Democratic Party of Wisconsin

What Democratic Party of Wisconsin does

The Democratic Party of Wisconsin (operating as WisDems / Wisconsin Democrats) is a state-level political party committee headquartered in Madison, Wisconsin, affiliated with the Democratic National Committee. Founded in 1828, it coordinates Democratic political activity across all 72 Wisconsin counties and 8 congressional districts through a network of 15 identity- and issue-based caucuses, 5 community coalitions, and 3 youth party units (High School Dems, Young Dems, College Dems). Its core product is the wisdems.org web platform, which bundles news publishing, donations, membership, an e-commerce merchandise storefront (shop.wisdems.org), volunteer event signups, candidate resources including VAN (Voter Activation Network) access, and an Organizing Training Program ("Road to 2026") with associated Organizing Captains fellowships.

Underlying technology is a WordPress-hosted website integrated with a standard Democratic political-organizing SaaS stack: ActBlue for donation and membership processing (including recurring monthly giving), Mobilize.us for volunteer event management, Action Network for supporter forms and email outreach, and NGP VAN for voter contact data; Google Translate and UserWay provide localization and accessibility, and YouTube hosts campaign video. The platform exposes no public APIs and has no disclosed AI/ML capabilities.

The business model is non-profit political fundraising rather than commercial revenue. Income comes from individual political contributions processed through ActBlue (small-dollar presets of $5-$100 plus custom; recurring monthly option), annual membership dues at three tiers ($10 low-income/senior/student, $25 standard, $35 family), and merchandise sales. The go-to-market is community-led grassroots organizing, event-driven engagement (state conventions, press conferences, rallies), and direct-to-consumer digital mobilization, supported by a 167-page news archive and an earned-media operation with spokespersons quoted in Milwaukee Journal Sentinel, USA Today, PBS Wisconsin, and other outlets. Under the leadership of Chair Devin Remiker (elected June 2025), 1st Vice Chair Sarah Godlewski, and 2nd Vice Chair Joshua Taylor, the party is building toward the 2026 midterm cycle.

Name

Democratic Party of Wisconsin

Legal name

Democratic Party of Wisconsin

Website

https://wisdems.org

Company type

Private

Founded year

1828

Operating status

Operating

Headcount range

11–50 employees

Short description

The Democratic Party of Wisconsin is a state-level political party committee affiliated with the DNC that coordinates Democratic organizing across all 72 Wisconsin counties, 8 congressional districts, 15 caucuses, and 5 community coalitions. It funds operations through ActBlue donations, tiered annual memberships, and merchandise sales, and provides candidates with VAN voter-data access and organizing training.

Ownership category

akta.pro rank

Product category

Political Party Operations

NAICS

Political Organizations (813940), Civic and Social Organizations (813410)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Electoral Support & Election Observation (BPADAGAA)

akta.pro secondary industries

Democracy, Voting Rights & Civic Participation Advocacy (BPAGAFAJ), Civic Participation & Leadership Development (Voting, Advocacy, Community Leadership) (EDAAADAL)

Keywords

• Grassroots political organizing
• Voter mobilization campaigns
• State party operations
• Political fundraising platform
• Candidate support services

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Online Donations: Recurring and one-time online donations processed via ActBlue Express, with preset tiers at $5, $10, $25, $50, $100 and custom amounts. Monthly recurring option available.
2. Membership Dues: Annual party memberships at multiple tiers: Standard $25, Family $35, Low-income/Senior/Student $10. Includes perks like membership card, event discounts, platform influence, delegate status, and monthly Chair updates. Good for calendar year through final day of joining month.
3. Merchandise Sales: Branded merchandise sales through shop.wisdems.org including the Brats, Cheese & Beer tee, 420 'Vote Blue to Go Green' collection, and Pro-Democracy Majority Collection.
4. Special Event Tickets: Membership-only rate tickets at select WisDems events, including the annual State Convention.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

The Democratic Party of Wisconsin (WisDems) is a state-level political party committee that recruits, trains, and deploys grassroots volunteers across all 72 Wisconsin counties; raises and deploys campaign funds; runs voter contact programs (canvassing, phone banking, text banking, mail); provides VAN voter data tools and organizing support to Democratic candidates; coordinates messaging across federal, state, and local races; and operates a paid membership program, merchandise storefront, and identity-based caucuses and coalitions. Its primary deliverables are campaign wins, volunteer mobilization, donor fundraising, and ballot-level organizing infrastructure for Democratic candidates.

Product overview

The Democratic Party of Wisconsin operates a single web platform (wisDems.org) that bundles together several interconnected offerings: a core website combining news, candidate directories, and statewide political coordination; a paid Membership program; an e-commerce WisDems Store; volunteer engagement modules such as the Organizing Training Program: Road to 2026 and the Organizing Captains (Fellowships); constituency organizing through 14 WisDems Caucuses and 5 WisDems Coalitions; 72 county parties and 8 congressional district organizations; and Run for Office resources including access to VAN. Together these modules form an integrated organizing and fundraising platform for state party operations, supported by embedded third-party integrations such as ActBlue for donations, Action Network for email/forms, and Mobilize for volunteer events.

Differentiator

Problem solved

Functional benefit

Products and services

• WisDems.org Website and Central Organizing Hub The flagship web property of the Democratic Party of Wisconsin, serving as the central hub for membership signups, donations, news, events, and political engagement resources for members, donors, volunteers, and the public.
• WisDems Membership Program Paid annual state party membership offering delegate status, caucus access, bi-annual platform influence, monthly Chair updates, and exclusive event pricing for Democratic supporters in Wisconsin.
• WisDems Store (Merchandise) E-commerce storefront selling branded political apparel and themed collections such as the Brats, Cheese & Beer tee, Vote Blue to Go Green 420 Collection, and Pro-Democracy Majority Collection.
• Organizing Training Program: Road to 2026 Unpaid volunteer training program that teaches field organizing, messaging, team-building, and volunteer engagement to grassroots leaders across Wisconsin in preparation for the 2026 election.
• Organizing Captains Fellowships Application-based leadership track (Fellowship) empowering local WisDems supporters to serve as Organizing Captains in their communities.
• WisDems Caucuses and Coalitions Constituency-based sub-units of the party open to dues-paying members, including AAPI, American Indian, Black, Disability, Environmental, Jewish, Labor, Latino, LGBTQ+, Muslim, Progressive, Rural, Veterans, and Women's caucuses, plus AAPI, Native American, Black, Latino, and LGBTQ+ community coalitions.
• Run for Office Resources and VAN Access Candidate support hub providing resources for local office candidates, including access to VAN (Voter Activation Network) voter data tools, candidate resource request forms, and party endorsement support.
• County Parties Network Directory and network of all 72 Wisconsin county Democratic parties, each with elected chairs, regular meeting schedules, contact information, and local volunteer networks for grassroots organizing and voter contact.
• Congressional District Organizations Eight regional sub-units aligned to Wisconsin's U.S. House districts, each with its own elected chair providing grassroots infrastructure for federal-level campaigns.
• WisDems News Room and Rapid Response Communications Press and rapid-response communications publishing channel featuring weekly WHINE WEDNESDAY rapid-response editorial series, press releases, and political coverage; press inquiries handled at [email protected].

Quantifiable outcome

• Re-elected Governor Tony Evers in 2022 - first time since 1962 a Democratic governor was elected in Wisconsin while Democrats held the White House
• +4 more outcomes

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered flagship, core and minor.

• ActBlueflagshipTechnology or IntegrationActBlue is the donation and membership processing platform powering all WisDems fundraising. WisDems uses secure.actblue.com URLs for one-time donations, recurring monthly donations (ActBlue Express), and membership tiers. ActBlue branding appears on the donation forms. Contributions through ActBlue are not deductible as charitable contributions for Federal income tax purposes.
• Action NetworkflagshipTechnology or IntegrationAction Network is the integrated forms, email, and organizing platform used for supporter sign-ups, weekly coalitions newsletter, and outreach forms. WisDems is listed as a sponsored group on Action Network (actionnetwork.org/groups/wisconsin-democrats and DPW - Wisconsin Dems - Political group).
• Mobilize.usflagshipTechnology or IntegrationMobilize.us is the event and volunteer management platform powering the WisDems volunteer sign-up page (mobilize.us/wisdems). It also hosts coalition events including AAPI, Black, Latino, LGBTQ+, and Native American coalition events.
• VAN (Voter Activation Network) / NGP VANcoreTechnology or IntegrationWisDems provides VAN (Voter Activation Network) access to Democratic candidates running for office, including a cost quote and setup process. VAN is the national Democratic voter data and contact tool.
• Democratic National Committee (DNC)flagshipStrategic or Co-development PartnerWisconsin is a DNC-affiliated state party with multiple DNC representatives on the WisDems Administrative Committee: Tomika Vukovic (DNC Rep), Andrew Werthmann (DNC Rep), Alex Lasry (DNC Rep), Arvina Martin (DNC Rep/American Indian Caucus Chair), and Jason Rae (DNC Secretary).
• Voces De La FronteraminorGTM or Marketing PartnerWisconsin-based Latino civic engagement organization. Listed as a resource for those seeking to help Minnesota causes and partner organization referenced in solidarity efforts. Contact 1-800-427-0213.
• Minnesota DFL (Democratic-Farmer-Labor Party)minorStrategic or Co-development PartnerReferenced as a partner/solidarity organization for joint efforts on democracy issues affecting Minnesota. Includes mutual aid and Know Your Rights resources.
• Wisdems.org Hosting Platform (WordPress)coreTechnology or IntegrationWordPress CMS with scotchpress theme is the underlying technology stack powering the WisDems.org website and blog.
• Press (Earned Media Outlets)coreGTM or Marketing PartnerWorking relationships with Milwaukee Journal Sentinel, USA Today, UpNorthNews, Wisconsin Examiner, PBS Wisconsin, The Advocate, HuffPost, Vernon Reporter, Spectrum News, Green Bay Press Gazette, and other outlets. Press contact [email protected].

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Michigan Democratic Party: State-level Democratic Party committee operating in another perennial presidential battleground state. Highly comparable structure: county parties, integrated VAN/ActBlue/Mobilize stack, caucus programs, competitive gubernatorial and legislative races. Directly comparable on scale, GTM motion (grassroots organizing), and target voter segments.
• Pennsylvania Democratic Party: State Democratic Party committee in the largest 2024 swing state. Closely comparable to WisDems on organizing infrastructure, county/city committee structure, donor base, and election-cycle operations. Operates under similar ActBlue/VAN/Mobilize technology stack.
• Arizona Democratic Party: State Democratic Party committee in another recent presidential and Senate battleground. Comparable scale, voter mobilization focus, and caucus structure. Operates with similar integrated fundraising and organizing platforms.
• Georgia Democratic Party: State Democratic Party committee that flipped from red-to-purple. Comparable in competitive landscape, integrated organizing technology, county-committee structure, and rapid-response communications. Shares peer fundraising platform (ActBlue) and voter data tools (VAN).
• Nevada Democratic Party: State Democratic Party committee in a recurring battleground with diverse urban/rural demographics comparable to Wisconsin's Madison/Milwaukee vs. rural balance. Similar scale, caucus structure, and grassroots organizing emphasis.
• Minnesota DFL (Democratic-Farmer-Labor Party): Minnesota's state Democratic affiliate, referenced directly as a WisDems solidarity partner. Closely comparable organizational structure (county parties, caucuses, integrated organizing stack), and adjacent battleground positioning.
• Republican Party of Wisconsin: Direct intra-state political competitor. Operates with the same Wisconsin-focused geography, similar fundraising (WinRed) and voter-data infrastructure, and competes for the same donors, volunteers, and voters. The closest functional peer by mission and operating model.
• North Carolina Democratic Party: State Democratic Party committee in another emerging battleground with comparable county-party infrastructure, organizing programs, and gubernatorial/Senate competitiveness. Shares the same national-party tech ecosystem.
• Iowa Democratic Party: Midwestern state Democratic Party committee operating in a presidential-first caucus state. Comparable scale, rural/urban organizing challenges, and integrated technology stack. Shared regional donor and activist base dynamics.

Broad incumbents

• Democratic National Committee (DNC): National Democratic Party committee that charters state parties including WisDems. Provides shared infrastructure (VAN, data, training) that WisDems leverages. Operates broader portfolio (all 50 states + territories) and is not a state-level niche specialist, but is the institutional parent organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/wisdems
• YouTubeyoutube.com/watch?v=YkDmOe1FNg8
• Facebookfacebook.com/WisDems
• Instagramlinkin.bio/wisdems

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Democratic Party of Wisconsin