Kickoff.ai

What Kickoff.ai does

Kickoff.ai is a Zürich-based, privately-held technology company that operates a machine learning-powered web platform for predicting football match outcomes. The platform generates win, draw, and loss probability percentages for fixtures across five major European domestic leagues — the UK Premier League, IT Serie A, ES La Liga, DE Bundesliga, and FR Ligue 1 — and has also extended coverage to the European Championship, World Cup, and international Friendlies. A proprietary 'Kickscore' metric is displayed alongside predictions, and the company reports a cumulative 12,819 predicted matches with an average log loss of 0.996 as self-validated accuracy signals.

The platform is delivered as a self-serve consumer web product requiring no account creation, with discovery driven through organic channels including a company blog, Facebook page, Twitter/X account, and an email newsletter subscription flow. The underlying technology stack is undisclosed beyond the characterization of its ML prediction engine; no API, SDK, or third-party integrations are offered, and there are no native mobile applications. The company is sponsored by EPFL (École Polytechnique Fédérale de Lausanne), indicating an academic research connection likely supporting model development.

Kickoff.ai does not currently disclose a monetization mechanism. Sources describe the service as free with 'potential future monetization', and no pricing, subscription tier, advertising, data licensing, or B2B offering is publicly documented. No funding rounds, headcount, management team, or institutional investor information has been disclosed. The customer base consists of undifferentiated consumer personas — football fans and sports bettors — with no named enterprise customers.

Name

Kickoff.ai

Website

https://kickoff.ai

Company type

Private

Operating status

Operating

Short description

Kickoff.ai is a Zürich-based, machine learning-powered web platform that predicts football match outcomes across major European leagues and global tournaments, serving football fans and sports bettors through a free self-serve consumer product.

Ownership category

akta.pro rank

Product category

Sports Prediction Software

NAICS

Spectator Sports (71121)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Integrity Monitoring & Sports Data Integrity Services (Match-Fixing Detection) (MPAEAKAN)

Keywords

• Football match prediction
• Machine learning predictions
• Sports analytics
• Match outcome forecasting
• Predictive modeling

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Free service with potential future monetization: The platform currently appears to offer predictions free of charge. Revenue generation model is not explicitly disclosed in available sources.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Kickoff.ai is a web-based platform that uses machine learning algorithms to predict football match outcomes across major European leagues (Premier League, La Liga, Bundesliga, Serie A, Ligue 1). It displays probabilistic win/draw/loss percentages for each match, a proprietary 'Kickscore' metric, and historical match results. The service is currently offered free to end users via direct web access.

Product overview

Kickoff.ai is a single, unified football match prediction platform that uses machine learning to forecast match outcomes across multiple European football leagues. The core product is the prediction platform itself, which displays match predictions with win probability percentages and a proprietary 'Kickscore' metric. The platform covers five major European leagues: UK Premier League, IT Serie A, ES La Liga, DE Bundesliga, and FR Ligue 1.

Differentiator

Problem solved

Functional benefit

Products and services

• Kickoff.ai Football Prediction Platform A self-serve web platform that uses machine learning to predict football match outcomes, displaying win/draw/loss probability percentages, past results, and team-level statistics across five major European leagues. Targeted at football fans and sports bettors seeking data-driven match insights.

Quantifiable outcome

• 0.996 average log loss across 12,819 predicted matches

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature2 records

Scale indicators2 records

Recent moves1 record

Expansion highlights3 records

Direct peers

• Forebet: Forebet is an established algorithmic football prediction platform covering European leagues with probability-based forecasts and statistical models. It is the closest direct peer to Kickoff.ai in terms of audience (football bettors and fans), product format (predicted outcomes with confidence), and free self-serve web distribution.
• Betegy: Betegy provides AI-driven sports predictions and probability-based forecasts across football and other sports, with both B2C and B2B (sportsbook, media) distribution. It is a direct competitor to Kickoff.ai in the algorithmic football prediction category and represents a comparable monetization trajectory (consumer site plus data licensing).
• Football Whispers: Football Whispers curates and aggregates football predictions, tips, and analytics aimed at bettors and fans across major European leagues. It overlaps with Kickoff.ai on target audience, league coverage, and the prediction-driven content model.
• Betaminic: Betaminic is a machine-learning-driven football prediction system publishing automated picks and probability outputs for European leagues. It is a direct peer on the algorithmic-prediction-plus-bettor-audience axis.
• PredictZ: PredictZ publishes statistical football predictions, previews, and probabilities across European and global leagues. It is a comparable free, web-based football prediction service targeting the same casual fan and bettor segments as Kickoff.ai.
• WhoScored: WhoScored is a widely used football statistics and ratings platform covering major European leagues with proprietary player and team ratings. It is a direct competitor for football analytics-driven fan traffic and is commonly co-consumed by the same bettor audience.

Broad incumbents

• Stats Perform (Opta): Stats Perform, owner of the Opta data brand, is the dominant provider of official sports data, analytics, and AI products to sportsbooks, media, and leagues worldwide. It dwarfs Kickoff.ai in scale, proprietary data rights, and B2B distribution, and serves as the natural broad incumbent benchmark for any sports prediction platform aspiring to commercialize its models.
• Sportradar: Sportradar is a global sports data and technology company serving sportsbooks, leagues, and media with live data, odds, and integrity services. It is a broad incumbent in the same sports-data-for-betting ecosystem and represents a likely competitor (and potential customer) for any sports prediction feed.

Emerging players

• StatsBomb: StatsBomb provides advanced football analytics and event-level data, including AI-driven models, to professional clubs, media, and betting operators. It is an emerging player that competes with Kickoff.ai on football-specific analytics depth and on the B2B data-for-betting opportunity.
• SciSports: SciSports delivers data-driven football analytics, player tracking, and AI-powered insights to clubs, leagues, and media. It overlaps with Kickoff.ai on football-focused AI analytics and is a relevant emerging peer in the niche of algorithmic football intelligence.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks1 record

Key highlights5 records

Customer concentration

• Xx.com/kickoffai
• Facebookfacebook.com/KickoffAI

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kickoff.ai