What Xafax does

Xafax is a Dutch family-owned technology group founded in 1983 and headquartered in Alkmaar, Netherlands, that designs, develops, and deploys cashless payment systems, managed IT services, and audiovisual solutions for the Benelux market. The company operates through three divisions: Xafax Payment, anchored by the proprietary NetPay® platform (modules including myNetPay, NetPay Manager, NetPay Reports, Giftcard, Loyalty, Tickets, Kiosk, TouchPOS, and Share) and the EasyAccount+ library suite (EasyDesktop, Smart Workplace, EasyPrint, PinStation, Ruby Kiosk, EasyReservations); Xafax ICT, providing managed services for SMEs such as Strategic Backup, Cybersecurity, EDR, RMM workplace management, Microsoft 365, VoIP telephony, and print solutions; and Xafax Visuals (created via the 2023 InfoWorks acquisition), offering digital boards, touchscreens, projectors, video conferencing, and digital signage. The company serves libraries, educational institutions, golf clubs, hospitality businesses, and SMEs, with named customers including De Efteling, AZ, Universiteit van Amsterdam, Thomas More, mboRijnland, Brouwerij 't IJ, and Air Miles, alongside approximately 27 golf courses (as of 2020).

Xafax designs and programs both software and necessary hardware in-house, including self-service PayStation kiosks (now in fifth generation), and operates a PSD2-registered payment service under De Nederlandsche Bank supervision since February 2019. Revenue is generated through a mix of hardware sales, software licensing and subscriptions (NetPay, EasyAccount+, Microsoft 365), recurring managed services (tiered Bronze/Silver/Gold backup with multi-year volume discounts), transaction fees, and professional implementation services. Pricing is tiered and contract-based, with optional monthly add-ons such as server rental at €100/month and 5-10% discounts on 36-60 month commitments.

The group comprises approximately 60 professionals distributed across Xafax Nederland B.V., Xafax ICT, Xafax Visuals, and Xafax Belgium (Ternat), with offices in Alkmaar, Esbeek, and Ternat serving the Netherlands, Belgium, and Luxembourg. The company is privately held by the Vet and Duijzer families, with no institutional or venture capital backing disclosed. Growth has been driven primarily by a buy-and-integrate acquisition strategy: IT-Sec BV (2002, entry into libraries), Xafax Belgium (2008), Mul ICT (2020), NC-systems (2021), InfoWorks Automatisering (2023, founding the Visuals division), and Creo Payment Systems (2023). Management includes Roland Vet (Commercial Director), Bart Vet (Operational Director), Fokko Duijzer (General Manager since 2020), and Mark Metzelaar (Director of Xafax Visuals).

Name

Xafax

Legal name

Xafax Nederland B.V.

Website

https://xafax.nl

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Xafax is a Dutch family-owned group providing cashless payment systems (NetPay), managed IT services, and audiovisual solutions to libraries, educational institutions, golf clubs, hospitality, and SMEs across the Benelux market.

Ownership category

akta.pro rank

Product category

Cashless Payment and Managed IT Services

NAICS

Software Publishers (5132), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Payment Gateways & Orchestration (BPAMAFAA)

Keywords

• Cashless payment systems
• Managed IT services
• Audiovisual solutions
• Library payment platforms
• Golf payment systems

Headquarters

HQ city

Alkmaar

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Payment Systems & Hardware: Sale of payment terminals, kiosks, self-service machines and associated hardware for cashless payments in libraries, golf clubs, education, and hospitality.
2. Software Licensing & Subscriptions: Recurring revenue from software platforms including NetPay management, EasyAccount+, and cloud-based services. Microsoft 365 managed services.
3. Managed IT Services: Monthly recurring services for backup management, cybersecurity, RMM workplace management, VoIP telephony, and IT support.
4. Professional Services & Implementation: Implementation, installation, and consulting services for payment systems, AV solutions, and ICT infrastructure setup.
5. Transaction Processing: Transaction fees from payment processing through NetPay platform for libraries, golf clubs, and educational institutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Xafax designs, develops, and sells proprietary cashless payment systems (anchored by the NetPay® platform), managed IT services for SMEs, and audiovisual solutions for education, libraries, golf facilities, hospitality, and corporate customers in the Benelux market. The offering combines in-house software platforms (NetPay, EasyAccount+, CashlessGolf) with self-service payment hardware (kiosks, terminals, PayStation), managed backup and cybersecurity services (Strategic Backup, EDR, RMM, VoIP, Microsoft 365), and presentation technology (digital boards, touchscreens, projectors, video conferencing). Revenue is generated through hardware sales, recurring software subscriptions, managed service contracts, and payment transaction fees.

Product overview

Xafax Group operates three divisions offering a comprehensive portfolio of payment, ICT, and audiovisual solutions. The Payment division (Xafax Payment) centers on the NetPay cashless payment and loyalty platform with modules including myNetPay, NetPay Manager, NetPay Reports, NetPay Giftcard, NetPay Loyalty, NetPay Tickets, NetPay Kiosk, TouchPOS, and NetPay Share. For libraries, EasyAccount+ serves as the core platform with modules like EasyDesktop, Smart Workplace, EasyPrint, PinStation Kiosk, Ruby Kiosk, and EasyReservations. The CashlessGolf platform addresses golf facilities, while printing solutions include Paid Printing & Copying, Cloud Printing, Follow Me Printing, and Hosted Printing. Self-service options cover Cashless Vending, Cashless Self-Service, and Cashless Point of Sale (IoT). The ICT division (Xafax ICT) provides managed services including Strategic Backup, Cyber Security, EDR, RMM Workplace Management, Microsoft 365, VoIP Telephony, Print Solutions, and Hardware & Software. The Visuals division (Xafax Visuals) offers Digital Boards for Education, Touchscreens, Projectors, Video Conferencing, Touch Columns, Digital Signage, and Rental/Service solutions. Xafax designs and develops both software and hardware internally.

Differentiator

Problem solved

Functional benefit

Brands

• NetPay: Universal cashless payment and loyalty platform for optimal payment convenience
• EasyAccount+ (EAP)
• myNetPay
• NetPay Manager
• NetPay Reports
• NetPay Giftcard
• NetPay Loyalty
• NetPay Tickets
• EasyPrint
• EasyDesktop
• Smart Workplace
• EasyReservations
• PinStation Kiosk

Products and services

• NetPay Cashless Payment and Loyalty Platform Universal cashless payment and loyalty platform enabling users to pay and participate in loyalty programs at printers, cash registers, vending machines, and other payment points via NFC card, tag, or smartphone. Encompasses accompanying modules including myNetPay self-service portal, NetPay Manager, NetPay Reports, NetPay Giftcard, NetPay Loyalty, NetPay Tickets, NetPay Kiosk, TouchPOS Cash Register, and NetPay Share. Sold to libraries, golf clubs, educational institutions, hospitality venues, and enterprises in the Benelux.
• EasyAccount+ (EAP) Library Management Platform Total solution for managing, paying, and registering library facilities, including self-service modules for members and non-members across public PCs, printing, reservations, and PinStation kiosks. Sold to public and educational libraries across the Benelux.
• CashlessGolf Integrated Payment Platform Integrated payment platform for golf facilities covering driving ranges, clubhouses, pro shops, simulators, entertainment, restaurants, and vending machines, with club cards, ball machines, access control, and top-up machines. Sold to golf courses and leisure facility operators in the Benelux.
• EasyPrint Paid Printing and Copying Solution Complete solution for paid printing, copying, scanning, Follow Me printing across buildings, secure printing, and Hosted Printing managed in the EasyAccountPlus cloud. Sold to educational institutions and libraries requiring cost recovery and device-flexible printing.
• Strategic Backup Management Service Hybrid off-site cloud and local NAS backup management service with monthly recovery testing, offered in Bronze (30-day/1x daily), Silver (45-day/6x daily), Gold (60-day/12x daily), and optional Server Rental (90-day/24x daily) tiers. Sold to SMEs in North Holland.
• Cyber Security Service Cyber security services including firewalls, encrypted backup storage, and protection against external threats. Sold to SMEs in North Holland.
• Endpoint Detection and Response (EDR) Endpoint security solution protecting laptops, desktops, and smartphones within organizations with proactive detection and isolation capabilities. Sold to SMEs in North Holland.
• RMM Workplace Management Remote monitoring and management of workplace systems with real-time monitoring, remote support, and proactive maintenance. Sold to SMEs in North Holland.
• Microsoft 365 Managed Services Managed Microsoft 365 services including Office apps, 1TB OneDrive storage, Teams for chat and video conferencing, and SharePoint for collaboration. Sold to SMEs in North Holland under Xafax ICT's Microsoft Silver Partner status.
• VoIP Telephony Service Internet-based telephony solution allowing calls over the internet with customizable configuration. Sold to SMEs in North Holland.
• Xafax ICT Hardware and Software Advisory and Supply Hardware and software advisory and supply services for SMEs, helping organizations choose the right equipment based on business needs. Sold to SMEs in North Holland.
• Digital Board for Education Interactive digital whiteboards for educational institutions enabling interactive lessons. Sold to schools and educational institutions in the Netherlands.
• Touchscreens Interactive touchscreen displays for meeting rooms, conference rooms, and reception areas. Sold to corporate and education customers in the Netherlands.
• Projectors Professional presentation projectors for auditoriums, large halls, and meeting rooms with custom installation services. Sold to corporate and education customers in the Netherlands.
• Video Conferencing Solution Audiovisual solutions for video conferencing with all necessary tools for effective virtual meetings. Sold to corporate and education customers in the Netherlands.
• Touch Columns Interactive touch column solutions for various organizational applications. Sold to corporate and education customers in the Netherlands.
• Digital Signage Digital signage solutions for displaying content and information in various settings. Sold to corporate, education, and retail customers in the Netherlands.
• Xafax Visuals Rental and Service Rental and maintenance services for audiovisual equipment including projectors, bundled with strategic backup solutions for data protection. Sold to corporate and education customers in the Netherlands.

Quantifiable outcome

• 27 golf courses served with cashless solutions in 2020
• +1 more outcomes

Named customers27 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Creo Payment SystemscoreStrategic or Co-development Partner · 9 October 2023Creo Payment Systems was acquired and became part of the Xafax family, focusing on future growth and innovation in payment solutions.
• InfoWorks AutomatiseringcoreStrategic or Co-development Partner · 18 January 2023Acquisition expanded Xafax's portfolio with Xafax Visuals division providing audiovisual solutions.
• NC-systems BVcoreStrategic or Co-development Partner · 8 January 2021Xafax ICT acquired industry peer NC-systems BV from Dirkshorn, expanding ICT service capabilities.
• Mul ICT Services BVcoreStrategic or Co-development Partner · 21 December 2020Xafax Nederland BV acquired Mul ICT services BV, expanding ICT service offerings.
• OPEN Foundation (Wecycle)minorOthersXafax is affiliated with the Foundation for Organization of Producer Responsibility for E-waste Netherlands, contributing to collection and recycling of electronic waste.
• Stibat (Empty Batteries Foundation)minorOthersXafax participates in battery collection and recycling through the Stibat foundation, a non-profit organization that has been collecting and recycling empty batteries for 25 years.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CCV: Netherlands-based payment service provider offering cashless payment terminals and integrated solutions for retail, hospitality, and unattended payment environments. Direct peer to Xafax Payment in geography, customer profile, and product breadth across terminals and loyalty.
• Mollie: Amsterdam-headquartered payment gateway and merchant services provider serving European SMEs and mid-market merchants with online and in-person payment solutions. Comparable to Xafax on B2B payment-services focus, Dutch origin, and SME/professional customer base.
• MultiSafepay: Dutch payment service provider delivering online, in-store, and back-office payment solutions for SMEs and mid-market merchants across the Benelux. Direct competitor to NetPay across cashless checkout, payment processing, and merchant onboarding.
• Buckaroo: Dutch payment service provider offering online and point-of-sale payment solutions, subscriptions, and back-office tools for merchants and platforms. Direct peer to Xafax's cashless payment and merchant acceptance offerings in the Benelux market.
• Pay.nl: Dutch omnichannel payment service provider for SMEs with online, in-store, and mobile payment options. Comparable to NetPay in target customer (Dutch SMB), product scope (multi-method payment orchestration), and Benelux geographic footprint.
• Bibliotheca: Global provider of library technology including self-service kiosks, RFID solutions, and library management systems. Direct peer to EasyAccount+, PinStation Kiosk, Ruby Kiosk, and EasyDesktop as a competing library self-service and payment/RFID platform.
• Axiell: Library and archives technology vendor offering integrated solutions for public and academic libraries across Europe and beyond. Comparable to Xafax's EasyAccount+ library stack on vertical focus, customer base, and self-service module approach.

Emerging players

• SumUp: Mobile-first payment solutions provider offering card readers, POS, and online checkout for small merchants. Adjacent to CashlessGolf and NetPay's self-service payment points in unattended/merchant-payment scope, with broader SMB reach but less vertical-specific depth.

Broad incumbents

• Adyen: Amsterdam-headquartered global payment processor serving large enterprises with unified online, in-store, and platform payment infrastructure. Overlaps with Xafax on Dutch payment-services heritage and B2B merchant payment processing, though at materially larger scale and broader geography.
• KPN: Dutch telecom and ICT conglomerate providing connectivity, cloud, security, and managed workplace services to Dutch businesses. Comparable to Xafax ICT on managed backup, cybersecurity, workplace management, and VoIP services for the Dutch SME market, at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/xafax
• Facebookfacebook.com/Xafax

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Xafax