Certified Collision Group
- Company typePrivate
- Founded2014
- HeadquartersReno, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Certified Collision Group firmographics
Firmographics- Name
- Certified Collision Group
- Legal name
- Certified Collision Group
- Website
- https://certifiedcg.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Certified Collision Group industry classification
Industry- Product category
- Collision Repair Network Services
- NAICS
- Other Automotive Repair and Maintenance (81119), General Automotive Repair (811111)
- SIC
- Services-Membership Organizations (8600), Services-Miscellaneous Repair Services (7600)
- akta.pro primary industry
- Auto Body Collision Repair (Cars & Light Trucks) (TLAKAEAA)
- akta.pro secondary industries
- Insurance Claims & Direct Repair Programs (DRP) / Estimating Services (TLAKAEAL), General Automotive Repair & Maintenance (TLAKAAAA)
Keywords
Where Certified Collision Group is headquartered
LocationHeadquarters
- HQ city
- Reno
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Certified Collision Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Subscription-Based Membership Fees: CCG generates revenue through subscription-based membership fees from independent collision repair shops. The membership network provides access to insurance programs, OEM certification support, performance management consulting, and vendor rebate programs. During Incline Equity's ownership, revenue more than doubled through organic growth and two strategic acquisitions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Membership subscription for independent collision repair shops |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Certified Collision Group product offering
Product offeringCore offering
Certified Collision Group operates a subscription-based membership network for independent collision repair facilities across North America. Affiliates gain access to insurance DRP programs, OEM certification support, performance management consulting, and vendor rebate programs through a Preferred Vendor Program with 50+ strategic partners. The company's mission is to level the competitive playing field for independent repair operators against national chains and consolidators while preserving their brand independence.
Product overview
Certified Collision Group operates as a subscription-based membership network platform for independent collision repair facilities. The core offering is the CCG Membership Network, which provides affiliates access to insurance programs, OEM certification support, performance management consulting, and vendor rebate programs. This core platform is enhanced by several modules including the Preferred Vendor Program (PVP) with 50+ strategic vendor partners, the Procurement Services Group for enhanced purchasing power, Performance Management & KPI Benchmarking tools, Insurance Services/DRP Support, and OE Certification Support. The company also developed a proprietary data platform to enhance purchasing visibility for affiliates and vendor partners. The network has expanded to over 1,000 affiliated repair shops across all 50 U.S. states and Canada.
Differentiator
Problem solved
Functional benefit
Products and services
- CCG Membership Network Subscription-based membership network for independent collision repair facilities providing access to insurance DRP programs, OEM certification support, performance management consulting, and vendor rebate programs across all 50 U.S. states and Canada. Over 1,000 affiliated shops are members.
- Preferred Vendor Program (PVP) National preferred vendor program offering over 50 strategic vendor partnerships that provide substantial discounts and rebates to CCG affiliates, including products, services, and equipment from vendors such as AkzoNobel, 3M, BASF, PPG, Enterprise, LKQ, Norton/Saint-Gobain, Car-O-Liner, Chief, Hunter Engineering, and I-CAR.
- Procurement Services Group Centralized procurement service partnering with strategic vendors to help affiliates drive operating efficiencies, profitability, and stability through competitive pricing and access to rebates unattainable by solo operators.
- Proprietary Data Platform Proprietary data platform developed to enhance purchasing visibility for member shops and vendor partners, supporting KPI performance tracking and business intelligence across the affiliate network.
- Square One Systems / Coyote Vision Group Performance Platforms Performance platforms and innovative solutions for independent collision repair centers, supporting shop process improvements and financial benchmarking across CCG affiliates following the April 2024 acquisition.
Quantifiable outcome
- 95% annual affiliate return rate
- +2 more outcomes
Companies that use Certified Collision Group
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
Certified Collision Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Certified Collision Group partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- AkzoNobelcoreStrategic alliance formed in April 2017 between CCG and AkzoNobel to identify and support performance-driven, OEM-certified independent collision repair businesses. AkzoNobel professionals refer market performance leaders that will benefit from CCG's multiple value channels. Both organizations work together to help qualifying repairers achieve DRP relationships and economies of scale through CCG's national network.
- 50+ Vendor Partners (Preferred Vendor Program)coreCCG's Procurement Services Group partners with 50+ strategic vendors including AkzoNobel, 3M, BASF, PPG, Enterprise, LKQ, Norton/Saint-Gobain, Car-O-Liner, Chief, Hunter Engineering, I-CAR, and others. These vendor partners provide substantial discounts and rebates to CCG affiliates, offering products, services, and equipment to enhance independent collision repair operators.
Scale indicators5 records
Recent moves9 records
Expansion highlights6 records
Certified Collision Group competitors and assessment
Company assessmentBroad incumbents
- Service King Collision: A national MSO chain of collision repair centers. Functions as one of the consolidators CCG's affiliates compete against in DRP and OEM-certified repair markets.
- Crash Champions: A rapidly growing national MSO in collision repair. As one of the consolidators absorbing independent shops, it is both a competitor for talent/affiliates and a structural driver of CCG's value proposition.
- Boyd Group Services: Parent company of CARSTAR and a major North American collision repair consolidator. Operates both franchised and company-owned repair networks, competing for DRP and OEM-certified work that CCG affiliates target.
- Caliber Collision: The largest U.S. multi-site operator (MSO) in collision repair. CCG explicitly positions itself as helping independents compete against Caliber-style consolidators, making it a direct strategic counterparty.
- Maaco: A long-standing franchised auto body and paint network. Targets a similar SMB operator base and competes for budget-conscious repair and refinish customers.
- Abra Auto Body & Glass: A multi-site collision repair operator serving as another consolidator that CCG's independent affiliates compete against in DRP steering.
Others
- CCC Intelligent Solutions: A leading software and data platform for the collision repair and insurance ecosystem. Overlaps with CCG's emerging data platform ambitions and represents a potential partner or competitor in digital services for repair shops.
- I-CAR: The industry's leading training and certification organization for collision repair. CCG affiliates pursue I-CAR Gold status as a membership requirement, making I-CAR a key ecosystem partner rather than a direct competitor.
Direct peers
- CARSTAR: A franchised collision repair network in North America (part of Boyd Group Services). Competes for the same independent-operator audience but uses a franchise model rather than a non-intrusive membership structure.
- Assured Performance: A membership-based OEM certification network for independent collision repair shops. Operates a similar non-franchise affiliate model focused on certifying and supporting independents, making it the closest comparable to CCG's network structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Certified Collision Group social profiles
Digital presenceCertified Collision Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Certified Collision Group leadership team
Management profileNumber of profiles
Profiles10 records
Certified Collision Group subsidiaries and ownership
Company hierarchySubsidiaries2 records
Certified Collision Group funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Certified Collision Group M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Certified Collision Group
What does Certified Collision Group do?
Certified Collision Group operates a subscription-based membership network for independent collision repair facilities across North America. Affiliates gain access to insurance DRP programs, OEM certification support, performance management consulting, and vendor rebate programs through a Preferred Vendor Program with 50+ strategic partners. The company's mission is to level the competitive playing field for independent repair operators against national chains and consolidators while preserving their brand independence.
Is Certified Collision Group a public or private company?
Certified Collision Group is a private company. It is classified as private equity controlled and is currently operating.
When was Certified Collision Group founded?
Certified Collision Group was founded in 2014. It employs 11 to 50 people.
Where is Certified Collision Group based?
Certified Collision Group is headquartered in Reno, United States, in the North America region.
How does Certified Collision Group make money?
One revenue line is on record: subscription-Based Membership Fees.
Who are Certified Collision Group's main competitors?
Broad incumbents on record are Service King Collision, Crash Champions, Boyd Group Services, Caliber Collision, Maaco and Abra Auto Body & Glass. Others are CCC Intelligent Solutions and I-CAR. Direct peers are CARSTAR and Assured Performance.
Does Certified Collision Group have an API?
No public API is recorded for Certified Collision Group.
What industry is Certified Collision Group in?
Certified Collision Group's product category is Collision Repair Network Services. Its primary akta.pro industry code is TLAKAEAA, Auto Body Collision Repair (Cars & Light Trucks), with a secondary code of TLAKAEAL, Insurance Claims & Direct Repair Programs (DRP) / Estimating Services. Its NAICS code is 81119 and its SIC code is 8600.