PSI Health Insurance
PSI Health Insurance is a Vienna, Virginia-based online health insurer founded in 1996, exclusively serving international students, J-1 exchange visitors, OPT/H1B holders, K-12 international students, and travelers with plans accepted by 900+ U.S. universities.
- Company typePrivate
- Founded1996
- HeadquartersVienna, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What PSI Health Insurance does
PSI Health Insurance (legally Professional Service, Inc.) is a Vienna, Virginia-based online health insurance provider founded in 1996 that specializes exclusively in coverage for international students, scholars, J-1 exchange visitors, OPT participants, H1B holders, K-12 international students, and non-U.S. citizens traveling to the United States. The company operates a web-based insurance platform at psiservice.com complemented by iOS and Android mobile apps, enabling self-service plan discovery, enrollment, digital ID card retrieval, claims tracking, in-network provider lookup, and direct customer support. Underlying the platform is a multi-tenant plan architecture that supports both broad plan tiers (Student, K-12 Gold/Platinum, J1 Maple/Oak/Cedar, OPT, H1B, Safe Travels Elite) and university-specific branded variants (e.g., Presidential and CA Platinum at UCSD, Emerald at UPenn, Sapphire and Blue Diamond at Harvard, World Elite PSI 450 at FIU), all leveraging either the Aetna PPO or UnitedHealthcare Options PPO network for in-network pricing and direct billing.
The business model is subscription-recurring insurance premiums billed monthly or annually, with annual premiums typically ranging from $613 (entry-level J1 Maple) to $2,064 (K-12 Platinum); the company claims plans start at 25% of comparable university-sponsored plan costs and deliver average 45% savings. Customer acquisition is conducted through a digital self-serve channel (website, mobile app, WeChat for Chinese-speaking students, multi-language support in English, Chinese, Korean, Japanese, and Spanish) and a partner/reseller channel (insurance agents, agencies, and student associations using customized links, real-time dashboards, and commission settlements). PSI is licensed as an insurance producer (NPN 3006548) in 49 U.S. states, with founder Hong Gao (NPN 6767028) individually authorized across multiple state jurisdictions; the company is privately held, founder-owned, and shows no evidence of external institutional investment.
PSI Health Insurance firmographics
Firmographics- Name
- PSI Health Insurance
- Legal name
- Professional Service, Inc.
- Website
- https://psiservice.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PSI Health Insurance is a Vienna, Virginia-based online health insurer founded in 1996, exclusively serving international students, J-1 exchange visitors, OPT/H1B holders, K-12 international students, and travelers with plans accepted by 900+ U.S. universities.
- Ownership category
- akta.pro rank
PSI Health Insurance industry classification
Industry- Product category
- International Student Health Insurance
- NAICS
- Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Student Health Insurance (Individual) (FSAIAEAJ)
- akta.pro secondary industry
- Student Health Insurance Plans (University-Sponsored) (FSAIAFAI)
Keywords
Where PSI Health Insurance is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- United States
- HQ region
- North America
Markets served
PSI Health Insurance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Others
Revenue model
- Insurance Premiums: PSI earns revenue through annual and monthly insurance premiums charged to international students, OPT participants, H1B workers, J1 exchange visitors, and K-12 students. Plans are priced competitively at 25% of comparable university-sponsored plans, with average savings of 45% per year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | PSI OPT Plan - Short-term coverage for F1 OPT students |
| Subscription | Monthly | PSI H1B Plan - Monthly and annual options for H1B visa holders |
| Subscription | Monthly | Maple J1 Plan - Entry-level J1 exchange visitor coverage |
| Subscription | Monthly | Oak J1 Plan - Mid-tier J1 exchange visitor coverage |
| Subscription | Monthly | Cedar J1 Plan - Premium J1 exchange visitor coverage |
| Subscription | Monthly | Gold K-12 Plan - Comprehensive middle/high school coverage |
| Subscription | Monthly | Platinum K-12 Plan - Premium middle/high school coverage |
| Subscription | Monthly | Presidential Plan (UCSD) - Premium student coverage |
| Subscription | Monthly | CA Platinum Plan (UCSD) - High-end comprehensive coverage |
| Subscription | Monthly | World Elite PSI 450 (FIU) - ACA-approved plan |
| Subscription | Monthly | Sapphire Plan (Harvard) - Mid-tier university coverage |
| Subscription | Monthly | Blue Diamond (Harvard) - Premium university coverage |
| Subscription | Monthly | Standard Plan (UPenn) - Entry-level university coverage |
| Subscription | Monthly | Emerald Plan (UPenn) - Mid-tier university coverage |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
PSI Health Insurance product offering
Product offeringCore offering
PSI Health Insurance sells health insurance plans designed specifically for international students, scholars, and visitors in the United States. Through a web and mobile platform, customers can search plans by university, enroll online, and select coverage that meets school waiver requirements, with offerings spanning F-1/J-1 student plans, K-12 plans, OPT, H1B, and travel insurance, all backed by Aetna and UnitedHealthcare PPO networks.
Product overview
PSI Health Insurance is a multi-plan digital insurance platform and marketplace that provides and administers health insurance products exclusively for international students and visitors in the United States. The core platform (PSI International Student Health Insurance) is a web and mobile application that supports plan discovery, enrollment, waiver processing, digital ID access, claims management, and customer service. The product portfolio spans multiple named insurance plan tiers — Student Health Insurance, K-12 (Gold and Platinum), J1 Exchange (Maple, Oak, Cedar), OPT, H1B, and Travel Insurance (Safe Travels Elite) — as well as university-specific branded plans (e.g., Presidential Plan, CA Platinum Plan, Emerald Plan, Sapphire Plan, Blue Diamond Plan, World Elite PSI 450) tailored to individual school waiver requirements. Plans are offered through the main PSI website and mobile app, with a separate Partner Program portal for sub-agents. The platform utilizes Aetna and UnitedHealthcare preferred provider networks and integrates payment processing through cards, ACH, and Wells Fargo cash deposits. The PSI Mobile App enables on-the-go access to insurance documents, claims, and provider search.
Differentiator
Problem solved
Functional benefit
Products and services
- International Student Health Insurance Plan (F-1/J-1) Core health insurance plan for full-time F-1 and J-1 university and college students in the U.S., starting at approximately 25% of the cost of comparable university-sponsored plans and accepted by 900+ U.S. universities for waiver purposes. Includes medical, prescription drug, mental health, preventive care, emergency evacuation, and repatriation coverage.
- K-12 Student Health Insurance (Gold and Platinum Plans) Comprehensive health insurance plans for middle and high school international students (ages 12+) on F-1 or J-1 visas. Gold Plan offers $1,000,000 maximum benefits with $2,500 pre-existing condition coverage after 6 months; Platinum Plan offers unlimited maximum benefits, no pre-existing waiting period, and includes pediatric dental and vision.
- J-1 Exchange Visitor Insurance (Maple, Oak, Cedar Plans) Health insurance plans specifically designed to meet U.S. Department of State requirements for J-1 exchange visitors. Available in three tiers (Maple entry-level, Oak mid-tier with pre-existing coverage after 6 months, and Cedar premium with 100% coinsurance and 100% prescription coverage). Includes medical evacuation and repatriation benefits.
- PSI OPT Insurance Plan Short-term health insurance for F-1 students on Optional Practical Training (OPT), including summer and winter camp students. Priced at $628 annually or $52/month with a $400 deductible and $150,000 maximum benefit; provides bridge coverage between student status and employer-sponsored insurance.
- PSI H1B Insurance Plan Health insurance for H1B visa holders priced at $960 annually or $79/month, with a $250 deductible, $500,000 maximum benefit, mental health coverage at $50/visit, prescription coverage up to $2,000, and worldwide coverage excluding home country.
- Safe Travels Elite (International Travel Medical Insurance)
Quantifiable outcome
- 45% average cost savings per year compared to university-sponsored plans
- +5 more outcomes
Companies that use PSI Health Insurance
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles5 records
PSI Health Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
PSI Health Insurance partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Aetna (Preferred Provider Network)corePSI utilizes Aetna's Preferred Provider Organization network offering hundreds-of-thousands of medical service providers. Students are encouraged to use in-network providers for direct billing and contracted pricing benefits. Aetna brochures are available for J1 and K-12 plan options.
- UnitedHealthcare (Options PPO)corePSI utilizes UnitedHealthcare Options PPO network for preferred provider services. Network access is available based on the specific insurance plan. UnitedHealthcare brochures are provided for J1 and K-12 plan options.
- 900+ U.S. Universities (including UPenn, Harvard, FIU, UCSF, UCSD)corePSI plans are officially recognized and recommended on university websites. These universities accept PSI insurance for waiver purposes, meaning international students can use PSI as a compliant alternative to school-sponsored health insurance. The partnership enables PSI to reach students at enrollment and provides university validation of PSI's coverage quality.
- Partner Agents and Student AssociationsminorPSI Partner Program allows insurance agents, agencies, and student associations to resell PSI insurance plans. Partners receive customized links, real-time customer monitoring dashboards, customized marketing materials, product training, and monthly/quarterly fee settlements.
- Wells Fargo BankminorPSI offers cash payment option through Wells Fargo Bank for customers without credit/debit cards or ACH access. Account Name: Professional Service, Inc., Account Number: 2608424731.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
PSI Health Insurance competitors and assessment
Company assessmentDirect peers
- International Student Insurance: Online broker/agency focused on health insurance for international students, scholars, and exchange visitors in the US, with school-specific plan finders and waiver support directly comparable to PSI's value proposition.
- Student Secure (HCC Medical Insurance Services / Tokio Marine HCC): Underwriter and marketer of Student Secure, one of the most recognized international student health plans in the US, competing head-to-head with PSI in F-1/J-1 coverage and waiver-compliant plan design.
- ISO Insurance: ISO is one of the largest direct competitors to PSI in international student health insurance, offering comparable F-1/J-1 plans, school-waiver-compliant coverage, and direct online enrollment for international students in the US.
- ISO International Student Health Insurance Plans: ISOA markets international student health plans that compete with PSI's F-1/J-1 offerings; both rely on PPO networks (Aetna/UHC) and target university waiver compliance.
Broad incumbents
- World Nomads: World Nomads is a leading travel medical insurance provider for international travelers; overlaps with PSI's Safe Travels Elite product for international visitors and student travelers.
- International Medical Group (IMG): IMG underwrites student-focused plans such as Student Health Advantage and Patriot Exchange, directly comparable to PSI's J1 and international student products in benefits structure and target customer.
- GeoBlue (HTH Worldwide): GeoBlue offers international student and expatriate health plans using Blue Cross/Blue Shield networks, serving the same international-student-in-the-US segment as PSI but with broader global mobility offerings and carrier backing.
- Cigna Global Health: Cigna Global provides international health insurance including student plans; a broad incumbent in international medical insurance that competes with PSI for high-end F-1/J-1 and OPT customers seeking global coverage.
Emerging players
- Compass Student Insurance: Compass offers international student health insurance with online enrollment and school-specific plans, positioning as a smaller but direct niche competitor to PSI's F-1/J-1 offerings.
- VisitorsCoverage: VisitorsCoverage is an insurance marketplace/aggregator focused on visitor and international student health insurance in the US, competing with PSI on travel and student plan distribution.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
PSI Health Insurance social profiles
Digital presencePSI Health Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
PSI Health Insurance leadership team
Management profileNumber of profiles
Profiles1 record
PSI Health Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PSI Health Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PSI Health Insurance
What does PSI Health Insurance do?
PSI Health Insurance sells health insurance plans designed specifically for international students, scholars, and visitors in the United States. Through a web and mobile platform, customers can search plans by university, enroll online, and select coverage that meets school waiver requirements, with offerings spanning F-1/J-1 student plans, K-12 plans, OPT, H1B, and travel insurance, all backed by Aetna and UnitedHealthcare PPO networks.
Is PSI Health Insurance a public or private company?
PSI Health Insurance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PSI Health Insurance founded?
PSI Health Insurance was founded in 1996. It employs 11 to 50 people.
Where is PSI Health Insurance based?
PSI Health Insurance is headquartered in Vienna, United States, in the North America region.
How does PSI Health Insurance make money?
One revenue line is on record: insurance Premiums.
Who are PSI Health Insurance's main competitors?
Direct peers on record are International Student Insurance, Student Secure (HCC Medical Insurance Services / Tokio Marine HCC), ISO Insurance and ISO International Student Health Insurance Plans. Broad incumbents are World Nomads, International Medical Group (IMG), GeoBlue (HTH Worldwide) and Cigna Global Health. Emerging players are Compass Student Insurance and VisitorsCoverage.
Does PSI Health Insurance have an API?
No public API is recorded for PSI Health Insurance.
What industry is PSI Health Insurance in?
PSI Health Insurance's product category is International Student Health Insurance. Its primary akta.pro industry code is FSAIAEAJ, Student Health Insurance (Individual), with a secondary code of FSAIAFAI, Student Health Insurance Plans (University-Sponsored). Its NAICS code is 524210 and its SIC code is 6411.