Seacoast Board of Realtors

What Seacoast Board of Realtors does

Seacoast Board of Realtors (legally Seacoast Board of Realtors; DBA Seacoast Board of REALTORS) is a private nonprofit trade association incorporated in New Hampshire and headquartered at 210 Commerce Way, Suite 200, Portsmouth, NH. Founded in 1958, it represents over 1,400 members — approximately 1,300 licensed REALTORS and 100+ Affiliate professionals spanning appraisers, lenders, title companies, inspectors, storage, movers, renovators, painters, and photographers — across 18 New Hampshire Seacoast communities including Portsmouth, Hampton, Exeter, Rye, Seabrook, and Stratham. The organization is a local board affiliated with the National Association of REALTORS and the New Hampshire Association of REALTORS, administering the REALTOR trademark, Code of Ethics enforcement, professional standards, and RPAC political advocacy for its members.

The product portfolio centers on REALTOR and Affiliate memberships, complemented by accredited continuing education (NH and ME), a searchable online member directory (1,360 entries), an event calendar hosting 68+ annual events, and community impact programs including scholarship funds, food drives, and an annual Charity of Choice (Southeast NH Habitat for Humanity for 2026). Operational infrastructure runs on a GrowthZone association management platform that delivers a member portal, online store for branded merchandise and room rentals, and event scheduling. Public-facing pricing is disclosed for ancillary services (room rentals at $200-$500 per half/full day; merchandise items $8-$50), while membership dues are not publicly posted.

Revenue mechanics are diversified across membership dues (subscription, recurring), continuing education and professional development fees, room rental of meeting space at member/non-member tiered pricing, and merchandise sales. The organization is led by CEO Kristen Peterson, supported by a 1-10 person staff, and operates without external investors, subsidiaries, or active M&A activity.

Name

Seacoast Board of Realtors

Legal name

Seacoast Board of Realtors

Website

https://seacoastboard.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

1–10 employees

Short description

Seacoast Board of Realtors is a nonprofit trade association founded in 1958 that represents 1,400+ REALTOR and Affiliate members across 18 New Hampshire Seacoast communities, providing membership services, accredited continuing education, directories, events, and community impact programs under NAR/NHAR affiliation.

Ownership category

akta.pro rank

Headquarters

HQ city

Portsmouth

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Annual membership dues from REALTOR® and Affiliate members providing access to professional development, networking, and member resources.
2. Educational Programs and Continuing Education: Fees from real estate courses and continuing education programs for members, including CEU certifications for NH and ME.
3. Room Rental: Rental of meeting spaces at the office for member and non-member events, with tiered pricing based on membership status and duration.
4. Merchandise Sales: Sales of branded merchandise including REALTOR® pins, affiliate pins, and promotional items.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Seacoast Board of REALTORS is a nonprofit trade association that provides membership services to licensed real estate professionals in the New Hampshire Seacoast area. Its core offerings include REALTOR and Affiliate memberships, searchable online member directories, continuing education and professional development courses, networking events, housing market statistics, Code of Ethics enforcement, RPAC political advocacy, and community impact programs. Supplementary offerings include an online store for branded merchandise and meeting room rentals.

Product overview

Seacoast Board of Realtors is a trade association serving 1,400+ REALTORS® and Affiliate members in the New Hampshire Seacoast area since 1958. The organization offers a unified portfolio of membership services including professional directories (REALTOR® and Affiliate), continuing education courses, event programming, community impact initiatives, housing statistics, political advocacy (RPAC), and professional standards enforcement. The core offering is membership access to these services, with supplementary offerings including an e-commerce store for merchandise and room rentals.

Differentiator

Problem solved

Functional benefit

Products and services

• REALTOR Membership Trade association membership for licensed real estate professionals, providing access to member directories, education, events, advocacy (RPAC), and professional standards enforcement.
• Affiliate Membership
• REALTOR Directory
• Affiliate Directory
• Education and Continuing Education Courses
• Events Calendar
• Board Store (Merchandise and Room Rentals)
• Community Impact Programs
• Housing Statistics
• RPAC (REALTOR Political Advocacy)
• Professional Standards and Code of Ethics Enforcement

Quantifiable outcome

• Community outreach raised 5,220lb of food and $3,609.24 in cash and gift cards for Gather food pantry in previous year.

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core, flagship and minor.

• National Association of REALTORS® (NAR)coreOthersThe Seacoast Board is a local board affiliated with the National Association of REALTORS®, providing members with national-level advocacy, standards, and resources.
• New Hampshire Association of REALTORS® (NHAR)coreOthersState-level affiliation providing members with NH-specific advocacy, education standards, and professional resources.
• Southeast New Hampshire Habitat for HumanityflagshipStrategic or Co-development PartnerThe Seacoast Board's 2026 Charity of Choice. The organization hosts community yard sales and volunteer events to raise funds for Habitat for Humanity home building projects.
• Wentworth By The Sea Country ClubminorStrategic or Co-development PartnerVenue partner for the annual charity golf tournament, hosting the 2026 Golf Tournament event.
• Gather Food PantryminorStrategic or Co-development PartnerCommunity outreach partner for food drive initiatives. Last year raised 5,220lb of food and $3,609.24 in cash and gift cards.
• MainspringminorStrategic or Co-development PartnerMulti-services collective dedicated to helping people find a pathway out of poverty. SBR volunteers support their thrift store operations.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• National Association of REALTORS: The national umbrella trade association to which the Seacoast Board is directly affiliated. Operates broadly across all U.S. real estate professionals, providing Code of Ethics, advocacy, RPAC, and standards that the Seacoast Board relies on.

Direct peers

• New Hampshire Association of REALTORS: The state-level parent association of which Seacoast Board is a local board member. Offers NH-specific advocacy, education standards, and professional resources — directly comparable structure and mission at the state level.

Regional players

• Massachusetts REALTORS: Neighboring New England state association serving real estate professionals in Massachusetts. Operates the same local-board affiliate model with comparable membership, education, and advocacy services in an adjacent geography.
• Maine Association of REALTORS: Neighboring New England state association; the Seacoast Board explicitly provides continuing education for both NH and ME licensees. Operates the same local-board affiliate structure in an adjacent geography.
• Vermont Association of REALTORS: Neighboring New England state trade association serving real estate professionals in Vermont. Comparable local-board affiliate structure and regional advocacy mission in an adjacent geography.
• Greater Boston Association of REALTORS: Local REALTOR association serving the Greater Boston metro area. Directly comparable as a local-board affiliate of NAR in an adjacent Northeast market with overlapping professional services.

Others

• GrowthZone: Association Management Software (AMS) provider that powers the Seacoast Board's member portal, directories, store, and event registration. Thematically adjacent as a technology vendor serving the same trade-association segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/seacoastboard
• Instagraminstagram.com/seacoastboard/?locale=de-DE
• Xx.com/sbrealtorsnh
• LinkedInlinkedin.com/company/seacoast-board-of-realtors

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seacoast Board of Realtors