Wgts 91.9

What Wgts 91.9 does

WGTS 91.9 is a non-profit Christian music radio station serving the Washington, D.C. metropolitan area (DMV region including parts of Maryland and Virginia). Founded in 1948 and incorporated as Atlantic Gateway Communications, Inc. (a Virginia-incorporated ministry), the station broadcasts on the 91.9 FM frequency under an FCC license and operates a digital ecosystem consisting of a main FM audio stream, a 'WGTS Classics' secondary stream for older worship music, a dedicated mobile application, and on-demand web content. Owned by Atlantic Gateway Communications — a portfolio that also includes WGBZ 88.3, AllWorship, Simple Truths for Life, and When We Pray — WGTS 91.9 functions as the flagship listener-facing property. Headcount is reported as 11-50 employees, and the station is accredited by the Evangelical Council for Financial Accountability (ECFA) and the National Association of Broadcasters (NAB).

The station's product surface combines live broadcast, episodic content, community platforms, and live events. Core products include the FM broadcast itself, the When We Pray online prayer community (whenwepray.com), Artist Spotlight editorial interviews, daily 'Verse of the Day' and '1-Minute Devotional' features, seasonal programs such as '91 Days of Summer,' community outreach initiatives including the Covered With Love Diaper Drive, and the Music LAB engagement program. Live events extend to multi-artist festivals (e.g., Unshaken Festival 2026 with Jeremy Camp, Colton Dixon, Micah Tyler, and Blanca priced at $59.89/ticket), concert tours at regional venues (Phil Wickham 'Song of the Saints' Tour from $45.90+ at EagleBank Arena, Fairfax VA), and grassroots gatherings (Girls Night Out at $25 general admission across multiple DMV churches). Distribution combines FM broadcast, web streaming, mobile app, and ticket-mediated live events sold through platforms like Eventbrite and BuzzTix.

The revenue model is predominantly donation-driven: WGTS 91.9 operates a 'Give Now' portal at team.wgts919.com and solicits listener contributions under a ministry mission to 'encourage everyone we encounter to take one step closer to Christ.' Secondary revenue comes from ticket sales on ticketed events, branded merchandise via AGC Market, and implicit underwriting/sponsorship. The station pursues a community-led go-to-market motion anchored in faith-based content, prayer support, and community events across the DMV region, with marketing distributed across website content, email newsletters, Instagram (@wgts919), Facebook, and live church partnerships.

Name

Wgts 91.9

Legal name

Atlantic Gateway Communications, Inc.

Website

https://wgts919.com

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

11–50 employees

Short description

WGTS 91.9 is a non-profit Christian music radio station serving the Washington, D.C. metropolitan area via 91.9 FM, digital streaming, and a mobile app. Founded in 1948, it is operated by Atlantic Gateway Communications and funded primarily by listener donations, ticketed events, and community partnerships.

Ownership category

akta.pro rank

Product category

Religious Broadcasting

NAICS

Radio Broadcasting Stations (51611), Broadcasting and Content Providers (516)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Religious Radio Broadcasting (MPAIAEAF)

akta.pro secondary industries

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC), Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)

Keywords

• Christian radio broadcasting
• Religious programming
• Prayer community platform
• Faith-based events
• Devotional content

Headquarters

HQ city

Rockville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Listener Donations: The station operates as a non-profit Christian ministry primarily funded through listener donations and support. The website features a 'Give Now' donation portal at team.wgts919.com.
2. Event Revenue: The station generates revenue through ticket sales for organized events including the Unshaken Festival, concert tours, and community gatherings like Girls Night Out.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

WGTS 91.9 operates a non-profit Christian music radio station broadcasting on 91.9 FM in the Washington, D.C. metropolitan area, delivering contemporary Christian music, worship programming, and devotional content. The station also operates a parallel WGTS Classics stream, an online prayer community (When We Pray), a mobile app, podcasts, and organizes live Christian music events and community outreach programs such as the Covered With Love Diaper Drive.

Product overview

WGTS 91.9 is a Christian music radio station serving the Washington, D.C. metropolitan area. The primary product is the 91.9 FM broadcast featuring contemporary Christian music with inspirational programming. The station operates a dual-stream strategy with WGTS Classics for classic worship music. Supporting products include the When We Pray online prayer community, Artist Spotlight content featuring interviews with Christian music artists, the 91 Days of Summer seasonal initiative, and community outreach programs including the Covered With Love Diaper Drive and Music LAB. The station also organizes live events and concerts including the Unshaken Festival, and provides daily devotional content through Verse of the Day and 1-Minute Devotional features. Content distribution extends through podcasts, on-air programming, and a mobile app.

Differentiator

Problem solved

Functional benefit

Brands

• WGTS Classics: Classic Christian music stream from WGTS 91.9
• When We Pray
• Music LAB
• Covered With Love Diaper Drive
• 91 Days of Summer

Products and services

• WGTS 91.9 FM (Main Station)

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered parent organization, minor and core.

• Atlantic Gateway Communications, Inc.parent organizationOthersAtlantic Gateway Communications, Inc. is the parent organization serving Washington, D.C. and the nation through its ministries including WGTS 91.9, WGBZ 88.3, AllWorship, Simple Truths for Life, and When We Pray.
• AllWorshipminorStrategic or Co-development PartnerAllWorship is a sibling ministry under Atlantic Gateway Communications, offering worship music content that complements WGTS 91.9's Christian music programming.
• Simple Truths for LifeminorStrategic or Co-development PartnerSimple Truths for Life is a sibling ministry under Atlantic Gateway Communications providing faith-based content that complements WGTS 91.9's spiritual encouragement mission.
• When We PraycoreStrategic or Co-development PartnerWhenWePray.com is a prayer ministry platform operated in connection with WGTS 91.9, allowing listeners to submit prayer requests and participate in a community of prayer. The station's mission statement references encouraging everyone to take one step closer to Christ, with When We Pray as a key initiative.
• Columbia ChurchminorChannel Partner/ Reseller/ DistributorVenue partner for the Unshaken Festival 2026, located at 103 West Columbia Street, Falls Church, VA 22046. The station organizes and promotes the event at this venue.
• EagleBank ArenaminorChannel Partner/ Reseller/ DistributorConcert venue partner for Phil Wickham 'Song of the Saints' Tour and Third Day 30th Anniversary Tour, located at 4500 Patriot Circle, Fairfax, VA 22030.
• Cedarbrook Community ChurchminorChannel Partner/ Reseller/ DistributorVenue partner for Girls Night Out Clarksburg, MD event at 23700 Stringtown Road, Clarksburg, MD 20871.
• Christ Chapel ChurchminorChannel Partner/ Reseller/ DistributorVenue partner for Girls Night Out Woodbridge, VA event at 13909 Smoketown Road, Woodbridge, VA 22192.
• Grace Church WaldorfminorChannel Partner/ Reseller/ DistributorCommunity event partner for Vacation Bible School Emerald Crossing 2026 at 13000 Zekiah Dr, Waldorf, MD 20601.
• GracePointe NOVAminorChannel Partner/ Reseller/ DistributorCommunity event partner for Vacation Bible School at 7701 Armistead Road, Lorton, VA 22079.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• HIS Radio: HIS Radio is a listener-supported contemporary Christian music network serving the southeastern U.S. with FM stations and digital streaming. It shares WGTS's format focus and donation-based revenue model in a similar regional footprint.
• WAY-FM Media Group: WAY-FM operates a network of contemporary Christian music stations across the U.S., combining music with community outreach. It shares WGTS's combination of FM broadcast, digital streaming, and event-driven community engagement.
• Bott Radio Network: Bott Radio Network is one of the largest Christian radio networks in the U.S., broadcasting Bible teaching and Christian music across multiple markets. It mirrors WGTS's listener-supported model and faith-based programming approach.
• Air1: Air1 is a sister network to K-LOVE operated by Educational Media Foundation, focusing on alternative and worship-flavored Christian music. It targets the same contemporary Christian listener segment as WGTS via broadcast and digital streaming.
• American Family Radio (AFR): American Family Radio is a non-commercial Christian radio network operated by the American Family Association. It broadcasts contemporary Christian music and teaching in markets nationwide, comparable to WGTS's non-profit, faith-based approach.
• K-LOVE: K-LOVE is the largest contemporary Christian music radio network in the U.S., operating hundreds of FM signals nationwide. It competes directly with WGTS 91.9 for Christian music listeners via broadcast and streaming, with the same listener-supported donation model.
• Z88.3 (WPOZ): Z88.3 is a contemporary Christian music station serving the Orlando metro with community events and listener support. It is structurally comparable to WGTS in format, funding model, and event-driven community engagement in another large Florida market.
• 104.7 The Fish (WFSH-FM): 104.7 The Fish is a contemporary Christian music station serving the Atlanta metro area with a listener-supported model. It directly parallels WGTS 91.9 in format, audience, and donation-based funding approach in another major U.S. metro.
• Moody Radio: Moody Radio is the broadcast ministry of Moody Bible Institute, operating stations nationwide with Christian music and teaching programming. It shares WGTS's listener-supported, ministry-driven operating model and faith-based content focus.

Broad incumbents

• Salem Media Group: Salem Media Group is a publicly traded multi-format radio operator with a significant Christian and conservative talk portfolio. While much larger and broader in scope, Salem's Christian music and talk stations overlap with WGTS's audience and programming approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wgts919
• Instagraminstagram.com/wgts919
• Xx.com/WGTS919

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wgts 91.9