Retail Reload
Retail Reload is a French SaaS company providing RFID-based real-time omnichannel inventory management software for high-end and luxury retailers, with hardware-agnostic APIs integrating to SAP, OMS, WMS, and ERP; 1,210+ stores are deployed across Lacoste, ETAM, Jennyfer, Undiz, and Lunettes Pour Tous.
- Company typePrivate
- Founded2019
- HeadquartersBoulogne-billancourt, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Retail Reload does
Retail Reload is a privately held French SaaS company that provides RFID-based real-time unified omnichannel inventory management software for retailers, with a stated focus on high-end and luxury brands. Founded in 2011 (firmographic data) and headquartered in Boulogne-Billancourt, France, the company operates with a small team of approximately 12 people under CEO and founder Yves Curtat and CTO Frédéric Garzon. Its platform is hardware-agnostic, designed to work with any RFID tags, antennas or networks, and integrates with enterprise systems (SAP, OMS, ERP, WMS, BI, CRM, POS) through standard APIs, enabling item-level inventory tracking with claimed 99% accuracy across in-store, warehouse and e-commerce channels.
The product portfolio is delivered as a three-stage SaaS deployment (Pilot, Smart Store, Unified Omnichannel) and includes in-store inventory management, distribution center management, an analytics dashboard, click & collect, in-store order fulfillment, self-service kiosk, intelligent fitting room, frictionless checkout, real-time replenishment, item-level receiving, and RFID anti-theft. Pilots are advertised as live in under four months with ROI proven in 5-7 months and all-inclusive pricing under $100K, supported by Pricer Simulation and ROI Simulation services for prospects. Distribution combines direct enterprise sales with a tiered partner network: hardware vendors (Zebra, Impinj, Nedap, Nordic ID, Checkpoint), system integrators (Deloitte), software ecosystem (SAP, SAP.iO), and field services (Hub One, Velociti).
Retail Reload's commercial model is subscription SaaS with multi-year contracts, complemented by facilitated hardware procurement through partners for end-to-end deals. Named customers include Lacoste (luxury apparel), ETAM (580 stores), Jennyfer (400 stores), Undiz (180 stores) and Lunettes Pour Tous (50 stores), representing 1,210+ deployed stores. The company is founder-owned, with no disclosed external funding beyond a 2019 SAP.iO non-dilutive program entry, and is pursuing US market expansion evidenced by its NRF Big Show 2025 presence (Booth #6719) and a stated US regional office.
Retail Reload firmographics
Firmographics- Name
- Retail Reload
- Legal name
- Retail Reload
- Website
- https://retailreload.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Retail Reload is a French SaaS company providing RFID-based real-time omnichannel inventory management software for high-end and luxury retailers, with hardware-agnostic APIs integrating to SAP, OMS, WMS, and ERP; 1,210+ stores are deployed across Lacoste, ETAM, Jennyfer, Undiz, and Lunettes Pour Tous.
- Ownership category
- akta.pro rank
Retail Reload industry classification
Industry- Product category
- Retail RFID Inventory Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)
Keywords
Where Retail Reload is headquartered
LocationHeadquarters
- HQ city
- Boulogne-billancourt
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Retail Reload business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription: Retail Reload delivers its RFID software solutions as a cloud-based SaaS model. Customers pay for access to the real-time unified omnichannel inventory management platform, with staged deployment options (Pilot, Smart Store, Unified Omnichannel). Pricing is structured around pilot programs and full rollouts. The company describes pilot programs as costing under $100K all-inclusive, with ROI proven in approximately 7 months.
- Hardware Sales / End-to-End Solutions: Through its strategic partner network, Retail Reload can provide end-to-end solutions including hardware (RFID tags, readers, antennas, networks). While the company is hardware-agnostic and software-focused, it facilitates hardware procurement as part of complete customer solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Pilot Program — Under $100K all-inclusive |
| Subscription | Annual | Staged Deployment (Pilot → Smart Store → Unified Omnichannel) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Retail Reload product offering
Product offeringCore offering
Retail Reload sells a cloud-based SaaS platform that provides real-time, unit-level RFID inventory visibility and omnichannel order fulfillment for retail stores and distribution centers. The platform is hardware-agnostic, integrates with enterprise OMS, ERP, WMS, BI, CRM, and POS systems via standard APIs, and is deployed in staged programs (Pilot, Smart Store, Unified Omnichannel) priced as multi-year subscriptions.
Product overview
Retail Reload is a real-time unified omnichannel inventory management platform delivered as SaaS. The platform consists of three core deployment stages (Pilot, Smart Store, Unified Omnichannel) and provides in-store inventory management, DC management, and analytics as its foundational components. Key features include Click & Collect, In-Store Order Fulfillment, Self-Service Kiosk, Real-Time Inventory Visibility, Intelligent Fitting Room, Frictionless Checkout, Real-Time Replenishment, Item Level Receiving, and RFID Anti-Theft Security. The platform integrates with enterprise systems (SAP, OMS, WMS, BI) via standard APIs. Deployment is hardware-agnostic and operates in the cloud with SaaS delivery, achieving pilot live status in under 4 months and ROI in approximately 7 months.
Differentiator
Problem solved
Functional benefit
Products and services
- Retail Reload Real-Time Unified Omnichannel Inventory Management Platform Cloud-delivered SaaS platform providing real-time, unit-level RFID inventory visibility across in-store, warehouse, and analytics modules, with omnichannel fulfillment (BOPIS, ROPIS, XPRESS delivery, ship-from-store, click & collect), intelligent fitting room, frictionless checkout, RFID-based loss prevention, automated replenishment, EPC serialization at the DC, and integration with OMS, ERP, WMS, BI, CRM, and POS systems via standard APIs. Sold as a multi-year SaaS subscription to enterprise retailers, deployed in staged programs (Pilot, Smart Store, Unified Omnichannel) with hardware-agnostic architecture.
- Pricer Simulation and ROI Simulation Services Simulation and consultation services delivered by Retail Reload's pre-sales team to enterprise prospects, providing Pricer Simulation and personalized ROI simulations to size RFID programs, validate payback (typically within 5–7 months), and structure staged pilot and rollout engagements.
Quantifiable outcome
- 99% inventory accuracy with real-time unit-level tracking
- +7 more outcomes
Companies that use Retail Reload
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles2 records
Retail Reload technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature10 records
Retail Reload partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, strategic and minor.
- Zebra TechnologiescoreIntegrated hardware partner providing RFID readers, antennas, and mobile devices. Zebra is a leading RFID hardware provider whose equipment is used in Retail Reload's omnichannel inventory management solutions.
- ImpinjcoreIntegrated hardware partner providing RFID tag chips and readers. Impinj's RAIN RFID platform is used to enable item-level tracking in Retail Reload's retail solutions.
- NedapcoreIntegrated hardware partner providing RFID technology solutions for retail. Nedap's RFID hardware complements Retail Reload's software platform for inventory and omnichannel management.
- Nordic IDcoreIntegrated hardware partner providing handheld RFID readers and solutions. Nordic ID's compact RFID devices are used in Retail Reload's store operations and inventory tracking deployments.
- Checkpoint SystemscoreIntegrated hardware partner providing RFID-based loss prevention and anti-theft solutions. Checkpoint's RFID security gates and sensors integrate with Retail Reload's platform for real-time inventory monitoring.
- DeloittestrategicSystems integrator and consulting partner providing implementation services for RFID deployments. Deloitte supports enterprise retailers in deploying Retail Reload's solutions as part of large-scale omnichannel transformation programs.
- SAPstrategicSoftware integration partner. SAP ERP, WMS, and enterprise solutions integrate with Retail Reload's platform via standard APIs, enabling unified inventory data flow across enterprise systems.
- SAP.iostrategicSAP.iO is a member program that provides startup ecosystem support. Retail Reload is listed as a member of SAP.iO, indicating a go-to-market and ecosystem partnership for co-selling and market access within the SAP customer base.
- Hub OneminorField services partner providing technical support and deployment services for Retail Reload's solutions in the French market.
- VelocitiminorField services partner providing installation, deployment, and technical support services for Retail Reload's RFID solutions.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Retail Reload competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Retail Reload social profiles
Digital presenceRetail Reload financial estimates
Financial estimateRevenue estimate
Valuation estimate
Retail Reload leadership team
Management profileNumber of profiles
Profiles10 records
Retail Reload funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Retail Reload M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Retail Reload
What does Retail Reload do?
Retail Reload sells a cloud-based SaaS platform that provides real-time, unit-level RFID inventory visibility and omnichannel order fulfillment for retail stores and distribution centers. The platform is hardware-agnostic, integrates with enterprise OMS, ERP, WMS, BI, CRM, and POS systems via standard APIs, and is deployed in staged programs (Pilot, Smart Store, Unified Omnichannel) priced as multi-year subscriptions.
Is Retail Reload a public or private company?
Retail Reload is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Retail Reload founded?
Retail Reload was founded in 2019. It employs 11 to 50 people.
Where is Retail Reload based?
Retail Reload is headquartered in Boulogne-billancourt, France, in the Europe region.
How does Retail Reload make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are hardware Sales / End-to-End Solutions.
Does Retail Reload have an API?
Yes. Standard APIs enable ease of integration across enterprise solutions for merchandising, ERP, CRM, finance, warehouse management, big data and POS store solutions. The APIs are designed to share raw data real-time across the enterprise, enabling integration with SAP, OMS, WMS, and BI systems. The company positions itself as hardware agnostic with intelligent APIs powering data-driven strategies and business decisions. Developer documentation is at retailreload.com/wp-content/uploads/2019/08/retail-reload-apis.pdf.
What industry is Retail Reload in?
Retail Reload's product category is Retail RFID Inventory Management Software. Its primary akta.pro industry code is HDAEAEAD, Retail ERP (Merchandising, POS Back Office). Its NAICS code is 518 and its SIC code is 7372.