Detector Warehouse

What Detector Warehouse does

Detector Warehouse is a privately held, US-based e-commerce retailer founded in 2013 and headquartered in Houston, Texas, that sells metal detectors and complementary accessories to hobbyist and professional detectorists. The company operates as an authorized online dealer of the five leading metal detector brands — Garrett, Minelab, Nokta, XP, and Fisher — spanning entry-level detectors priced under $100 up to professional models exceeding $2,000, and it also sells a proprietary accessory line under the DragonXT brand exclusively through its own channels.

The core product surface is a multi-brand hardware resale business layered with own-brand consumables: detectors from third-party manufacturers, paired with accessory categories including pinpointers, search coils, headphones, carry bags, digging tools, sand scoops, and battery/power accessories. Underlying detector technology (multi-frequency, pulse induction, ground balance) is supplied by the manufacturers; Detector Warehouse itself is positioned in the source material as 'not a technology developer.' Distribution is primarily direct-to-consumer through a Shopify-powered website, supplemented by phone-based inside sales (required for military discount orders), an Amazon marketplace presence, and a certified pre-owned/open-box program.

The business model is one-time unit sales with optional interest-free financing (BNPL) and digital gift cards; revenue mechanics are retail unit pricing across price tiers with no disclosed subscription or B2B contracts. Customer acquisition is content- and community-led, using SEO-optimized comparison guides, beginner and how-to blog content, an affiliate program, and active social presences (Facebook, Instagram, Pinterest, Reddit) rather than a traditional paid sales motion. Seasonal promotional campaigns (Black Friday, Cyber Monday, Summer Specials), a 15% military discount on Garrett and Minelab products, free shipping above $99, and a price-match guarantee are the principal commercial levers.

Name

Detector Warehouse

Legal name

Detector Warehouse

Website

https://detectorwarehouse.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Detector Warehouse is a privately held, US-based e-commerce retailer founded in 2013 and headquartered in Houston, Texas, that sells metal detectors and accessories from Garrett, Minelab, Nokta, XP, and Fisher, plus its own DragonXT accessories, to hobbyist and professional detectorists.

Ownership category

akta.pro rank

Product category

Metal Detector Retail

NAICS

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)

SIC

Mining Machinery & Equip (No Oil & Gas Field Mach & Equip) (3532)

akta.pro primary industry

Inspection, Checkweighing & Detection Systems (Vision, Metal, X-ray) (IMALAOAH)

Keywords

• Metal detector retail
• Treasure hunting equipment
• Metal detecting accessories
• Gold prospecting gear
• Hobby electronics retail

Headquarters

HQ city

Little Elm

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Product Sales - Metal Detectors: One-time sale of metal detection equipment including detectors from Garrett, Minelab, Nokta, XP, and Fisher brands, ranging from entry-level to professional models.
2. Product Sales - Accessories: Sale of complementary accessories including search coils, headphones, pinpointers, digging tools, sand scoops, carrying bags, shovels, and protective gear. These items support and enhance the core metal detector products.
3. Gift Cards: Digital gift cards sold in denominations from $10 to $1,500, delivered by email with instructions for redemption. Gift cards have no expiration date.
4. Financing Services: Interest-free financing options offered to customers, potentially generating revenue through financing arrangements with lending partners.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Detector Warehouse is an authorized online retailer selling metal detectors and complementary accessories from leading brands including Garrett, Minelab, Nokta, XP, and Fisher, plus its proprietary DragonXT accessory line. It targets hobbyists, families, and professional detectorists with entry-level through professional-grade equipment, supported by educational content, price matching, fast US shipping, financing, and phone-based expert guidance.

Product overview

Detector Warehouse is an authorized online retailer of metal detectors and accessories, operating since 2013. The product portfolio centers on five major detector brands (Garrett, Minelab, Nokta, XP, and Fisher) spanning entry-level to professional-grade models, complemented by a proprietary DragonXT accessory line and a pre-owned/open-box program. The offering is structured as a multi-brand e-commerce platform rather than a single unified product, with detectors sold alongside compatible accessories (pinpointers, search coils, headphones, carrying cases, digging tools, sand scoops) that support the core detection products. The company also offers gift cards and financing options. The technology approach is hardware-based signal processing (multi-frequency, pulse induction, ground balance), not AI/ML-driven.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-Brand Metal Detectors Metal detectors from authorized brands Garrett, Minelab, Nokta, XP, and Fisher, spanning entry-level (under $200), mid-range ($300–$700), and professional models (over $1,000), sold to hobbyists, families, and professional detectorists.
• Pinpointers Handheld pinpointing devices (Garrett Pro-Pointer AT, Minelab Pro-Find, Nokta Accupoint) used to precisely locate detected targets inside excavated holes; sold to metal detectorists across all experience levels.
• Search Coils Detachable search coils in sizes from 6" to 17" and DD, Mono, or Concentric configurations that change detection depth, sensitivity, and terrain suitability, compatible with multiple detector brands.
• Metal Detector Headphones Wired and wireless headphones (Garrett Z-Lynk, XP WSA II XL) for use with metal detectors across brands.
• Carry Bags and Travel Cases Protective carrying cases and travel bags (DragonXT 53" carry bags, Minelab and Garrett branded bags) for transporting metal detectors and accessories.
• Digging Tools and Sand Scoops Hand tools including shovels (Anaconda NX-5/NX-6, DragonXT, Garrett Razor Relic), edge diggers, and sand scoops (DragonXT knee-high, Nokta premium) for excavating targets on land and beaches.
• Dig Pouches and Recovery Bags Collection bags and pouches (Garrett All Terrain Dig Pouch with mesh drain design) for storing recovered targets during detecting sessions.
• Battery and Power Accessories Power-related accessories including battery holders for Garrett AT PRO/AT MAX and Minelab CTX 3030, plus rechargeable battery packs.
• Pre-Owned/Open Box Metal Detectors Certified tested pre-owned and open-box metal detectors inspected and verified for performance, including discontinued and rare models at discounted prices.
• Detector Warehouse Gift Cards Digital gift cards available in denominations from $10 to $1,500, delivered by email with checkout redemption instructions; no expiration date.
• DragonXT Accessories Proprietary DragonXT brand of metal detecting accessories including 53" carry bags, padded bags, long T-handle shovels, edge diggers with sheaths, and knee-high 24" sand scoops; exclusive to Detector Warehouse.

Quantifiable outcome

• 98% of orders ship within 24 hours
• +3 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Garrett Metal DetectorscoreChannel Partner/ Reseller/ DistributorAuthorized dealer of Garrett metal detectors including ACE Series, Vortex Series, AT Series, Goldmaster, AXIOM, Sea Hunter, and ATX. Offers full range of Garrett detectors and accessories.
• MinelabcoreChannel Partner/ Reseller/ DistributorAuthorized dealer of Minelab products including Manticore, Equinox Series, X-Terra Series, Vanquish Series, Gold Monster, CTX 3030, Excalibur-II, GPX Series, GPZ 7000, and SDC 2300.
• Nokta DetectorscoreChannel Partner/ Reseller/ DistributorAuthorized dealer of Nokta products including Legend 2, Simplex Series, Score Series, FindX Series, PulseDive Series, Gold Finder 2000, Invenio Series, Deephunter 3D, and Joehunter 3D.
• XP Metal DetectorscoreChannel Partner/ Reseller/ DistributorAuthorized dealer of XP products including ORX, Icon Series, Deus, Deus II, Gold Max Power, and ADX 150. Offers both wireless and wired XP detector options.
• Fisher LabsminorChannel Partner/ Reseller/ DistributorAuthorized dealer of Fisher metal detectors including F Series, Gold Bug Series, CZ21 Quicksilver, 1280X Aquanaut, and GEMINI3.
• DragonXTminorChannel Partner/ Reseller/ DistributorExclusive seller of DragonXT branded accessories including sand scoops, carry bags, digging tools, and shovels. Private label brand relationship.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Amazon: Amazon is the dominant broad e-commerce marketplace where metal detectors and accessories are widely available from multiple authorized sellers. It applies constant price pressure on Detector Warehouse and offers Prime shipping advantages that the company must match through its own 24-hour fulfillment.
• B&H Photo Video: B&H is a large consumer electronics and specialty equipment retailer that carries metal detectors and accessories alongside a much broader product catalog. They offer competitive pricing and reach a wider audience than niche specialty retailers.
• Garrett Metal Detectors: Garrett is a major metal detector manufacturer and one of Detector Warehouse's core brand partners. Garrett sells direct to consumers via its own website, partially competing with its own authorized dealers for the same hobbyist and professional buyer.
• Minelab: Minelab is a leading metal detector manufacturer offering premium multi-frequency detectors (Manticore, Equinox, GPX series). They operate their own DTC channel alongside authorized dealer distribution, competing with retailers like Detector Warehouse for the professional and serious hobbyist segments.
• Nokta Detectors: Nokta is a metal detector manufacturer (Legend, Simplex, Score series) and another core brand partner of Detector Warehouse. They operate their own global DTC channel, partially competing with their authorized US dealers.
• Bass Pro Shops: Bass Pro Shops is a major outdoor retailer that stocks metal detectors and accessories as part of its broader outdoor/hunting/fishing catalog. They serve hobbyists through physical and online channels but do not specialize in metal detecting.
• XP Metal Detectors: XP is a French metal detector manufacturer (Deus II, ORX) whose products Detector Warehouse sells. XP sells direct in addition to authorized dealer distribution, making them both a brand partner and a partial DTC competitor.
• Fisher Labs: Fisher Labs is a metal detector manufacturer (F Series, Gold Bug, CZ-21) and a minor brand partner of Detector Warehouse. Fisher sells direct and through authorized dealers, partially overlapping with the specialty retail channel.

Direct peers

• Kellyco Metal Detectors: Kellyco is one of the largest authorized US metal detector retailers, selling the same top brands (Garrett, Minelab, Fisher, XP) plus accessories. They compete directly with Detector Warehouse for the same hobbyist and professional customer segments via a comparable e-commerce model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DetectorWarehouse
• Instagraminstagram.com/detectorwarehouse/?hl=en
• Pinterestpinterest.com/detectorwarehouse
• LinkedInlinkedin.com/company/about

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Detector Warehouse