Niemi Palvelut Oy
Niemi Palvelut Oy is Finland's leading moving and logistics services provider, operating nine regional offices nationwide with a 136-vehicle fossil-free fleet. It serves residential, corporate, public sector, and international customers with moves, workspace transformation, fixed asset management, event and construction logistics, storage, and recycling.
- Company typePrivate
- Founded1981
- HeadquartersHelsinki, Finland
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Niemi Palvelut Oy does
Niemi Palvelut Oy is a privately held Finnish moving and logistics company headquartered at Paperitie 7, Helsinki, operating since 1981. It serves residential customers, corporate enterprises, public sector entities, and international relocators through nine regional offices across Finland (Helsinki, Tampere, Turku, Oulu, Jyväskylä, Lahti, Kuopio, Vaasa, Rovaniemi) supported by a 136-vehicle fleet that has been fossil-free since 2019 (14% electric, 29% biogas, 57% renewable diesel). The company reports 35,000+ residential and 60,000+ corporate customer engagements annually and was ranked #1 in Finnish moving services for 22 consecutive years by Taloustutkimus TEP research with an NPS of 93.
The core product set spans residential moves (Kotimuutto), corporate moves (Yritysmuutto), and international moves (Ulkomaanmuutto) via the recently acquired Niemi Pegasus Mobility subsidiary. Adjacent modules include workspace transformation, fixed asset management (with photo, dimension, condition, and location documentation), construction logistics, event logistics, storage, recycling and circular-economy services (in partnership with Remeo), and an online shop for moving supplies and self-service residential move ordering (kotimuutot.niemi.fi). Fleet telematics encompass load and axle weight monitoring, lane assist, driver alertness monitoring, and infrared camera mirror systems, and removal-specific vehicle equipment (padded walls with felt, embedded load tie-down rails, chandelier hooks, hanger bars, solar panels on EV roofs) is deployed across the fleet. The proprietary advantage is domain specialization and energy efficiency rather than a software platform.
Revenue mechanics are predominantly transaction-based: residential moves under 100 m² are sold at fixed contract prices through the online shop, while personalized moves and corporate projects are charged hourly (15-minute increments, 60-minute minimum). Additional revenue streams include storage (daily rates), asset management and recycling (professional services), moving supplies (hardware sales and rentals), and international moving insurance facilitated through Oskar Schunck GmbH & Co. Public procurement is accessed through framework contracts with Hansel, Sansia, and Tuomilogistiikka. The GTM motion is hybrid: enterprise field sales and key account management for corporate and government clients, combined with a self-serve e-commerce channel for smaller residential jobs. CapMan Special Situations invested as a growth partner in September 2022, and Niemi completed two strategic acquisitions in June 2026 — Martela Corporation's moving services business and Pegasus Moving Oy — extending both national supplier-channel reach and international moving capabilities. Certifications include ISO 9001, ISO 14001, GDPR compliance, and adherence to UN Global Compact and ILO principles, with a stated 2035 target for fleet zero-emission and company-level carbon neutrality.
Niemi Palvelut Oy firmographics
Firmographics- Name
- Niemi Palvelut Oy
- Legal name
- Niemi Palvelut Oy
- Website
- https://niemi.fi
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Niemi Palvelut Oy is Finland's leading moving and logistics services provider, operating nine regional offices nationwide with a 136-vehicle fossil-free fleet. It serves residential, corporate, public sector, and international customers with moves, workspace transformation, fixed asset management, event and construction logistics, storage, and recycling.
- Ownership category
- akta.pro rank
Niemi Palvelut Oy industry classification
Industry- Product category
- Moving and Logistics Services
- NAICS
- Support Activities for Transportation (488), General Warehousing and Storage (493110), Freight Transportation Arrangement (488510)
- SIC
- Trucking & Courier Services (No Air) (4210), Public Warehousing & Storage (4220), Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- International Relocation Management (End-to-End) (HSAKACAE)
- akta.pro secondary industry
- On-Demand/Flexible Term Last-Mile Fleet Rental (Daily/Weekly/Seasonal) (TLABAGAG)
Keywords
Where Niemi Palvelut Oy is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices9 records
Markets served
Niemi Palvelut Oy business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure
Revenue model
- Moving Services: Core moving services for residential and corporate customers. Residential moves available through online shop (fixed contract price) or personalized service (hourly rates). Corporate moves include comprehensive project management and assessment visits.
- Logistics Services: Construction logistics, event logistics, and general logistics services for businesses. Charged based on time spent (per 15 minutes) with minimum 60 minutes. Includes freight forwarding and storage.
- Storage Services: Storage facilities for both consumer and business customers. Charged per day including entry and exit days. Includes handling fees for deposits and retrievals.
- Moving Supplies Sales: Sale of moving boxes, packing materials, and protective supplies through online shop. 14-day return policy for unused items in original packaging.
- Rental Products: Rental of moving boxes and equipment. Rental period calculated from dispatch/collection to return date. Separate delivery and collection fees apply.
- Public Procurement Services: Framework contract supplier for government entities including Hansel, Sansia, and Tuomilogistiikka. Comprehensive relocation and workplace transformation services.
- Asset Management Services: Fixed asset management and inventory services for corporate customers including furniture lifecycle management, maintenance, and circular economy solutions.
- International Moving Services: International moving services including packing, transport, customs clearance through Niemi Pegasus division. Insurance services provided through Oskar Schunck GmbH & Co.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Online Shop Residential Move - Fixed price for moves under 100 m² |
| Unit Pricing | Pay-as-you-go | Hourly Rate Service - Time-based pricing for all services |
| Transaction based/ take rate | Pay-as-you-go | International Move Cancellation Fee |
| Transaction based/ take rate | Pay-as-you-go | International Moving Insurance - Minimum 150€ |
| Usage-based | Monthly | Storage Services - Daily rental rates |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels9 records
Niemi Palvelut Oy product offering
Product offeringCore offering
Niemi Palvelut Oy is Finland's leading moving and logistics services provider, offering residential and corporate relocations, international moves, workplace transformation, fixed asset management, construction, event and general logistics, storage, recycling, and moving supplies. Services are delivered through nine regional offices across Finland using a fossil-free fleet of 136 vehicles. Customers access services through direct field sales, online self-service ordering, customer service centers, and public procurement framework contracts.
Product overview
Niemi Palvelut Oy operates as a comprehensive moving and logistics services provider with a unified platform approach. The core offering centers on Kotimuutto (residential moves) and Yritysmuutto (corporate moves), supplemented by Ulkomaanmuutto (international moves via subsidiary Niemi Pegasus Mobility). Key service modules include Työympäristömuutospalvelut (workspace transformation), Käyttöomaisuuden hallinta (fixed asset management), Logistiikka (logistics), Rakennuslogistiikka (construction logistics), Tapahtumalogistiikka (event logistics), Varastointi (storage), and Kierrätys (recycling). Supporting products include Muuttotarvikkeet (moving supplies via online shop) and Julkiset hankinnat (public procurement services). The company serves both consumer and business segments with services ranging from simple residential moves to complex corporate relocations, all supported by a fossil-free vehicle fleet operational since 2019.
Differentiator
Problem solved
Functional benefit
Brands
- Niemi Pegasus Mobility: International moving and mobility services brand operated under Niemi Palvelut Oy, offering packing, transport, and customs clearance for international relocations. Business ID 2394071-6.
- Niemi Pegasus
Products and services
- Kotimuutto (Residential Moves) Full-service residential moving services for households across Finland, including packing, protection, transport, unloading, furniture assembly, and optional move-out cleaning. Online ordering available for apartments under 100 m² with fixed pricing.
- Yritysmuutto (Corporate Moves) Business relocation services for office moves, workspace planning, fixed asset management, workstation installations and wiring, with dedicated project management from assessment through execution.
- Ulkomaanmuutto (International Moving) International relocation services including packing, customs clearance handling, and door-to-door delivery through partner network, operated via Niemi Pegasus Mobility subsidiary.
- Työympäristömuutospalvelut (Workspace Transformation) Workplace transformation services including workspace vision creation, furniture installation, equipment wiring, and relocation of soundproof mobile workstations for corporate customers.
- Käyttöomaisuuden hallinta (Fixed Asset Management) Inventory and asset management services for furniture and equipment, including photography, documentation of dimensions, condition ratings, and location tracking via dedicated application.
- Logistiikka (Logistics) Customized logistics solutions for business customers including delivery, installation, and service logistics, with pricing based on 15-minute units and 60-minute minimum.
- Rakennuslogistiikka (Construction Logistics) Construction site logistics services managing material flow and coordination for building projects, with dedicated key account management.
- Tapahtumalogistiikka (Event Logistics) Event logistics services including setup, teardown, and material handling for exhibitions, fairs, and corporate events, with dedicated expo team. Logistics partner for Tampere Fair.
- Varastointi (Storage) Storage services for goods with insurance coverage against theft, fire, and water damage. Available for both consumer and business customers at daily rental rates.
- Kierrätys (Recycling) Circular economy services including furniture reuse, recycling of materials (wood, metal, electronics, paper), and responsible disposal through partner Remeo. Available for households and businesses.
- Muuttotarvikkeet (Moving Supplies) Moving supplies including boxes, packing materials, and protective equipment available for purchase or rental through the online shop at kauppa.niemi.fi with 14-day return policy.
- Verkkokauppamuutto (Online Shop Move) Online ordering platform for residential moves under 100 m² with fixed pricing, covering transport, moving boxes, and basic services. Campaign code MUUTTO15 provides 15% discount.
- Julkiset hankinnat (Public Procurement Services) Relocation and logistics services for public sector procurement, with framework contract supplier status for Hansel, Sansia, and Tuomilogistiikka. Includes circular economy and sustainability focus.
- Muuttosiivous (Move-Out Cleaning) Professional cleaning services for vacated premises as part of moving services, available to residential and corporate customers.
- Kantoapupalvelu (Moving Assistance for New Developments) Moving assistance services for new building developments, helping residents move into new properties.
- Niemi Pegasus Mobility (International Moving Services) International moving and mobility services brand operated under Niemi Palvelut Oy, offering packing, transport, customs clearance, and door-to-door delivery for international relocations.
Quantifiable outcome
- NPS 93 - Exceptional customer satisfaction
- +5 more outcomes
Companies that use Niemi Palvelut Oy
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
Niemi Palvelut Oy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Niemi Palvelut Oy partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Pegasus Moving OycoreNiemi acquired share capital of Pegasus Moving Oy to strengthen international services. Pegasus's professional staff combined with Niemi's team forms one of Finland's leading international moving providers.
- Martela CorporationcoreMartela's moving services business transferred to Niemi Palvelut Oy in June 2026. Cooperation agreement signed under which Niemi serves as Martela's nationwide moving services provider. Martela continues providing furniture installation services.
- FedemacminorEuropean removals association. First Finnish company accepted as member in 2009.
- IAM (International Association of Movers)minorInternational trade association for moving companies. Membership since 2009.
- RemeominorNational recycling partner for waste management. Collaboration for furniture and material recycling with small amounts processed at Niemi facilities and larger loads delivered directly to Remeo waste treatment facilities.
- OffiStoreminorUsed furniture partner located at Turku premises. Enables customers to easily sell surplus furniture through OffiStore channels.
- HanselcoreJoint procurement entity for Finnish public sector. Framework contract supplier for government moving and logistics services.
- SansiacoreJoint procurement entity for Finnish public sector. Framework contract supplier for government moving and logistics services.
- TuomilogistiikkacoreJoint procurement entity for Finnish public sector. Framework contract supplier for government moving and logistics services.
- Input InteriorminorFurniture supplier for corporate projects including WithSecure headquarters relocation. Partnership for complete workplace solutions.
- FrameryminorWorkspace pod supplier for corporate projects. Partnership for acoustic booth and workspace solutions.
- CBREminorGlobal commercial real estate and investment services firm. CBRE project manager served as client representative for Stockmann Itis liquidation project.
Scale indicators18 records
Recent moves6 records
Expansion highlights6 records
Niemi Palvelut Oy competitors and assessment
Company assessmentBroad incumbents
- DSV: Global transport and logistics company with road, air, sea, and project cargo operations. Overlaps with Niemi's logistics, storage, and freight forwarding capabilities, but operates at a vastly larger scale across multiple verticals rather than specializing in moving/relocation.
- Kuehne+Nagel: One of the world's largest logistics companies with freight forwarding, contract logistics, and supply chain solutions. Overlaps with Niemi's storage and corporate logistics services, but as a broad global incumbent rather than a moving specialist.
Direct peers
- AGS Worldwide Movers: International moving and relocation specialist operating across multiple continents with packing, transport, customs clearance, and corporate relocation services. Highly comparable to Niemi Pegasus's international service portfolio and Niemi's corporate move offering.
- Sirva (Allied International): Global relocation services company providing international household moving, corporate relocation, and moving services. Directly comparable to Niemi's end-to-end moving model with similar international and corporate customer focus.
- BGRS (Brookfield Global Relocation Services): Global corporate relocation and mobility services provider managing employee relocations for multinational clients. Comparable to Niemi's corporate move and workplace transformation offerings from a customer-segment perspective.
- Graebel Companies: Global relocation and moving services company specializing in household goods moving, corporate relocation, and supply chain management. Directly comparable to Niemi's full-service moving and corporate relocation platform.
- Santa Fe Relocation: Global mobility and relocation company offering international moving, destination services, and corporate relocations. Comparable to Niemi's international moving and corporate relocation services with similar end-to-end offering.
- Crown Worldwide: Global relocation and moving services company with international household goods moving, corporate relocation, and storage services. Directly comparable to Niemi's international moving (Niemi Pegasus) and corporate relocation offerings, with similar end-to-end service model.
Emerging players
- Eimskip: Icelandic shipping and logistics company with growing forwarding and supply chain services in the North Atlantic. Partial overlap with Niemi's international moving and freight forwarding ambitions, particularly as Niemi Pegasus develops cross-border capabilities.
Regional players
- Posti: Finland's national postal service offering parcel, logistics, and freight services domestically. Regional peer operating in overlapping logistics and last-mile delivery categories within the same Finnish market where Niemi dominates moving.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Niemi Palvelut Oy social profiles
Digital presenceNiemi Palvelut Oy compliance and trust
Trust signalCompliance7 records
Niemi Palvelut Oy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Niemi Palvelut Oy leadership team
Management profileNumber of profiles
Profiles11 records
Niemi Palvelut Oy subsidiaries and ownership
Company hierarchySubsidiaries2 records
Niemi Palvelut Oy funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Niemi Palvelut Oy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Niemi Palvelut Oy
What does Niemi Palvelut Oy do?
Niemi Palvelut Oy is Finland's leading moving and logistics services provider, offering residential and corporate relocations, international moves, workplace transformation, fixed asset management, construction, event and general logistics, storage, recycling, and moving supplies. Services are delivered through nine regional offices across Finland using a fossil-free fleet of 136 vehicles. Customers access services through direct field sales, online self-service ordering, customer service centers, and public procurement framework contracts.
Is Niemi Palvelut Oy a public or private company?
Niemi Palvelut Oy is a private company. It is classified as family owned and is currently operating.
When was Niemi Palvelut Oy founded?
Niemi Palvelut Oy was founded in 1981. It employs 1,001 to 5,000 people.
Where is Niemi Palvelut Oy based?
Niemi Palvelut Oy is headquartered in Helsinki, Finland, in the Europe region.
How does Niemi Palvelut Oy make money?
Eight revenue lines are on record. Moving Services are the primary driver. The others are logistics Services, storage Services, moving Supplies Sales, rental Products, public Procurement Services, asset Management Services and international Moving Services.
Who are Niemi Palvelut Oy's main competitors?
Broad incumbents on record are DSV and Kuehne+Nagel. Direct peers are AGS Worldwide Movers, Sirva (Allied International), BGRS (Brookfield Global Relocation Services), Graebel Companies, Santa Fe Relocation and Crown Worldwide. Eimskip is listed as an emerging player. Posti is listed as a regional player.
Does Niemi Palvelut Oy have an API?
No public API is recorded for Niemi Palvelut Oy.
What industry is Niemi Palvelut Oy in?
Niemi Palvelut Oy's product category is Moving and Logistics Services. Its primary akta.pro industry code is HSAKACAE, International Relocation Management (End-to-End), with a secondary code of TLABAGAG, On-Demand/Flexible Term Last-Mile Fleet Rental (Daily/Weekly/Seasonal). Its NAICS code is 488 and its SIC code is 4210.