Triple-S Vida

What Triple-S Vida does

Triple-S Vida is a Puerto Rico-based life and health insurance carrier that operates as a wholly-owned subsidiary of Triple-S Management Corporation, a publicly traded diversified insurance and healthcare conglomerate headquartered in Puerto Rico. The company was established in 1970 and has operated continuously for over 50 years, building a 24-district-office physical footprint across the island plus a Central Office in Río Piedras and service center presence at Plaza Las Américas and Plaza Carolina. Its product portfolio spans the full life insurance value chain: term life (1-30 year terms), universal life, whole life (Heritage line), endowment (Dotal), guaranteed-issue and simplified-issue policies targeting the 35-85 demographic, cancer insurance covering 200+ cancer types and 15+ dread diseases, heart and stroke coverage, individual disability, and funeral expense insurance. For the enterprise segment it offers group life, group cancer, group disability (STD/LTD), SINOT coverage under Puerto Rico Law 139, and credit life for financial institutions, plus IRA and deferred annuities (3.5% guaranteed annual interest).

The company serves three primary customer segments: individual consumers (segmented into singles, single parents, couples with children, and 65+), enterprise and government clients requiring group coverage, and authorized insurance agents and funeral directors who serve as distribution partners. Distribution runs through a hybrid model combining direct-to-consumer digital channels (online portal servicios.sssvida.com, Mi Triple-S Vida mobile app on iOS and Android, WhatsApp, IVR, and phone sales), an authorized agent network with commissions and incentive travel, funeral director channel partners who both distribute and process claims, and physical office sales/service across all major Puerto Rico municipalities. The underlying technology is conventional — a web portal, mobile apps, and standard telephony — with no disclosed proprietary AI, ML, or platform architecture; the company's competitive differentiation is built on distribution density, brand trust from 50+ years of operation, regulatory licensing, and product breadth rather than technology.

Triple-S Vida's revenue model is recurring insurance premiums collected on subscription cadences (monthly, annual, or single-premium for whole life/endowment), with product-level pricing ranging from under $1/day for guaranteed-issue policies up to statutory limits on IRA contributions ($5,000/year) and annuity minimums ($20/month or $240/year). The company paid $8.31M in claims in May 2026 alone and has supported 204,186 cumulative cancer-policyholder cases over its operating history, signaling a substantial in-force book. It operates exclusively in Puerto Rico with no disclosed international footprint or expansion plans, and is led by President and CEO Roberto Rodriguez.

Name

Triple-S Vida

Legal name

Triple-S Vida

Website

https://vida.grupotriples.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Triple-S Vida is a Puerto Rico life and health insurance carrier, subsidiary of Triple-S Management Corporation, offering term, whole, universal, cancer, disability, and group insurance plus annuities across the island via 24 district offices, agents, funeral directors, and digital channels.

Ownership category

akta.pro rank

Product category

Life Insurance

NAICS

Direct Life Insurance Carriers (524113), Direct Life, Health, and Medical Insurance Carriers (52411), Direct Health and Medical Insurance Carriers (524114), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Life Insurance (6311), Accident & Health Insurance (6321), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Whole Life / UL Policy Riders & Add-ons (e.g., Waiver of Premium, Accidental Death, Child Term, LTC/Chronic Illness) (FSAIABAK)

akta.pro secondary industry

Group Term Life Insurance (FSAIAAAJ)

Keywords

• Life insurance products
• Cancer insurance coverage
• Group insurance plans
• Retirement annuities planning
• Funeral expense insurance

Headquarters

HQ city

San Juan

HQ country

Puerto Rico

HQ region

Latin America

Offices25 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Insurance Premiums: The company generates revenue primarily through insurance premium payments collected from policyholders on a recurring basis. Premium structures vary by product type including term life, whole life, universal life, cancer, heart, disability, funeral, and travel insurance.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels4 records

Core offering

Triple-S Vida is a Puerto Rico-based insurance company that underwrites and distributes life, cancer, heart and stroke, disability, funeral, travel, and retirement savings products (IRA and annuities) to individual consumers, as well as group life, group cancer, group disability, SINOT, and credit life insurance for businesses, government entities, schools, and financial institutions. Policies are sold through 24 district offices, an authorized agent network, authorized funeral directors, an online portal, and a mobile application.

Product overview

Triple-S Vida is a life and health insurance company operating as a subsidiary of Triple-S Management Corporation in Puerto Rico. The company offers a comprehensive portfolio of insurance products and services organized around core life insurance (Term Life, Universal Life, Whole Life Heritage), health-related coverage (Cancer Insurance, Heart and Stroke Insurance, Disability Insurance), and retirement savings products (IRA and Annuities). The product lineup also includes specialized offerings such as Travel Insurance, Funeral Insurance, Guaranteed Issue policies, Simplified Issue policies, and Endowment (Dotal) plans. For business clients, Triple-S Vida provides Group Life, Group Cancer, Group Disability, SINOT (non-occupational disability), and Credit Life insurance. Products are distributed through a network of 24 district offices, the Central Office in Río Piedras, service centers in Plaza Las Américas and Plaza Carolina, as well as online portals and mobile applications (Mi Triple-S Vida App for iOS and Android).

Differentiator

Problem solved

Functional benefit

Products and services

• Travel Insurance (Seguro de Viaje) Travel insurance for individuals providing protection against expenses due to illness, flight delays, lost luggage, and trip cancellation or interruption.
• Term Life Insurance (Seguro de Vida de Término) Term life insurance for individuals with coverage periods of 1, 5, 10, 15, 20, and 30 years where insurance amount and premiums remain fixed, available in level and decreasing term options with guaranteed renewal up to age 95.
• Universal Life Insurance (Vida Universal) Flexible premium life insurance combining cash value accumulation with lifelong protection, allowing policyholders to increase or decrease coverage and premium payments as financial needs change.
• Whole Life Heritage (Vida Entera Heritage) Permanent whole life insurance for individuals providing lifelong financial protection with fixed premium payment options of 10 years, 20 years, until age 70, or lifetime, with coverage from $5,000 up to age 85.
• Cancer Insurance (Seguro de Cáncer) Cancer insurance for individuals providing benefits for cancer treatment and over 15 dread diseases, covering hospitalization, chemotherapy, radiotherapy, surgery, and related expenses, supplementing medical plans with coverage from day one.
• Disability Insurance (Incapacidad) Disability insurance for individuals under 60 years of age providing income replacement in case of disability, available as a rider to Term, Universal, or Cancer policies.
• IRA and Annuities (IRA y Anualidades) Individual retirement accounts and deferred flexible premium annuities designed to accumulate retirement savings with tax-deferred contributions, with interest rate guaranteed at 3.5% annually, IRA max annual deposit $5,000, and annuity minimum $20 monthly or $240 annually.
• Heart and Stroke Insurance (Seguro de Corazón y Accidente Cerebrovascular) Health insurance for individuals aged 0 to 70 covering medical and hospitalization expenses for heart disease, heart attack, and stroke treatment, with two benefit level options (A and B).
• Funeral Insurance (Seguro Funeral) Final expense insurance with three coverage options (Otro Destino, Otra Paz, Otro Camino) and the Reflections program, covering funeral service costs through authorized funeral directors, with payment plans available for 5 or 10 years or lifetime.
• Guaranteed Issue Life Insurance (Emisión Garantizada) Life insurance for individuals between 35 and 85 years old requiring no medical exam, with guaranteed approval regardless of health condition, fixed premiums, and benefits that never decrease, marketed at less than $1 per day.
• Endowment Insurance (Dotal) Endowment life insurance providing coverage for 20 years or until age 18 or 65, with payment of the policy amount if the insured survives to the maturity date, including accidental death coverage at no additional cost.
• Simplified Issue Life Insurance (Emisión Simplificada) Life insurance with simplified underwriting requiring only health questionnaire responses with no medical exam, with coverage from $5,000 to $100,000 for ages 0-65 and $5,000 to $50,000 for ages 0-85.
• Group Life Insurance (Vida Grupal) Group life insurance for companies, government employees, schools, and financial institutions providing coverage for employees and their families in case of death or unforeseen events.
• Group Cancer Insurance (Cancer Grupal) Group cancer insurance covering cancer treatment and over 15 dread diseases for employees, helping companies provide their workforce with coverage for cancer-related costs.
• Group Disability Insurance (Incapacidad Grupal) Group disability insurance including short-term disability (STD) providing income replacement for incapacitated employees, and long-term disability (LTD) with salary replacement for extended disability events.
• SINOT Non-Occupational Disability Insurance Non-occupational temporary disability insurance under Puerto Rico Law 139, providing disability benefits to workers covered under this legislation for employers.
• Credit Life Insurance Credit life insurance for financial institutions providing coverage options for employees and customers, protecting outstanding loan balances.

Quantifiable outcome

• Average cancer treatment costs range from $120,000 to $140,000 (2018)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Regional players

• MAPFRE: Global Spanish/Portuguese-speaking insurance group with significant Puerto Rico presence in life and P&C. Comparable as a larger regional player competing head-to-head for Spanish-speaking life insurance customers in the Caribbean.
• Pan-American Life Insurance Group: Latin America and Caribbean-focused life and health insurer with group and individual products. Comparable as a regional player with Latin American/Caribbean distribution footprint similar to Triple-S Vida's Puerto Rico-centric book.

Broad incumbents

• MetLife: Largest US life insurer with deep group benefits and individual life operations globally. Comparable as a broad incumbent with overlapping group life, disability, and individual life offerings and similar employer/employee distribution.
• Primerica: US term life and investment leader with a vast independent representative network. Comparable in life insurance underwriting simplicity, middle-income customer focus, and reliance on a large distributed salesforce.
• Lincoln Financial Group: Major US life and annuities carrier with universal life, term life, and group benefits. Comparable on the life insurance product portfolio and group benefits franchise targeted at employer customers.
• Mutual of Omaha: US mutual insurer offering life, supplemental health, disability, and Medicare supplement products. Comparable product mix to Triple-S Vida (life + cancer/heart + disability + retirement) and similar agent/broker distribution.
• Globe Life: Large US life and supplemental health insurer with an agent-driven, middle-market distribution model. Comparable in life insurance product structure (term, whole life, supplemental health) and exclusive/captive agent distribution.
• Cigna Group (life and supplemental benefits): Global health services and supplemental benefits provider. Comparable in supplemental health/critical illness/dread-disease products that overlap with Triple-S Vida's cancer and heart/stroke coverage.

Direct peers

• Cooperativa de Seguros Múltiples de Puerto Rico: Puerto Rico's largest domestic insurance cooperative offering life, auto, property, and commercial lines. Directly comparable as a homegrown PR multi-line insurer competing for the same Spanish-language, relationship-driven customer base.
• Universal Insurance Company: Puerto Rico-based property & casualty and life insurer with deep island distribution. Comparable as a fellow locally domiciled multi-line carrier targeting the same household and small-business customer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/GrupoTripleS
• Facebookfacebook.com/GrupoTripleS
• LinkedInlinkedin.com/company/grupo-triple-s
• Instagraminstagram.com/grupotriples

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Triple-S Vida