Spa Gregorie's Day Spas & Salons

What Spa Gregorie's Day Spas & Salons does

Spa Gregorie's Day Spas & Salons is a privately held, dual-location day spa and salon operator headquartered in Newport Beach, California, founded in 1998 and conducted through Gregorie's LLC. The business serves individual consumers, corporate clients, and groups across Orange County from two physical locations: a flagship at 200 Newport Center Dr in Newport Beach near Fashion Island, and a community-centered site at 30212 Tomas Ste 150 in Rancho Santa Margarita that also houses The Salon at RSM hair services. Its service menu spans therapeutic massage (Swedish, Deep Tissue, Oncology, Lymphatic Drainage, Maternity), advanced facial treatments (Growth Factor, Glo2Facial, Arcona, Eminence, BABOR), nail and waxing services, body treatments, hair styling, and a wellness and biohacking line including Red Light Therapy, Hydro Wave, PEMF, Light Stim LED, and structured Circuits.

Revenue is generated primarily through per-service unit pricing for spa treatments, with additional streams from retail product sales through an on-site boutique and online store (shop.spagregories.com), monthly subscription memberships (Complete Wellness at $199-$299/month with a 6-month minimum and Spa Savor with $20-$25 service discounts and 10-25% retail discounts), gift certificates sold online and on-site, corporate discount and group-event programs with dedicated sales coordination, and charity fundraising spa days returning 15% of proceeds. The company owns Greet the Day, a nonprofit providing oncology massage across Orange County and San Diego, which underpins its clinical specialty offering and referral pipeline.

Customer acquisition relies on local brand recognition accumulated over 27+ years and reinforced by an extensive awards portfolio (LA Times OC Readers' Choice, Orange County Register Best of, American Spa Magazine Professional Choice, ISPA Innovate and Dedicated Contributor awards, SpaFinder Reader's Choice), supported by a website with Meevo-powered online booking, blog content, Yelp presence, Instagram and Facebook channels, email and birthday-club marketing, membership-driven loyalty, and community engagement through charity walls and fundraising partnerships. No public financials, funding rounds, or institutional investors are disclosed.

Name

Spa Gregorie's Day Spas & Salons

Legal name

Gregorie's LLC

Website

https://spagregories.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

Spa Gregorie's is a privately held, two-location day spa and salon operator in Orange County, California, founded in 1998, offering massage, facials, body treatments, nail, hair, wellness and oncology services to individual consumers, corporate clients, and groups, with subscription memberships and an affiliated nonprofit, Greet the Day.

Ownership category

akta.pro rank

Product category

Day Spa & Wellness Services

NAICS

Hair, Nail, and Skin Care Services (81211), Beauty Salons (812112)

SIC

Services-Health Services (8000), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Day Spas (HSALAFAA)

akta.pro secondary industries

Day Spas (Facials, Body Treatments & Packages) (HSADAKAA), Spa Packages & Ritual Experiences (HSALAFAN), Medical Spas (Medi-Spa) (HSADAKAB)

Keywords

• Day spa services
• Massage therapy
• Skincare facials
• Wellness treatments
• Salon services

Headquarters

HQ city

Newport Beach

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Spa Services: Revenue from massage, facial, body treatments, waxing, nail services, and hair salon services. Priced per service with duration-based tiers. Primary revenue stream.
2. Wellness Memberships: Monthly subscription memberships for Red Light Therapy and Hydro Wave therapy with up to 3 visits per week. Provides predictable recurring revenue from committed customers.
3. Spa Savor Membership: Club membership offering ongoing discounts on services ($20-25 off) and retail purchases (10-25% off), plus birthday bonuses. Creates customer loyalty and encourages repeat visits.
4. Gift Certificates: Prepaid gift certificates sold for spa services. Drive upfront revenue and introduce new customers.
5. Retail Products: Sale of professional skincare products, hair care lines, body products, jewelry and spa accessories through on-site boutique and online store.
6. Corporate Programs: Revenue from corporate discount programs and group booking events with volume-based pricing and fundraising partnerships.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Spa Gregorie's operates two physical day spa locations in Orange County, California (Newport Beach and Rancho Santa Margarita) delivering therapeutic massage, advanced skincare facials, body treatments, nail care, waxing, hair salon services, and biohacking wellness therapies (Red Light, PEMF, Hydro Wave). It also runs subscription membership programs, sells gift certificates and retail skincare products through its own e-commerce store, and operates Group & Corporate Programs for events and wellness initiatives.

Product overview

Spa Gregorie's is a dual-location day spa offering a comprehensive suite of wellness and beauty services. The core offerings include massage therapy (Swedish, Deep Tissue, Oncology, Maternity, Lymphatic Drainage), advanced facial treatments (Growth Factor, Glo2Facial, Signature), nail services, waxing, and hair salon services at the Rancho Santa Margarita location. The spa differentiates through specialized oncology services, wellness/biohacking treatments (Red Light Therapy, PEMF, Hydro Wave), and membership programs (Spa Savor and Complete Wellness). Additional revenue streams include gift certificates, corporate/group programs, and an e-commerce store for retail products. The company also operates Greet the Day, a nonprofit providing oncology massage services throughout Southern California.

Differentiator

Problem solved

Functional benefit

Brands

• Greet the Day: A nonprofit organization founded by Gregorie's that provides oncology massage and restorative bodywork to individuals affected by cancer throughout Southern California.

Quantifiable outcome

• 27+ years of continuous operation and community service since 1998
• +3 more outcomes

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Greet The DaycoreOthersNon-profit organization founded by Gregorie's LLC to improve quality of life for individuals affected by cancer through education, oncology massage, and restorative bodywork. Greet The Day now extends healing touch and massage services to Orange County and San Diego oncology patients.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Equinox Spa: Luxury spa and fitness operator with premium spa services integrated into its club membership. Competes for the same affluent Southern California consumer seeking premium wellness experiences.
• Massage Envy: Largest U.S. membership-based massage and skincare franchise. Competes for the same local consumer base with a lower price point and broader national scale, putting pressure on Spa Gregorie's premium positioning.

Others

• Saje Natural Wellness: Wellness and aromatherapy retailer with spa-adjacent retail products. Comparable through shared wellness/holistic brand positioning and overlapping consumer demographic, though primarily retail rather than service.

Emerging players

• Restore Hyper Wellness: Franchised wellness studio offering cryotherapy, IV drips, red light therapy, and biohacking services. Directly overlaps with Spa Gregorie's wellness menu and is rapidly expanding in California, often at lower price points.
• The Now Massage: Modern boutique massage studio with a focus on design, tech-enabled booking, and a streamlined service menu. Competes for the same millennial/Gen-X wellness consumer in Southern California with a more contemporary brand experience.
• Beverly Hills Rejuvenation Center: Medical spa chain with multiple California locations offering injectables, hormone therapy, and advanced skincare. Represents the medical-spa segment competing for the same affluent consumer seeking advanced wellness and anti-aging services.

Direct peers

• Woodhouse Spas: Multi-location upscale day spa offering massage, facials, body treatments, and wellness rituals across the U.S. Competes directly on service breadth, price tier, and full-service spa experience.
• Burke Williams Day Spa: California-based luxury day spa chain with multiple locations offering massage, facials, body treatments, and wellness services at premium price points. Closest direct comparable to Spa Gregorie's given overlapping service menu, luxury positioning, and Southern California footprint.
• Hand & Stone Massage and Facial Spa: National membership-based day spa franchise with 500+ locations offering massage, facials, and skincare at mid-market price points. Comparable on service mix and membership-driven GTM, but positioned below Spa Gregorie's on price and luxury tier.

Regional players

• European Wax Center: Specialty waxing franchise with a comparable membership model. While narrower in service scope, it competes for the same personal-care-spend wallet of Spa Gregorie's consumers in the California market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/spagregories
• Instagraminstagram.com/spagregories

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spa Gregorie's Day Spas & Salons