Schwab Charitable

What Schwab Charitable does

Schwab Charitable, operating as DAFgiving360 since a 2024 rebrand, is an independent 501(c)(3) public charity founded by Charles Schwab in 1999 to provide donor-advised fund (DAF) accounts to charitably inclined individuals and the financial advisors who serve them. The organization offers two account types — Core Accounts (no minimum balance, invested across 15 pre-screened pools spanning index, actively managed asset allocation, and SRI options) and Professionally Managed Accounts ($100,000 minimum, enabling independent investment advisors to build customized portfolios). Contributions can take the form of cash, publicly traded securities, restricted stock, privately held business interests, real estate, cryptocurrency, private equity fund interests, fine art, life insurance, and equity compensation, supporting tax-advantaged charitable strategies including bunching, QCDs from IRAs, and estate or legacy planning.

The platform is web-based and integrated with Charles Schwab brokerage systems and the Schwab Mobile app, providing self-serve account opening (as quick as 15 minutes), online grant recommendations, telephone donor services, and a Schwab Advisor Center portal for financial advisors. Differentiated programs include the Legacy Program for succession planning (2010), the Direct Global Giving Program with NGOsource for international charities (2013), and Family Philanthropy Resources developed with the National Center for Family Philanthropy (2023). Donor Services is available by phone and email, with mail/fax paper forms and electronic/wire transfers supported.

The revenue model is asset-based, charging tiered annualized administrative fees on DAF assets under management — 0.60% on the first $500,000, declining through 0.30%, 0.20%, 0.15%, 0.13%, 0.12%, and 0.10% above $15 million — with the minimum grant set at $50. Go-to-market is hybrid: direct-to-consumer through digital channels and content marketing (including the Giving with Impact Podcast and tax-planning educational content), and sales-led through financial advisors affiliated with Schwab Advisor Services. The organization granted $9.9B+ to 165,000+ charities in calendar 2025, with cumulative grants exceeding $50B to more than 295,000 charities since inception.

Name

Schwab Charitable

Legal name

Donor Advised Charitable Giving, Inc.

Website

https://schwabcharitable.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

Schwab Charitable, operating as DAFgiving360, is an independent 501(c)(3) public charity founded in 1999 that provides donor-advised fund accounts enabling tax-advantaged charitable giving by individual donors and financial advisors across the United States.

Ownership category

akta.pro rank

Product category

Donor-Advised Fund / Charitable Giving Services

NAICS

Voluntary Health Organizations (813212)

akta.pro primary industry

Donor-Advised Fund (DAF) Sponsors (BPAGAKAF)

akta.pro secondary industry

Philanthropy & Foundations Advisory (Donor-Advised Funds, Endowments) (FSAAABAH)

Keywords

• Donor-advised funds
• Charitable giving accounts
• Philanthropic investment services
• Tax-advantaged giving
• Charitable wealth planning

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Administrative Fees: DAFgiving360 charges annualized administrative fees on assets under management in donor-advised fund accounts. Fee schedule: 0.60% for first $500,000, 0.30% for next $500,000, 0.20% for next $1,500,000, 0.15% for next $2,500,000, 0.13% for next $5,000,000, 0.12% for $15,000,000+, and 0.10% for amounts above $15,000,000. For core accounts, fees are collected as part of investment pool operating expenses. For professionally managed accounts, fees are assessed quarterly based on average account value.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

DAFgiving360 provides donor-advised fund (DAF) accounts that allow donors to contribute cash, securities, or a broad range of non-cash assets, claim an immediate tax deduction, invest contributions for potential tax-free growth, and recommend grants over time to qualified U.S. public charities. Two account types are offered: a no-minimum Core Account invested in 15 pre-screened pools and a Professionally Managed Account ($100,000 minimum) in which an independent advisor builds and manages a customized portfolio.

Product overview

DAFgiving360 is a unified donor-advised fund platform offering two account types (Core and Professionally Managed) that enable tax-smart charitable giving. Core Accounts require no minimum and invest in 15 pre-screened investment pools ranging from low-cost index pools to actively managed socially responsible investment (SRI) options. Professionally Managed Accounts serve investors with $100,000+ who want customized portfolio management through independent advisors. The platform accepts a broad range of contribution types (cash, securities, real estate, cryptocurrency, private equity, artwork, life insurance) and provides tools including a Giving Guide, Family Philanthropy Resources, Bunching Calculator, and Legacy Program for succession planning. Donors grant to charities via the web platform or Schwab Mobile app, with international granting supported through the Direct Global Giving Program.

Differentiator

Problem solved

Functional benefit

Products and services

• DAFgiving360 Donor-Advised Fund A tax-smart investment account for charitable giving that allows donors to contribute cash, securities, or appreciated assets, claim a current-year tax deduction, invest for potential tax-free growth, and recommend grants over time to qualified U.S. public charities.
• Core Account A donor-advised fund account with no minimum initial contribution, allowing donors to contribute cash, securities, or non-cash assets and invest in pre-approved investment pools from leading fund companies.
• Professionally Managed Account A DAF account type for investors with $100,000 or more that allows donors to recommend an independent investment advisor to build and manage a customized investment portfolio using stocks, bonds, mutual funds, ETFs, and alternative investments.
• Direct Global Giving Program International granting program enabling direct grants from donor-advised fund accounts to verified international charities through collaboration with NGOsource.
• DAFgiving360 Mobile Access (via Schwab Mobile App) Mobile application functionality enabling donors to recommend grants to charities from their phones or tablets through the integrated Schwab Mobile app.

Quantifiable outcome

• Donors granted $9.9 billion+ in calendar year 2025
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• NGOsourcecoreStrategic or Co-development Partner · 1 January 2013DAFgiving360 became the first national donor-advised fund to collaborate with NGOsource in 2013 to enable direct granting to international charities. This partnership established the Direct Global Giving Program, allowing donors to support causes outside the United States through verified international charitable organizations.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Fidelity Charitable: The largest U.S. donor-advised fund sponsor, affiliated with Fidelity Investments. Directly comparable as a national DAF platform offering investment pools, advisor tools, and a broad non-cash asset contribution menu to individual donors and financial advisors.
• National Philanthropic Trust: One of the largest independent DAF sponsors in the U.S., offering donor-advised fund accounts with diverse investment options and grantmaking services. Directly competes for the same HNW donor and advisor segments as DAFgiving360.
• Vanguard Charitable: Donor-advised fund program sponsored by Vanguard, offering low-cost investment pools and DAF accounts to donors and advisors. Closely comparable in fee-led value proposition and affiliation with a major brokerage.
• BNY Mellon Charitable Gift Fund: BNY Mellon's donor-advised fund offering serving HNW individuals and advisors through a major custody platform. Directly comparable DAF sponsor competing in the same enterprise/wealth channel as DAFgiving360.
• Goldman Sachs Philanthropy Fund: Goldman Sachs' donor-advised fund program for HNW clients, with integration into the firm's wealth management platform. Comparable as a brokerage-affiliated DAF competing for advisor-served donors.
• Morgan Stanley Global Impact Funding Trust: Morgan Stanley's donor-advised fund offering for wealth management clients, providing charitable giving accounts integrated with advisor relationships. Directly comparable in distribution model and target donor segment.
• Renaissance Charitable Foundation: Independent national DAF sponsor offering customized giving accounts with multiple investment options. Directly comparable in product offering and donor experience, competing head-to-head for unadvised and advisor-served donors.
• American Endowment Foundation: Independent donor-advised fund sponsor with a broad range of investment options and non-cash asset acceptance. Directly comparable DAF competitor focused on personalized service and complex contributions.
• Raymond James Charitable Endowment Fund: Donor-advised fund program affiliated with Raymond James, targeting HNW clients and financial advisors within that broker-dealer's ecosystem. Directly comparable in brokerage-affiliated DAF distribution and advisor-led GTM.

Emerging players

• National Christian Foundation: Large national DAF sponsor with a faith-aligned donor focus and significant granting volume. Comparable in DAF product mechanics and advisor relationships, but serves a more concentrated faith-based donor segment than DAFgiving360.

Market position

Strengths2 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dafgiving360

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Schwab Charitable