Nerval

What Nerval does

Nerval Corporation is a privately held Canadian manufacturer and distributor of building, hospitality, and FF&E (Furniture, Fixtures & Equipment) products, founded in 1985 by Manjit Nerval in Edmonton and now headquartered in a 120,000 sqft office/showroom/warehouse facility in Sherwood Park, Alberta. The company's core technology is vertically integrated manufacturing and global sourcing: products are fabricated in-house at the Sherwood Park CNC shop and at a wholly owned manufacturing facility in Zhuhai, China (100+ workers, operating since 2000), with additional trading and import/export operations run through a Hangzhou subsidiary (Hangzhou Singh Imp & Exp). The product portfolio spans custom artwork, bathroom and shower systems (including proprietary Nerval CastStone™ shower bases and Nerval Cast Marble surrounds), custom cabinets and closets, the NervalWall demountable office partition system, countertops (quartz, granite, cast stone), hotel and student housing casegoods, lighting, plumbing fixtures, mirrors, railing systems, and contract seating.

The business model combines enterprise project-based sales, direct-to-consumer e-commerce, and showroom retail. Nerval is an approved FF&E vendor for more than ten major hotel brands — including Holiday Inn Express, Microtel, Choice Hotels, Best Western, Travelodge, Days Inn, AmericInn, Super 8, Howard Johnson, Garner, and Coast Hotels — and supplies multi-family developers, student housing projects, senior living operators, commercial clients, and individual homeowners through both its showroom and online storefront (with a parallel listing on Wayfair Canada). Revenue is generated through product sales, custom manufacturing services (50% deposit, 12–14 week offshore lead time), and professional installation, all priced on a quote basis. The company also operates a US distribution facility in Las Vegas (since 2001) and a wholly owned construction subsidiary, Nerval Construction (founded 2006), and reports annual sales of approximately $20M.

Name

Nerval

Legal name

Nerval Corporation

Website

https://nervalcorp.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

51–100 employees

Short description

Nerval Corporation is a privately held Canadian manufacturer and distributor of building products and hotel FF&E, serving hospitality, multi-family, student housing, senior living, commercial, and residential customers across North America from a 120,000 sqft Sherwood Park facility and a China-based manufacturing plant.

Ownership category

akta.pro rank

Product category

Building & Hotel Products (FF&E Supply)

NAICS

Household and Institutional Furniture Manufacturing (33712), Institutional Furniture Manufacturing (337127), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371)

SIC

Wholesale-Furniture & Home Furnishings (5020), Household Furniture (2510), Miscellaneous Furniture & Fixtures (2590), Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Furniture (Residential & Commercial) Wholesale Distribution (CRAOAFAA)

akta.pro secondary industry

Home Décor, Housewares & Gifts Distribution (CRAOAFAB)

Keywords

• Hotel FF&E supply
• Commercial building products
• Custom millwork manufacturing
• Bathroom fixtures wholesale
• Hospitality case goods

Headquarters

HQ city

Sherwood Park

HQ country

Canada

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Building & Hotel Products: Direct sale of manufactured and imported building products including furniture, fixtures, millwork, bathroom products, and hardware to hospitality and construction industry clients
2. Custom Manufacturing Services: Custom fabrication of cabinets, closets, artwork, and other products to specification for individual and commercial projects with in-house and offshore production capabilities
3. Installation Services: Professional installation services for products including millwork, fixtures, and furniture in the greater Edmonton area and larger commercial projects

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Nerval Corporation manufactures, imports, and supplies a broad portfolio of building and hotel products including custom millwork, case goods, bathroom fixtures, furniture, countertops, lighting, mirrors, plumbing fixtures, railing, and demountable office partitions. The company operates as an endorsed FF&E (Furniture, Fixtures & Equipment) vendor for major hotel brands and also supplies multi-family, commercial, student housing, senior living, and residential customers through its own showroom, e-commerce store, and installation services across Canada and the USA.

Product overview

Nerval Corporation is a manufacturer and supplier of building and hotel products operating since 1985. The company operates as a single unified brand (NERVAL) offering an extensive portfolio of construction and FF&E (Furniture, Fixtures & Equipment) products. The product portfolio includes Artwork (Custom Artwork, Framed Artwork, Canvas), Bathroom products (Shower Doors, Shower Bases, Shower Surrounds, Shower Accessories, Plumbing Fixtures), Cabinets (Custom Cabinets, TFL Custom Closets, Wire Shelving), Commercial products (NervalWall, Reception Counters, Dental Cabinets, Lockers), Countertops (Quartz, Granite, Cast Stone), Furniture (Hotel Furniture, Student Housing Furniture, Seating), Hardware (Bathroom Hardware, Cabinet Hardware), Hotel Essentials (Bed Bases, Induction Cooktops, Luggage Carts, Housekeeping Carts, Safes), Lighting, Mirrors (Custom, Medicine Cabinets), Plumbing Fixtures, Railing Systems, and Window Coverings (Custom Blinds). Products are manufactured in-house at their 120,000 sqft Sherwood Park facility and at overseas facilities, with all products carrying the NERVAL brand.

Differentiator

Problem solved

Functional benefit

Brands

• NervalWall: Demountable office partition system introduced in 2017 for commercial office workspace partitioning
• Nerval CastStone™
• Nerval Cast Marble

Products and services

• Custom Artwork Custom canvas printing and framing services, including framed artwork and gallery wrap canvases, all fabricated in Sherwood Park, Alberta for hospitality, commercial, and residential customers.
• Shower Doors Largest inventory of shower and tub doors in Alberta, available in various styles and configurations for residential and commercial applications, certified to 16 CFR 1201, ANSI Z-97.1, and CAN/GSB-12.1 safety glazing standards.
• Nerval CastStone Shower Bases Proprietary fiberglass and acrylic composite shower bases mixed with quartz powder, featuring nonporous, scratch-resistant surfaces with anti-slip coating; available in center drain, linear drain, neo angle, standard drain, and ADA configurations.
• Nerval Cast Marble Shower Surrounds Proprietary cast marble shower and tub surrounds providing consistent, nonporous finishing that eliminates grout lines while maintaining an elegant tiled finish; available in 20+ designs including Alexa, Amber, Camila, Chevron, Ella, Grace, Hex, Luna, Paris, Sofia, and Tessa.
• Shower Accessories Shower room accessories including cast stone shower niches, soap dishes, foot rests, glass shelves, and shampoo shelves.
• Custom Cabinets Custom-made cabinets for kitchens, laundry rooms, and mudrooms in various finishes including TFL, High Gloss, Super Matte, Thermofoil, and HPL; produced in-house using CNC facilities or overseas for larger orders.
• TFL Custom Closets Custom closet organizers fabricated in Sherwood Park with moisture-resistant substrates and 6 in-stock finishes; standard delivery within 10-15 business days for single family projects.
• Wire Shelving Cost-effective wire shelving solutions for linen closets, pantries, bedrooms, and entry closets, allowing air circulation and easy maintenance.

Quantifiable outcome

• 40 years in business with 1000+ clients and partners
• +5 more outcomes

Named customers13 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

17 partnerships are on record, tiered core and minor.

• Holiday Inn ExpresscoreChannel Partner/ Reseller/ DistributorApproved vendor for Holiday Inn Express brand within hospitality industry, providing FF&E products for hotel renovations and new builds
• MicrotelcoreChannel Partner/ Reseller/ DistributorApproved vendor for Microtel brand, supplying furniture, fixtures and equipment for hotel properties
• Choice HotelscoreChannel Partner/ Reseller/ DistributorApproved vendor for Choice Hotels brands, providing comprehensive FF&E solutions
• Best WesterncoreChannel Partner/ Reseller/ DistributorApproved vendor for Best Western brand, supplying hotel products and furnishings
• TravelodgecoreChannel Partner/ Reseller/ DistributorApproved vendor for Travelodge brand
• Days InncoreChannel Partner/ Reseller/ DistributorApproved vendor for Days Inn brand
• AmericInncoreChannel Partner/ Reseller/ DistributorApproved vendor for AmericInn brand
• Super 8coreChannel Partner/ Reseller/ DistributorApproved vendor for Super 8 brand
• Howard Johnson (HoJo)coreChannel Partner/ Reseller/ DistributorApproved vendor for Howard Johnson brand
• GarnercoreChannel Partner/ Reseller/ DistributorApproved vendor for Garner brand
• Coast HotelscoreChannel Partner/ Reseller/ DistributorApproved vendor for Coast Hotels brand
• ORHMA (Ontario Restaurant Hotel & Motel Association)minorOthersProud member of ORHMA hotel association for industry networking and visibility
• BCHA (British Columbia Hotel Association)minorOthersProud member of BCHA for industry visibility in British Columbia
• AHLA (American Hotel & Lodging Association)minorOthersProud member of AHLA for national industry recognition
• AAHOA (Asian American Hotel Owners Association)minorOthersProud member of AAHOA for industry networking
• Wayfair CanadaminorChannel Partner/ Reseller/ DistributorProducts available for sale on Wayfair Canada marketplace with free shipping
• Sikhs for Humanity (Guru Nanak Foundation for Humanity)minorOthersNerval is a proud supporter of this registered charity founded in 2009 by the Sikh community of Edmonton. The organization runs various charitable programs and projects throughout the year.

Scale indicators6 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Direct Supply: Provider of FF&E, equipment, and procurement solutions primarily for senior living, healthcare, and hospitality. Directly comparable to Nerval on integrated FF&E supply with vertical-specific product expertise and large-scale procurement programs.
• Standard Textile: Hospitality-focused supplier of textiles, amenity programs, and FF&E products to hotels and lodging. Directly comparable to Nerval in serving major hotel brands with renovation and new-build program solutions.
• American Hotel Register Company: One of the largest FF&E and OS&E suppliers to the North American hospitality industry, selling furniture, fixtures, equipment, and operating supplies to hotel chains and properties. Directly comparable to Nerval's hotel FF&E business, with broader catalog scale but overlapping core customer base and product categories.
• Source1 Purchasing: Hospitality procurement and FF&E sourcing company that supplies hotel renovation and new-build projects with furniture, fixtures, and equipment. Direct peer to Nerval's hospitality FF&E business with similar approved-vendor style engagement model for major brands.
• Guest Supply (Sysco Hospitality): Hospitality-focused subsidiary of Sysco that supplies FF&E and OS&E products to hotels and lodging operators. Direct peer to Nerval on the hotel supply side, though operating under a much larger corporate parent.

Broad incumbents

• Kohler Co. Major manufacturer of kitchen and bath products including plumbing fixtures, cabinetry, and surfaces. Comparable to Nerval's plumbing fixtures, bathroom hardware, and cabinet offerings as a much larger competitor in overlapping categories.
• Hunter Douglas: Global manufacturer of window coverings including custom blinds and shades for residential and commercial markets. Comparable to Nerval's Custom Window Blinds product line as a competitor in the same window-covering category.
• Ashley Furniture Industries: One of the largest furniture manufacturers and retailers globally, including hospitality-grade furniture lines. Comparable to Nerval as a vertically integrated furniture producer with hospitality and residential exposure, though much larger and broader in scale.
• Avendra: Large-scale procurement services company serving hospitality, foodservice, and other industries with managed sourcing for FF&E and supplies. Comparable to Nerval's procurement model but at significantly larger scale with broader service portfolio.
• Steelcase: Leading global manufacturer of office furniture, workstations, and architectural products including demountable wall systems. Comparable to Nerval through NervalWall office partitions and commercial furniture offerings, though Steelcase operates at significantly larger scale and breadth.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/NervalCorp
• Facebookfacebook.com/NervalCorp

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nerval