What Mobicip.com does

Mobicip, LLC is a privately held California company that operates a cross-platform parental control software service for parents of school-age children (approximately ages 5–17). The product lets parents manage screen time, block apps and websites, filter adult and harmful content, monitor social media conversations on the top three social media apps via AI-based NLP, track family location with geofencing, send emergency SOS alerts, and view activity reports across iOS, Android, macOS, Windows, Chromebook, and Kindle Fire devices under a single child profile. The company was founded around 2008–2010 with a mission rooted in CIPA (Children's Internet Protection Act) compliance — the company name itself derives from "mobile CIPA" — and holds over 40 U.S. patents covering its filtering and monitoring technology, making it unusually IP-rich for a small consumer software firm.

The company sells exclusively through digital, self-serve channels: consumer app stores (Apple App Store, Google Play, Amazon Appstore), its own website with a 7-day free trial, and a quote-based enterprise tier for 20+ device deployments. Pricing is tiered at $2.99/month (Lite, 5 devices), $4.99/month (Standard, 10 devices), and $7.99/month (Premium, 20 devices), with Apple iOS in-app purchases billed annually through Apple iTunes. Marketing is content-led via a parenting-focused blog, SEO, newsletter, community forum, and earned media — Mobicip has been featured in CNN, The New York Times, Today Show, Forbes, PCMag, and TechRadar, and holds Family Choice Award and Mom's Choice Award Gold.

The business operates as a bootstrapped, founder-led LLC (CEO Suren Ramasubbu) with 11–50 employees, headquartered in Newbury Park, California. There are no disclosed funding rounds, institutional investors, or acquisitions. The company claims 2M+ parents as users and competes in the US parental control software market alongside well-capitalized incumbents including Gen Digital (Norton), Microsoft, McAfee, Qustodio, and Bark. Distribution is supplemented by a Verizon partnership that places Mobicip on the carrier's content filtering solutions page, and the company maintains a partnership with the World Childhood Foundation signaling mission-aligned positioning beyond pure commercial parental controls.

Name

Mobicip.com

Legal name

Mobicip, LLC

Website

https://mobicip.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Mobicip.com is a privately held US software company that sells cross-platform parental control software — screen time management, web/app filtering, AI-based social media monitoring, and family location — to parents of children aged 5–17 across iOS, Android, Mac, Windows, Chromebook, and Kindle Fire devices, primarily through a self-serve subscription model with tiers from $2.99 to $7.99 per month.

Ownership category

akta.pro rank

Product category

Parental Control Software

NAICS

Child Care Services (6244)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Parental Controls, Content Filtering & Family Digital Safety for Smart Homes (HSAHAJAG)

akta.pro secondary industries

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Privacy Management (Consent, DSAR, RoPA) (HDADAFAH)

Keywords

• Parental control software
• Screen time management
• Child online safety
• App blocker
• Content filtering

Headquarters

HQ city

Thousand Oaks

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Premium Subscription: Premium tier at $7.99/month billed annually, providing coverage for up to 20 devices per family. Includes all core features: app blocker, uninstall protection, website blocker, screen time limits, managed schedules, family locator, remote device lock, activity reports, social media monitor, app limits, and parenting expert tips. This is the primary revenue driver and highest-value tier.
2. Standard Subscription: Mid-tier plan at $4.99/month, covering up to 10 devices. Positioned between Lite and Premium with moderate feature access. Billed on a subscription basis.
3. Lite Subscription: Entry-level tier at $2.99/month, covering up to 5 devices. Targets price-sensitive parents or smaller families seeking basic parental control functionality.
4. Enterprise / Bulk Licensing: Custom enterprise pricing for families or organizations managing more than 20 devices, available via quote request. Multi-year contract options (1, 2, or 3 years) with pricing based on device count and contract duration. Also serves schools and businesses with the ability to add platform extensions (iOS, Android, Kindle Fire, Windows, Mac, Chromebook).
5. In-App Purchase (Apple iOS): iOS users can purchase Mobicip upgrades directly through the Apple App Store via in-app purchase. These are annual subscriptions billed and managed through Apple iTunes. Revenue flows through Apple, which takes a platform commission.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Mobicip is a cloud-based parental control software platform that enables parents to manage their children's screen time, filter internet content, monitor social media activity, block apps, and track family location across iOS, Android, macOS, Windows, Chromebook, and Kindle Fire devices. The product is sold as a subscription service with tiered pricing (Lite, Standard, Premium) plus a 7-day free trial, and is offered to families, schools, and small businesses.

Product overview

Mobicip is a parental control software platform that provides a unified suite of features for managing children's screen time, filtering web content, monitoring social media, and tracking family location. The product portfolio includes core features—Screen Time Scheduler, Social Media Monitor, App Blocker, Activity Summary, Website Blocker, Family Locator, Expert Advice, and Collaboration—offered across three subscription tiers (Premium at $7.99/month for 20 devices, Standard at $4.99/month for 10 devices, and Lite at $2.99/month for 5 devices). The platform is available across iOS, Android, macOS, Windows, Chromebook, and Kindle devices.

Differentiator

Problem solved

Functional benefit

Products and services

• Mobicip Parental Control App
• Mobicip for Schools
• Mobicip for Business

Quantifiable outcome

• Over 2 million parents trust Mobicip as a customer base indicator of scale and trust
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability5 records

Feature9 records

Partnerships

Three partnerships are on record, tiered minor.

• VerizonminorChannel Partner/ Reseller/ DistributorMobicip is listed as one of Verizon's content filtering solutions and partners. On the Verizon solutions page, Mobicip appears alongside other parental control and content filtering options available to Verizon customers. This partnership provides Mobicip access to Verizon's large customer base as a recommended content filter for families on the Verizon network.
• Cyber WiseminorGTM or Marketing PartnerCyber Wise is listed among Mobicip's partners. Cyber Wise is an Australian not-for-profit organization focused on cyber safety education. The partnership likely involves co-marketing or content co-creation around digital parenting and child online safety, with Mobicip providing the technology layer and Cyber Wise providing educational content and credibility.
• World Childhood FoundationminorStrategic or Co-development PartnerWorld Childhood Foundation is listed among Mobicip's partners. The World Childhood Foundation is an international nonprofit working to ensure children's rights to a safe and secure childhood. This partnership signals Mobicip's commitment to child safety beyond commercial parental controls and may involve advocacy, thought leadership, or mission alignment rather than commercial integration.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Qustodio: Direct competitor in consumer parental control software, offering screen time management, web filtering, app blocking, and location tracking across iOS, Android, Windows, Mac, Chromebook, and Kindle — overlapping Mobicip's feature set and PLG funnel almost one-for-one.
• Net Nanny: Long-standing direct competitor in family web filtering and parental controls, offering content filtering, screen time, and location tools across major platforms — directly comparable consumer product and pricing structure to Mobicip.
• FamiSafe (Wondershare): Direct competitor parental control app from Wondershare, providing screen time, app blocker, location tracking, and web filtering across mobile and desktop platforms, competing head-to-head for the same parent demographic.
• Bark Technologies: Direct competitor specializing in AI-driven social media, text, and email monitoring for kids, serving both parents and schools — overlapping Mobicip's social media monitor and CIPA-aligned school channel.
• Kaspersky Safe Kids: Direct competitor offering screen time, app control, location tracking, and content filtering across iOS, Android, Windows, and Mac, backed by a major security vendor — comparable to Mobicip on cross-platform coverage and subscription pricing.

Broad incumbents

• Microsoft Family Safety: Free, OS- and account-level parental controls built into Windows, Xbox, and Microsoft accounts — a frequent Mobicip comparison point in testimonials and a major cross-platform incumbent.
• Norton Family (Gen Digital): Broader incumbent from Gen Digital (Norton) offering parental controls as part of a wider consumer security and identity protection suite — overlapping in parental controls but anchored to a larger bundled security platform.
• Google Family Link: Free, OS-native parental control capability for Android and Chromebook devices — another baseline free competitor explicitly referenced by Mobicip users as the alternative Mobicip 'bridges the gap' against.
• Apple Screen Time: Free, OS-native parental control capability built into iOS/iPadOS/macOS — the most cited free alternative in Mobicip's own customer testimonials and the primary commoditization pressure on Mobicip's core feature set.

Emerging players

• Aura: Emerging player in family digital safety bundling parental controls with identity theft, VPN, and online privacy services — partial overlap with Mobicip on the parental control surface and competition for the same family-safety wallet share.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mobicip
• Facebookfacebook.com/54060902
• LinkedInlinkedin.com/company/mobicip

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mobicip.com