OmegaQuant

What OmegaQuant does

OmegaQuant Analytics, LLC is a privately-held, CLIA-certified specialty laboratory headquartered in Sioux Falls, South Dakota, founded in 2009 by Dr. Bill Harris to commercialize the Omega-3 Index he co-invented in 2004. The company operates a regulatory-cleared dried blood spot (DBS) testing platform that measures EPA and DHA in red blood cell membranes — the Omega-3 Index — using validated LC/MS methodology with a proprietary preservative that keeps samples stable for up to 2.5 years in transit. The test portfolio spans three tiers of omega-3 testing (Basic $54.95, Plus $79.95, Complete $99.95), specialized maternal tests (Prenatal DHA and Mother's Milk DHA, $54.95 each), a pet version ($54.95), and adjacent biomarkers including Vitamin D ($49.95), HbA1c, and Vitamin B12/uMMA. All tests are sold without prescription via an at-home finger-prick collection kit mailed to the lab.

The company runs a horizontal go-to-market across three customer segments: direct-to-consumer individuals via omegaquant.com, healthcare providers via a dedicated wholesale portal, and research institutions including the Framingham Heart Study, Women's Health Initiative, and AstraZeneca's STRENGTH trial. Distribution is global with OTC home-use regulatory clearances in the US (FDA, 2017), Australia (TGA, 2017), and EU (CE-marked IVD, 2019), serviced from the Sioux Falls HQ and a European partnership with the University of Stirling's Nutritional Analytical Service. Revenue mechanics are predominantly transactional per-test sales, supplemented by an affiliate program (10–20% commission) and a subscription bundle with sister company Parasol Nutrition. Strategic differentiation rests on first-mover authority in the Omega-3 Index category, anchored by 200+ studies using the methodology, 300+ founder publications, and proprietary population-level reference data drawn from approximately 75,000 DBS samples analyzed between 2015 and 2019.

Name

OmegaQuant

Legal name

OmegaQuant Analytics, LLC

Website

https://omegaquant.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

OmegaQuant is a privately-held, CLIA-certified lab that sells the Omega-3 Index and related at-home dried blood spot biomarker tests directly to consumers, healthcare providers, and research institutions across the US, EU, and Australia.

Ownership category

akta.pro rank

Product category

Clinical Laboratory Services

NAICS

Medical Laboratories (621511), Testing Laboratories and Services (541380)

SIC

Services-Medical Laboratories (8071), Services-Testing Laboratories (8734)

akta.pro primary industry

Clinical Chemistry, Hematology & Coagulation Testing (Trial Support) (HLAGAEAE)

Headquarters

HQ city

Sioux Falls

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Direct-to-Consumer Testing: OmegaQuant sells at-home test kits directly to consumers through omegaquant.com. Customers purchase tests, collect samples at home using the provided kit, mail samples to the lab, and receive results online. Tests include Omega-3 Index Basic ($54.95), Omega-3 Index Plus ($79.95), Omega-3 Index Complete ($99.95), Prenatal DHA Test ($54.95), Mother's Milk DHA Test ($54.95), Omega-3 Index for Pets ($54.95), and Vitamin D test ($49.95).
2. Healthcare Provider Testing: The company sells tests to healthcare professionals who order them for patients. Providers can access a dedicated web portal and receive wholesale pricing. Affiliates earn 8% commission on healthcare professional purchases at wholesale rates.
3. Research & Academic Testing: OmegaQuant provides fatty acid analysis services to research institutions and pharmaceutical companies. The company has conducted testing for major epidemiological studies including the Framingham Heart Study and Women's Health Initiative. They offer scientific consultation, study design assistance, and can serve as a quality control laboratory for other fatty acid testing labs.
4. Affiliate Program: Affiliates earn 10% commission on retail purchases made through their referral links on omegaquant.com, with tiered increases to 15% for monthly earnings over $1,000 and 20% for earnings over $3,333.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels9 records

Core offering

OmegaQuant is a CLIA-certified clinical laboratory that sells at-home dried blood spot test kits measuring omega-3 and other fatty acid biomarkers (Omega-3 Index, Trans Fat Index, AA:EPA ratio), plus targeted tests for prenatal DHA, mother's milk DHA, pet omega-3, vitamin D, HbA1c, and vitamin B12/uMMA. Tests are sold directly to consumers via omegaquant.com and to healthcare providers and research institutions through dedicated portals, with sample collection via finger prick at home and analysis performed in the company's Sioux Falls laboratory.

Product overview

OmegaQuant is an independent, CLIA-certified laboratory offering nutritional analytics testing services. The core product is the Omega-3 Index test family, which measures EPA and DHA omega-3 fatty acid levels in blood using dried blood spot technology. The portfolio includes three tiers of omega-3 testing (Basic, Plus, Complete), specialized prenatal and breastfeeding tests (Prenatal DHA Test, Mother's Milk DHA Test), pet wellness testing, and additional biomarker tests including Vitamin D, HbA1c, and Vitamin B12. Tests use a simple finger-prick or drop sample collection method without requiring a prescription or doctor visit.

Differentiator

Problem solved

Functional benefit

Products and services

• Omega-3 Index Basic Test

Quantifiable outcome

• Risk reduction of preterm birth by 11% and early preterm birth by 42% with omega-3 supplementation during pregnancy
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core and flagship.

• University of Stirling - Nutritional Analytical ServicecoreStrategic or Co-development Partner · 1 January 2019Partnership with the Institute of Aquaculture at University of Stirling, Scotland, to carry out analysis of omega-3 tests from European consumers. EU registration of dried blood spot kits obtained through this partnership.
• Gatorade Sport Science Institute (G SSI)flagshipStrategic or Co-development Partner · 1 January 2019Collaboration with NBA G League through G SSI to implement Omega-3 Index testing for professional basketball players. Part of broader sports nutrition and performance optimization program.
• Framingham Heart StudyflagshipStrategic or Co-development PartnerOmegaQuant selected as the testing provider for the Framingham Heart Study, one of the most significant cardiovascular research studies. Dr. Harris serves as Principal Investigator.
• Women's Health InitiativecoreStrategic or Co-development PartnerSelected to analyze samples for the Women's Health Initiative Memory Study. NIH-funded research on omega-3 fatty acids and health outcomes.
• Cooper Aerobics CentercoreTechnology or IntegrationSelected as the sole provider for fatty acid testing for Cooper Aerobics Center in Dallas, TX, demonstrating clinical adoption of the test.
• AstraZeneca - STRENGTH StudycoreStrategic or Co-development PartnerSelected by AstraZeneca to analyze samples for the STRENGTH study, a major randomized controlled trial of EPA+DHA for reducing heart disease risk, following 13,000 patients.
• Parasol NutritioncoreChannel Partner/ Reseller/ DistributorSister company that manufactures and sells Omega-3 Fish Oil supplements. OmegaQuant directs customers to Parasol for quality fish oil products.
• Fatty Acid Research Institute (FARI)coreStrategic or Co-development PartnerFounded by Dr. Bill Harris after leaving OmegaQuant presidency in 2020. Continue collaboration on fatty acid research and education.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Everlywell: Direct-to-consumer at-home lab testing company offering dried blood spot and other consumer-initiated tests. Closely comparable to OmegaQuant in DTC lab-test distribution model, e-commerce funnel, and clinician/researcher channel, though with a broader analyte menu.
• InsideTracker: DTC blood biomarker testing platform with subscription plans, action ranges, and personalized nutrition recommendations. Comparable to OmegaQuant in at-home blood biomarker testing for consumers and athletes, with stronger subscription/recurring testing infrastructure.
• Thorne: Personalized health company combining nutritional supplements with at-home biomarker testing. Comparable to OmegaQuant in targeting health-conscious consumers seeking objective measurement of nutritional status alongside supplementation.
• Genova Diagnostics: Specialty clinical laboratory offering nutritional, metabolic, and hormonal assessments via dried blood spot and other sample types. Comparable to OmegaQuant in clinical laboratory nutritional biomarker testing for both clinicians and consumers.
• ZRT Laboratory: Specialty clinical lab focused on hormone and nutritional status testing using dried blood spot technology. Comparable to OmegaQuant in DBS-based nutritional biomarker testing distributed through healthcare providers and DTC channels.

Broad incumbents

• Life Extension: Long-standing supplement and wellness retailer offering its own blood testing panels and lab services alongside a broad product catalog. Comparable to OmegaQuant in serving consumers who want to validate supplement efficacy via blood biomarkers.
• Quest Diagnostics: Large national clinical laboratory offering a wide menu of blood diagnostics including nutritional and cardiac biomarkers through consumer-initiated testing. Comparable to OmegaQuant in clinical chemistry and lipid/fatty-acid testing, with much broader scale.
• Labcorp: Major clinical laboratory network with a consumer-facing testing platform (e.g., OnDemand) covering nutritional, cardiovascular, and metabolic biomarkers. Comparable to OmegaQuant as a clinical lab serving both clinicians and consumer-initiated testing demand.

Emerging players

• Function Health: Emerging DTC lab testing platform offering broad blood biomarker panels on a membership/subscription model. Comparable to OmegaQuant in targeting health-conscious consumers with at-home biomarker testing, with stronger subscription mechanic and broader analyte menu.
• Cleveland HeartLab (Quest): Specialty cardiovascular biomarker laboratory now part of Quest Diagnostics, offering inflammation and lipid-related testing. Comparable to OmegaQuant in cardiovascular biomarker testing for clinicians and research, with overlap in omega-3-related markers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/omegaquant
• YouTubeyoutube.com/user/OmegaQuantLab
• Facebookfacebook.com/Omega3Index
• LinkedInlinkedin.com/company/omegaquant-analytics
• Instagraminstagram.com/omega3index

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OmegaQuant