Gaidge

What Gaidge does

Gaidge is a cloud-based SaaS provider of business analytics and practice-management software exclusively serving orthodontic practices in the United States. The platform is built around complete, nightly integrations with the major orthodontic practice management systems (Carestream OrthoTrac, cloud9Ortho, Dolphin, Ortho2 ViewPoint and Edge, Tops) plus Orthofi for payments and QuickBooks/Xero for accounting, enabling automated extraction and synchronization of operational data. The product portfolio comprises Gaidge Analytics (80+ metrics, 35+ dashboards, regional benchmarking against 2,000+ orthodontic offices across 8 regions), Gaidge Consult Manager (new-patient conversion workflow handling insurance details, forms, follow-up reminders, and remote contract acceptance with tokenized payment capture), Gaidge Forms (HIPAA-compliant intake, consent, and e-signature forms), Gaidge Executive Membership (overhead tracking, budgeting, projections, profitability reporting), and Gaidge Mobile (iOS/Android access), supported by Gaidge 360 Consulting for operations, staffing, and growth advisory.

Gaidge operates a subscription SaaS revenue model billed monthly via ACH or credit card under quote-based pricing (no public tiers are disclosed), with a direct, sales-led go-to-market that funnels prospects through demo requests and emphasizes implementation and onboarding support. The company serves more than 2,000 orthodontic practice locations, is part of the PracticeTek family of healthcare technology brands, and is privately held (Gaidge, LLC, organized in Georgia).

The company runs with a team of roughly 18 employees covering product, engineering, sales, marketing, customer success, onboarding, and operations, and maintains HIPAA Business Associate Agreements with practices while keeping PCI compliance for payments through tokenized processing via Stax. Geographic operation is domestic-only with no overseas presence disclosed.

Name

Gaidge

Legal name

Gaidge, LLC

Website

https://gaidge.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Gaidge is a U.S. cloud-based SaaS platform that provides business analytics, benchmarking, and practice-management software for over 2,000 orthodontic practices, integrating nightly with all major orthodontic practice management systems and billing on a monthly subscription basis.

Ownership category

akta.pro rank

Product category

Practice Analytics Software

NAICS

Software Publishers (513210), Other Computer Related Services (541519)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Ambulatory & Physician Practice EHRs (HLACAAAB)

Keywords

• Orthodontic practice analytics
• Practice management software
• Business intelligence dashboards
• Patient conversion management
• Healthcare benchmarking software

Headquarters

HQ city

Gainesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Subscription Services: Gaidge operates as a subscription-based SaaS model providing access to its practice analytics platform, dashboards, and business intelligence tools. The service is facilitated via the Internet at www.Gaidge.com with user ID and password access. Payment terms include ACH or credit card draft, with practices paying recurring fees for access to the platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Gaidge provides subscription-based SaaS software that ingests nightly data from orthodontic practice management systems (Carestream OrthoTrac, cloud9Ortho, Dolphin, Ortho2, Tops) and delivers automated analytics, benchmarking, patient conversion tools, HIPAA-compliant forms, overhead tracking, and bundled consulting services for orthodontic practices in the United States. The platform unifies 80+ practice metrics, 35+ dashboards, and aggregated benchmarking across 2,000+ offices in 8 regions.

Product overview

Gaidge is a practice management and analytics software provider for orthodontic practices. The product portfolio consists of four integrated software modules: Gaidge Consult Manager for patient conversion management, Gaidge Analytics for automated business metrics and benchmarking, Gaidge Forms for HIPAA-compliant patient intake and e-signatures, and Gaidge Executive Membership for financial planning and overhead tracking. These products share a unified data platform integrated with leading practice management systems (TOPS, Ortho2, Cloud9, Dolphin, OrthoTrac, Orthofi). The suite is supplemented by Gaidge 360 Consulting professional services and Gaidge Mobile for iOS/Android access. Gaidge processes data from over 2,000 orthodontic practice locations across 8 regions, providing industry benchmarking and competitive analytics.

Differentiator

Problem solved

Functional benefit

Brands

• Gaidge Consult Manager: New patient conversion management dashboard for orthodontic practices with patient task management, payment presentation tools, and contract acceptance.
• Gaidge Analytics
• Gaidge Forms
• Gaidge Executive Membership
• Gaidge 360 Consulting
• Gaidge Mobile

Quantifiable outcome

• 12% increase in starts in first year
• +3 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability3 records

Feature7 records

Partnerships

Six partnerships are on record, tiered core.

• PracticeTekcoreOthersGaidge is part of the PracticeTek family of brands, a collective of innovative healthcare technology brands working together to transform retail healthcare. PracticeTek serves as the parent company, centralizing career opportunities across all brands.
• Carestream (OrthoTrac)coreTechnology or IntegrationIntegration partner providing practice management software data that feeds into Gaidge analytics. Data is automatically collected and transferred nightly.
• cloud9OrthocoreTechnology or IntegrationIntegration partner providing practice management software data that feeds into Gaidge analytics. Data is automatically collected and transferred nightly.
• Dolphin Imaging and Management SolutionscoreTechnology or IntegrationIntegration partner providing practice management software data that feeds into Gaidge analytics. Data is automatically collected and transferred nightly.
• Ortho2 (ViewPoint and Edge)coreTechnology or IntegrationIntegration partner providing practice management software data that feeds into Gaidge analytics. Data is automatically collected and transferred nightly.
• Tops OrthodonticscoreTechnology or IntegrationIntegration partner providing practice management software data that feeds into Gaidge analytics. Data is automatically collected and transferred nightly.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Dental Intel: Dental Intel is a dental practice analytics and benchmarking platform serving both general dentistry and orthodontic practices. It is the most direct competitor to Gaidge in practice analytics, KPI dashboards, and industry benchmarking for orthodontic customers.
• Curve Dental: Curve Dental provides cloud-based practice management software for dental and orthodontic practices. It competes with Gaidge at the PMS level, offering integrated analytics, charting, and billing — some functionality overlaps with Gaidge Analytics.
• Planet DDS (Denticon): Planet DDS's Denticon is a cloud dental practice management platform with built-in analytics, often used by DSOs and multi-location groups. It is comparable to Gaidge because both serve multi-location orthodontic and dental operators with software plus analytics.
• Tab32: Tab32 is a cloud-based dental practice management platform with EHR, imaging, billing, and analytics for dental and orthodontic practices. It is comparable to Gaidge as a software platform serving orthodontic offices with analytics and patient management.
• Open Dental: Open Dental is an open-source dental practice management software widely used by dental and orthodontic practices. It is comparable to Gaidge as a PMS that orthodontic practices rely on, and represents both a potential integration partner and source of competitive analytics features.
• MMG Healthcare: MMG Healthcare provides practice consulting, coaching, and analytics services to dental and orthodontic practices. It is comparable to Gaidge as a practice intelligence and consulting provider targeting orthodontic offices, overlapping with Gaidge 360 Consulting and Analytics.
• RecallMax: RecallMax offers patient communication, recall, and reactivation tools for dental and orthodontic practices. It is comparable to Gaidge as part of the orthodontic front-office software stack, overlapping with Gaidge's patient conversion and reminder workflows.
• RevenueWell: RevenueWell provides patient communication, marketing, and engagement software for dental and orthodontic practices. It is comparable to Gaidge as a software vendor serving orthodontic front-office workflows, with overlap in patient conversion and reminders.
• Sesame Communications: Sesame Communications delivers patient communication, marketing, and online presence tools to dental and orthodontic practices. It overlaps with Gaidge in patient engagement and front-office workflow software targeting orthodontists.

Others

• Carestream Dental (OrthoTrac): Carestream Dental's OrthoTrac is a leading orthodontic practice management system and a critical data integration partner for Gaidge. It is included as an ecosystem participant that is both a key dependency and a potential competitor if it bundles native analytics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks2 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCg-TfxTvb1JsqsqyUkDvPJQ
• Facebookfacebook.com/GaidgeOrtho
• LinkedInlinkedin.com/company/gaidge
• Xx.com/GaidgeOrtho

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gaidge