What Derendinger does

Derendinger AG is a Swiss automotive aftermarket parts distributor and a wholly-owned subsidiary of Swiss Automotive Group AG (SAG). Founded in 1930 in Zurich and headquartered in Rotkreuz, the company operates as the largest provider of replacement parts and consumables in the Swiss automotive aftermarket, distributing passenger car spare parts, commercial vehicle parts (over 100,000 references), motorcycle parts, tyres, workshop equipment, hand and power tools, lubricants, workshop supplies, and body shop supplies sourced from premium OE manufacturers including Bosch, Continental, Knorr-Bremse, Lemförder, SKF, and Wabco. It serves 29,030 customers across four primary segments: independent garages, body shops (Carrosserie), commercial vehicle workshops, and independent parts wholesalers.

The company runs a multi-channel B2B distribution model anchored by 33 physical branches across Switzerland, supported by a fleet of 300+ drivers covering 45,000 km per day and delivering 96% of orders within two hours, three to six times daily. Digital channels include the D-Store webshop (24/7), OE Parts Shop (for OE customers), and Derendinger Resale (for independent resellers). Beyond parts distribution, Derendinger operates an integrated services and software stack: WERK8 garage management software (developed by Magnetic Labs, integrated with bexio), Digital Service Book via TecRMI, Swiss-Remote remote diagnostics, EinaVTS vehicle type approval system, Derendinger Academy training, and a multi-language technical hotline (German, French, Italian). It also runs six branded workshop concepts — carXpert, carXpert Carrosserie, Garage plus, Carrosserie plus, Bosch Car Service (as authorized Swiss wholesaler), Unicar, and EV-Service — that provide signage, marketing, and business development support to partner workshops, plus the annual Swiss Automotive Show (SAS) trade fair at BernExpo.

Revenue is generated through B2B parts distribution (transaction-based sales across all product categories) and workshop concept licensing/professional services (branding, marketing, and technical support packages). Pricing is account-based and quote-driven for registered workshop customers, with no public pricing or enterprise contracts. The company is privately held, ISO 9001:2015 certified, and operates a workforce of 1,001-5,000 employees including 316 in inside and outside sales. Recent strategic activity has focused on consolidating four legacy brands under the single Derendinger identity (2023), onboarding core partnerships with TCS, Buildigo, Bosch Car Service, and Mobil Pro (2024), expanding into the EV-service vertical, and growing the proprietary SAS trade show platform.

Name

Derendinger

Legal name

Derendinger AG

Website

https://derendinger.ch

Company type

Private

Founded year

1930

Operating status

Operating

Headcount range

251–500 employees

Short description

Derendinger AG is Switzerland's largest automotive aftermarket parts distributor, supplying independent workshops, body shops, commercial vehicle operators, and parts wholesalers with spare parts, tires, lubricants, tools, and equipment via 33 branches and integrated B2B digital platforms.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Parts Distribution

NAICS

Motor Vehicle Supplies and New Parts Merchant Wholesalers (42312), Motor Vehicle Supplies and New Parts Merchant Wholesalers (423120)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Automotive Aftermarket Parts Distribution (Light-Duty) (TLAKAOAA)

akta.pro secondary industries

Paint, refinishing & body shop supplies distribution (coatings, abrasives, tools, consumables) (CRAOANAF), Automotive Parts, Tools & Accessories Marketplaces (CRAFABAJ)

Keywords

• Automotive parts distribution
• Commercial vehicle parts
• Workshop supplies
• Tyres and wheels
• Workshop equipment

Headquarters

HQ city

Cham

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Automotive Parts Distribution: Sale of replacement parts for passenger cars, commercial vehicles, and motorcycles along with consumables, tools, workshop equipment, lubricants, and workshop supplies to independent workshops, body shops, and wholesalers
2. Workshop Concepts Licensing: Branding and support packages (carXpert, Garage plus, Carrosserie plus, Unicar, EV-Service) offered to independent workshops for professional presentation and technical/marketing support

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Derendinger AG is Switzerland's largest automotive aftermarket parts distributor, supplying a broad multi-category portfolio of replacement parts, tyres, lubricants, workshop equipment, tools, and consumables to independent workshops, body shops, commercial-vehicle workshops, and parts wholesalers through 33 nationwide branches and dedicated 24/7 B2B webshops. Beyond products, the company provides delivery logistics (96% of orders delivered within two hours, 3-6 times daily), technical diagnostics support via hotline and Swiss-Remote, the Derendinger Academy training programmes, and branded workshop concepts (carXpert, Garage plus, Carrosserie plus, Bosch Car Service, Unicar, EV-Service) that equip partner garages with branding, signage, training, and marketing support.

Product overview

Derendinger is the largest provider of spare parts and other consumables in the Swiss automotive aftermarket, operating a broad, multi-category portfolio. Its core offering consists of physical product categories — passenger car spare parts, commercial vehicle spare parts (over 100,000 references), motorcycle spare parts, tyres and wheels, workshop equipment, tools, lubricants and operating fluids, workshop supplies, and body shop supplies — all accessible via its digital platforms. These platforms include the D-Store webshop (24/7 B2B ordering), OE Parts Shop, Derendinger Resale portal, and integrated software tools such as WERK8 (garage management, developed by Magnetic Labs, integrated with bexio), Digital Service Book (via TecRMI), Swiss-Remote (remote diagnostics), EinaVTS (type approval), and Car Lock Systems. Beyond product supply, Derendinger differentiates through services including same-hour delivery (96% within 2 hours from 33 branches), a technical hotline, Derendinger Academy training, technical data access, workshop services, and waste/recycling. The company also operates workshop concepts (carXpert, Garage plus, Carrosserie plus, Bosch Car Service, Unicar, EV-Service) and organizes the annual Swiss Automotive Show (SAS) trade fair.

Differentiator

Problem solved

Functional benefit

Brands

• carXpert: Premium workshop concept positioning independent garages as competent multi-brand workshops, offering a recognizable brand mark, modern signage, and a credible market identity.
• Autotyp

Products and services

• Passenger Car Spare Parts (Ersatzteile f\u00fcr Pkw) Comprehensive range of service, wear, and repair parts for passenger cars covering all common vehicle brands and types, including OE parts, brakes, engine, intake/exhaust, drivetrain, steering/suspension, thermal management, electrical/electronics, lighting, bodywork/glass, and accessories. Sold to independent garages across Switzerland.
• Commercial Vehicle Spare Parts (Ersatzteile f\u00fcr Nutzfahrzeuge) Over 100,000 references covering brakes, shock absorbers, suspensions, axles, wheel bearings, seals, clutches, injections, and service parts for all common commercial vehicles and trailers, sourced from OE-quality manufacturers including Continental, Dinex, Gates, Hella, Hengst, Knorr-Bremse, Lemf\u00f6rder, LuK, Mahle, Mann-Filter, Sachs, SKF, TRW, Valeo, and Wabco. Sold to commercial-vehicle workshops.
• Motorcycle Spare Parts (Ersatzteile f\u00fcr Motorr\u00e4der) Broad offering of spare parts for motorcycles and scooters in OE quality matching original equipment standards, including electrical parts, service items, brakes, and drivetrain components, backed by a 2-year warranty on all parts. Sold to motorcycle workshops.
• Tyres and Wheels (Reifen und R\u00e4der) Full-range tyre portfolio for passenger cars, light commercial vehicles, trucks, motorcycles, and scooters, including premium brands (Bridgestone, Continental, Goodyear, Michelin, Pirelli) and value brands (Hankook, Kumho).
• Workshop Equipment (Werkstatteinrichtungen) Workshop equipment covering diagnostics and testing technology, lifting technology, tyre service, climate service, battery service, oil and grease service, maintenance, cleaning technology, EV charging equipment, and body shop facilities, including consultation, installation, commissioning, and user training services.
• Tools (Werkzeuge) Standard and specialty hand tools and power tools for professional workshop use, sourced from premium brands including Facom.
• Lubricants and Operating Fluids (Schmier- und Betriebsstoffe) Comprehensive range of lubricants, technical fluids, and operating materials for vehicle maintenance and repair, covering engine oils, transmission fluids, brake fluids, and specialty chemical products, including the exclusive Autotyp motor oil brand.
• Workshop Supplies (Werkstattbedarf) Broad range of daily-use workshop consumables including interior and exterior cleaning products, hand cleaning products, safety clothing, chemical supplies, and general workshop consumables.
• Body Shop Supplies (Carrosseriebedarf) Innovative products supporting body repair operations across all steps of the repair process, including OE body parts, paint, non-paint solutions, and accessories for professional car body work.
• D-Store Webshop 24/7 online ordering platform for service and repair parts, lubricants, car accessories, workshop equipment, and consumables. Available to registered Derendinger customers with a customer number.
• OE Parts Shop Dedicated online shop for OE parts customers with 7-digit customer numbers starting with 8, enabling independent ordering of original equipment parts.
• Derendinger Resale Dedicated webshop reserved for independent resellers of spare parts, accessible via connect.sag.services.
• WERK8 Garage Management Software Garage management application covering customer management, vehicle records, parts, quotes, invoices, accounting, scheduling, calendar, communication, notifications, and productivity features. Developed by Magnetic Labs, integrated with bexio for administrative workflows.
• Digital Service Book (DSB) Platform enabling independent workshops to make standardized, manufacturer-compliant digital service book entries for vehicles whose manufacturers provide the service booklet in digital form, accessible via TecRMI.
• Swiss-Remote (Remote Diagnostics) Remote vehicle diagnostics service enabling Derendinger technicians to diagnose vehicle faults from a distance, supporting guided fault diagnosis by phone with workshop customers.
• Delivery Service (Lieferservice) Same-day and same-hour delivery service leveraging a network of 33 branches across Switzerland, a fleet of over 300 delivery drivers, and efficient routing systems. 96% of orders delivered within 2 hours, 3 to 6 times daily, covering 45,000 km per day.
• Derendinger Academy Continuing education programs delivering brand-agnostic practical knowledge through 1-2 day courses focused on the 'garage of tomorrow', covering rapid problem solving, repair work, and diagnostic processes, partnered with external training specialists.
• Derendinger Hotline (Technical Support) Technical hotline in German, French, and Italian for vehicle diagnostics support, error code guidance, and technical data and installation assistance, with guided fault diagnosis available by phone.
• Technical Data Services (Technische Daten) Access to original vehicle manufacturer data via multiple applications and technical databases (including HaynesPro), providing rapid access to complete vehicle information for performing repairs and maintenance.
• Workshop Services (Werkstattdienstleistungen) Support for complex vehicle repairs including cylinder head, brake, and clutch overhauls, combining the latest technical knowledge with decades of experience.
• Disposal and Recycling (Entsorgung und Recycling) Waste disposal and recycling partnership with Altola AG, providing on-site consultation, container provision, and collection of batteries, tyres, glass, lubricants, and other fluids for environmentally responsible recycling.
• carXpert Workshop Concept Premium workshop concept positioning garages as credible multi-brand competency centers, providing a well-known brand identity, modern signage, high-recognition logo, and original quality assurance. Also available as carXpert Carrosserie for body shops.
• Garage plus Workshop Concept Premium garage concept offering brand recognition, comprehensive marketing support from garage signage to selected promotions, and extensive online communication assistance.
• Carrosserie plus Workshop Concept Body shop concept combining Garage Plus strengths with Derendinger's full range of OE and third-party spare parts, unified signage, and comprehensive online and offline marketing support.
• Bosch Car Service Workshop Concept Garage concept backed by Bosch's global brand recognition, offering technician training, marketing support, and performance and sales improvement programs. Derendinger holds authorized distributor status for Bosch Car Service in Switzerland.
• Unicar Workshop Concept Workshop concept providing all necessary signage and consultation for illuminated signs, panels, and other visual elements for a modern, unified garage appearance.
• EV-Service Concept EV-Service network offering competence in electric and hybrid vehicles, providing training, equipment, data, spare parts, and EV chargers for workshops serving the electromobility market.
• Swiss Automotive Show (SAS) Annual trade fair hosted by Derendinger at BernExpo, bringing together ~150 exhibitors from the automotive aftermarket to showcase innovations in car and commercial vehicle parts, workshop equipment, tools, lubricants, accessories, and paint products.
• SAS-App (Swiss Automotive Show mobile application) Mobile application for the Swiss Automotive Show, providing event information, exhibitor details, and navigation for attendees of the SAS trade fair.

Quantifiable outcome

• 96% of orders delivered within 2 hours
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature5 records

Partnerships

15 partnerships are on record, tiered minor and core.

• AutosprintminorGTM or Marketing Partner · 20 February 2025Partnership with twice-monthly newspaper targeting garage owners, mechanics, body shops, motorists, and motorsport enthusiasts for industry news coverage
• Car Lock SystemsminorGTM or Marketing Partner · 4 February 2025Workshop concept partners of Derendinger receive preferential conditions on Car Lock Systems products and services through this partnership
• MobilminorGTM or Marketing Partner · 28 October 2024Mobil Pro support program for independent workshops combining technical excellence and business support to help workshops maximize the benefits of the Mobil global brand while delivering excellent customer service
• Bosch Car ServicecoreChannel Partner/ Reseller/ Distributor · 16 September 2024Derendinger became authorized wholesaler of Bosch Car Service for the Swiss market through partnership with Robert Bosch AG and SAG Schweiz AG
• TCS (Touring Club Suisse)coreGTM or Marketing Partner · 1 September 2024TCS and Buildigo as new cooperation partners for Derendinger workshop concepts (carXpert, Garage plus, Carrosserie plus, Unicar, AutoCoach) providing exclusive offers and preferential conditions from September 2024
• BuildigocoreGTM or Marketing Partner · 1 September 2024Workshop concept partners receive exclusive offers and preferential conditions through Buildigo platform partnership from September 2024
• Altola AGminorStrategic or Co-development PartnerSpecialist partner for disposal and recycling services, handling batteries, tires, glass, lubricants and other fluids with collection directly from customer premises and environmentally responsible recycling
• carXpertcoreChannel Partner/ Reseller/ DistributorPremium workshop concept positioning garages as credible multi-brand expert workshops with recognizable brand identity, modern signage concept and high recognition value logo
• carXpert CarrosseriecoreChannel Partner/ Reseller/ DistributorBody shop workshop concept offering same benefits as carXpert for garages, guaranteeing original quality for all replaced and installed parts
• Garage pluscoreChannel Partner/ Reseller/ DistributorPremium garage concept with brand recognition, marketing support including garage signage and selected promotional campaigns, comprehensive online communication support
• Carrosserie pluscoreChannel Partner/ Reseller/ DistributorBody shop concept combining Garage Plus strengths with Derendinger's complete range of original and third-party parts, unified signage concept and full online/offline marketing program
• Bosch Car ServicecoreChannel Partner/ Reseller/ DistributorGarage concept offering performance, sales and marketing enhancement opportunities, technician training, marketing support and global brand recognition of Bosch Car Service
• UnicarminorChannel Partner/ Reseller/ DistributorWorkshop concept providing all necessary signage and consultation for illuminated signs, boards and more for modern, unified garage appearance
• EV-ServiceminorChannel Partner/ Reseller/ DistributorNetwork for electric or hybrid vehicle competence offering training, equipment, data, parts and chargers for full electric mobility power
• Swiss Automotive Group AGcoreOthersParent company of Derendinger; European leading provider of passenger car and commercial vehicle replacement parts; SAG operates across multiple European markets

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• GroupAuto International: International alliance of automotive aftermarket distributors with shared workshop concept and procurement scale; comparable as a network-level B2B parts distribution player though operated as a federation rather than a unified corporate.
• LKQ Corporation: Largest North American distributor of alternative and specialty parts to collision repair and vehicle service markets; comparable at scale as a public-market peer in aftermarket parts distribution, though US-centric.
• O'Reilly Auto Parts: One of the largest US auto parts retailers/distributors serving both professional installers and DIY customers with multi-branch delivery model; shares Derendinger's dual professional/DIY part-channel DNA at much larger scale.
• Genuine Parts Company: Global distributor parent of NAPA Auto Parts and other automotive networks; a large, diversified public-market comparable on automotive parts distribution economics and workshop relationships.

Direct peers

• Oscaro: Leading European online auto parts retailer/distributor with extensive multi-brand catalogue and workshop delivery; overlapping business model with Derendinger's D-Store webshop and OE Parts Shop offering.
• AutoDoc: Pan-European online auto parts marketplace offering a multi-category catalogue (brakes, filters, engine parts, bodywork) with delivery across multiple countries; directly comparable as a multi-channel parts distributor targeting both B2C and B2B workshop customers.
• Stahlgruber: One of Germany's largest automotive aftermarket parts distributors, operating a multi-branch network serving independent workshops with parts, tools and workshop equipment; the most direct European branch-and-delivery comparable to Derendinger.
• Wessels + Müller (WM Fahrzeugteile): German automotive parts distributor with multi-branch B2B workshop supply across multiple product categories; directly comparable regional distribution model with similar customer base of independent garages and commercial workshops.
• ATR International: European aftermarket distribution alliance organising spare parts supply to workshops across multiple countries; directly comparable B2B distribution and workshop-consortium model even though it operates as a federation.
• Trost Auto Service: Major German automotive aftermarket parts distributor (part of the GroupAuto alliance) with a comparable multi-branch workshop supply model and wide product catalogue serving independent garages and commercial vehicle workshops.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/derendinger-ag

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Derendinger