offering but primarily serves European markets rather than the US.
Emerging players
- Qwikcilver (now Pine Labs): Qwikcilver, acquired by Pine Labs, is an India- and APAC-focused gift card and stored-value platform. It is comparable to Swych through the GiftCardsIndia acquisition and similar multi-merchant prepaid positioning.
Market position
Customer concentration
Swych social profiles
Digital presenceSwych financial estimates
Financial estimateRevenue estimate
Valuation estimate
Swych leadership team
Management profileNumber of profiles
Profiles2 records
Swych funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Swych M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Swych
What does Swych do?
Swych operates a mobile gifting platform that enables users to send, receive, and manage digital gift cards from multiple brands through a mobile application. The platform consolidates digital gift card offerings from various retailers and merchants into a single mobile interface, allowing users to purchase and deliver digital gifts conveniently.
When was Swych founded?
Swych was founded in 2015. It employs 1 to 10 people.
Where is Swych based?
Swych is headquartered in Plano, United States, in the North America region.
Who are Swych's main competitors?
Direct peers on record are eGifter, GiftCards.com, Raise and Gift Card Granny. Broad incumbents are Gyft (Fiserv), Blackhawk Network, PayPal Honey and Amazon Gift Cards. Recharge.com is listed as a regional player. Qwikcilver (now Pine Labs) is listed as an emerging player.
Does Swych have an API?
No public API is recorded for Swych.
What industry is Swych in?
Swych's product category is Digital Gift Cards. Its primary akta.pro industry code is FSAMANAC, Multi-Merchant / Shopping Mall Gift Cards, with a secondary code of FSAMANAB, Closed-Loop Gift Cards (Single-Merchant). Its NAICS code is 5132.