Bob Ross Auto Group

What Bob Ross Auto Group does

Bob Ross Auto Group is a privately held, family-named automotive dealership group headquartered in Centerville, Ohio, operating within the Dayton metropolitan area of the Miami Valley. The group runs two franchised rooftops: Bob Ross Buick GMC and Mercedes-Benz of Centerville, providing new-vehicle retail, certified and pre-owned used-vehicle sales, manufacturer-authorized service and parts, and finance-and-insurance (F&I) product offerings to retail consumers and small-business buyers in southwest Ohio.

The group's business model follows the standard franchised-dealer revenue stack: front-end gross on new and used vehicles, back-end gross on F&I products (warranties, financing markups, protection packages), and recurring service-department and parts revenue, supported by manufacturer franchise agreements with General Motors and Mercedes-Benz. Distribution is direct-to-consumer through physical showrooms and a Dealer Inspire-built digital platform that surfaces online inventory, credit applications, and service scheduling, with no dealer-network intermediaries. The group also maintains BBB accreditation, MBE/WBE certification, and operates the Norma J. Ross Memorial Foundation as a community partnership focused on breast-health initiatives.

No proprietary technology, AI/ML systems, or external funding events are disclosed. The competitive position rests on OEM franchise rights, multi-brand mix, local brand equity built around the Ross family name, and integration of digital retailing tooling — typical structural features of a two-rooftop regional dealer group rather than a tech-forward or scaled consolidator.

Name

Bob Ross Auto Group

Legal name

Bob Ross Auto Group

Website

https://bobrossauto.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

51–100 employees

Short description

Bob Ross Auto Group is a privately held, family-named dealership group in Centerville, Ohio, operating Bob Ross Buick GMC and Mercedes-Benz of Centerville, selling new and pre-owned vehicles, service, parts, and F&I products to retail consumers in the Dayton metro.

Ownership category

akta.pro rank

Product category

Automotive Retail Dealership

NAICS

Other Motor Vehicle Dealers (4412), Used Car Dealers (441120)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Auto & Vehicle Loan Brokerage (FSAEAEAK)

akta.pro secondary industries

Auto & Vehicle Leasing (Personal Use) (FSAKANAA), Dealer-Sold & F&I Administered Service Contracts (Dealer Obligors) (FSAJALAD)

Keywords

• New vehicle sales
• Used vehicle sales
• Auto financing
• Vehicle service
• Automotive dealerships

Headquarters

HQ city

Chesterville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Vehicle Sales: The primary revenue stream comes from the sale of new and pre-owned vehicles across Buick, GMC, and Mercedes-Benz brands. Transactions are one-time purchases with varying price points based on vehicle model, year, and condition.
2. Service and Maintenance: Revenue generated from vehicle service, maintenance, and repairs performed by certified technicians. Also includes sales of authentic parts.
3. Finance and Insurance Products: The finance center helps customers secure vehicle loans or leases, potentially generating revenue through financing arrangements and F&I products.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Bob Ross Auto Group is an Ohio-based automobile dealership group operating two franchised stores in Centerville — Bob Ross Buick GMC and Mercedes-Benz of Centerville. The group sells new and pre-owned vehicles, arranges consumer financing through manufacturer-affiliated lenders, and operates service, parts, and body-shop departments supporting both brands. Trade-in valuations and warranty repair work round out the offering for retail customers in the Dayton metropolitan area.

Product overview

Bob Ross Auto Group operates as a traditional automobile dealership offering a dual-brand portfolio. The group combines new and pre-owned vehicle sales for two distinct brand lines: Buick GMC (at the Bob Ross Buick GMC location at 85 Loop Road) and Mercedes-Benz (at Mercedes-Benz of Centerville at 1 Loop Rd). Beyond vehicle sales, the group provides integrated financial services including loan and lease financing, professional maintenance and repair services staffed by qualified technicians, and trade-in valuation tools. The portfolio operates as parallel dealership channels rather than a unified software platform—each brand maintains its own inventory, finance, and service operations.

Differentiator

Problem solved

Functional benefit

Products and services

• New Buick and GMC vehicle sales Retail sale of brand-new Buick and GMC cars, SUVs, and trucks through the franchised Bob Ross Buick GMC store in Centerville, Ohio, targeted at individual retail buyers in the Dayton metro.
• New Mercedes-Benz vehicle sales Retail sale of new Mercedes-Benz passenger cars and SUVs through the franchised Mercedes-Benz of Centerville store, targeted at luxury retail buyers in the Dayton, Ohio market.
• Pre-owned vehicle sales Sale of used and certified pre-owned vehicles from multiple brands across both dealership locations, available to individual retail buyers seeking value or specific model-year options.
• Auto financing and lease arrangements Arrangement of consumer auto loans and leases through manufacturer-affiliated and third-party lenders for buyers purchasing or leasing vehicles from either dealership.
• Trade-in vehicle valuation and purchase Appraisal and purchase of customers' existing vehicles as trade-ins toward the purchase or lease of a new or used vehicle from either dealership location.
• Vehicle service, maintenance, and repair Manufacturer-certified routine maintenance, diagnostics, mechanical repair, and warranty service for Buick, GMC, and Mercedes-Benz vehicles performed at each dealership's service department.
• Genuine parts and accessories sales Sale of OEM genuine parts and accessories for Buick, GMC, and Mercedes-Benz vehicles to retail customers and to the dealerships' own service departments.
• Body shop and collision repair Collision damage repair, body work, and refinishing services for vehicles of the brands represented by the group, available to retail customers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Norma J. Ross Memorial FoundationminorOthersBob Ross Auto Group supports the Norma J. Ross Memorial Foundation, a charitable initiative focused on breast health education, screenings, and family support in the Miami Valley region. This represents community philanthropy rather than a commercial business partnership.

Scale indicators1 record

Expansion highlights3 records

Direct peers

• Jeff Wyler Auto Group: Family-owned multi-brand regional dealer group headquartered in Ohio/Kentucky operating multiple franchised rooftops across mass-market and import brands. Directly comparable to Bob Ross in being an independent, regionally concentrated, multi-franchise group with an on-site finance center and service operations.
• Germain Automotive: Ohio-based family-owned dealer group operating luxury and mass-market franchises (Mercedes-Benz, Honda, Toyota, etc.) in the Columbus metro. Closely mirrors Bob Ross's combination of a Mercedes-Benz franchise with adjacent mass-market brands under single regional ownership.
• Donley Auto Group: Ohio-based independent dealer group operating multiple franchises across central Ohio, including luxury and mass-market brands with integrated service and finance. Comparable to Bob Ross as a multi-rooftop Ohio dealer of similar independent ownership profile.
• White Allen Auto Group: Family-owned multi-brand dealer group based in Dayton, Ohio operating franchised rooftops with on-site service and finance. Highly comparable given shared Dayton-metro geography and similar multi-brand independent dealer model.
• CarMax: Largest U.S. used-vehicle retailer with a national store footprint and proprietary online inventory. Competes directly for Bob Ross's pre-owned vehicle sales, trade-in supply, and service opportunities in the broader Dayton-Cincinnati consumer market.

Broad incumbents

• AutoNation: Largest U.S. automotive retailer operating over 250 franchised stores across 19 brands nationally. Overlaps with Bob Ross in franchised new-vehicle retail but at vastly greater scale with proprietary digital retailing and centralized F&I product manufacturing.
• Lithia Motors: One of the largest U.S. dealer groups with hundreds of stores across mass-market and luxury brands, actively acquiring regional independents. Represents the consolidator threat to Bob Ross and competes broadly for the same franchise agreements and customers.
• Penske Automotive Group: Large publicly traded dealer group with disproportionate exposure to premium and luxury brands including Mercedes-Benz. Directly comparable on the Mercedes-Benz franchise dimension and competes for premium-luxury customers in shared metro markets.
• Sonic Automotive: Major U.S. dealer group operating franchised stores across luxury and mass-market brands plus EchoPark used-vehicle stores. Comparable franchised-retail overlap with Bob Ross but at multi-state scale with broader digital and used-vehicle capabilities.

Emerging players

• Carvana: Digital-first used-vehicle retailer offering online purchase, financing, and home delivery. Represents the disruptive model competing for the same pre-owned-vehicle and F&I revenue Bob Ross captures, particularly with younger buyers in the Dayton metro.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/BobRossAuto
• YouTubeyoutube.com/channel/UC6o6BAbPC1Ecv6QO2SH1HaQ
• Facebookfacebook.com/bobrossauto
• Instagraminstagram.com/bobrossautogroup
• LinkedInlinkedin.com/company/bob-ross-auto

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bob Ross Auto Group