Aayu Technologies

What Aayu Technologies does

Aayu Technologies LLC is a privately held B2B software company founded in 2020 and domiciled in Sheridan, Wyoming, with a stated US-based, Sri Lankan-engineered talent base. The company provides cloud-native and self-managed solutions for secure business file transfer and Electronic Data Interchange (EDI), targeting organizations that need to exchange structured business documents with trading partners, retailers, and regulatory agencies. Its offering addresses a long-standing pain point in B2B integration: replacing legacy on-premises AS2 servers and value-added networks with modern, API-driven, serverless infrastructure.

Aayu operates a three-product portfolio. MFT Gateway is a fully hosted SaaS AS2 and SFTP gateway built on AWS serverless architecture, providing unlimited scale without infrastructure management. AS2 Gateway is a self-managed AS2 server deployable on Windows, Linux, Mac, Kubernetes, AWS, GCP, Azure, or on-premises, with REST API and webhook support for regulated and high-control environments. EDI Generator extends MFT Gateway with a full EDI processing pipeline—receive, translate, validate, and retransmit—offering pre-built configurations for major retailers (Walmart, Amazon). A December 2025 product launch added the Aayu AS4 Server for EUDAMED and EU healthcare regulatory submissions. Native integrations include AWS S3, AWS SNS, Salesforce, Google Cloud Pub/Sub, SAP Ariba, and QuickBooks Online; FDA ESG submission support is a core specialization.

The company runs a product-led growth motion with a 30-day no-credit-card free trial on all three products, alongside enterprise field sales and inside-sales conversion for complex deployments. Revenue comes from subscription-based SaaS pricing with monthly, quarterly, and annual billing, plus usage-based overage charges for messages, storage, and partner count, with Paddle.com serving as Merchant of Record for global subscription billing. Customers include pharmaceutical, medical device, healthcare, retail, logistics, and government organizations, with documented deployments handling up to 400,000 messages per month for large pharmaceutical clients. Products are distributed directly through company websites and via AWS Marketplace and Salesforce AppExchange.

Name

Aayu Technologies

Legal name

Aayu Technologies LLC

Website

https://aayutechnologies.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Aayu Technologies provides cloud-native and self-managed AS2, EDI, and B2B managed file transfer software for businesses exchanging documents with trading partners, retailers, and regulatory agencies including the FDA and EMA.

Ownership category

akta.pro rank

Product category

Managed File Transfer & B2B Integration Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Managed File Transfer (MFT) & B2B Integration (EDI) (HDAEAIAE)

akta.pro secondary industries

Managed File Transfer (MFT) & B2B/EDI Integration (HDAEACAG), B2B/EDI & Supply Chain Process Automation Platforms (HDAEAHAK), B2B/EDI & Partner Integration (BPAMAOAJ)

Keywords

• AS2 file transfer
• EDI processing
• Managed file transfer
• B2B integration
• Serverless gateway

Headquarters

HQ city

Sheridan

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription - MFT Gateway: Subscription-based pricing for hosted SaaS AS2 and SFTP file transfer solution. Charged in advance monthly, quarterly, or annually. Additional charges for exceeding allocated limits (number of messages, disk space, maximum message size).
2. SaaS Subscription - AS2 Gateway: Subscription-based pricing for self-managed AS2 server. Supports various deployment options with pricing tiers based on trading partners, message volume, and storage limits.
3. SaaS Subscription - EDI Generator: Subscription-based pricing for cloud EDI processing with AS2 transfer. Includes free tier for testing with production plans scaling based on transaction volume.
4. Usage-based Overage Charges: Additional charges when subscribers exceed allocated limits including number of messages processed, disk space allocated, and maximum message size.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Aayu Technologies builds and sells cloud-native AS2 and EDI file transfer software for B2B integration. Its three products—MFT Gateway (hosted SaaS on AWS serverless), AS2 Gateway (self-managed on-premises/cloud server), and EDI Generator (cloud EDI processing with AS2 transfer)—enable secure exchange of business documents with trading partners such as Walmart, Amazon, the FDA, and the EMA. The products are sold on subscription plans with a 30-day free trial and usage-based overage.

Product overview

Aayu Technologies offers a three-product portfolio for B2B EDI and AS2 file transfer: MFT Gateway (cloud-hosted SaaS for AS2/SFTP), AS2 Gateway (self-managed on-premises/cloud AS2 server), and EDI Generator (cloud EDI processing plus AS2 transfer). MFT Gateway and EDI Generator are offered as SaaS on AWS serverless infrastructure, while AS2 Gateway provides on-premises deployment for regulated industries. The products share AS2 protocol support and can be used independently or together—the EDI Generator extends MFT Gateway's file transfer with EDI translation and validation capabilities. All three products support REST API automation and are used across retail, logistics, healthcare, and pharma sectors, including FDA/EMA regulatory submissions.

Differentiator

Problem solved

Functional benefit

Brands

• MFT Gateway: Cloud-hosted SaaS solution for AS2 and SFTP file transfer. Built on AWS serverless architecture for unlimited scale.
• AS2 Gateway
• EDI Generator

Products and services

• MFT Gateway A cloud-hosted, fully managed SaaS gateway for AS2 and SFTP file transfer that lets businesses exchange secure documents with trading partners through a browser interface or REST API. Built on AWS serverless architecture for unlimited scale and zero infrastructure maintenance; targets SMBs through global enterprises.
• AS2 Gateway A self-managed AS2 server customers deploy and operate themselves on Windows, Linux, Mac, Kubernetes, AWS, GCP, Azure, Heroku, or on-premises. Provides full visibility and control of data with a web interface for manual use and a REST API for automation; suited to regulated industries needing on-premises deployment.
• EDI Generator A cloud service that combines EDI translation and validation with AS2 transfer in a single product. Receives, translates, validates, and retransmits X12 EDI files (e.g., 850, 855, 856, 810) and includes pre-built configurations for major retailers like Walmart and Amazon to eliminate manual setup.
• Aayu AS4 Server An AS4 server product for seamless EUDAMED integration, designed for healthcare data exchange and EU regulatory compliance, extending Aayu's B2B communication portfolio beyond AS2 and EDI.

Quantifiable outcome

• Eliminates weeks of manual EDI setup with pre-built retailer configurations
• +4 more outcomes

Named customers11 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature7 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Amazon Web Services (AWS)coreTechnology or IntegrationAWS serves as the primary infrastructure platform for Aayu Technologies' cloud-native solutions. MFT Gateway is built on AWS serverless architecture. The company leverages AWS S3 for integration, AWS SNS for event-driven notifications, and supports deployments across AWS regions including EU region for compliance requirements.
• Google Cloud Platform (GCP)coreTechnology or IntegrationServices are hosted on Google Cloud Platform alongside AWS. Supports event-driven cloud integrations via Google Cloud Pub/Sub. AS2 Gateway can be deployed on GCP.
• Amazon (Vendor Central/Retail)coreTechnology or IntegrationMajor trading partner ecosystem for customers. MFT Gateway and EDI Generator support Amazon EDI requirements including EDI 850, 855, 856, 810 documents over AS2 and SFTP. Case studies document successful Amazon EDI integrations.
• Walmart (Retail Link)coreTechnology or IntegrationPre-built EDI configurations for Walmart Retail Link GEM system. EDI Generator includes pre-built Walmart EDI settings eliminating weeks of manual setup. Dedicated troubleshooting guides for Walmart AS2 connectivity.
• SalesforcecoreTechnology or IntegrationIntegration via Salesforce S3 API for seamless data exchange. Smarteeva case study documents successful AS2 gateway integration with Salesforce platform. Enables full control and ownership of data for regulatory requirements.
• FDA (Food and Drug Administration)coreTechnology or IntegrationSolutions trusted for FDA regulatory submissions over AS2 to the FDA Electronic Submissions Gateway (ESG). Self-guided setup for ESG submissions. Used by pharma companies and medical device manufacturers for compliance.
• EMA (European Medicines Agency)coreTechnology or IntegrationSolutions support European regulatory submissions requirements. Indegene case study documents EU region deployment for European compliance with EMA regulations.
• GS1coreTechnology or IntegrationEDI solutions support GS1 global standards for product identification and barcodes (UPC/EAN). MatHem case study documents compliance with GS1 standards for Validoo Item and Validoo Mediastore services.
• Paddle.comminorChannel Partner/ Reseller/ DistributorPaddle.com serves as the Merchant of Record for online subscriptions ordered through Paddle's platform. Handles customer service inquiries and returns, processes billing and VAT/tax computations.
• Government of New ZealandcoreTechnology or IntegrationCentraPass case study documents AS2 Gateway On-Premise deployment for secure communication with Government of New Zealand.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Cleo: Cleo Integration Cloud provides cloud-native EDI, MFT, and B2B integration with strong vertical coverage in retail, logistics, and manufacturing—the most direct cloud-native competitor to Aayu's MFT Gateway and EDI Generator.
• DiCentral: DiCentral is a long-standing EDI and B2B integration provider focused on retail, manufacturing, and logistics with managed-service EDI offerings—directly overlapping with EDI Generator's pre-built retailer configurations.
• TrueCommerce: TrueCommerce (Aptean) offers EDI-as-a-service and B2B integration platforms with deep retailer trading-partner networks (Walmart, Amazon, Target), competing head-on with Aayu's EDI Generator.
• SPS Commerce: SPS Commerce operates a large retail-EDI network and cloud platform serving thousands of suppliers; its scale and retailer relationships make it the public-market reference comparable for Aayu's retail EDI focus.
• Seeburger: Seeburger Business Integration Suite covers EDI, MFT, and B2B/EDI integration with particularly strong traction in European manufacturing and automotive—overlapping with Aayu's EMEA footprint and EDI capabilities.
• GoAnywhere (Fortra): GoAnywhere MFT is a leading managed file transfer platform with strong AS2, SFTP, and EDI translation features—the closest on-prem/cloud-hybrid functional comparable to Aayu's AS2 Gateway and EDI Generator.

Broad incumbents

• OpenText (GXS / Trading Grid): OpenText acquired GXS to operate one of the largest B2B/EDI managed services globally; its scale and enterprise sales force make it the dominant incumbent Aayu competes against in EDI and B2B integration.
• IBM Sterling: IBM Sterling B2B Integrator and Sterling MFT are the legacy enterprise standards for AS2 and EDI; the TAL case study showing Aayu displacing a 20+-year-old Sterling install reflects exactly this competitive dynamic.
• Axway: Axway's B2B Integration (formerly Cyclone-Transfer CFT) and API Management portfolios overlap with Aayu's MFT, AS2, and API offerings—Axway is the broader-platform incumbent Aayu most resembles at the architecture level.

Emerging players

• Boomi (Dell Technologies): Boomi is a leading cloud-native iPaaS that has added EDI/B2B capabilities and AS2 connectors, positioning it as the broader-integration emerging competitor to Aayu's tighter MFT/EDI focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@aayutechnologiesllc
• Xx.com/AayuTechLLC
• Facebookfacebook.com/aayutechnologies
• LinkedInlinkedin.com/company/aayutechnologies

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aayu Technologies