pixeden
Pixeden is a bootstrapped, subscription-based digital design asset marketplace that distributes exclusive PSD mockups, web templates, icons, vectors, and print templates to freelance designers, in-house creatives, and small agencies worldwide via tiered freemium and paid memberships under its Pixeden Club platform.
- Company typePrivate
- Founded2010
- HeadquartersCoconut Creek, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What pixeden does
Pixeden is a private digital design asset marketplace founded in 2010 and formally incorporated as Pixeden LLC in New York in 2012. Its core offering, Pixeden Club, is a membership-based platform distributing exclusive, in-house-produced design resources — PSD mockups, web templates (WordPress, HTML5, CSS, email, wireframes), print templates (business cards, brochures, catalogs, flyers), icon sets, and vector graphics — as downloadable files organized in a categorized content library. Two wholly owned sub-brands extend the platform: Orion Icon Library, an icon management application launched in 2017, and Pixeden Music, a sound-resource catalog for advertising, cinema, branding, and gaming launched in 2019. The technology stack is conventional: a self-serve web storefront with no public API and no mobile app, serving files directly to end users.
The company's business model is product-led and freemium-to-paid. Free accounts receive five daily downloads of non-premium content; the Regular tier runs from $9/month (50 premium downloads per month) or 600 premium downloads on the annual plan; the Pro tier adds multi-user access (up to five users) and unlimited downloads at $18/month; Enterprise is custom-priced with unlimited users, custom licensing, and indemnification on multi-year contracts. Distribution is exclusively direct via pixeden.com, with no third-party resellers or marketplace listings; customer acquisition relies on organic SEO traffic and a maintained Dribbble community presence. The customer base is horizontally segmented across freelance designers, in-house graphic/UI/UX professionals, and small agencies, with no disclosed enterprise logos or anchor accounts. The company has taken no external funding and remains independently owned by its founding team of designers and developers, operating with a 1–10 employee footprint from a New York–domiciled LLC.
pixeden firmographics
Firmographics- Name
- pixeden
- Legal name
- PIXEDEN LLC
- Website
- https://pixeden.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pixeden is a bootstrapped, subscription-based digital design asset marketplace that distributes exclusive PSD mockups, web templates, icons, vectors, and print templates to freelance designers, in-house creatives, and small agencies worldwide via tiered freemium and paid memberships under its Pixeden Club platform.
- Ownership category
- akta.pro rank
Where pixeden is headquartered
LocationHeadquarters
- HQ city
- Coconut Creek
- HQ country
- United States
- HQ region
- North America
Markets served
pixeden business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription Membership: The primary revenue stream is a tiered subscription membership model. Users pay monthly or annually for access to premium design assets. Free tier provides limited daily downloads of freemium content. Premium tiers offer unlimited downloads and multi-user access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free - Lifetime freemium access with limited downloads |
| Subscription | Monthly | Regular - From $9/month for premium access |
| Subscription | Monthly | Pro - From $18/month for team access |
| Subscription | Multi-year contract | Enterprise - Custom pricing for large organizations |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
pixeden product offering
Product offeringCore offering
Pixeden operates a subscription-based digital design resource platform (Pixeden Club) that creates and distributes exclusive graphic, web, and print design assets — including PSD mockups, web templates, print templates, icon sets, and vector graphics — to designers and creative professionals. The company also operates two sister products: Orion Icon Library, an icon management application launched in 2017, and Pixeden Music, a music resource for advertising, cinema, branding, and gaming launched in 2019.
Product overview
Pixeden operates as a subscription-based design resource marketplace offering exclusive digital assets organized under the Pixeden Club membership platform. The portfolio includes three main product lines: Pixeden Club (the core membership platform with graphics, web templates, print templates, icons, and vectors), Orion Icon Library (a separate icon management application launched in 2017), and Pixeden Music (a musical resource for creative projects launched in 2019). Resources are available through tiered subscription plans from free to enterprise, with new assets released weekly on weekdays.
Differentiator
Problem solved
Functional benefit
Brands
- Orion Icon Library: Icon management app library to find, organize and use beautiful, precise and unified icons for any projects. Launched in 2017.
- Pixeden Music
Products and services
- Pixeden Club Membership-based digital design asset platform offering exclusive graphic, web, and print design assets — including PSD mockups, web templates, print templates, icon sets, and vector graphics — delivered via tiered subscription plans from free to enterprise. New assets are released weekly on weekdays.
- Orion Icon Library Icon management application launched in 2017 that allows users to find, organize, and use icons across projects. Operated as a separate product and sub-brand from the main Pixeden Club platform.
- Pixeden Music Musical resource platform launched in 2019 that supplies music and audio assets for advertising, cinema, branding, and gaming projects, targeted at creative professionals worldwide.
Companies that use pixeden
Customer profileSegments3 records
Ideal customer profiles4 records
pixeden technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
pixeden partnerships and signals
Strategic signalScale indicators2 records
Recent moves8 records
Expansion highlights5 records
pixeden competitors and assessment
Company assessmentOthers
- Dribbble: Dribbble is both a top-of-funnel discovery channel for Pixeden and a marketplace for hiring designers; it is thematically adjacent as a community for the same designer customers but does not directly sell downloadable asset libraries.
Direct peers
- Freepik: Freepik operates a freemium marketplace for vectors, PSD files, icons, mockups, and stock photos — directly overlapping with Pixeden Club's graphics, icons, and template offerings and competing for the same designer audience.
- Vecteezy: Vecteezy provides a freemium vector, photo, and video asset library, directly competing with Pixeden's vector and graphic offerings at similar price points to individual designers.
- DesignCuts: DesignCuts is a curated marketplace and deal site for premium design bundles, fonts, and graphics — competing with Pixeden for the same designer and small-agency spend on exclusive creative assets.
- Creative Market: Creative Market sells curated design assets (fonts, graphics, templates, themes) from independent creators, overlapping heavily with Pixeden's PSD mockups, icons, and template library and serving the same freelance/agency buyers.
- Pikbest: Pikbest operates a freemium template marketplace offering PSD, AI, and video templates that overlaps with Pixeden's mockup, print, and template categories for global designer users.
- Envato Elements: Envato Elements is an unlimited-download subscription library of graphics, templates, fonts, and web assets — a direct alternative to Pixeden's tiered subscription model with broader catalog scale.
Broad incumbents
- Canva: Canva offers a built-in library of templates, icons, and design assets integrated within its design platform; it overlaps with Pixeden's templates and graphics categories but as part of a much broader design-and-publish suite.
- Adobe Stock: Adobe Stock is a stock asset library integrated across the Creative Cloud suite; it competes with Pixeden across vectors, templates, and mockups but as part of Adobe's broader creative software portfolio rather than as a standalone design resource club.
Emerging players
- Noun Project: The Noun Project is a subscription icon and symbol library; it competes specifically with Pixeden's icon category (and is conceptually adjacent to the Orion Icon Library sub-brand).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
pixeden social profiles
Digital presencepixeden compliance and trust
Trust signalCompliance1 record
pixeden financial estimates
Financial estimateRevenue estimate
Valuation estimate
pixeden leadership team
Management profileNumber of profiles
pixeden subsidiaries and ownership
Company hierarchySubsidiaries2 records
pixeden funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
pixeden M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about pixeden
What does pixeden do?
Pixeden operates a subscription-based digital design resource platform (Pixeden Club) that creates and distributes exclusive graphic, web, and print design assets — including PSD mockups, web templates, print templates, icon sets, and vector graphics — to designers and creative professionals. The company also operates two sister products: Orion Icon Library, an icon management application launched in 2017, and Pixeden Music, a music resource for advertising, cinema, branding, and gaming launched in 2019.
Is pixeden a public or private company?
pixeden is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was pixeden founded?
pixeden was founded in 2010. It employs 1 to 10 people.
Where is pixeden based?
pixeden is headquartered in Coconut Creek, United States, in the North America region.
How does pixeden make money?
One revenue line is on record: subscription Membership.
Who are pixeden's main competitors?
Dribbble is listed as an others. Direct peers are Freepik, Vecteezy, DesignCuts, Creative Market, Pikbest and Envato Elements. Broad incumbents are Canva and Adobe Stock. Noun Project is listed as an emerging player.
Does pixeden have an API?
No public API is recorded for pixeden.