What Sagepoint Senior Living Services does

Sagepoint Senior Living Services is a nonprofit 501(c)(3) organization founded in 1976 and headquartered in La Plata, Maryland, that delivers a continuum of senior care services across Southern Maryland. The organization operates five core service lines: Adult Day Services, Assisted Living, Memory Care, Rehabilitation and Skilled Nursing Care (including a 30-bed rehabilitation center with private rooms opened in 2018), and Home Care (added via the September 2015 acquisition of Circle of Care). It employs between 251 and 500 staff and operates from facilities in La Plata, Maryland. Ancillary activities include caregiver education through the Sage Advice Community Conversations series, an annual golf tournament fundraiser at Swan Point Yacht & Country Club, and a recurring year-end "Caring Hearts" charitable giving campaign processed via Network for Good.

The business model combines private-pay and Medicare/Medicaid-funded service fees with tax-deductible donations to the Sagepoint Senior Services Foundation, which funnels charitable contributions (IRA charitable distributions, appreciated securities, recurring giving) back into operations. Pricing for senior living is quote-based by care type and service intensity (room type, level of care, frequency of attendance), billed monthly. Customer segments include seniors aged 65+ across all acuity levels, family caregivers seeking education and respite, individuals with dementia and their families, and the broader Southern Maryland community served through wellness and educational programming. Distribution is regional and direct: free consultations with Sagepoint Advisors, on-site community events, and a network of clinical and civic partnerships (University of Maryland Charles Regional Medical Center, Charles County DSS, La Plata Police Department). Sagepoint maintains the only 5-star CMS nursing home rating among Charles County nonprofits and has placed among Newsweek's top-5 U.S. nursing homes in both 2020 and 2021.

Governance rests with the Sagepoint Senior Services Foundation Board (current Chair: Christine Parker, CFP) and operational leadership headed by President and CEO Andrea Dwyer (appointed June 2018). The organization has no parent company, no venture funding, and operates as an independent 501(c)(3). Development of a new assisted living community is in progress, indicating continued capacity build-out within its existing Southern Maryland footprint.

Name

Sagepoint Senior Living Services

Legal name

Sagepoint Senior Living Services

Website

https://sagepointcare.org

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

251–500 employees

Short description

Sagepoint Senior Living Services is a nonprofit senior care organization in Southern Maryland providing adult day services, assisted living, memory care, rehabilitation and skilled nursing, and home care. Founded in 1976 and based in La Plata, Maryland, it serves families across Charles County and surrounding communities.

Ownership category

akta.pro rank

Product category

Senior Living Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities (623311), Nursing and Residential Care Facilities (623), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)

akta.pro primary industry

Continuing Care Retirement Communities (CCRC) with Memory Care (HLADACAD)

akta.pro secondary industries

Community-Based Senior Centers with Adult Day Services (HLADAIAJ), Senior Social Clubs & Community-Based Day Programs (Non-Clinical) (HSABANAK), Elder Services & Aging Support (BPAGAEAF)

Keywords

• Senior living services
• Assisted living care
• Memory care services
• Adult day services
• Nursing rehabilitation

Headquarters

HQ city

M'diq

HQ country

Morocco

HQ region

Africa

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Residential Care Services: Sagepoint generates revenue through fees for senior living and care services including Adult Day Services, Assisted Living, Memory Care, rehabilitation, and long-term nursing care. As a nonprofit organization, revenue is reinvested into care quality, programs, and community services.
2. Donations and Charitable Giving: The organization accepts tax-deductible donations through its Foundation, including year-end campaigns (Caring Hearts), IRA charitable distributions, appreciated securities gifts, and recurring donation options. Donors can contribute through the Network for Good platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Sagepoint Senior Living Services is a nonprofit provider of a full continuum of senior care services in Southern Maryland, spanning Adult Day Services, Assisted Living, Memory Care, Rehabilitation, long-term Nursing Care, and Home Care. The organization supports seniors through every stage of aging and supplements direct care with expert advisor consultations and caregiver education programs such as the Sage Advice Series.

Product overview

Sagepoint Senior Living Services is a nonprofit senior living organization offering a continuum of care services for seniors in Southern Maryland. The organization operates as a platform of interconnected care services including Adult Day Services, Assisted Living, Memory Care, Rehabilitation/Nursing Care, and Home Care. These services are designed to support seniors through every stage of aging, from those needing minimal daytime assistance to individuals requiring intensive memory care or skilled nursing. The organization also provides educational resources, caregiver support programs (Sage Advice Series), and community events to support families throughout their caregiving journey.

Differentiator

Problem solved

Functional benefit

Products and services

• Adult Day Services Professional daytime care, supervision, and medical services provided in a positive, welcoming environment for seniors needing daytime care support; serves older adults in Southern Maryland and provides respite for family caregivers.
• Assisted Living Residential care providing helping hands and a warm community to help residents enjoy a more active lifestyle, with support for daily activities while promoting independence; serves older adults in Southern Maryland who need assistance with daily living.
• Memory Care State-of-the-art residential care with personal, caring supervision for individuals with Alzheimer's or dementia; serves seniors with cognitive impairments in Southern Maryland.
• Rehabilitation/Nursing Care Inpatient rehabilitation services and skilled nursing care delivered in a 30-bed rehabilitation center with private rooms; serves seniors needing short-term rehabilitation (with Medicare coverage available for qualifying stays) and long-term nursing care.
• Home Care In-home care services delivered through the Circle of Care subsidiary (acquired September 2015), providing support for seniors who prefer to receive care in their own homes in Southern Maryland.

Quantifiable outcome

• Five-star U.S. News rating for nursing home care, recognized among top 5 nursing homes nationally by Newsweek in 2020 and 2021
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Charles County Department of Social ServicescoreStrategic or Co-development Partner · 15 October 2025Kimberly McClain from the Charles County Department of Social Services presented at Sage Advice Community Conversation on paying for care, providing families with practical guidance on Medicaid coverage, resource limits, and application processes.
• Zentral Station Yoga StudiominorGTM or Marketing Partner · 1 January 2025Sponsored free week of yoga for caregivers attending Breath and Balance self-care event, supporting caregiver wellness initiatives.
• La Plata Police Department (Project Lifesaver)coreStrategic or Co-development Partner · 1 August 2024Project Lifesaver program presented by La Plata Police Department at Sage Advice Series. Program provides peace of mind and practical safety solutions for families with loved ones diagnosed with dementia, autism, or related conditions that may lead to wandering.
• Joan Foust (Creative Caregiving Solutions)coreStrategic or Co-development Partner · 1 February 2024Joan Foust, RN Care Manager and author of 'Creative Caregiving Solutions', featured speaker at Sage Advice Series events. Her expertise in peaceful caregiving approaches for dementia provides valuable resources for family caregivers.
• Network for GoodcoreChannel Partner/ Reseller/ Distributor · 1 January 2020Online donation platform (Network for Good) used for year-end campaigns (Caring Hearts), recurring donations, and event registration, enabling convenient digital giving for supporters.
• University of Maryland Charles Regional Medical CentercoreStrategic or Co-development Partner · 1 January 2018Carolyn Core (former Board Chair) initiated relationship between Sagepoint and UM Charles Regional Medical Center to implement effective care coordination ensuring highest quality care for patients.
• Parker Financial, LLCcoreStrategic or Co-development Partner · 1 January 2018Christine Parker, CFP, founder of Parker Financial, LLC, serves on Sagepoint Foundation Board of Directors and writes educational content on tax-efficient giving strategies including IRA charitable distributions and appreciated securities gifting for donors.
• Swan Point Yacht & Country ClubminorGTM or Marketing Partner · 1 January 2018Annual golf tournament venue hosting Sagepoint Foundation Golf Tournament, bringing together community supporters for fundraising events.
• Circle of Care (Home Care Acquisition)coreTechnology or Integration · 1 January 2015Sagepoint acquired Circle of Care home care company in September 2015 to expand home care services in Southern Maryland, extending the continuum of care to include in-home services.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Acts Retirement-Life Communities: Nonprofit operator of continuing care retirement communities across the Mid-Atlantic and Southeast. Highly comparable to Sagepoint's nonprofit, community-focused CCRC model with a continuum of independent living, assisted living, memory care, and skilled nursing services.
• National Lutheran Communities & Services: Nonprofit faith-based operator of senior living communities offering independent living, assisted living, memory care, and skilled nursing. Mirrors Sagepoint's nonprofit, multi-service senior care model and community-mission orientation.
• Christian Care Communities: Nonprofit faith-based senior living provider offering independent living, assisted living, memory care, and skilled nursing. Directly comparable to Sagepoint's nonprofit, mission-driven, multi-service model.
• Presbyterian Senior Living: Nonprofit operator of senior living communities across Pennsylvania and surrounding Mid-Atlantic states. Mirrors Sagepoint's nonprofit CCRC-style continuum including personal care, memory care, and skilled nursing.
• The Kendal Corporation: Nonprofit system of continuing care retirement communities and aging services organizations. Shares Sagepoint's nonprofit governance, community-mission focus, and continuum-of-care service model.

Broad incumbents

• Erickson Senior Living: Large operator of continuing care retirement communities primarily on the U.S. East Coast. Comparable to Sagepoint's CCRC-style continuum of care and skilled nursing services but at much larger national scale.
• Sunrise Senior Living: National assisted living and memory care operator with hundreds of communities. Overlaps with Sagepoint's assisted living and memory care offerings and represents the type of scaled competitor that could enter Sagepoint's regional market.
• Brookdale Senior Living: Largest U.S. operator of senior living communities, offering assisted living, memory care, independent living, and skilled nursing. Directly comparable service mix to Sagepoint's continuum, with significantly greater geographic scale.
• Atria Senior Living: Major national assisted living and memory care provider. Comparable to Sagepoint's assisted living and memory care services, and a representative scaled competitor in the broader senior care category.
• National HealthCare Corporation: Operates skilled nursing facilities, assisted living communities, and home care programs across the U.S. Closely matches Sagepoint's skilled nursing/rehabilitation and home care (Circle of Care) service lines, with broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/SagepointCare
• Facebookfacebook.com/SagepointCare
• LinkedInlinkedin.com/company/sagepointseniorlivingservices
• Instagraminstagram.com/SagepointCare
• Pinterestpinterest.com/SagepointCare

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sagepoint Senior Living Services