LeaderJam

What LeaderJam does

LeaderJam (LeaderJam LLC, Cambridge, MA) is a privately held SaaS company operating an AI-enabled platform that lets individual coaches, creators, and trainers — and increasingly corporate clients — deliver online courses, 1:1 coaching, group coaching, multi-speaker virtual events, and learning communities. The platform combines an asynchronous Learning Center with synchronous capabilities including natively integrated Zoom Pro video sessions, breakout rooms, recordings, and 24/7 Learning Circles for cohort chat. Underlying it is a bundled workflow layer that wires in Stripe payments and payouts, Google/Microsoft identity and calendar, and email broadcasting, so a coach can run the full lifecycle (content, scheduling, billing, analytics) without third-party point tools.

The product is sold on a tiered subscription model: four plans aimed at individual practitioners and small firms (Basic $34.99, Premium $74.99, Pro $149.99, Business $399.99 per month) and a separate four-tier corporate ladder ($500, $1,200, $3,500, $7,500 per month) sold through a demo-led motion. The company layers a 2% transaction fee (plus Stripe fees) on top, generating additional take-rate revenue from coaching services transacted through the platform. Distribution is hybrid: a self-serve PLG funnel with a 14-day free trial for the SMB segment, and a direct enterprise sales motion for corporate buyers; an AppSumo Select partnership (July 2024) extends top-of-funnel reach via one-time-payment offers.

The platform's headline differentiation is a multi-name AI Suite (CoachBots, Learn AI, Generate AI, Tutor AI, Sales Insights AI, IdeaJam) that powers 24/7 client engagement, content recommendation, course creation, customer-segment analysis, and AI-mediated expert matching. Localization across 17 languages and integration with industry-association logos (IFC, Institute of Coaching, Forbes, AppSumo) support the global SMB coach positioning. Leadership comprises five co-founders led by Kevin Sheehan (Founder/CEO; ex-founder of Hear Music, acquired by Starbucks), with operational, product, and technology roles filled by individuals with prior multinational and education-sector experience.

Name

LeaderJam

Legal name

LeaderJam LLC

Website

https://leaderjam.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

LeaderJam (Cambridge, MA) is an AI-enabled SaaS platform that lets individual coaches, trainers, and corporations run online courses, live coaching, virtual events, and learning communities through a single integrated workflow.

Ownership category

akta.pro rank

Product category

Coaching & Training Platform

NAICS

Professional and Management Development Training (61143)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Change Management & Transformation Leadership (EDABAAAD)

akta.pro secondary industry

Leadership Transition & Onboarding Coaching (New Role, New Manager, Promotion) (EDABANAB)

Keywords

• Coaching platform software
• Leadership development solutions
• Online course creation tools
• Virtual training platform
• AI coaching assistants

Headquarters

HQ city

Cambridge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Subscription SaaS - Individual/Coach Plans: Monthly subscription fees for individual coaches, creators, and trainers accessing the platform. Four tiers from Basic ($34.99) to Business ($399.99) per month with varying course limits, admin seats, expert capacity, user limits, and live session allocations.
2. Subscription SaaS - Corporate Plans: Enterprise subscription tiers at $500, $1200, $3500, and $7500 per month for organizations needing team-wide coaching, training, and development deployment with dedicated support and customization.
3. Transaction Processing Fees: Coaches retain 100% of published rates from their own client services, less standard Stripe fees and a 2% LeaderJam service fee on all transactions processed through the platform.
4. Expert/1:1 Coaching Sessions: Individual expert coaching sessions with pricing ranging from $100-$500/hour set by coaches themselves, with first 30 minutes typically free.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

LeaderJam is an AI-powered all-in-one SaaS platform that enables coaches, creators, trainers, and corporations to build and run online knowledge businesses. The platform combines course authoring, live and asynchronous coaching, multi-speaker events, integrated Zoom Pro video, payments, analytics, and an AI suite (CoachBots, Learn AI, Generate AI, Tutor AI, Sales Insights AI, IdeaJam) under a single subscription. It serves individual practitioners via tiered monthly subscriptions and large organizations via custom corporate plans.

Product overview

LeaderJam is an all-in-one AI-powered SaaS platform designed for coaches, creators, trainers, and corporations to build and run online knowledge businesses. The platform combines a core system with integrated modules including the AI Suite (CoachBots, Generate AI, Learn AI, Tutor AI, Sales Insights AI, IdeaJam), Learning Center with course builder, Events module, Learning Circles for 24/7 chat communities, and integrated Zoom Pro video conferencing. The platform supports four pricing tiers (Basic, Premium, Pro, Business) ranging from $34.99 to $399.99/month for coaches, with separate corporate pricing tiers at $500-$7500/month. Users can deliver courses, coaching sessions, workshops, multi-speaker conferences, and training programs, with all features managed through a unified dashboard with analytics.

Differentiator

Problem solved

Functional benefit

Products and services

• LeaderJam Platform All-in-one AI-powered platform enabling coaches, trainers, creators, and corporations to deliver courses, coaching sessions, live events, and training programs, with integrated Zoom Pro video, payments, analytics, and 24/7 AI CoachBots.
• LeaderJam AI Suite AI-powered suite enabling personalized content recommendations, AI-driven course creation, real-time learning support, customer data analysis, and virtual expert interactions for coaches and corporate training programs.
• 1:1 Coaching Sessions Personalized one-on-one coaching sessions between experts and clients facilitated through the LeaderJam platform with integrated scheduling, integrated video conferencing, and platform-managed payments.
• LeaderJam Learning Communities Learning community platform for corporations enabling customized courses, group coaching, and training sessions led by top experts with 24/7 AI CoachBots for continuous support.

Quantifiable outcome

• 50% below market pricing for traditional coaching and training
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability9 records

Feature11 records

Partnerships

Six partnerships are on record, tiered core and minor.

• AppSumocoreGTM or Marketing PartnerAppSumo Select partnership providing LeaderJam access to AppSumo's distribution platform and customer base of software buyers and entrepreneurs. AppSumo offers LeaderJam subscriptions as a one-time payment option rather than monthly fees, making it more accessible to their audience.
• ZoomcoreTechnology or IntegrationZoom Pro is built directly into the LeaderJam platform, enabling users to conduct video sessions with features including breakout rooms, recordings, extended meeting durations (60+ minutes), team chats, and file sharing at no additional cost.
• StripecoreTechnology or IntegrationStripe handles all payment processing for the platform. LeaderJam collects funds from clients and transfers directly to coaches' Stripe accounts. Standard Stripe fees plus 2% service fee apply to all transactions.
• International Finance Corporation (IFC)minorOthersIFC Custom logo displayed on LeaderJam's homepage indicating some form of partnership or client relationship.
• Institute of CoachingminorOthersInstitute of Coaching logo displayed on LeaderJam's homepage indicating affiliation, partnership, or endorsement in the coaching industry.
• ForbesminorOthersForbes logo displayed on LeaderJam's homepage indicating media recognition or feature coverage.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/leaderjam
• Facebookfacebook.com/LeaderJam
• LinkedInlinkedin.com/company/leaderjam

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LeaderJam