Storyo App
Storyo App is a consumer iOS mobile application by Storymatik Software S.A. that uses an intelligent algorithm to automatically transform user photos into narrative video memories enriched with Facebook posts, weather, and location data, distributed via the App Store under a freemium model.
- Company typePrivate
- Founded2014
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Storyo App does
Storyo App is a consumer mobile application developed by Storymatik Software S.A. that automatically transforms users' photo libraries into narrative video memories. Founded in 2014 by co-founders Filipe Vasconcellos (CEO), Manuel Costa (CTO), and Leonel Duarte (Chief Creative Officer), the company is legally domiciled in Portugal as Storymatik Software S.A. while maintaining a San Francisco mailing footprint. Its core technology is an intelligent algorithm that organizes photos into chapters based on when and where events occurred, then assembles them into shareable video stories enriched with weather data, location/map information, and relevant Facebook posts.
The product is distributed exclusively through the Apple iOS App Store under a freemium model with no publicly disclosed pricing tiers or premium feature list. Users can further augment generated memories using automatic suggestions from a Shutterstock library of over 100,000 professional video clips, customize soundtracks from their personal music library, and create Group Video Memories by collaborating with unlimited co-authors. The company also exposes a Storyo SDK for third-party developers to embed the video memory creation capability in other applications. Go-to-market is product-led: users discover the app via App Store listings and earned media coverage (TechCrunch, Yahoo, SXSW), with organic sharing of generated videos as the primary acquisition loop.
Revenue mechanics are not publicly disclosed, and the company has not announced enterprise customers, ARR, or pricing structures. The firm has historically relied on regional capital from Portugal Ventures and EU structural fund programs (Portugal 2020, CENTRO 2020) rather than traditional VC scale financing, and its employee count is reported at 1-10. The most recent captured state of the company's web domain indicates the site is currently parked/for-sale, suggesting reduced commercial activity despite an earlier operating status.
Storyo App firmographics
Firmographics- Name
- Storyo App
- Legal name
- Storymatik Software S.A.
- Website
- http://www.storyoapp.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Storyo App is a consumer iOS mobile application by Storymatik Software S.A. that uses an intelligent algorithm to automatically transform user photos into narrative video memories enriched with Facebook posts, weather, and location data, distributed via the App Store under a freemium model.
- Ownership category
- akta.pro rank
Storyo App industry classification
Industry- Product category
- Consumer Photo and Video Storytelling Apps
- NAICS
- Motion Picture and Video Industries (5121), Libraries and Archives (51921)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Photo Library Organization & Curation (HSAFAGAA)
- akta.pro secondary industry
- Virtual Photo & Media Organization (HSAFALAG)
Keywords
Where Storyo App is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Storyo App business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Consumer App Revenue: The app appears to be offered as a free mobile application with potential in-app purchase or premium features model. Revenue generation is not explicitly detailed on the website.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Storyo App product offering
Product offeringCore offering
Storyo is an iOS mobile application that automatically transforms a user's photos into shareable narrative video memories. Its intelligent algorithm organizes photos into chapters based on when and where events took place, blends in Facebook posts, weather data, and maps, and suggests relevant clips from a Shutterstock library of over 100,000 professional videos. The app also enables collaborative Group Video Memories with unlimited co-authors and exposes a Storyo SDK for third-party developer integration.
Product overview
Storyo App is a mobile application that creates automated video memories from photos. The core offering consists of the Storyo App platform with integrated Automated Storytelling, Group Video Memories, and Timeline features. Users can enhance their videos through a Shutterstock integration offering professional video clips, and customize soundtracks with music from their own library. The platform also offers a Storyo SDK for developer integration. The product connects with Facebook to incorporate relevant posts into memories and automatically retrieves weather and location data to enrich the storytelling experience.
Differentiator
Problem solved
Functional benefit
Products and services
- Storyo App iOS mobile application that automatically transforms a user's photos into shareable narrative video memories by organizing them into chapters based on time and location, and enriching them with Facebook posts, weather data, and map information; targeted at individual consumers and small groups of friends and family.
- Storyo SDK Software Development Kit that exposes Storyo's automated photo-to-video storytelling capability to third-party application developers, enabling them to integrate video memory creation into their own apps.
Companies that use Storyo App
Customer profileSegments2 records
Ideal customer profiles3 records
Storyo App technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability6 records
Feature4 records
Storyo App partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- ShutterstockcoreStoryo partnered with Shutterstock to integrate access to over 100,000 professional video clips that can be automatically suggested for enhancement based on photo time and location. This enables users to add professional polish to their video memories without manually searching through the entire collection.
- FacebookcoreFacebook integration allows Storyo users to connect their Facebook accounts to include relevant posts and information as part of their video story narratives, adding contextual social elements to memories.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Storyo App competitors and assessment
Company assessmentBroad incumbents
- Google Photos: Google's flagship photo management product that includes AI-driven 'Memories' video creations for free to billions of users. Directly competes with Storyo's automated storytelling but at massive scale with deeper photo libraries and on-device ML.
- Apple Photos (Memories): Native iOS photo app that auto-generates 'Memories' video slideshows with music, weather, and location data — an almost feature-for-feature overlap with Storyo, distributed pre-installed to every iPhone user worldwide.
- Facebook (Meta) Memories: Meta's social platform offers 'On This Day' memories and a Memories hub that aggregates past posts/photos into shareable recaps. Functionally adjacent to Storyo's Facebook-post integration into memory videos.
Direct peers
- Animoto: Web and mobile video creation tool that turns photos into shareable videos with templates and stock music. Targets the same SMB and consumer use case of turning photo collections into videos without editing skills.
- Magisto: AI-driven video creation app that selects, edits, and produces videos from user photos and footage. Closely matches Storyo's automated storytelling premise with AI as the editor.
- GoPro Quik: Mobile video editor that auto-generates edited highlight videos from a user's media library with music and themes. Same consumer pain point (organizing photos/footage into shareable videos) with deeper video focus.
- Splice: Mobile video editing app with AI-assisted features, music library, and template-based creation. Targets creators who want to produce polished videos from phone footage and photos.
- VivaVideo: Consumer mobile video creation app with AI templates, music, and stock footage integration. Competes in the same 'turn photos into shareable videos' category globally.
- InShot: Popular mobile video editor for trimming, adding music, and producing shareable social videos. Adjacent to Storyo but more manual editing-focused.
Emerging players
- VSCO: Photo and video editing platform popular with creators, offering filters, presets, and basic video tools. Overlaps with Storyo's photo curation aesthetic and mobile-first creator audience.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Storyo App social profiles
Digital presenceStoryo App financial estimates
Financial estimateRevenue estimate
Valuation estimate
Storyo App leadership team
Management profileNumber of profiles
Profiles3 records
Storyo App funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Storyo App M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Storyo App
What does Storyo App do?
Storyo is an iOS mobile application that automatically transforms a user's photos into shareable narrative video memories. Its intelligent algorithm organizes photos into chapters based on when and where events took place, blends in Facebook posts, weather data, and maps, and suggests relevant clips from a Shutterstock library of over 100,000 professional videos. The app also enables collaborative Group Video Memories with unlimited co-authors and exposes a Storyo SDK for third-party developer integration.
Is Storyo App a public or private company?
Storyo App is a private company. It is classified as unknown and is currently operating.
When was Storyo App founded?
Storyo App was founded in 2014. It employs 1 to 10 people.
Where is Storyo App based?
Storyo App is headquartered in San Francisco, United States, in the North America region.
How does Storyo App make money?
One revenue line is on record: consumer App Revenue.
Who are Storyo App's main competitors?
Broad incumbents on record are Google Photos, Apple Photos (Memories) and Facebook (Meta) Memories. Direct peers are Animoto, Magisto, GoPro Quik, Splice, VivaVideo and InShot. VSCO is listed as an emerging player.
Does Storyo App have an API?
No public API is recorded for Storyo App.
What industry is Storyo App in?
Storyo App's product category is Consumer Photo and Video Storytelling Apps. Its primary akta.pro industry code is HSAFAGAA, Photo Library Organization & Curation, with a secondary code of HSAFALAG, Virtual Photo & Media Organization. Its NAICS code is 5121 and its SIC code is 7370.