Atlanta Home Improvement

What Atlanta Home Improvement does

Atlanta Home Improvement, operating under the DBA "My Home Improvement Magazine," is a regional home improvement publication serving the Atlanta metropolitan area since 2001. The company is published by Atlanta Best Media, a privately held media company led by co-publishers Sherri Adair and Patti Stephens, operating from headquarters at 4279 Roswell Rd NE in Atlanta. The core product is a complimentary monthly print magazine distributed at over 1,500 pickup locations throughout the Atlanta metro, supported by a digital edition, a searchable Local Resources Directory of home improvement professionals, a monthly e-newsletter, and annual awards programs (Best of and Rising Stars of the Home Industry). The content covers remodeling, landscaping, design, kitchen and bath, outdoor living, and home maintenance topics targeted at Atlanta homeowners seeking contractor referrals and design inspiration.

The underlying technology is a standard WordPress-based content management system for the website and digital edition, with email newsletter distribution and social media channels (Twitter, Facebook, YouTube, Pinterest, Instagram) for content amplification. There is no proprietary technology, API, or AI/ML capability; the platform functions as a conventional digital publishing stack. The company is a 1-10 person operation with no disclosed funding, no subsidiaries, and no patents or trademarks on file.

The business model is advertising-driven. Revenue is generated by selling print and digital advertising space, sponsored content placements, and program sponsorships to home improvement businesses, contractors, designers, and service providers. The magazine itself is free to end consumers, with no subscription or paywall. Distribution is regional (Southeast USA), and key advertiser relationships include Construction Resources, Cambria, NG Turf, and trade association NARI Atlanta. The go-to-market is sales-led, with a dedicated sales team selling advertising packages complemented by content marketing and community events.

Name

Atlanta Home Improvement

Legal name

Atlanta Best Media

Website

https://atlantahomeimprovement.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Atlanta Home Improvement is a regional monthly home improvement magazine and digital publication serving Atlanta-area homeowners with remodeling, design, and contractor referral content, distributed free at 1,500+ locations and funded by advertising.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Advertising and Sponsorship: Primary revenue stream from selling advertising space and sponsored content placements to home improvement businesses, contractors, designers, and service providers featured in the publication and on the website.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Atlanta Home Improvement (published by Atlanta Best Media as My Home Improvement Magazine) is a complimentary monthly print and digital publication covering home remodeling, landscaping, design and maintenance for the Atlanta metro area. It monetizes primarily through advertising and sponsorships from home improvement businesses, and connects homeowners to professionals via a local resources directory and awards programs.

Product overview

Atlanta Home Improvement is a single unified publication offering a monthly print magazine combined with a digital edition and online content platform. The core product is My Home Improvement Magazine, supported by a Digital Issue for online access, a Local Resources Directory for connecting readers with home improvement professionals, a monthly Newsletter, and annual awards programs (Best of Awards and Rising Stars Program). The publication covers remodeling, landscaping, design, and home maintenance topics for the Atlanta metro area.

Differentiator

Problem solved

Functional benefit

Products and services

• My Home Improvement Magazine Atlanta's comprehensive monthly print resource for remodeling, landscaping, design and home maintenance, published since 2001 and distributed free at 1,500+ pickup locations. Aimed at Atlanta metro homeowners.
• Digital Issue Monthly digital edition of the magazine available online, with the current issue being May-June 2026, for readers seeking home improvement content digitally.
• Local Resources Directory A searchable directory of local home improvement professionals including remodelers, plumbers, electricians, HVAC contractors, and landscapers in the Atlanta metro area, connecting homeowners with vetted service providers.
• Newsletter Monthly e-newsletter providing updates on Atlanta home and garden events, ideas and expert advice for subscribers.
• Best of Awards Annual reader-voted awards program recognizing the top home improvement professionals and companies in Atlanta, with winners featured in the magazine.
• Rising Stars Program Annual recognition program highlighting emerging talent and rising stars in the Atlanta home improvement industry, sponsored by partners such as Construction Resources and Cambria.

Named customers5 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Construction ResourcescoreGTM or Marketing Partner · 1 January 2025Primary sponsor of the Rising Stars of the Home Industry program, supporting recognition of emerging talent in the home improvement sector.
• CambriacoreGTM or Marketing Partner · 1 January 2025Co-sponsor of Rising Stars of the Home Industry program, providing support for industry recognition initiatives.
• NARI AtlantaminorGTM or Marketing PartnerPartnership with National Association of the Remodeling Industry Atlanta chapter for contractor referrals and industry credibility.
• Atlanta Best Media PublicationscoreOthersParent company publishes multiple regional magazines including Best Self Atlanta, My Alpharetta, My Buckhead, My East Cobb, My Sandy Springs, My Intown, and My Vinings/Smyrna.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Better Homes & Gardens: Iconic national home and garden magazine brand with a long-running print edition and substantial digital presence. Overlaps with Atlanta Home Improvement in covering remodeling, kitchens, baths, landscaping, and home services, and sells advertising to the same home improvement professional categories.
• Southern Living: National/regional lifestyle magazine with deep home and garden content and a strong Southeast U.S. readership footprint. Comparable as a regional home-content advertising platform with a similar editorial-to-advertiser bridge, but operates at a much larger scale across the broader South.
• This Old House: Nationally recognized home improvement media brand spanning magazine, digital, and TV. Highly comparable in subject matter (remodeling, design, home services) and in monetizing relationships with home improvement contractors, builders, and product brands, but at national scale.
• HGTV Magazine: National home-focused magazine tied to the HGTV television brand, covering renovation, design, and home services. Comparable as a print + digital home improvement publication that sells advertising to the same categories of contractors, designers, and home product brands that Atlanta Home Improvement serves locally.

Emerging players

• Houzz: Leading digital home improvement platform connecting homeowners with local professionals, supported by advertising and pros directory listings. Comparable as a directory-driven lead generation channel competing for the same home improvement professional ad budget, but digital-first rather than print-anchored.
• Angi (formerly Angie's List): Major home services marketplace and directory connecting homeowners with local contractors and service professionals. Comparable in providing a vetted local resources directory for home services — a direct functional parallel to Atlanta Home Improvement's Local Resources Directory — and competes for the same home professional advertising and lead-gen dollars.
• Dwell: Modern home design and architecture media brand with print, digital, and commerce extensions. Comparable as a home-focused editorial brand that monetizes through premium advertising and partnerships with architects, designers, and home product companies, though with a more design-forward and less remodeling-centric audience.

Direct peers

• Modern Luxury Interiors Atlanta: Regional home and interiors publication serving affluent Atlanta homeowners with a print magazine, digital edition, and design professional directory. Closely comparable business model: free distributed magazine monetized through premium home industry advertisers and design professional listings.
• Atlanta Magazine: Long-running regional city magazine serving the Atlanta metro with a similar print + digital + events model, including local advertising sales, an editorial brand, and an active awards/events business. It is the most directly comparable regional media peer, monetizing the same Atlanta advertiser base through overlapping sales channels.

Regional players

• Cottages & Gardens: Regional luxury home and garden magazine covering design, architecture, and home services in select metro markets. Comparable regional publication model targeting affluent homeowners and design/build professionals, monetized through high-end home industry advertising.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ATLHomeImprove
• YouTubeyoutube.com/channel/UCci0GlJYeiqM2DK7UDF4s-Q
• Facebookfacebook.com/MyHomeImprovementATL
• Instagraminstagram.com/myhomeimprovementatl
• Pinterestpinterest.com/atlhomeimprove
• LinkedInlinkedin.com/company/atlanta-home-improvement-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atlanta Home Improvement