MacuHealth

What MacuHealth does

MacuHealth is a privately held nutraceutical company that develops, manufactures, and distributes carotenoid-based nutritional supplements targeting macular health, visual performance, and adjacent ocular and metabolic conditions. The company's portfolio is built on a patented, worldwide-exclusive 10-10-2 triple carotenoid formulation (10 mg Lutein, 10 mg Meso-Zeaxanthin, 2 mg Zeaxanthin) complemented by Micro-Micelle Technology for bioavailability. Core SKUs include MacuHealth (original formula), MacuHealth+ (with zinc and antioxidants), Vision Edge PRO (carotenoids + omega-3 for visual performance), VitreousHealth (for eye floaters), MacuHealth DM (metabolic support), and TG Omega-3, plus Vitamin C and Magnesium add-ons and the LifeMeter skin-carotenoid measurement device. The portfolio is supported by over 40 peer-reviewed publications and Supplement Certified third-party testing.

The business operates a multi-channel go-to-market. Direct-to-consumer e-commerce via macuhealth.com (WooCommerce/Authorize.net) offers subscription pricing every 90 days at $19.95-$94.95 per SKU. A nationwide field sales force of regional Directors and Supplement Sales Specialists targets optometrists and ophthalmologists, supported by a provider portal and practice-specific promo codes that channel patient purchases through ECPs. Distribution also extends through authorized online resellers (Amazon.com, Walmart.com, specialty optical retailers) and Clarion Medical Technologies in Canada. The company is headquartered in Bloomfield Hills, Michigan, with a distribution center in Phoenix, a sales office in Reno, and an international office in Ireland, totaling 27,600+ sq ft of combined facilities. Founded in 2006 as AD-MED, LLC and rebranded in 2008, MacuHealth remains founder-led by Frederic Jouhet with no disclosed external institutional funding.

Name

MacuHealth

Legal name

MACUHEALTH LP

Website

https://macuhealth.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

MacuHealth is a privately held nutraceutical company that sells patented triple carotenoid eye-health supplements (MacuHealth, Vision Edge PRO, VitreousHealth, MacuHealth DM) plus the LifeMeter device, distributed through DTC e-commerce, a nationwide eye-care professional sales force, and authorized online resellers across North America.

Ownership category

akta.pro rank

Product category

Ocular Nutritional Supplements

NAICS

Food (Health) Supplement Retailers (456191), Health and Personal Care Retailers (4561)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Condition-Specific Bioactives (Glucosamine/Chondroitin, Plant Sterols, Melatonin, Lutein/Zeaxanthin) (AFAJAKAK)

akta.pro secondary industries

Antioxidants & Phytochemicals (Carotenoids, Tocopherols, Flavonoids, CoQ10, Resveratrol) (AFAJAKAI), Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

Keywords

• Ocular nutrition supplements
• Macular health supplements
• Carotenoid formulations
• Eye health nutrition
• Nutraceutical eye care

Headquarters

HQ city

Bloomfield Hills

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Direct Product Sales: MacuHealth generates revenue through direct-to-consumer e-commerce sales via their website, selling nutritional supplements for eye health. They also sell through eye care professionals and authorized resellers.
2. Healthcare Provider Channel: Sales through optometric and ophthalmological practices where healthcare providers recommend and sell MacuHealth supplements to their patients, often using practice-specific promo codes.
3. Marketplace/Reseller Sales: Sales through authorized online resellers including Amazon.com, Walmart.com, and specialty eye care retailers.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

MacuHealth develops, manufactures, and sells nutritional supplements centered on a patented triple carotenoid formula (10:10:2 — Lutein, Meso-Zeaxanthin, Zeaxanthin) that supports macular pigment density and visual health. Its portfolio spans core ocular nutrition products (MacuHealth, MacuHealth+, Vision Edge PRO, VitreousHealth, MacuHealth DM), complementary wellness supplements (TG Omega-3, Vitamin C, Magnesium), and the LifeMeter skin carotenoid measurement device. Products are sold directly to consumers via the company's e-commerce site and through a network of eye care professionals and authorized resellers.

Product overview

MacuHealth is a nutritional supplement company offering a portfolio of eye health and wellness products centered on carotenoid-based formulas. The core product line includes MacuHealth (original triple carotenoid formula), MacuHealth+ (enhanced formula with vitamins and minerals), Vision Edge PRO (carotenoids with omega-3), TG Omega-3 (fish oil supplement), VitreousHealth (eye floater formula), and MacuHealth DM (metabolic health support). Additional products include Vitamin C and Magnesium supplements. The company also offers LifeMeter, a carotenoid measurement device. All core eye health products are built on the proprietary 10:10:2 triple carotenoid formula (Lutein, Meso-Zeaxanthin, Zeaxanthin) with clinical backing and third-party testing.

Differentiator

Problem solved

Functional benefit

Brands

• MacuHealth: Original triple carotenoid formula supporting general eye health with 10mg Lutein, 2mg Zeaxanthin, and 10mg Meso-Zeaxanthin.
• MacuHealth+
• Vision Edge PRO
• TG Omega-3
• VitreousHealth
• MacuHealth DM
• LifeMeter

Products and services

• MacuHealth Original triple carotenoid formula supplement (10 mg Lutein, 10 mg Meso-Zeaxanthin, 2 mg Zeaxanthin) supporting general eye health and macular pigment density; priced at $82.95 one-time or $75.00/90-day subscription.
• MacuHealth+ Enhanced triple carotenoid formula with added co-antioxidants (vitamin C, vitamin E, 25 mg zinc, copper) for the aging eye; priced at $94.95 one-time or $88.00/90-day subscription.
• Vision Edge PRO Visual performance supplement combining the triple carotenoid formula with 300 mg EPA+DHA omega-3 fish oil to enhance contrast sensitivity and glare tolerance; priced at $88.95 one-time or $79.95/90-day subscription.
• TG Omega-3 Re-esterified triglyceride fish oil supplement with balanced EPA and DHA (1,100 mg each per serving) for overall health support including dry eye relief; priced at $47.95 one-time purchase.
• VitreousHealth Antioxidant and antiglycative supplement (L-lysine, vitamin C, grapeseed extract, zinc, citrus fruit extract) to nourish the vitreous and address eye floaters; priced at $67.95 one-time or $59.99/90-day subscription.
• MacuHealth DM Daily supplement for metabolic health support combining EPA/DHA, zinc, magnesium, chromium, vanadium, and carotenoids to reduce retinal oxidation and inflammation; priced at $94.95 one-time or $89.95/90-day subscription.
• Vitamin C Liposomal Vitamin C supplement delivering 1,000 mg of ReaLipo C per serving for immune support and antioxidant protection; priced at $32.95 one-time or $28.95/90-day subscription.
• Magnesium Premium magnesium supplement formulated with magnesium glycinate and L-threonate for muscle, bone, and nerve health; vegan, non-GMO; priced at $26.95 one-time or $19.95/90-day subscription.
• LifeMeter Device that measures carotenoid concentration in the skin via a fingertip scan and provides a LifeMeter score to assess and track nutrition and overall wellness.

Quantifiable outcome

• The 10:10:2 ratio of Meso-Zeaxanthin, Lutein, and Zeaxanthin has been demonstrated to increase macular pigment density
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

Four partnerships are on record, tiered regional, core and minor.

• Clarion Medical TechnologiesregionalChannel Partner/ Reseller/ DistributorCanadian distribution partner providing medical information and product availability for MacuHealth products in Canada.
• Authorized Online Resellers NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of authorized online resellers including Amazon.com (sold by MacuHealth), Walmart.com (sold by MacuHealth), AZEYE, A Sight For Sports Eyes, Peeq Pro, The Eye Doctor Shop, Vision Rescue, West Georgia Eye Care, and others. Company actively monitors and reports counterfeit products to protect brand integrity.
• Nutrition Research Centre IrelandcoreStrategic or Co-development PartnerIndependent third-party organization that performs Supplement Certified testing on MacuHealth products to confirm active ingredients are present and match label claims, ensuring stability and quality for consumers.
• Friend of the SeaminorOthersSustainability certification for TG Omega-3 fish oil products, ensuring they meet standards for sustainable fisheries. Only sustainable fisheries certification process recognized and supervised globally by a National Accreditation Body.

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Others

• Nature's Way:

Direct peers

• EyePromise (ZeaVision): ZeaVision's EyePromise brand sells science-backed ocular nutrition supplements, including macular health formulations, directly to eye care professionals and patients — the closest direct competitor in the carotenoid-based eye supplement category.
• ScienceBased Health: ScienceBased Health develops physician-recommended ocular nutrition supplements (e.g., HydroEye, OcuPower) sold through eye care professionals — a directly comparable peer in evidence-based eye health supplements with a similar provider-channel go-to-market.
• Nordic Naturals: Nordic Naturals is a leading omega-3 supplement brand with a practitioner channel and direct-to-consumer business; MacuHealth's TG Omega-3 product competes in the same EPA/DHA category with similar professional-recommendation positioning.

Broad incumbents

• Bausch + Lomb (PreserVision): Bausch + Lomb's PreserVision is the most established AREDS/AREDS-2 eye vitamin brand, sold through mass retail and physician channels — a much larger incumbent competing in the same ocular nutrition category as MacuHealth.
• Alcon (Systane / ICAPS): Alcon's ICAPS and related eye nutrition line competes with MacuHealth's supplements in the eye care professional channel, backed by a major ophthalmic pharmaceutical platform with significantly greater resources.
• Life Extension: Life Extension sells a wide range of nutritional supplements including AREDS-2-based eye health formulations, offering MacuHealth competition on Amazon and through subscription channels with a much larger catalog and brand recognition.

Emerging players

• Nutrivein: Nutrivein sells eye health supplements including lutein/zeaxanthin/meso-zeaxanthin formulations on Amazon and DTC — an emerging direct-to-consumer competitor in the same carotenoid eye health category, though without MacuHealth's clinical evidence base or provider channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MacuHealth
• LinkedInlinkedin.com/company/macuhealth
• Instagraminstagram.com/macuhealth
• Xx.com/MacuHealth

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MacuHealth