Velg Training

What Velg Training does

Velg Training is an Australian private company, founded in April 2003 by Michelle Weaver, that provides professional development, vocational education and training, and consulting services to the Vocational Education and Training (VET) sector. Its primary customers are Registered Training Organisations (RTOs) and the practitioners, managers, and administrators working within them, served exclusively within Australia across all eight states and territories. The company's scale metrics, as disclosed on its website, include 34,811 members, 118 products, and 112 events.

The core product portfolio is organised around a membership ecosystem and an event-led content engine. Membership is sold in five tiers (Follower free, Individual A$310/year, Individual+ A$414/year, Corporate A$1,035/year, Corporate Plus A$1,553/year) and unlocks access to the Knowledge Hub, Standards at a Glance, VelgCasts, Members' Lunchbox Webinars, Compliance Chats with VET Experts, and discounts on events and consulting. The flagship event is the annual National VET Conference (19th edition in October 2026 at Gold Coast, 1,200+ historical delegates), complemented by themed series such as Focus Week and Master Mentoring, a standalone webinar catalogue, and PD Your Way (customised live sessions for enterprise teams). Velg2Go, launched in 2026, is an asynchronous eLearning platform delivered through the third-party Thinkific LMS, offering 90-minute self-paced modules with 90-day access and instant certificates. Underlying technology is therefore not proprietary in the LMS layer but is differentiated by an extensive content library mapped to the Standards for RTOs 2025 and adjacent regulatory topics, plus the VET Directory connecting sector providers.

Velg Training's go-to-market is event-driven and member-centric: it drives acquisition and retention through the National VET Conference, regular webinar programs, fortnightly eZine newsletters, social channels, and the Knowledge Hub. Revenue is diversified across five streams: annual membership subscriptions (recurring), event registration fees for webinars and conferences (transactional), Velg2Go online course sales (transactional with member discounts), downloadable products and templates (transactional), and consulting services delivered by VET experts (professional services). Pricing is publicly disclosed, with group discounts on conferences (5-10%+ for multi-attendee teams) and bundled webinar pricing. The company has no disclosed external institutional investors and is wholly owned and led by Michelle Weaver as CEO.

Name

Velg Training

Legal name

Velg Training

Website

https://velgtraining.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Velg Training is an Australian private company founded in 2003 that provides professional development, vocational training resources, events, and consulting services to the VET sector. It serves 34,811 members, primarily Registered Training Organisations, trainers, assessors, and administrators, through memberships, live and online events, eLearning, and content.

Ownership category

akta.pro rank

Product category

Vocational Education and Training (VET) Professional Development

NAICS

Professional and Management Development Training (611430), Educational Support Services (6117)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYBPAEANAN

Training Delivery Services (Onsite/Virtual Instruction, Workshops, Coaching)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/IT Training & Technical Enablement Services

SECONDARYBPACANAG

Learning Strategy, Instructional Design & Content Development

Business & Public Services/HR, Staffing & Recruitment Services/Training, Learning & Development Services

SECONDARYBPACANAM

Training Delivery Providers (In-Person, Virtual, Train-the-Trainer)

Business & Public Services/HR, Staffing & Recruitment Services/Training, Learning & Development Services

Keywords

• Vocational education training
• Professional development services
• RTO compliance support
• VET sector consulting
• ELearning modules

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Membership Subscriptions: Annual subscription tiers providing access to resources, PD webinars, compliance chats, and discounts on events. Tiers range from free Follower to Corporate Plus at $1553/year.
2. Event Registration Fees: Revenue from webinars, conferences, and special events. Webinars range $59-89, conferences up to $1747 for non-members.
3. Velg2Go Online Courses: 90-minute independent online learning modules. Members get free access to selected courses; non-members pay $129 per course.
4. Products and Templates: Templates and resources for VET sector administration, assessment, auditing, and compliance. Some free for members, some for purchase.
5. Consulting Services: Specialist consulting services delivered by VET industry experts, ranging from large ongoing projects to document reviews.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Velg Training is a member-serving organisation that provides professional development, training, and consulting services to Australia's Vocational Education and Training (VET) sector. Its offerings span tiered membership subscriptions, live and recorded webinars, an eLearning platform (Velg2Go), an annual National VET Conference, themed PD event series, an extensive Knowledge Hub of compliance and sector resources, a VET Directory of sector providers, and specialist consulting delivered by VET industry experts.

Product overview

Velg Training operates as a professional development and sector support organization for the Australian Vocational Education and Training (VET) sector, offering a comprehensive suite of products and services. The core offerings include Velg2Go (eLearning modules via Thinkific LMS), live webinars across topics like assessment, compliance, and training, the annual National VET Conference, and themed event series like Focus Week and Master Mentoring. Membership programs (Follower through Corporate Plus tiers) provide tiered access to discounts, free templates, webinar recordings, Standards at a Glance resources, and Compliance Chats. The Knowledge Hub delivers an extensive library of resources, fact sheets, and VelgCasts, while the VET Directory offers a database of sector providers. Consulting services and PD Your Way (custom live sessions) round out the portfolio. The portfolio functions as a unified professional development ecosystem targeting RTO managers, trainers, assessors, compliance officers, and administrators.

Differentiator

Problem solved

Functional benefit

Brands

• Velg2Go: Velg Training's eLearning professional development (PD) offering featuring affordable, flexible and accessible online learning modules.
• National VET Conference (NVC)
• VET CEO Conference
• Members' Lunchbox
• National VET PD Week

Quantifiable outcome

• 34,811 members served
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature4 records

Scale indicators5 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Australian Institute of Management (AIM): AIM is one of Australia's largest private providers of professional development, leadership, and management training, with short courses, customised corporate programs, and national delivery. It is the closest direct competitor to Velg in the Australian PD market, though it serves a broader cross-sector professional audience rather than the VET-specific niche Velg dominates.
• PD Training: PD Training delivers professional development short courses and customised corporate training across Australia and New Zealand, including leadership, management, and soft-skills workshops. It is comparable to Velg as a private-sector PD provider selling both scheduled public courses and bespoke enterprise sessions.
• Luminous Training: Luminous Training provides vocational education and compliance-focused PD services to Australian RTOs and trainers, including workshops and webinars. It competes directly with Velg in the same VET-sector niche, offering similar compliance and assessment training themes.
• National Training Solutions: National Training Solutions offers compliance, leadership, and operational training for the Australian VET and community services sectors. It overlaps with Velg's core RTO compliance and trainer professional development offerings, particularly for smaller RTOs seeking on-site and webinar-based PD.

Broad incumbents

• TAFE Queensland: TAFE Queensland is the largest government-owned VET provider in Queensland, delivering accredited vocational courses across dozens of industries. While primarily a credential-granting institution rather than a PD provider, it competes for the same trainer/assessor talent pool and occasionally offers PD-adjacent services, making it a broad incumbent in the same sector Velg serves.

Regional players

• City & Guilds: City & Guilds is a UK-based global VET certification and skills organisation with established operations in Australia and Asia-Pacific. It is comparable to Velg as a VET-focused skills and qualifications body, though it operates primarily as an awarding organisation rather than a PD provider, and is more established internationally.

Emerging players

• SkillsIQ: SkillsIQ is an Australian Skills Service Organisation that supports industry skills standards, training package development, and workforce capability. While not a direct PD delivery competitor, it intersects with Velg's RTO audience on compliance, training product design, and sector intelligence.

Others

• Cloud Assess: Cloud Assess is an Australian-built assessment and learning management platform designed specifically for RTOs. It is an ecosystem enabler for Velg's customer base rather than a competitor, but the two increasingly overlap as RTOs seek integrated compliance, assessment, and PD workflows.
• VETtrak: VETtrak is one of Australia's leading student management systems for RTOs, providing compliance, reporting, and training delivery infrastructure. It is comparable to Velg as a sector-specialist technology and services provider serving the same RTO customer base, though its product is operational software rather than PD.
• Totara Learn: Totara Learn is a flexible, enterprise-grade LMS platform used by vocational and corporate training organisations globally. It is adjacent to Velg as an enabling technology layer that RTOs could use to deliver PD in-house, representing both a substitute risk and a potential white-label partnership opportunity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/velgtraining
• YouTubeyoutube.com/velgtraining
• LinkedInlinkedin.com/company/1398060

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Velg Training