PDX BIOTECH

What PDX BIOTECH does

PDX Biotech Inc. is a privately held veterinary diagnostics company that develops and markets OraStripdx, a 10-second colorimetric test strip for the early detection of active periodontal disease in awake dogs and cats. Founded in 2012 and headquartered in Vancouver, Washington, the company operates with a lean team of 1-10 employees under founder David McClure PhD JD, who leads alongside Head of R&D and Manufacturing Tony Burgess-Cassler PhD. OraStripdx works by detecting dissolved thiol compounds — volatile sulfur compounds produced by anaerobic periodontal pathogens such as Porphyromonas species and Treponema denticola — in oral fluid, with the color change intensity correlating directly to disease activity. The technology is protected by US Patent No. 8,815,152, validated across 15+ peer-reviewed clinical studies, and is the only product with dual endorsement in both the AAHA Dental Care Guidelines (2019) and the WSAVA Global Dental Guidelines (2020).

The company sells OraStripdx in tubes of 40 tests exclusively through a network of veterinary supply distributors — Vetcove, Covetrus, MWI Animal Health, VMC, and EPiQ Animal Health — targeting general veterinary practice clinics for use during routine wellness exams, with secondary use by board-certified veterinary dental specialists and rescue/charitable programs. The go-to-market motion relies on peer-reviewed clinical validation, a Board of Clinical Advisors featuring leading veterinary dentists (Jan Bellows, Brook Niemiec, Mary Berg, Kara Burns), earned media in veterinary trade publications, and a content marketing blog. Revenue is generated through unit sales of test strips on a pay-as-you-go billing basis with no publicly disclosed pricing, leveraging the in-room demonstration workflow to drive veterinary clinic adoption and increase client compliance with dental recommendations.

The company has raised approximately $146,158 in disclosed funding as of December 2022, engaged with ROC Venture Group in June 2023, and won the 2023 Purina Pet Care Innovation Summit at Global Pet Expo. Operating geographies are limited to North America, with no AI/ML capabilities, no disclosed revenue, no headcount expansion beyond the 1-10 employee range, and no M&A activity in the input data. The company competes on chemistry-based point-of-care diagnostic differentiation rather than on data or platform economics.

Name

PDX BIOTECH

Legal name

PDX BIOTECH INC.

Website

https://orastripdx.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

PDX Biotech Inc. is a privately held veterinary diagnostics company selling OraStripdx, a 10-second thiol-detection test strip for early detection of active periodontal disease in awake dogs and cats, distributed exclusively through veterinary supply distributors to general and specialty veterinary clinics across North America.

Ownership category

akta.pro rank

Product category

Veterinary Dental Diagnostics

NAICS

In-Vitro Diagnostic Substance Manufacturing (325413)

SIC

In Vitro & In Vivo Diagnostic Substances (2835)

akta.pro primary industry

Point-of-Care & In-Clinic Diagnostics (Rapid Tests, Benchtop Analyzers) (HLAMADAI)

akta.pro secondary industry

Laboratory & Point-of-Care Diagnostic Devices (Analyzers, Test Kits, Microscopy) (HLAMAFAI)

Keywords

• Veterinary dental diagnostics
• Periodontal disease detection
• Point-of-care testing
• Thiol-detection test strips
• Companion animal health

Headquarters

HQ city

Louisville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. OraStripdx Test Strip Sales: OraStripdx is sold in tubes containing 40 tests each through veterinary distributors. Veterinary practices purchase the product for use during wellness exams. Revenue is generated from product sales to the distributor network, which resells to veterinary clinics. The product is positioned to increase practice dental revenues by improving client compliance with dental recommendations, creating a referral/volume loop.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

PDX Biotech manufactures and sells OraStripdx, a 10-second colorimetric diagnostic test strip for early detection and monitoring of active periodontal disease in awake dogs and cats. The test detects dissolved thiol levels (volatile sulfur compounds) in oral fluid using proprietary chemistry, producing a visible color change that veterinary teams can share with pet owners to increase compliance with dental recommendations. The product is sold in tubes of 40 tests through veterinary distributors.

Product overview

PDX BIOTECH INC operates as a single-product company focused on veterinary dental diagnostics. The company's sole offering is OraStripdx, a rapid point-of-care diagnostic test strip designed for early detection and monitoring of active periodontal disease in companion animals (dogs and cats). OraStripdx is the first and only 10-second thiol-detection test that can be performed on awake pets during routine wellness exams. The product is distributed through veterinary supply distributors including Vetcove, Covetrus, MWI Animal Health, and VMC (Victor Medical Center), and is packaged in tubes containing 40 tests each.

Differentiator

Problem solved

Functional benefit

Brands

• OraStripdx: A 10-second screening test for early detection and monitoring of active periodontal disease in awake dogs and cats, detecting thiol levels in oral fluid.

Products and services

• OraStripdx A rapid 10-second point-of-care diagnostic test strip that detects dissolved thiol levels in oral fluid of awake dogs and cats, providing a visible colorimetric result that correlates with active periodontal disease severity. The test is administered by gliding the strip along the maxillary gingival margin during routine wellness exams. Packaged in tubes of 40 tests each. Sold exclusively to veterinary practices through distributor partners (Vetcove, Covetrus, MWI, VMC, EPiQ Animal Health).

Quantifiable outcome

• OraStripdx is proven superior to the visual awake examination at detecting the presence and severity of active periodontal disease and is an indicator of progression toward alveolar bone loss
• +2 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core, minor and flagship.

• EPiQ Animal HealthcoreChannel Partner/ Reseller/ Distributor · 26 June 2023EPiQ Animal Health distributes OraStripdx as the first rapid diagnostic test for periodontal health in companion animals. The partnership was announced in June 2023 via Today's Veterinary Business and Veterinary 33, expanding distribution reach to veterinary practices through EPiQ's distribution network.
• VetcovecoreChannel Partner/ Reseller/ DistributorVetcove is a veterinary-only marketplace/platform through which veterinary practices order supplies. The OraStripdx website provides direct links to order through Vetcove, making it one of the primary digital ordering channels for the product.
• CovetruscoreChannel Partner/ Reseller/ DistributorCovetrus is a major US veterinary supply distributor and one of the listed distributors for OraStripdx on the company website. Covetrus North America handles fulfillment and distribution to veterinary practices.
• MWI Animal HealthcoreChannel Partner/ Reseller/ DistributorMWI Animal Health (part of AmerisourceBergen animal health) is a key distributor partner for OraStripdx, enabling broad reach to US veterinary practices through its established distribution infrastructure.
• VMC (Victor Medical)minorChannel Partner/ Reseller/ DistributorVictor Medical (VMC) is listed as a distributor for OraStripdx, serving US veterinary practices through its distribution network.
• AnimalcareminorGTM or Marketing PartnerAnimalcare has released a range of materials to help veterinary practices raise awareness of good dental health in pets, in support of Pet Dental Health Month. The partnership involves co-marketing content featuring OraStripdx to veterinary practice customers.
• Nestlé Purina PetCare (Purina Pet Care Innovation)flagshipGTM or Marketing PartnerPDX Biotech won at the 2023 Purina Pet Care Innovation Summit at Global Pet Expo. The recognition from Purina (a major pet care company) provides validation, visibility, and credibility for OraStripdx within the veterinary and pet care industry, and opens networking and partnership opportunities within the broader pet care ecosystem.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• IDEXX Laboratories: IDEXX is the dominant veterinary diagnostics company, offering reference lab services and in-clinic analyzers. It is a broad incumbent in the same veterinary diagnostics space as PDX Biotech's OraStripdx, with a much larger portfolio and sales force.
• Zoetis: Zoetis is the largest global animal health company, offering diagnostics, vaccines, and pharmaceuticals. It acquired Abaxis and is a broad incumbent in veterinary diagnostics and could easily enter the periodontal diagnostic niche.
• Virbac: Virbac is a global animal health company with a dental product line (e.g., C.E.T. dental chews and home dental care products). It is a broad incumbent that operates in the pet dental category adjacent to OraStripdx.
• Elanco Animal Health: Elanco is a major global animal health company with a portfolio that includes companion animal therapeutics. It is a broad incumbent with the resources to enter the veterinary dental diagnostic space.
• Boehringer Ingelheim Animal Health: Boehringer Ingelheim is a top global animal health player already listed as a 'trusted by' partner of PDX Biotech. It is a broad incumbent with both diagnostics and therapeutics that could enter the dental screening niche.

Direct peers

• Heska (Antech Diagnostics): Heska (now part of Mars Petcare/Antech) specializes in point-of-care veterinary diagnostic instruments and tests, with a similar product format and distribution model to PDX Biotech. Both target in-clinic diagnostic workflows in companion animal practices.
• Abaxis (a Zoetis company): Abaxis (now part of Zoetis) makes point-of-care blood analyzers for veterinary clinics. It is a direct peer in veterinary POC diagnostics, with a similar in-clinic, rapid-result, single-test-strip-format business model.

Regional players

• iM3 Dental: iM3 is a specialized veterinary dental equipment company selling to companion animal practices. It is comparable because it sells consumables and equipment into the same veterinary dental workflow as OraStripdx, though it is primarily equipment-focused and more regional.
• Dentalaire: Dentalaire is a US-focused veterinary dental equipment and supply company. It targets the same veterinary dental clinical workflow as OraStripdx, providing a comparison point for the niche practice-level dental product market.

Emerging players

• Animalcare: Animalcare is a UK-based animal health company with a pet dental product line and is an existing co-marketing partner of PDX Biotech (Pet Dental Health Month). It is comparable as a smaller, regional animal health company with adjacent dental offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PDX BIOTECH