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NewGen Strategies & Solutions

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Namestring
NewGen Strategies & Solutions
Legal namestring
NewGen Strategies & Solutions LLC
Company typeenum
Private
Founded yearint
2012
Descriptiontext

NewGen Strategies & Solutions LLC is a privately held management and economic consulting firm specializing in utility regulatory and financial analysis. Founded in 2012 and headquartered in Richardson, TX (with main operations in Dallas, TX), the firm serves municipal utilities, public power cooperatives, investor-owned utilities, solid waste utilities, state regulatory commissions, and consumer advocates across the United States. Its client base spans electric, water, wastewater, and stormwater utilities, evidenced by named engagements with Valley Center, Ann Arbor, City of Brenham, City of Hutchins (TX), City of St. Peters, St. Petersburg (FL), and Clearwater (FL). The firm has completed 3,000+ projects and participated in 350+ regulatory proceedings across 51 states and territories.

The firm's product portfolio centers on five core service lines: rate studies (electric, water, wastewater, solid waste), cost of service analysis, depreciation studies, stormwater utility consulting, and regulatory expert witness services for FERC and state commission proceedings. A secondary product line consists of structured training modules — including Data Centers & Large Loads, Electric Utility Rate 101, Water & Wastewater Rate Fundamentals, Energy Markets, and Electricity 101 — which function as thought-leadership and top-of-funnel marketing assets rather than software products. The technology stack is professional services–oriented: spreadsheet-driven cost-of-service and rate design modeling, Excel-based transparent models that clients retain post-project, and internal workflow automation. No proprietary software platform, SaaS offering, or API is disclosed.

The business model is project-based professional services revenue earned through consulting fees, supplemented by training content as a marketing channel. Pricing is quote-based and varies by project scope, complexity, and client size; the St. Petersburg municipalization feasibility study was approved at $590,000 with a multi-year billing cadence. Go-to-market relies on direct outreach to utility decision-makers (city administrators, public works directors, utility boards), industry referrals, and content marketing through the firm's insights blog and training library. The firm operates from 15+ U.S. office locations — six main regional offices (Denver, Orlando, Annapolis, Nashville, Austin, Dallas) and nine satellite offices — supported by a team of Principals, Partners, Senior Managers, and consultants with industry certifications.

Short descriptiontext

NewGen Strategies & Solutions is a privately held utility regulatory and financial consulting firm that serves municipal, cooperative, and public power utilities in the U.S. with rate studies, cost of service analysis, depreciation studies, stormwater consulting, and expert witness services for FERC and state commission proceedings.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersRichardson, United States
HQ citystring
Richardson
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices16 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
utility consulting, rate studies, cost of service analysis, regulatory expert witness, depreciation studies
Industry2 codes
1Sustainability & ESG Consulting
CodeBPAHACAKPrimaryYes
2Restructuring & Turnaround Advisory
CodeBPAHADADPrimaryNo
NAICS code3 codes
  • Management Consulting Services54161
  • Administrative Management and General Management Consulting Services541611
  • Management, Scientific, and Technical Consulting Services5416
SIC code2 codes
  • Services-Management Consulting Services8742
  • Services-Engineering, Accounting, Research, Management8700
Product category
Utility Regulatory & Financial Consulting
No data
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Regulatory & Rate Consulting
TypeProfessional Services
Description

Project-based consulting engagements for utility rate studies, cost of service analysis, regulatory proceedings, depreciation studies, and financial planning. Revenue is generated through professional service fees for engagements with municipal utilities, cooperatives, and public power entities.

newgenstrategies.net
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details1 tier
1Project-based consulting engagements
ModelOtherBilling cadenceMulti-year contract
Notes

Consulting fees vary by engagement scope. St. Petersburg municipal electric utility feasibility study approved at $590,000.

tallahassee.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

NewGen Strategies & Solutions is a management and economic consulting firm serving the utility industry. The firm delivers rate studies, cost of service analysis, regulatory expert witness support, depreciation studies, and financial planning engagements for municipal utilities, cooperatives, public power entities, and state regulatory agencies. Engagements are project-based consulting work covering electric, water, wastewater, stormwater, and solid waste utilities.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Clearwater study projects 7% customer savings on electric bills in first five years, rising to 18% later for municipal utility transition
+1 more record
Product overview1 text field

NewGen Strategies & Solutions is a utility regulatory and financial consulting firm offering a portfolio of advisory services rather than a unified software platform. The core offerings include regulatory expert witness services, cost of service analysis, rate studies (water, wastewater, electric, solid waste), depreciation studies, and stormwater utility consulting. The company also provides an educational training series covering specialized topics such as Data Centers & Large Loads, Electric Utility Rate Fundamentals, Water & Wastewater Rate Fundamentals, Energy Markets, and Electricity 101. These training modules appear to be complementary educational resources rather than software products. The firm serves electric, water, wastewater, and solid waste utilities nationwide through consulting engagements rather than a SaaS platform.

Product and service6 records
1Regulatory Expert Witness Services
CategoryRegulatory & Litigation Support
2Rate Studies
CategoryUtility Rate Consulting
3Cost of Service Analysis
CategoryUtility Rate Consulting
4Depreciation Studies
CategoryUtility Financial Analysis
5Stormwater Utility Consulting
CategoryMunicipal Utility Advisory
6FERC Opinion Analysis
CategoryRegulatory & Litigation Support
Scale indicator4 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

ICF is a large global consulting firm with a substantial energy and utilities practice covering regulatory, rate, and environmental advisory. It competes with NewGen in larger integrated utility engagements.

TypeDirect peer
Description

GDS Associates is an engineering and consulting firm providing rate, regulatory, and planning services to electric cooperatives, municipal utilities, and public power entities. It competes with NewGen in FERC, depreciation, and rate design work.

TypeBroad incumbent
Description

Black & Veatch is a major engineering, construction, and consulting firm with deep water and electric utility advisory practices. Competes with NewGen on large integrated rate and financial planning projects.

TypeBroad incumbent
Description

Burns & McDonnell is a large engineering and consulting firm serving electric, water, and gas utilities with rate, regulatory, and infrastructure services. Overlaps with NewGen on municipal utility engagements.

5MDM (Municipal & Financial Services)
TypeDirect peer
Description

MDM provides financial and rate consulting to municipal utilities and authorities. It directly competes with NewGen in municipal water/wastewater/electric rate studies and financial planning.

TypeDirect peer
Description

FCS Group provides utility rate consulting, cost of service, and financial planning services to municipalities, water districts, and special purpose districts. It directly competes with NewGen in municipal water/wastewater and electric rate studies.

TypeDirect peer
Description

Raftelis is a leading utility rate and financial management consulting firm specializing in water, wastewater, electric, and gas rate studies for municipal and investor-owned utilities. It is the most direct competitor to NewGen in the municipal utility rate consulting space.

TypeDirect peer
Description

EES Consulting provides rate, regulatory, and financial consulting to electric and water utilities, including FERC services. Comparable to NewGen in scope and target client base, particularly in the Pacific Northwest.

9Utility Financial Solutions, LLC
TypeDirect peer
Description

UFS specializes in utility rate studies, cost of service analysis, and financial planning for municipal water, wastewater, and electric utilities. Direct overlap with NewGen's core rate consulting offering.

TypeDirect peer
Description

Christensen Associates specializes in regulatory economics, rate of return, and cost of service for electric and gas utilities. Strong overlap with NewGen's expert witness and FERC practice.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles10 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

NewGen Strategies & Solutions

Utility Regulatory & Financial Consultingnewgenstrategies.net

NewGen Strategies & Solutions is a privately held utility regulatory and financial consulting firm that serves municipal, cooperative, and public power utilities in the U.S. with rate studies, cost of service analysis, depreciation studies, stormwater consulting, and expert witness services for FERC and state commission proceedings.

What NewGen Strategies & Solutions does

NewGen Strategies & Solutions LLC is a privately held management and economic consulting firm specializing in utility regulatory and financial analysis. Founded in 2012 and headquartered in Richardson, TX (with main operations in Dallas, TX), the firm serves municipal utilities, public power cooperatives, investor-owned utilities, solid waste utilities, state regulatory commissions, and consumer advocates across the United States. Its client base spans electric, water, wastewater, and stormwater utilities, evidenced by named engagements with Valley Center, Ann Arbor, City of Brenham, City of Hutchins (TX), City of St. Peters, St. Petersburg (FL), and Clearwater (FL). The firm has completed 3,000+ projects and participated in 350+ regulatory proceedings across 51 states and territories.

The firm's product portfolio centers on five core service lines: rate studies (electric, water, wastewater, solid waste), cost of service analysis, depreciation studies, stormwater utility consulting, and regulatory expert witness services for FERC and state commission proceedings. A secondary product line consists of structured training modules — including Data Centers & Large Loads, Electric Utility Rate 101, Water & Wastewater Rate Fundamentals, Energy Markets, and Electricity 101 — which function as thought-leadership and top-of-funnel marketing assets rather than software products. The technology stack is professional services–oriented: spreadsheet-driven cost-of-service and rate design modeling, Excel-based transparent models that clients retain post-project, and internal workflow automation. No proprietary software platform, SaaS offering, or API is disclosed.

The business model is project-based professional services revenue earned through consulting fees, supplemented by training content as a marketing channel. Pricing is quote-based and varies by project scope, complexity, and client size; the St. Petersburg municipalization feasibility study was approved at $590,000 with a multi-year billing cadence. Go-to-market relies on direct outreach to utility decision-makers (city administrators, public works directors, utility boards), industry referrals, and content marketing through the firm's insights blog and training library. The firm operates from 15+ U.S. office locations — six main regional offices (Denver, Orlando, Annapolis, Nashville, Austin, Dallas) and nine satellite offices — supported by a team of Principals, Partners, Senior Managers, and consultants with industry certifications.

NewGen Strategies & Solutions firmographics

Firmographics
Name
NewGen Strategies & Solutions
Legal name
NewGen Strategies & Solutions LLC
Website
https://newgenstrategies.net
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Short description
NewGen Strategies & Solutions is a privately held utility regulatory and financial consulting firm that serves municipal, cooperative, and public power utilities in the U.S. with rate studies, cost of service analysis, depreciation studies, stormwater consulting, and expert witness services for FERC and state commission proceedings.
Ownership category
akta.pro rank

NewGen Strategies & Solutions industry classification

Industry
Product category
Utility Regulatory & Financial Consulting
NAICS
Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Management, Scientific, and Technical Consulting Services (5416)
SIC
Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)
akta.pro primary industry
Sustainability & ESG Consulting (BPAHACAK)
akta.pro secondary industry
Restructuring & Turnaround Advisory (BPAHADAD)

Keywords

  • Utility consulting
  • Rate studies
  • Cost of service analysis
  • Regulatory expert witness
  • Depreciation studies

Where NewGen Strategies & Solutions is headquartered

Location

Headquarters

HQ city
Richardson
HQ country
United States
HQ region
North America

Offices16 records

Markets served

NewGen Strategies & Solutions business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Regulatory & Rate Consulting: Project-based consulting engagements for utility rate studies, cost of service analysis, regulatory proceedings, depreciation studies, and financial planning. Revenue is generated through professional service fees for engagements with municipal utilities, cooperatives, and public power entities.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractProject-based consulting engagements

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

NewGen Strategies & Solutions product offering

Product offering

Core offering

NewGen Strategies & Solutions is a management and economic consulting firm serving the utility industry. The firm delivers rate studies, cost of service analysis, regulatory expert witness support, depreciation studies, and financial planning engagements for municipal utilities, cooperatives, public power entities, and state regulatory agencies. Engagements are project-based consulting work covering electric, water, wastewater, stormwater, and solid waste utilities.

Product overview

NewGen Strategies & Solutions is a utility regulatory and financial consulting firm offering a portfolio of advisory services rather than a unified software platform. The core offerings include regulatory expert witness services, cost of service analysis, rate studies (water, wastewater, electric, solid waste), depreciation studies, and stormwater utility consulting. The company also provides an educational training series covering specialized topics such as Data Centers & Large Loads, Electric Utility Rate Fundamentals, Water & Wastewater Rate Fundamentals, Energy Markets, and Electricity 101. These training modules appear to be complementary educational resources rather than software products. The firm serves electric, water, wastewater, and solid waste utilities nationwide through consulting engagements rather than a SaaS platform.

Differentiator

Problem solved

Functional benefit

Products and services

  • Regulatory Expert Witness Services
  • Rate Studies
  • Cost of Service Analysis
  • Depreciation Studies
  • Stormwater Utility Consulting
  • FERC Opinion Analysis

Quantifiable outcome

  • Clearwater study projects 7% customer savings on electric bills in first five years, rising to 18% later for municipal utility transition
  • +1 more outcomes

Companies that use NewGen Strategies & Solutions

Customer profile

Named customers10 records

Segments4 records

Ideal customer profiles4 records

NewGen Strategies & Solutions technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

NewGen Strategies & Solutions partnerships and signals

Strategic signal

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

NewGen Strategies & Solutions competitors and assessment

Company assessment

Broad incumbents

  • ICF International: ICF is a large global consulting firm with a substantial energy and utilities practice covering regulatory, rate, and environmental advisory. It competes with NewGen in larger integrated utility engagements.
  • Black & Veatch: Black & Veatch is a major engineering, construction, and consulting firm with deep water and electric utility advisory practices. Competes with NewGen on large integrated rate and financial planning projects.
  • Burns & McDonnell: Burns & McDonnell is a large engineering and consulting firm serving electric, water, and gas utilities with rate, regulatory, and infrastructure services. Overlaps with NewGen on municipal utility engagements.

Direct peers

  • GDS Associates: GDS Associates is an engineering and consulting firm providing rate, regulatory, and planning services to electric cooperatives, municipal utilities, and public power entities. It competes with NewGen in FERC, depreciation, and rate design work.
  • MDM (Municipal & Financial Services): MDM provides financial and rate consulting to municipal utilities and authorities. It directly competes with NewGen in municipal water/wastewater/electric rate studies and financial planning.
  • FCS Group: FCS Group provides utility rate consulting, cost of service, and financial planning services to municipalities, water districts, and special purpose districts. It directly competes with NewGen in municipal water/wastewater and electric rate studies.
  • Raftelis: Raftelis is a leading utility rate and financial management consulting firm specializing in water, wastewater, electric, and gas rate studies for municipal and investor-owned utilities. It is the most direct competitor to NewGen in the municipal utility rate consulting space.
  • EES Consulting: EES Consulting provides rate, regulatory, and financial consulting to electric and water utilities, including FERC services. Comparable to NewGen in scope and target client base, particularly in the Pacific Northwest.
  • Utility Financial Solutions, LLC: UFS specializes in utility rate studies, cost of service analysis, and financial planning for municipal water, wastewater, and electric utilities. Direct overlap with NewGen's core rate consulting offering.
  • Christensen Associates Energy Consulting: Christensen Associates specializes in regulatory economics, rate of return, and cost of service for electric and gas utilities. Strong overlap with NewGen's expert witness and FERC practice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

NewGen Strategies & Solutions financial estimates

Financial estimate

Revenue estimate

Valuation estimate

NewGen Strategies & Solutions leadership team

Management profile

Number of profiles

Profiles10 records

NewGen Strategies & Solutions funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

NewGen Strategies & Solutions M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NewGen Strategies & Solutions

What does NewGen Strategies & Solutions do?

NewGen Strategies & Solutions is a management and economic consulting firm serving the utility industry. The firm delivers rate studies, cost of service analysis, regulatory expert witness support, depreciation studies, and financial planning engagements for municipal utilities, cooperatives, public power entities, and state regulatory agencies. Engagements are project-based consulting work covering electric, water, wastewater, stormwater, and solid waste utilities.

Is NewGen Strategies & Solutions a public or private company?

NewGen Strategies & Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was NewGen Strategies & Solutions founded?

NewGen Strategies & Solutions was founded in 2012. It employs 11 to 50 people.

Where is NewGen Strategies & Solutions based?

NewGen Strategies & Solutions is headquartered in Richardson, United States, in the North America region.

How does NewGen Strategies & Solutions make money?

One revenue line is on record: regulatory & Rate Consulting.

Who are NewGen Strategies & Solutions's main competitors?

Broad incumbents on record are ICF International, Black & Veatch and Burns & McDonnell. Direct peers are GDS Associates, MDM (Municipal & Financial Services), FCS Group, Raftelis, EES Consulting, Utility Financial Solutions, LLC and Christensen Associates Energy Consulting.

Does NewGen Strategies & Solutions have an API?

No public API is recorded for NewGen Strategies & Solutions.

What industry is NewGen Strategies & Solutions in?

NewGen Strategies & Solutions's product category is Utility Regulatory & Financial Consulting. Its primary akta.pro industry code is BPAHACAK, Sustainability & ESG Consulting, with a secondary code of BPAHADAD, Restructuring & Turnaround Advisory. Its NAICS code is 54161 and its SIC code is 8742.

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Live signals
Tallahassee DemocratRising power bills push Florida cities to rethink utilitiesSt. Petersburg and Clearwater, Florida are considering ending their agreements with Duke Energy to form municipal utilities, driven by customer complaints about high electricity rates, with Duke Energy residential customers paying the highest rates in the state from May 2025 to April 2026. St. Petersburg's city council voted to approve a $590,000 feasibility study by NewGen Strategies and Solutions, following a similar study in Clearwater that projected customers would save 7% on electric bills in the first five years, rising to 18% later. The last Florida city to reject an investor-owned utility for a municipal one was Winter Park in 2005, and the outcome of these studies could determine whether Florida sees its first such municipal utility transition in over two decades.StpetecatalystCouncil OKs municipal electric utility feasibility studyThe St. Petersburg City Council narrowly approved $590,000 in funding for NewGen Strategies and Solutions LLC to conduct a feasibility study on creating a municipal electric utility as an alternative to Duke Energy. The study comes as the city's 30-year franchise agreement with Duke Energy is set to expire in August, with supporters arguing it would give the city negotiating leverage and opponents raising concerns about the estimated $1 billion-plus cost to acquire Duke Energy's assets and the significant capital required to build and operate a city-run utility.NewgenstrategiesThe AI Transition for Utilities: A Strategic Guide for 2026 and BeyondA strategic report from NewGen Strategies & Solutions examines AI adoption in the utility sector, finding that while 96% of utility executives view AI as strategically important, only 26% have progressed beyond proof-of-concept deployments, with 88% of pilots failing to reach production primarily due to data fragmentation and poor workflow integration. The report outlines a tiered AI deployment framework ranging from team plan licenses ($20-30 per user monthly) to air-gapped deployments ($200K-2M+), draws cross-industry lessons from healthcare, banking, government, and manufacturing sectors, and uses case studies from Duke Energy, National Grid, PG&E, and other utilities to demonstrate achievable ROI ranging from $7.8M in annual savings to 1.5M+ prevented outages. No U.S. state Public Utilities Commission has issued formal guidance on utility operational AI as of April 2026, though Arizona's Corporation Commission opened the first formal inquiry in March 2026.MyclearwaterMunicipal Electric Utility StudyThe City of Clearwater has contracted NewGen Strategies and Solutions to study the feasibility of municipalizing its electric distribution infrastructure from Duke Energy. The initial estimate for acquiring Duke Energy's assets is approximately $572 million, with a detailed system appraisal expected to be completed by February 2026. This move would allow Clearwater to operate as a distribution-only utility, similar to other Florida cities.