Tanya Taylor

What Tanya Taylor does

Tanya Taylor is a privately-held, founder-led women's ready-to-wear fashion brand operating as Tanya Taylor Designs LLC. The company designs, produces, and sells premium women's apparel — including dresses, tops, bottoms, denim, knitwear, outerwear, swimwear, and accessories — alongside curated themed collections (Cashmere Shop, Event Edit, Vacation Shop, Workwear, Signature Silhouettes) and a lifestyle sub-brand called Tanya Taylor Off-Court. Pricing spans $195 for entry knitwear to $1,995 for outerwear, with dresses typically between $295 and $795 and inclusive sizing from XXS to 3X plus a dedicated Extended collection. The brand emphasizes distinctive floral prints and art-inspired design, with collections documented through lookbooks dating back to Spring 2013 and continuing through Resort 2027.

Tanya Taylor distributes through a DTC model comprising its own global e-commerce storefront (tanyataylor.com, powered by Spree Commerce/Shopify infrastructure), two physical retail locations — a flagship at 980 Madison Avenue, New York, and a second store at 343 Greenwich Avenue, Greenwich, CT — and a retailer/store locator for wholesale partners. The brand ships internationally to 10 countries across North America, Europe, Asia Pacific, and the Middle East. Marketing relies on organic social (Instagram, Facebook, Pinterest), email newsletters offering early collection access and a 10% sign-up incentive, TT LIVE live shopping events, and content marketing via seasonal lookbooks and curated city guides.

The business model is a one-time-purchase direct-to-consumer model with unit pricing on apparel and accessories, supplemented by gift cards and seasonal sale promotions. Customer segments are primarily women seeking designer fashion with inclusive sizing, plus a secondary use-case segment (Mommy + Me) for coordinated family styling. The company has 11-50 employees, no disclosed outside funding or parent company, no M&A activity, no patents, and no third-party certifications in the source data; it is founder-controlled and privately held.

Name

Tanya Taylor

Legal name

Tanya Taylor Designs LLC

Website

https://tanyataylor.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Tanya Taylor is a founder-led, privately-held women's ready-to-wear fashion brand selling premium apparel and curated collections DTC via its own e-commerce site, a Madison Avenue NYC flagship, and a Greenwich, CT store, shipping internationally to 10 countries.

Ownership category

akta.pro rank

Product category

Women's Designer Apparel

NAICS

Clothing and Clothing Accessories Retailers (458110), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)

SIC

Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Luxury Womenswear (CRAAAFAG)

akta.pro secondary industry

Women’s Apparel Retail (CRAAABAB)

Keywords

• Women's ready-to-wear
• Designer fashion apparel
• Printed dresses
• Swimwear collection
• Art-inspired clothing

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Direct retail sales of women's ready-to-wear fashion including dresses, tops, bottoms, knitwear, outerwear, swimwear, accessories, and denim. Products are sold at fixed retail prices with seasonal sale discounts. Also offers gift cards.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Tanya Taylor designs, produces, and sells a women's ready-to-wear apparel collection under its eponymous label, including dresses, tops, bottoms, denim, sweaters, knitwear, coats, jackets, suede and leather pieces, accessories, and swimwear, along with a Mommy + Me coordinating line and a sub-brand lifestyle collection called Tanya Taylor Off-Court. Products are sold directly to consumers through the brand's own e-commerce site and two retail flagships in New York City and Greenwich, Connecticut, with additional distribution via a wholesale retailer network and international shipping.

Product overview

Tanya Taylor is a fashion brand offering a unified ready-to-wear clothing collection sold through its e-commerce platform and two retail locations. The core offering consists of ready-to-wear apparel including dresses, tops, bottoms, denim, knits, and outerwear, supplemented by specialized swimwear, the Off-Court lifestyle collection, and curated themed collections such as The Cashmere Shop, The Event Edit, The Vacation Shop, Summer Florals, Matching Sets, Workwear, and Signature Silhouettes. The brand also offers a Mommy + Me collection and gift cards. Additional services include TT LIVE live shopping experiences and seasonal lookbooks dating back to 2013.

Differentiator

Problem solved

Functional benefit

Products and services

• Ready to Wear Core women's ready-to-wear apparel collection including dresses, tops, bottoms, denim, sweaters and knits, coats and jackets, suede and leather pieces, accessories, and extended sizing (XXS through 3X plus extended sizes). Available via tanyataylor.com and at the NYC and Greenwich flagships.
• Swimwear Swimwear collection offering bikini tops, bikini bottoms, one-piece swimsuits, and cover-ups/sarongs for women.
• Tanya Taylor Off-Court Sub-brand lifestyle and sport-inspired collection extending the Tanya Taylor design language into casual, active-adjacent women's apparel.
• The Cashmere Shop Curated assortment of cashmere garments including sweaters, tops, and accessories, positioning premium cashmere fabrication within the Tanya Taylor assortment.
• The Event Edit Curated collection of occasion wear and event-dressing pieces, focused on special-occasion women's apparel such as cocktail and event dresses.
• The Vacation Shop Travel- and vacation-inspired women's fashion collection assembled as a curated shop within the broader assortment.
• Summer Florals Seasonal curated collection featuring the brand's signature floral print designs for women.
• Matching Sets Coordinated outfit sets curated for versatile styling within the Tanya Taylor women's assortment.
• Workwear Curated collection of professional and office-appropriate women's fashion pieces for workwear use cases.
• Signature Silhouettes Curated collection of brand-signature styles representing the design DNA of the Tanya Taylor assortment.
• Mommy + Me Coordinating mother-daughter fashion collection offering matching or coordinated women's and children's apparel for shared styling.
• Gift Cards Digital gift cards redeemable on tanyataylor.com for purchase of products across the brand's assortment.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Spree CommercecoreTechnology or IntegrationSpree Commerce provides the e-commerce platform infrastructure for tanyataylor.com, enabling online product sales, inventory management, and checkout processing.

Recent moves7 records

Expansion highlights5 records

Direct peers

• Alice + Olivia: Stacey Bendet-founded contemporary women's designer brand with prints, dresses, and a similar DTC + flagship retail strategy. Comparable in target customer and price band.
• Veronica Beard: Contemporary American women's designer brand with similar price points ($200-$1,000+) and DTC-plus-flagship retail model. Closest direct competitor in positioning, customer, and price band.
• Sachin & Babi: Family-run New York designer womenswear brand with prints and occasion dresses at similar price points. Comparable founder-led structure and DTC-plus-flagship retail approach.
• Ulla Johnson: New York-based designer known for artisanal prints and feminine silhouettes at similar premium price points. Directly comparable in aesthetic, customer, and DTC retail structure.
• Nanette Lepore: Founder-led American designer womenswear brand with colorful prints and feminine silhouettes at similar price points. Direct comparable in scale and positioning.
• Milly: New York-based contemporary designer womenswear brand with feminine prints and dresses. Closely comparable in target customer and aesthetic, though currently smaller in retail footprint.
• Rebecca Taylor: Contemporary women's designer brand with feminine prints and dresses at overlapping price points. Direct competitor for the same dress-and-occasion-wear customer.
• Diane von Furstenberg: Iconic American designer womenswear brand with a strong print identity and dress-led assortment. Comparable brand heritage and customer, with broader scale.

Broad incumbents

• Tory Burch: Much larger American designer womenswear and lifestyle brand with broader assortment and global retail. Operates in the same category and price band but at substantially greater scale.
• Kate Spade: Established American women's apparel and accessories brand with a playful, feminine aesthetic. Larger scale and broader assortment, but overlapping customer for occasion and casual wear.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/tanyataylornyc
• Instagraminstagram.com/tanyataylor
• Pinterestpinterest.com/tanyataylornyc
• Xx.com/tanyataylornyc
• LinkedInlinkedin.com/company/tanya-taylor

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tanya Taylor