Stonewood

What Stonewood does

Stonewood is a fourth-generation, family-owned custom home builder headquartered in Wayzata, Minnesota, serving affluent homeowners in the Twin Cities metro area with a concentration around Lake Minnetonka lakefront communities such as Orono, Minnetrista, Excelsior, Mound, and Wayzata. Founded in 1947, the company operates a dual-brand model: Stonewood handles ground-up custom home construction, while the Revision sub-brand addresses whole-home renovations, kitchen and bath remodels, and historic preservation for existing homeowners. The combined platform delivers integrated design-build services, with in-house interior design, structured architect selection, early subcontractor involvement, competitive trade bidding, and post-completion warranty management.

The core technology stack is centered on a proprietary Client Portal that provides real-time visibility into project budgets, schedules, bids, and invoices, with payment and lien release processing handled through a third-party title company. This portal is positioned as a transparency and trust mechanism rather than a data-driven optimization tool. There are no disclosed AI/ML capabilities, APIs, SDKs, or third-party integrations beyond the title-company payment flow. Operational technology otherwise relies on conventional construction project management practices and direct relationships with local architects, subcontractors, and interior designers.

Stonewood's commercial model is project-based and quote-based, with no publicly disclosed pricing. The company charges on a transparent cost-plus-fee basis with open bids and invoices, billing monthly for completed work through the title company. Go-to-market is consultative and sales-led, driven primarily by client referrals, Artisan Home Tour participation, blog content, and organic social media presence. The company engages prospects through a structured five-phase process from architect selection through construction management, and maintains post-construction services for handyman work, warranty, and ongoing home maintenance for past clients.

Name

Stonewood

Legal name

Stonewood, LLC

Website

https://stonewood.com

Company type

Private

Founded year

1947

Operating status

Operating

Headcount range

11–50 employees

Short description

Stonewood is a fourth-generation, family-owned custom home builder in Wayzata, Minnesota, serving affluent Twin Cities homeowners around Lake Minnetonka with luxury ground-up construction and renovation services under the Stonewood and Revision brands.

Ownership category

akta.pro rank

Product category

Luxury Custom Home Construction

NAICS

Residential Building Construction (2361), Residential Building Construction (23611)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Custom Home Building (IMAFABAC)

Keywords

• Custom home construction
• Luxury home building
• Home renovation services
• Design-build construction
• Residential remodeling

Headquarters

HQ city

Wayzata

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Home Building: Cost-plus-fee basis for custom home construction, fully disclosed to clients. Clients contract directly with architects while Stonewood manages construction. Competitive bidding for all trade work.
2. Renovation and Remodeling (Revision): Cost-plus-fee basis for whole-home renovations and remodeling projects under the Revision brand. Covers everything from minor updates to comprehensive home transformations.
3. Home Maintenance and Small Projects: Post-construction services including handyman repairs, warranty work, punch-list items, and ongoing home maintenance for existing and past clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Stonewood is a fourth-generation luxury custom home builder serving the Twin Cities, Minnesota metro area, primarily around Lake Minnetonka. The company delivers ground-up custom home construction on a cost-plus-fee basis with a 5-phase process covering architect selection, design development, interior design, budget review, and construction management. Through its wholly-owned sub-brand Revision, Stonewood also provides whole-home renovation and remodeling services, along with post-construction home maintenance and small projects for existing clients.

Product overview

Stonewood operates as a dual-brand custom home building and renovation company serving the Twin Cities, Minnesota area. Stonewood Custom Homes (established 1947) handles ground-up custom home construction with a four-generation legacy of craftsmanship, while Revision operates as a separate but affiliated renovation and remodeling brand focused on whole-home transformations, updates, and historic restoration projects. The two offerings complement each other, with Stonewood handling new construction and Revision managing renovation projects for both existing clients and new customers seeking to remodel their homes.

Differentiator

Problem solved

Functional benefit

Brands

• Revision: Home renovation and remodeling division of Stonewood offering whole-home renovations, kitchen remodels, and bathroom updates for existing homeowners seeking to transform their spaces.

Products and services

• Stonewood Custom Homes Full-service, ground-up luxury custom home building for clients in the Twin Cities area of Minnesota, specializing in lakefront and high-end residences with emphasis on craftsmanship, timeless design, and a transparent cost-plus-fee 5-phase process from architect selection through construction management.
• Revision Home Renovation & Remodeling Whole-home renovation and remodeling services for existing homeowners in the Twin Cities, including comprehensive home transformations, kitchen and bath remodels, and historic preservation projects, delivered under the Revision brand with cost-plus-fee pricing.
• Home Maintenance and Small Projects Post-construction services including handyman repairs, warranty work, punch-list items, and ongoing home maintenance offered to existing and past Stonewood and Revision clients.

Quantifiable outcome

• Precise and competitive pricing with lower cost per square foot than competitors
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Local ArchitectscoreStrategic or Co-development PartnerStonewood works with top local architects for custom home projects. The company interviews architects alongside clients to find the best fit, maintains established trust relationships, and Sven Gustafson participates in design meetings to ensure projects stay on track and within budget.
• Subcontractors and Trade PartnerscoreStrategic or Co-development PartnerStonewood engages top contractors through competitive bidding to ensure cost-effectiveness. They involve subcontractors early in the design phase to review plans and ensure feasibility. Well-established relationships with tradespeople support quality craftsmanship.
• Interior DesignerscoreStrategic or Co-development PartnerStonewood has in-house interior design capabilities and collaborates with design teams to select materials, finishes, lighting, and furniture. Clients work with the Interior Design team immediately after budget review.
• Third-Party Title CompanyminorImplementation/ SI/ Consulting PartnerPayments and lien releases are managed through a third-party title company, accessible via the Client Portal. This ensures secure transaction handling for construction payments.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Toll Brothers: National luxury homebuilder with broad portfolio across move-up and luxury segments. Comparable on luxury customer profile and custom options but operates at much greater scale and geography than Stonewood's regional focus.
• David Weekley Homes: Nationally ranked private homebuilder with offerings spanning custom and luxury options. Comparable as an established private custom-style builder but operating across multiple regions versus Stonewood's single metro.
• Shea Homes: Large national homebuilder with a luxury/custom portfolio. Comparable in building custom luxury product but covers many markets and serves a broader price range than Stonewood's regional luxury niche.

Direct peers

• RWS Construction: Minnesota-based custom home builder specializing in luxury and high-end residential construction. Comparable target market, geographic focus, and project profile to Stonewood.
• Rehkamp Larson Architects + Builders: Minnesota design-build firm offering integrated architecture and custom home construction for affluent clients. Directly comparable on integrated design-build delivery and HNW customer base.
• Mark D. Williams Custom Homes: Luxury custom home builder specializing in high-end residences in the western Twin Cities and lakefront markets, with comparable design-build service model and clientele.
• John Kraemer & Sons: Long-established family-owned luxury custom home builder serving the Twin Cities and Lake Minnetonka market. Directly comparable in customer segment (affluent lakefront owners), project size, regional reputation, and multi-generational brand positioning.
• Hage Homes: Twin Cities luxury custom home builder serving the Lake Minnetonka area with a similar clientele of affluent homeowners. Highly comparable on geography, project type, and segment positioning.
• Carl M. Hansen Companies: Minnesota-based custom home builder focused on upscale residences in the western Twin Cities suburbs. Similar product, customer profile, and regional scope.

Regional players

• Bianchi Cassiano Contractors: Family-run custom home builder serving the Lake Minnetonka / western Twin Cities luxury market. Comparable on regional luxury custom home focus and family-ownership brand model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/stonewoodmn
• YouTubeinstagram.com/stonewoodcustomhomes
• Facebookfacebook.com/stonewoodhomes
• LinkedInlinkedin.com/company/stonewood-llc
• Instagraminstagram.com/stonewoodcustomhomes
• Pinterestpinterest.com/stonewoodllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stonewood