yooralla
Yooralla is a Melbourne-based non-profit, registered NDIS provider (since 1918) delivering disability accommodation, therapy, community access and employment services to people of all ages across 15+ Victorian hubs. In December 2024 it merged with Berry Street to form Berry Street Yooralla.
- Company typePrivate
- Founded1918
- HeadquartersMelbourne, Australia
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What yooralla does
Yooralla is a registered Australian non-profit disability service provider headquartered in Melbourne, operating since 1918 across metropolitan Melbourne and regional Victoria with a workforce in the 1,001-5,000 range. The organisation delivers a broad service portfolio spanning Supported Independent Living (SIL), Individualised Living Options (ILO), specialist accommodation for Young Onset Dementia and ventilator-dependent clients, therapy services, community access programs across 15+ community hubs, and employment pathways including the Foundation Program (ages 16-22) and the Impact Program co-designed with Deakin Co and Jobs Victoria. Yooralla is a registered NDIS provider accredited by the NDIS Quality and Safeguards Commission, and the majority of its service delivery is funded through individual NDIS participant plans, supplemented by charitable donations and a self-funded service tier.
The business model is NDIS-funded and government-adjacent rather than market-priced: revenue flows from participant plans on a monthly billing cadence at NDIS price-guide rates, with self-managed, plan-managed, or agency-managed arrangements available. Go-to-market is hybrid, combining a Yooralla Connect intake team (phone, TTY, online forms), community hub presence, referral pipelines from NDIS planners and families, and an active digital channel mix (website, email newsletter, Facebook, Instagram, YouTube, LinkedIn, Pinterest). In December 2024 Yooralla merged with Berry Street to form Berry Street Yooralla, consolidating two of Victoria's major community services organisations under a unified brand and operating model. There is no proprietary technology product; the offering is fundamentally human-delivered care, with the regulatory and accreditation framework, century-long brand, and physical hub network functioning as the principal competitive assets.
yooralla firmographics
Firmographics- Name
- yooralla
- Legal name
- Yooralla
- Website
- https://yooralla.com.au
- Company type
- Private
- Founded year
- 1918
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Yooralla is a Melbourne-based non-profit, registered NDIS provider (since 1918) delivering disability accommodation, therapy, community access and employment services to people of all ages across 15+ Victorian hubs. In December 2024 it merged with Berry Street to form Berry Street Yooralla.
- Ownership category
- akta.pro rank
yooralla industry classification
Industry- Product category
- Disability Support Services
- NAICS
- Services for the Elderly and Persons with Disabilities (624120), Vocational Rehabilitation Services (62431), Residential Intellectual and Developmental Disability Facilities (623210), Child and Youth Services (62411), Individual and Family Services (6241)
- SIC
- Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082), Services-Child Day Care Services (8351)
- akta.pro primary industry
- Special Needs Adult Day Programs (Developmental/Physical Disabilities, Seniors) (HLADAIAI)
- akta.pro secondary industries
- Housing Assistance & Homeless Services (BPAGAEAB), Eating & Feeding Assistance (HSABABAE), Down Syndrome & Intellectual/Developmental Disabilities (IDD) Childcare (HSAAAIAC), Interagency Coordination & Case Management (VR, DD, Medicaid Waivers) (EDAKANAM)
Keywords
Where yooralla is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
yooralla business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- NDIS Funded Services: Primary revenue stream from National Disability Insurance Scheme (NDIS) funding. Services are funded through participants' NDIS plans including Capacity Building funds for employment programs and Core supports for daily living and community access.
- Donations: Charitable donations from individuals and organizations supporting people with disability. Yooralla operates as a registered charity and accepts tax-deductible donations.
- Self-Funded Services: Some services available for self-funding for participants without NDIS coverage or for services outside NDIS plan scope.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | NDIS Plan-Based Services |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
yooralla product offering
Product offeringCore offering
Yooralla is a registered NDIS provider delivering person-centered disability support services for people of all ages across Victoria, Australia. Core offerings include community access programs delivered through 15+ community hubs, therapy supports, accommodation services (Supported Independent Living, Individualised Living Options, specialist homes for young onset dementia and ventilator clients), and employment pathway programs such as the Foundation Program and Impact Program.
Product overview
Yooralla is a disability service provider offering a comprehensive portfolio of services for people with disability of all ages and needs. The core offerings include Community Access Support Services (delivered through a network of 16+ Community Hubs across metropolitan Melbourne and regional Victoria), Therapy Services, Accommodation supports (including Supported Independent Living, Individualised Living Options, and specialist services like Ventilator Accommodation Support and Young Onset Dementia care), and Employment pathways (including the Foundation Program for 16-22 year olds and the Impact Program for job training). These services are delivered as part of Yooralla's status as a registered NDIS provider, with support coordination services helping participants implement their plans.
Differentiator
Problem solved
Functional benefit
Products and services
- Community Access Support Services Safe and supportive community-based programs for people with disability offering educational, recreational, creative, social and workplace skills activities delivered through a network of 15+ Community Hubs across metropolitan Melbourne and regional Victoria.
- Therapy Services Evidence-based therapy supports tailored to individual goals, delivered by experienced therapists working with clients at home, in the community, and across education and work settings.
- Assistance with Daily Life Personalized support for daily living tasks enabling people with disability to live independently in their homes and communities.
- Supported Independent Living (SIL) Accommodation support services for people with disability who need help with daily activities while living as independently as possible.
- Individualised Living Options (ILO) Flexible accommodation support options that enable people with disability to design their own living arrangements based on individual preferences and needs.
- Young Onset Dementia Accommodation Support Specialist purpose-built homes for people with young onset dementia, providing 24-hour support with specialized staff in age-appropriate environments.
- Ventilator Accommodation Support Service (VASS) Specialized accommodation support for individuals requiring ventilator assistance, delivered by trained staff.
- Employment Services Job skills and employment pathway programs supporting people with disability to gain employment, including job coaching, employer partnerships, and work experience opportunities.
- Impact Program A one-year group job training program for people with intellectual disability that combines classroom job skills training with hands-on work experience to prepare participants for employment with employer partners. Co-designed with Deakin Co and Jobs Victoria.
- Foundation Program A one-year skills training program for 16 to 22-year-olds with intellectual disability focusing on building self-awareness, vocational choices, and independence as a pathway to the Impact Program or other life goals.
- Social and Community Participation Programs and supports helping people with disability participate in social activities, build connections, join social groups, and engage in community life.
- NDIS Support Coordination Support coordination services helping NDIS participants understand and implement their NDIS plans to achieve their goals.
- Specialist Support Coordination Specialist support coordination for participants with complex needs requiring additional assistance with plan implementation.
- Positive Behaviour Support Behaviour support services using positive strategies to help people with disability develop skills and reduce behaviours of concern.
- Specialist Children's Support Specialized support services for children with disability and their families.
- Inclusion Support Support services helping people with disability participate in mainstream community activities and settings.
- Neurological Support Services (NSS) Specialized support for individuals with neurological conditions requiring tailored care approaches.
- Overnight Concierge Support Overnight support services providing assistance and monitoring for people with disability during nighttime hours.
- Social Groups Fortnightly social groups across metropolitan Melbourne and regional Victoria offering opportunities for people with disability to build independence, learn public transport navigation, and develop time management skills.
- Holidays and Camps Holiday and camp programs providing recreational opportunities for people with disability.
Quantifiable outcome
- 23 medals won at Tri State Games competition
- +2 more outcomes
Companies that use yooralla
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
yooralla technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
yooralla partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered flagship, minor and core.
- Berry StreetflagshipMajor merger in December 2024 combining Berry Street (ABN 24 719 196 762) and Yooralla (ABN 14 005 304 432) to form Berry Street Yooralla. Intent is to build on expertise of both organisations and enhance outcomes for communities. Merged entity manages personal information under unified privacy statement.
- Cycling Without Age (CWA) MansfieldminorPartnership providing trishaw bike rides for Mansfield Hub clients. Brings community connection through cycling experiences for people with disability.
- Commonwealth Bank (Warragul Branch)minorStaff Social and Charity Club Easter charitable project - donated Easter eggs to Leongatha Community Hub clients. Staff contribute $1/week to fund charitable initiatives.
- Deakin CocoreCo-designed Impact Program and Foundation Program with Yooralla. Programs combine classroom job skills training with hands-on work experience for people with intellectual disability.
- Jobs VictoriacoreCo-designed Impact Program and Foundation Program with Yooralla. Jobs Victoria supports employment pathways for people with disability.
- Ben & Jerry'scoreImpact Program employer partner providing real-world work experience opportunities for people with intellectual disability transitioning to open employment.
- Carlton Football ClubcoreImpact Program employer partner providing work experience and employment pathways for people with disability.
- M80 AllianceminorImpact Program employer partner providing employment opportunities and work experience for people with disability.
- SpiireminorImpact Program employer partner providing work experience opportunities for program participants.
- TAFE GippslandcorePartnership delivering Hospitality program at Drouin Community Hub. Provides opportunity for clients to learn food preparation and practical hospitality skills.
- Moo's Restaurant (Meeniyan)minorLocal hospitality partner that opens restaurant for Yooralla hospitality program clients to gain real-world catering and service experience through community events.
- Hume Council Broadmeadows Community Access HubcoreLocation partnership for Northern Learning Hub - provides venue space for programs two days per week, enabling multi-location learning environment.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
yooralla competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
yooralla social profiles
Digital presenceyooralla financial estimates
Financial estimateRevenue estimate
Valuation estimate
yooralla leadership team
Management profileNumber of profiles
Profiles3 records
yooralla funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
yooralla M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about yooralla
What does yooralla do?
Yooralla is a registered NDIS provider delivering person-centered disability support services for people of all ages across Victoria, Australia. Core offerings include community access programs delivered through 15+ community hubs, therapy supports, accommodation services (Supported Independent Living, Individualised Living Options, specialist homes for young onset dementia and ventilator clients), and employment pathway programs such as the Foundation Program and Impact Program.
Is yooralla a public or private company?
yooralla is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was yooralla founded?
yooralla was founded in 1918. It employs 1,001 to 5,000 people.
Where is yooralla based?
yooralla is headquartered in Melbourne, Australia, in the Oceania region.
How does yooralla make money?
Three revenue lines are on record. NDIS Funded Services are the primary driver. The others are donations and self-Funded Services.
Does yooralla have an API?
No public API is recorded for yooralla.
What industry is yooralla in?
yooralla's product category is Disability Support Services. Its primary akta.pro industry code is HLADAIAI, Special Needs Adult Day Programs (Developmental/Physical Disabilities, Seniors), with a secondary code of BPAGAEAB, Housing Assistance & Homeless Services. Its NAICS code is 624120 and its SIC code is 8300.