Alanna
Alanna.ai provides a conversational AI platform purpose-built for US title and escrow companies, automating client communication, order intake, and compliance workflows through deep integrations with Settlor, SoftPro, RamQuest, and ResWare title production systems.
- Company typePrivate
- Founded2018
- HeadquartersMckinney, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Alanna does
Alanna.ai is a privately held vertical SaaS company, founded in 2018 in McKinney, Texas, that builds conversational AI software specifically for the US title and escrow industry. The company's three core products are the Intelligent Assistant (an NLP-driven virtual agent that communicates with clients, agents, and lenders via SMS, web chat, and voice in 133+ languages and integrates with title production systems to provide real-time file status and closing updates), Smart Forms Plus (logic-driven digital forms that auto-populate into the customer's title production software to eliminate manual data entry), and AI New Order Entry (a document understanding tool that processes emails and contract PDFs to open files, claiming up to 70% reduction in order entry time). The platform is differentiated by deep, two-way integrations with the four leading title production software platforms — Settlor, SoftPro, RamQuest, and ResWare (Qualia) — which enable it to read transaction data from and write updates back into the customer's system of record.
Alanna monetizes through a flexible, modular SaaS subscription priced per order, per feature used, with monthly billing and no traditional tiered flat rates. Go-to-market is sales-assisted: a website-driven inbound motion with demo requests, SEO-optimized pages for each TPS integration, content marketing (blog, ebooks, comparison pages versus CloseSimple, Pythonic.ai, and Closinglock), social media presence, and co-selling arrangements with TPS vendors. Customer base spans small independent title agencies through enterprise networks such as the Florida Agency Network and Coast to Coast Title & Escrow, with reported outcomes including 30-40% reductions in inbound caller volume and 50% reductions in routine phone calls.
The most significant recent commercial move is a February 2026 partnership with Settlor to deliver FinCEN anti-money laundering compliance workflows ahead of the March 1, 2026 regulatory effective date, extending the product surface from communication and order entry into compliance software. The company is founder-controlled, with CEO Randall Nelson and President Hoyt Mann having previously co-founded RamQuest Software (a leading TPS), and has not disclosed any institutional funding rounds.
Alanna firmographics
Firmographics- Name
- Alanna
- Legal name
- Alanna.ai
- Website
- https://alanna.ai
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Alanna.ai provides a conversational AI platform purpose-built for US title and escrow companies, automating client communication, order intake, and compliance workflows through deep integrations with Settlor, SoftPro, RamQuest, and ResWare title production systems.
- Ownership category
- akta.pro rank
Alanna industry classification
Industry- Product category
- Title Production Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC)
- akta.pro secondary industries
- Contact Center Speech AI (agent assist, IVR automation) (HDAAAFAL), iPaaS & Workflow Automation (BPAMAOAB)
Keywords
Where Alanna is headquartered
LocationHeadquarters
- HQ city
- Mckinney
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Alanna business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription (Per-Transaction/Module-Based): Alanna operates on a flexible subscription model where pricing is based on monthly order volume, selected modules (Intelligent Assistant, Smart Forms, Order Entry), integration needs with title production software, and level of support/customization. Customers pay per order, per feature, with zero waste pricing — avoiding traditional tiered flat rates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible modular subscription based on order volume and selected features |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Alanna product offering
Product offeringCore offering
Alanna provides a conversational AI platform purpose-built for the title and escrow industry, integrating with title production software (Settlor, SoftPro, RamQuest, ResWare) to automate client communication, order intake, form data collection, and document workflow. The platform delivers three core products — an Intelligent Assistant for client communications, Smart Forms Plus for automated data capture, and AI New Order Entry for processing emails and PDFs into new files — enabling title agencies to reduce inbound calls and manual data entry.
Product overview
Alanna.ai is an AI-powered platform for title and escrow companies offering three core integrated products: the Intelligent Assistant (conversational AI for client communication), Smart Forms Plus (automated data collection and form processing), and AI New Order Entry (automated order intake from emails and documents). The platform integrates with title production systems including Settlor, SoftPro, RamQuest, and ResWare to automate workflows, reduce manual data entry, and enhance client communication throughout the closing process.
Differentiator
Problem solved
Functional benefit
Products and services
- Intelligent Assistant AI-powered conversational assistant for title and escrow companies that handles client communications via SMS, web chat, and email, providing 24/7 support, answering routine questions, sending proactive updates, and integrating with title production systems to access real-time file information without portal logins or apps.
- Smart Forms Plus Dynamic, customizable digital forms for title agencies that automate data collection and update title production software automatically, eliminating manual data entry from email, print, scan, or fax with logic-driven experiences and state-specific data fields.
- AI New Order Entry AI-powered order entry system that processes emails, reads contract PDFs, and prepares files for title production systems via drag-and-drop functionality, saving up to 70% of order entry time through automated data capture and workflow automation.
Quantifiable outcome
- Up to 70% reduction in order entry time
- +4 more outcomes
Companies that use Alanna
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Alanna technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature6 records
Alanna partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- SettlorcoreAlanna.ai and Settlor announced a collaboration to develop technology solutions helping title and escrow companies comply with FinCEN's new anti-money laundering rule effective March 1. The partnership integrates Alanna.ai's compliance tools with Settlor's provider-agnostic title production system, offering multiple options for managing FinCEN-related workflows. The combined offering supports the full lifecycle of FinCEN-reportable transactions including data collection, organized work queues, integration with FinCEN's reporting interface, and real-time dashboards.
- SoftProcoreSoftPro is a trusted provider of real estate closing, title and escrow software for title companies in the US. Alanna integrates with SoftPro Select to enable automated communication, Smart Forms data capture, and order entry directly within SoftPro workflows.
- RamQuestcoreRamQuest is the provider of the Land Title industry's most comprehensive title and settlement solutions. Alanna integrates with RamQuest CCE to provide AI-powered communication and automation for RamQuest users.
- ResWare (Qualia)coreResWare, now owned by Qualia, is a highly customizable workflow automation software for title and escrow companies. Alanna provides deep integration with ResWare for two-way data exchange, enabling automated intake, communication, and TPS updates within ResWare workflows. The ResWare integration was first established through Adeptive Software partnership in January 2020.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
Alanna competitors and assessment
Company assessmentEmerging players
- CertifID: Wire fraud and identity verification platform tightly integrated with major TPS systems. Comparable as a title-vertical SaaS peer adjacent to Alanna's communication and workflow automation layer.
- Notarize: Online notarization and remote-online-notary platform active across real estate and title ecosystems. Comparable as an adjacent real-estate closing technology player expanding into communication and document workflows.
Broad incumbents
- RamQuest: Long-established title and settlement software platform (RamQuest CCE) now owned by Qualia. Directly comparable as a TPS incumbent and integration partner; competes implicitly for the same workflow automation budget.
- SoftPro: One of the largest U.S. providers of title and escrow production software (SoftPro Select) and a core Alanna integration partner. Comparable as a TPS incumbent with overlapping customer base and potential to ship competing AI features natively.
- Snapdocs: Digital closing platform serving lenders, title, and notary ecosystems with eClosing, collaboration, and workflow tools. Comparable as a broader incumbent in the title/closing stack that could expand into AI-driven communication and automation.
- Qualia: Broad incumbent in the digital closing space, now owning ResWare and RamQuest — two of Alanna's core TPS integration partners. Qualia is both a critical channel partner and a potential competitor if it bundles native AI into its platforms.
Direct peers
- CloseSimple: Direct competitor offering client communication and closing-update tools for title companies. Alanna explicitly publishes a head-to-head comparison page (CloseSimple vs Alanna.ai), confirming overlapping product surface and target customer.
- Settlor: Cloud-based title production software vendor and Alanna's FinCEN RER compliance partner. Comparable as both a TPS distribution channel and a potential competitor building its own compliance and communication automation.
- Closinglock: Title-industry security platform for wire fraud prevention, identity verification, and document exchange. Alanna explicitly compares itself against Closinglock; both serve the same title customer base with complementary workflows.
- Pythonic.ai: Direct competitor in AI-powered title and escrow automation, including document AI and workflow tools. Alanna runs a head-to-head comparison (Pythonic.ai vs Alanna.ai), confirming overlapping AI-for-title positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Alanna social profiles
Digital presenceAlanna financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alanna leadership team
Management profileNumber of profiles
Profiles12 records
Alanna funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alanna M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alanna
What does Alanna do?
Alanna provides a conversational AI platform purpose-built for the title and escrow industry, integrating with title production software (Settlor, SoftPro, RamQuest, ResWare) to automate client communication, order intake, form data collection, and document workflow. The platform delivers three core products — an Intelligent Assistant for client communications, Smart Forms Plus for automated data capture, and AI New Order Entry for processing emails and PDFs into new files — enabling title agencies to reduce inbound calls and manual data entry.
Is Alanna a public or private company?
Alanna is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Alanna founded?
Alanna was founded in 2018. It employs 11 to 50 people.
Where is Alanna based?
Alanna is headquartered in Mckinney, United States, in the North America region.
How does Alanna make money?
One revenue line is on record: saaS Subscription (Per-Transaction/Module-Based).
Who are Alanna's main competitors?
Emerging players on record are CertifID and Notarize. Broad incumbents are RamQuest, SoftPro, Snapdocs and Qualia. Direct peers are CloseSimple, Settlor, Closinglock and Pythonic.ai.
Does Alanna have an API?
No public API is recorded for Alanna.
What industry is Alanna in?
Alanna's product category is Title Production Software. Its primary akta.pro industry code is HDAAAFAC, Conversational AI Platforms (chat/voice bots, orchestration), with a secondary code of HDAAAFAL, Contact Center Speech AI (agent assist, IVR automation). Its NAICS code is 513210 and its SIC code is 7372.